Mrs. Yao breathed a sigh of relief, she just had to play the part and listen to Emperor Mingguang on how to do it.
After arriving in the capital, she also discovered that no matter what happens, you have to see what Emperor Mingguang wants.
If he agrees, that's fine, but if he doesn't agree...
It would be better for a humble official like Uncle Yao not to challenge the authority of Emperor Mingguang.
Uncle Yao prepared the memorial overnight and delivered it to Emperor Mingguang the next day.
Emperor Mingguang was quite surprised when he saw this memorial. He didn't expect that someone would dare to put his idea to "Da Ming Daily"?
Yes, he knew that the major newspapers in Jinling were popular and were made famous by Gu Qingling, but this was Jinling, and this was a prestigious newspaper of the Ming Dynasty. It could also place advertisements?
Emperor Mingguang asked someone to call Li Wenchong into the palace.
When Gu Qingling was about to give Uncle Yao a discount, Li Wenchong had already had a premonition. He straightened his clothes and asked Gu Qingling to wait for his good news.
"You know this memorial, right?"
In the main hall, Emperor Mingguang handed the memorial to Li Wenchong.
He just asked someone to find out that Li Wenchong and his wife did meet Uncle Yao yesterday and handed something to Uncle Yao.
What it is specifically, the secret guard doesn’t know.
After all, although Emperor Mingguang asked them to keep an eye on the Yao family, he gave Prince Chong some "freedom".
"Is it about advertising?"
"Um!"
Li Wenchong was sure that it was similar to the advertisement, so he took it over. After seeing what Uncle Yao had written, he felt quite satisfied.
Although this guy's writing style is not particularly high, it is enough to read. He put things in a tactful way, but also made the stakes clear. It seems that Uncle Yao has thought carefully about the advertising plan that Gu Qingling gave him yesterday.
"Well, I know, this is what I told him yesterday. What's wrong?"
"You're still asking me what's wrong?" Emperor Mingguang said, "I had people suppress this memorial. If the noble lords in the court knew about it, I'm afraid there would be an uproar. Do you know what the "Da Ming Daily" is? Then
It’s Ming Dynasty’s face, how can it be used for advertising?”
Li Wenchong looked surprised: "It's just because of its reputation that the Ming Daily should be a model for the world, letting the world know how this advertisement should be done and what it should look like. Moreover, this is not just about advertising...
…”
Li Wenchong learned and applied it flexibly, and transferred all the business development skills, telling Emperor Mingguang that the role of advertising is not only to promote the glasses manufacturer, but also to serve as a signal - telling everyone that good businessmen who serve the country and the people can also
It was published in "Da Ming Daily" and recognized by the Ming Dynasty.
The Ming Dynasty is not afraid of you doing business and making money. What the Ming Dynasty is afraid of is that you do not abide by the laws of the Ming Dynasty, break laws and disciplines, and do things that are harmful to society.
If you are a conscientious businessman, willing to serve the people of the world, and stick to your businessman's duty and bottom line, then you are a member of Ming Dynasty and the pride of Ming Dynasty.
"Brother Emperor, I know that you have been worried about the issue of profiteers and that the Lu Buwei incident in history will happen again. In fact, you are overthinking this..." Li Wenchong gave an example, saying that the reason why Lu Buwei can influence the country is not because he is rich.
But he has mastered something important that affects the lifeline of the country.
If you want to prevent businessmen from subverting the dynasty, the simplest and most effective way to solve the problem is to take the lifeblood of the country's survival into your own hands.
For example, important mineral resources such as iron salt, troops, weapons...
In addition, there is the use of "law".
"We should establish more of the image of a businessman we want, so that people in the world know what kind of person they should be in business, and then they will know what they can and cannot do."
"There are so many businessmen in the world, but there are only a few who can become Lu Buwei. Most businessmen are ordinary people, and they only think about food and clothing three times a day."
…
After listening to Li Wenchong talk for a long time, Emperor Mingguang grasped an important point - he stared closely into Li Wenchong's eyes and said: "Do you want to improve the status of a businessman?"
Li Wenchong was stunned for a moment. He did not deny it, but he also did not admit it. He said: "Brother, aren't the merchants your subjects? Aren't the craftsmen your subjects? The reason why you are rich in the world is because you are the lord of all peoples.
The people here should include all walks of life."
In fact, which class or class you belong to does not have much influence on the king of a country.
All he needs to do is to win over the strata he can use, and let these strata help him "manage" the people of the world, so that the entire country can run and be passed down for thousands of years.
Anyone who has not become an emperor does not want his bloodline to continue to be "noble" for generations to come.
but……
is it possible?
The longest dynasty in history only lasted two to three hundred years.
The Ming Dynasty has only experienced five or four generations so far, and is still far from "eternal generations".
The foundation of the aristocratic family is too deep. If you want to move them, you must improve the status of other classes and expand their influence, so...
"Brother Imperial, have you ever thought about it, if one day you want to touch these aristocratic families, who will take care of the world for you? Who will take their place?"
"you mean……"
Li Wenchong said: "When ordinary people have money in their hands, they want to study. But there are too many ordinary people in the world, and we may not be able to afford it. But it is different if we switch to businessmen. On the one hand, when aristocratic families find that doing business can bring benefits to the family,
When the profits come, they will definitely want to get a piece of the pie. At this time, their attention will be diverted from the court. The emperor can also breathe a sigh of relief and free up time and energy to cultivate his own people. On the other hand, as businessmen and craftsmen
With the rise of the emperor, they will definitely want their children to study, and through meritorious deeds, their descendants will be qualified for the imperial examination and enter the court... Then, the emperor's brother will have people from other classes who can replace the aristocratic family. At that time, the wealthy family became
They are ordinary businessmen who are just richer than ordinary people, so what is the difference between them and the businessmen we trained before? Whatever the emperor wants to do, it will be much simpler..."
Compared with the previous method of cultivating all people in the world to study and selecting and cultivating them, this method is obviously less likely to arouse the vigilance of wealthy families and is also more likely to succeed.
If it is mastered well, it can destroy a large family with almost no use of the power of destroying ashes.
At the same time, it is not a disaster of genocide. The vigilance of the big families will be weaker, just like boiling frogs in warm water, and peaceful evolution will be achieved.
Emperor Mingguang was very surprised. He couldn't imagine that his brother, the emperor, had such a political vision all of a sudden.
He actually came up with such a "tactful" strategy.
Li Wenchong showed an embarrassed look on his face and said: "Brother Emperor, don't ask me about this. It's not obvious...I have nothing to do all day long, just stay at home. Anyone who dares to tell me this is
So many people."
It was vague, but Mingguang really understood.
Suddenly, Emperor Mingguang felt that he had made a fortune by agreeing to let Li Wenchong marry an old woman.
Even for the problem of "rich families" that he never knew how to solve, he was able to come up with a new and implementable idea.
He did not want to immediately change the status of merchants or craftsmen, but only expressed the meaning of "encouragement" and set a benchmark, and all people in the world will take action. When the time comes...