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647 A New Era Comes

647

The Titanfall project is the only one that Zhuyouxing cares about the most in this phase. The entire development process needs to be reported in detail. Once any development problems arise, Zhuyouxing will definitely solve them as soon as possible.

Fortunately, the development pace of Titanfall is very stable, and there are no major problems.

Of course, the procedural design of the time travel gameplay still needs some time for experimentation, and this is definitely not something that can be done in a short while.

But now that Aya Tsukino is here, if I really encounter a problem in program development, I would definitely go to Aya Tsukino.

Next, there is a summary of Songqiao’s market report in Europe.

The player market in Europe is now very stable.

Youxing Electronic Entertainment accounts for about 60% of the market.

The remaining 40% is owned by local gaming companies and Surui Electronics.

This market share is already quite good.

After all, this is no longer the era of absolute dominance.

At that time, the games of Youxing Electronic Entertainment in the FC and SFC era were really top-notch, while the competitors were generally quite weak.

But after the era of gs1 game console, this status quo changed.

The performance of Surui Electronics' game consoles has also become stronger, and the number of companies developing high-quality games on Surui Electronics' latest game consoles has begun to increase.

At this point, market share is of little significance. As long as players can continue to enjoy playing games, this will be very positive for the entire industry.

The European market generally has little volatility and players are stable.

In particular, the popularity of gun, cart and ball games is very strong.

Football games are the best-selling games. Super Football Contest has sold more than 10 million copies worldwide, half of which were contributed by Europe.

Counter-Strike has also exceeded 10 million copies and is moving closer to 20 million copies.

Need for Speed ​​is slightly worse, with global sales not exceeding 10 million, but it’s not far behind.

And next, Zhu Yuxing plans to make Titanfall a hit again.

In the absence of top titles like Call of Duty and Battlefield, the possibility of Titanfall conquering European players is very high.

Then there will be the launch of the new year product development system for the next Super Football Competition.

Let a dedicated team of 500 to 1,000 people develop the Super Football Competition every year.

You can not only train your team, but also maximize your profits.

Takeyusei simply made some comments on the document, and then put aside the business information sent by Matsuhashi Minori.

Next, there is feedback on some information that he is concerned about.

The first thing that appeared before his eyes was a company name that Zhu Youxing was very familiar with: Mickford.

This company is a technology company, focusing on mobile communications business, chip development, personal computer business, entertainment electronic products business, etc.

The CEO of this company is an old friend: Myron Case.

A parallel world in the eyes of Steve Jobs.

But he is younger than Jobs, and is only in his early 40s.

And judging from his physical condition, he is quite healthy. It seems that he will not encounter the same bad luck as Steve Jobs.

So in other words, this guy may become a strong enemy.

So when Zhu Youxing saw the company name Mickford, he immediately concentrated his energy.

He turned to the second page and looked at the contents carefully.

The above is some recent investigation of Mickford.

Some of these investigations are public, and of course there are some that are more private.

These include Mickford's current products, as well as products that will be announced soon.

The current product Zhuyouxing has long been very familiar with.

Among the products to be announced, Zhu Youxing saw several things that he had expected for a long time.

Mobile smart phone.

To put it simply, it is an iPhone.

Myron Keys finally got to this point.

After several years of careful polishing and team training, Myron Case finally had the confidence to develop his first mobile smartphone.

In fact, mobile smartphones should have been born earlier and become more popular.

But because people in this parallel world have too many entertainment projects, they don’t pay as much attention to smartphones as they did in previous lives.

Just like when I first came to this world, the world obviously had relatively developed technology, but there was no market in the field of electronic games. Later, I still opened up the market myself.

But whether it is a game market developed by itself or not, the game market itself will rise sooner or later.

People's need for entertainment cannot miss video games.

The demand for entertainment hardware products in a complex such as smartphones is also the same. Sooner or later, this will become popular, but it will be slightly delayed due to some reasons.

In terms of information, Myron Case’s upcoming products have been briefly introduced in detail.

So far, Mickford has issued a large number of OEM and production orders.

Every link cannot be airtight.

It may be quite mysterious to ordinary people, but for large enterprises, it is not difficult to investigate the product details released by a company.

Zhu Youxing took a rough look and estimated the performance and performance capabilities of this phone in his mind. Then he found that this phone had already reached almost the performance and quality of iPhone 4s at the beginning, and the appearance of the engineering prototype was also very simple, like that

An entertainment product that people will like.

If nothing else happens, this product should be a big seller in the future.

Zhu Youxing was not surprised by this.

Even for himself, he would probably buy it and use it.

Mobile phones are something that everyone needs to use. This is an iconic product of the new era, and everyone is indispensable.

At the same time, Zhu Youxing also understands that this thing will have a very strong impact on handheld consoles in the field of video games.

So, advance or retreat?

Should we try our best to compete with smartphones, or should we take a step back?

From a business perspective, retreat is the most reasonable and maximizes benefits.

Stabilizing the market share of home consoles is enough to survive.

However, if you don’t look at it from a business perspective and it is just Zhu Youxing’s idea, then there is only one answer.

Enter!

It's just that you need to seize the opportunity. Facing the menacing mobile phone, the timing of response is the most critical.

It cannot be too early or too late, as the field of handheld consoles cannot be completely invaded so easily.

Now, let's continue to stabilize in the home phone market, first complete some current development plans, and then consider the smartphone for Mickford.

Zhuyouxing has a plan, but at this moment, Surui Electronics has no idea of ​​the coming disaster.


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