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298 Japan's Retaliatory Consumption

In the past two days, the employees at the Youxing Electronic Entertainment headquarters were generally not in a high mood.

It seems that the forced open source of game consoles will become a certainty.

There doesn't seem to be any solution.

And this means that the games they develop next will be difficult to bring value.

So everyone was in a very low mood.

It doesn’t mean that not making money means the games are bad or that they have no value, but it’s just that you will still feel a little disappointed.

However, Zhu Youxing was very calm.

At least with Zhu Youxing as the backbone, these people will not really have an emotional breakdown.

If it were an ordinary company, the boss would probably have started to panic.

Seeing Zhu Youxing's calmness made them feel a little more at ease.

But today, Zhu Youxing suddenly called everyone together.

Every person in charge of the game development team is also very calm.

They are also the backbone of the employees. As long as Zhu Youxing remains calm, they will not panic at all.

These people are now also the backbone of Youxing Electronic Entertainment, developing many games.

"The atmosphere is a bit heavy." In the conference room, Zhu Youxing smiled in a friendly manner.

Zhu Youxing said: "I know you are not in a good mood recently. The disclosure of the source code of game consoles is indeed fatal."

"President, isn't there any way to keep it secret?"

"Of course." Zhu Youxing nodded, "That means giving up the US market and turning to other countries for development. But it would be a pity not to eat the big cake of the US market."

Airi Hayasawa couldn't help but ask at this time: "What do you think about Takeyu?"

"It's bad to make the source code public, but we can actually take advantage of this opportunity. Piracy and cracking will indeed affect the income of video games, but conversely, piracy and cracking can also expand the user base. Sometimes you

It is also a good strategy to own the hearts of users first, and then own their money.”

This is almost equivalent to the krypton gold mobile games of later generations. Admission is free first, and then I will cut your leeks when I find an opportunity.

But this statement is obviously not particularly acceptable.

"Actually, I have wanted to say it a long time ago. Our game consoles have gradually failed to keep up with the times. I have been waiting for this opportunity. Now, we should consider launching a new console."

"President, are you talking about gs1 and gba?" Everyone's hearts moved.

In the past two years, the two game consoles have been polished to excellent quality, but without Zhuyouxing's permission, they did not dare to announce it casually. Everything was waiting for Zhuyouxing to say.

In fact, they have long been looking forward to the announcement of the two game consoles.

Now, listening to Zhu Youxing, it seems that the time has finally come?

Each of them regained their spirits.

"President, do you mean to completely abandon the old console market? And then develop a new console? But even if we develop a new console, what if the United States imposes sanctions again?"

Zhu Youxing smiled: "So, we have to wait for the United States to completely finalize and implement the new regulations. By then, if the United States wants to change the rules, it will need to amend the bill again with great fanfare. The cost is actually not low.

, at the same time, to use crude words to describe it, the American government is also relatively shameless. If it repeatedly uses relatively abusive methods to deal with an entertainment company, they will lose their price, and the people will also question the government's management capabilities. This is me

You have to seize the right moment.”

"President, that means they won't do this kind of thing again?"

"At least we won't do it again in the short term. It would be too disgraceful for a big country."

Zhu Youxing has indeed been prepared for the sanctions imposed by the United States, but he has never told outsiders directly.

Because no matter how this sounds, it has a little bit of the mysterious mysticism of prediction. How could Zhu Yuxing predict the wave of sanctions from the United States Congress?

No need to explain it now.

They only felt that Zhu Youxing was very far-sighted.

"So, please rest assured, but the new regulations in the United States have not been fully implemented, so our game consoles cannot be made public. In this process, we have to pretend as much as possible and try our best to make money at the last moment.

It’s the illusion of money, so I may have to trouble you to work overtime.”

Zhu Youxing looked at everyone seriously.

"Thank you for your contribution to the company. The company will certainly not treat you badly. You need to work hard during this period. Of course, I will stand on the same line as you."

Zhu Youxing's words encouraged everyone.

They had no idea what Zhu Youxing's plan was before, they were just at a loss.

But it's different now.

Now that Zhu Youxing has helped them clarify their direction, and it sounds feasible, their minds have stabilized.

As long as the main development personnel of these companies are not in chaos, Youxing Electronic Entertainment will not waver in the slightest.

In recent days, Japanese newspapers and media have rushed to report on the incident involving Yuxing Electronic Entertainment in the United States.

The general reaction of the people is hostility towards the United States.

They were tricked by the United States before, which was considered the direct culprit of the bubble bursting. This time, the United States is attacking their Japanese companies again, which has aroused a certain feeling of common hatred and hatred.

Now that the United States will no longer be able to make money, in order to avoid Yuxing Electronic Entertainment, the rising star of Japanese companies, people have begun to spontaneously spend money to buy Yuxing Electronic Entertainment's game consoles and cartridges.

And it still has a bit of a revengeful consumption mentality.

If you Americans want to crush our national enterprises, we will never allow it.

As a result, the sales of the two handheld consoles and two game consoles in Japan have skyrocketed.

Originally, there were only about 10 million users in the Japanese market, and subsequent growth began to become a bit slow.

But because of this incident, the number of users began to increase.

Originally, the price of the game console itself was not particularly expensive, and normal Japanese families had the spare money to spend on it.

Finally, sales of old games like those originally produced by FC began to increase dramatically, and first-party games that had never sold millions before were all breaking through one after another.

Because the price of these games is indeed quite cheap now, a box of cassettes is only 500 yen, so you definitely can’t buy something that will make you lose money or be cheated.

Then after these people buy the game and experience it for a while, they will find that video games are really interesting. As long as they are not addicted to them, it is really cost-effective to treat them as entertainment.

This is much cheaper than going out to Ginza for a drink or a Japanese or French meal.

Under such a situation, Yuxing Electronic Entertainment's inventory was rapidly consumed, causing some cartridges with low sales to be out of stock.


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