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451 The Battle of Turns

"President, this is the recent sales data of Surui Electronics' game console products."

When two weeks passed, Zhuyouxing's assistant submitted the sales data of Surui Electronics' latest game console to Zhuyouxing on time.

This is what Zhuyouxing is paying most attention to recently besides game development.

He put down the work at hand, took the data sheet and looked at it briefly, and then his expression became more serious.

"The sales momentum looks very good. The number of consoles and handheld consoles sold in the second week also reached 500,000 and 300,000 respectively. It seems that the sales of their home consoles in the first month are likely to exceed 2 million."

The assistant nodded: "Yes, their game consoles will most likely have an impact on us in the future. Should we make some countermeasures?"

"We definitely have to deal with it, but it depends on how we do it." Zhu Youxing answered while thinking.

The simplest and most direct method must be to produce more sophisticated works.

However, the graphics are definitely incomparable, and the performance gap between the two sides on game consoles is still quite large.

Another Mario for home consoles?

But that can only be reflected in the stability of sales, and it will be very difficult to go further.

Make a new type of game?

But the game is not that easy to make.

When creating a brand new type, the first thing to consider is manpower.

It is actually not easy to let employees understand the general concept of his new genre and then let them invest in game development.

Unless he plans to settle for the next best thing and use a lot of manpower to develop a new type of game with relatively poor quality.

But that doesn't fit Zhu Youxing's style.

Whatever you do, try to do your best. This is what Zhuyouxing expects.

So, let's maintain the current situation first.

It just so happens that I am also preparing for several new series of games in the future, such as the latest Dragon Quest series, as well as Final Fantasy, Metroid, and Need for Speed.

These have gradually entered the final stage of development during this period.

Use these to fight Surui Electronics first.

Then take action now and launch the latest games one after another, one first-party game per month, and then continue to output multiple third-party games from partners.

Zhu Yuxing actually remembers that in the previous life, Sony, in order to compete for the dominant position in the new handheld era, made PSV explode in a short period of time and launched more than ten first-party and third-party works that could be considered masterpieces in a month. Unfortunately, it was obvious at that time

Nintendo has more firepower, or their games are more powerful.

With just one game, Monster Hunter, it has almost established the unshakable position of the 3DS handheld console.

At that time Monster Hunter…

Why?

Yeah, maybe you can consider Monster Hunter.

Zhu Youxing slapped his forehead.

It wasn't until this moment that he suddenly remembered this action-packed masterpiece, Capcom's absolute masterpiece.

At that time, the outcome of that era could almost be determined by whose handheld game Monster Hunter fell into. This was something unimaginable.

For one game to have such an influence, it would be difficult to see another similar example in that era.

If Capcom had chosen to launch its own Monster Hunter title on PSV as soon as possible, it would be hard to say who would win and who would lose at that time.

But in the end, both families probably didn't expect that another outsider would steal their peach, that is, the birth of mobile smartphones, which robbed most of their handheld users almost instantly, which was very damaging to their vitality.

Later, Nintendo and Sony never made handheld consoles again.

Even the later Switch was recognized by Nintendo as a home console, not a handheld console, and the prices of Switch games were all priced according to home consoles.

No matter how later people define switch, at least Nintendo itself still believes that it is a home console, and it is obviously really afraid of being beaten by mobile smartphones.

At that time, mobile smartphones were really like an unstoppable torrent.

However...it will probably take a long time to make Monster Hunter now, at least a year, but it can indeed be done first, and this game will definitely play a decisive role.

If it does not launch such a game in this era of handheld hegemony, even Zhuyouxing will be in regret.

He hopes that people in this world can also experience the ultimate enjoyment of Monster Hunter.

…

If we say that December last year was a publicity war for many top companies.

March is the battle of the century between Surui Electronics and Youxing Electronic Entertainment, the two companies that are number one and number two in video games.

This battle was very exciting.

After you sing, we will come on stage. Surui Electronics relies on its very strong sales and advertising power to quickly distribute the goods.

Especially with yoo Changweiyu's desperate efforts to promote Internet shopping, Changweiyu has slowly established a basic online shopping model in Japan and the United States.

Online shopping can be said to be a great tool, which makes Surui Electronics' products sell much faster than before.

Of course, one of the reasons is that Changweiyu is engaged in a crazy price war, which can burn through 60 to 70 million US dollars in almost three or four days.

If this were an ordinary company, it would have collapsed long ago.

However, the machines have been sold, and a lot of games have also been sold. However, the quality of the games is still not comparable to that of Yuxing Electronic Entertainment. It relies entirely on advertising and sales channels to gain a certain advantage.

Zhu Youxing, on the other hand, took another path.

When April comes, the new Dragon Quest game will be released as scheduled.

Now this series has a fairly stable player base. As long as Dragon Quest continues to be launched, they will be willing to buy it even if there is no improvement. This is equivalent to a stable cash flow, not to mention that Zhu Yuxing is not the kind of person who likes to do the same thing over and over again.

He ensures that each generation will make progress in at least one aspect every time.

This time Dragon Quest is an improvement in the graphics, allowing the original 2D Dragon Quest to evolve into the era of 3D image quality, and through the accumulation of CG technology over the past few years, it has made a better game than its predecessor.

cg screen.

At the same time, it will be released in April with many loyal third-party partners of Zhuyouxing.

Even though Nagaoyu has acquired many companies and studios that used to produce games for Yuxing Electronic Entertainment, there are still many companies here at Zhuyusing that are rushing to produce games for Zhuyusing's game consoles.

It doesn't have much impact at all on the number of games.

And among these, a particularly eye-catching work was born.

The name of this world is The End, and its game style and settings are almost exactly the same as those of the previous life's Fallout.

The studio that produced this game is a few guys that Zhu Youxing once saw very much.

After being recommended by Zhu Youxing at the exhibition, they chose to submit their work to Youxing Electronic Entertainment for trial play.

With the works hand-picked by Zhu Yuxing, there is naturally no obstacle. He has successfully won the favor of Yuxing Electronic Entertainment and is willing to invest. The price is that the studio's works in the next few years will only be registered on Yuxing.

On the electronic entertainment platform.


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