Although KT is not listed, it is indeed good to buy shares and pay dividends to shareholders.
KT is almost the only profitable e-sports club, and its ability to make money is evident.
Moreover, don’t look at the fact that other clubs are losing money every year in their financial reports, and all of them are selling out and complaining that life is difficult.
Just take a look at these external financial reports.
G2's financial reports have been losing money for many years, and the luxury car that manages the club is driven every day.
The common practice is that the income only counts the relatively transparent parts such as competitions + peripherals + live broadcasts. The details of long-term and segmented contracts such as sponsorship and endorsements are basically not disclosed to the outside world.
Expenses include everything including food, rice, oil and salt, the salaries of players and staff, buying a new store and opening an Internet cafe under the club, etc. are all considered expenses.
It is true that you bought a shop land that did not bring short-term direct benefits. It seems that you spent a lot of money, but can it be regarded as a loss? Anyway, it is a loss on the report.
All clubs basically operate in this way, each losing more money than the other, and they can also perfectly avoid taxes.
In fact, not only e-sports clubs but also traditional sports clubs do this.
Of course, many clubs do suffer losses. After all, they cannot attract big sponsorships if their results are not good.
But this is also because invisible value cannot be reflected in financial reports.
Just looking at external financial reports, Coca-Cola spends tens of billions on advertising every year, which is equivalent to losing money, because things like exposure are difficult to measure with numbers.
And why can KT still make money while other clubs are losing money?
Is it because Koreans are not as good at falsifying financial reports as Europeans?
No!
It's because KT makes too much money and can't even hide it.
How much is the salary expenditure of the biggest player? Last year, Shinhan Bank’s sponsorship amounted to 10 billion won, and there are also major sponsors such as Mercedes-Benz and Red Bull.
As the club with the most new big-name sponsors in the LCK, KT has the nerve to commit financial fraud and claim to have lost money?
I'm afraid the Korean tax department will have to work overtime to investigate if they don't sleep.
In fact, KT's operation of giving Lin Cheng stock options was also learned from their arch-rival T1. Faker currently has unexercised stock options from the T1 club.
There's no way! That jerk at Hanwha is raising the price.
This year Hanwha has become smarter and is also attacking everywhere when targeting Lin Cheng.
Their operation is very interesting. They first quoted a price to other players to show their sincerity, but after reaching a preliminary verbal agreement, they were not in a hurry to sign the contract immediately.
After all, Hanwha's number one target is still Lin Cheng.
What if they really catch the male god Lin Cheng and Lin Cheng is dissatisfied with the team members they selected?
So we have to leave some room for maneuver, catch the others first, and then make a decision after confirming Lin Cheng.
Since the verbal conditions given were very generous and the agency was stabilized first, they were not afraid of not signing Lin Cheng and letting all the fish run away.
There is communication between the agency and various clubs. It is said that Hanwha's verbal offer to Viper reached 4 billion won. KT was shocked anyway.
Although no contract has been reached yet, isn't this purely destroying the market?
Viper is worth 4 billion? How much is Lin Cheng worth?
Even if you think about it, you know that Hanwha, the big dog who has been saving money for three years, has gone crazy.
Therefore, when KT came up with the quotation, it was quite sincere.
The current liquidity of the e-sports market is far less than that of traditional sports such as football, and even South Korea's own market is limited. The basic quotation of 10 billion a year will definitely shock the entire peninsula.
It must be said that KT’s commercial operation capabilities far surpass Hanwha’s. Including the commercial part, Zheng Shiyan estimates that the total contract price between KT and Lin Cheng will be nearly 14 billion won per year.
Not to mention KT also gave stock options.
This thing is very mysterious. It may be worthless, or it may easily make tens of billions in vain.
In other words, KT has made so much money in the past three years that it dares to compete with Hanwha like this.
Of course, Hanwha is still raising prices, and has even issued a 1+1+1 contract with an annual increase of 20%.
crazy!
When bits and pieces of gossip spread out, the outside world could only evaluate it as crazy.
These days, the entire Korean cultural and sports circle is still shocked by Ryu Hyun-jin’s four-year, 17 billion contract. Now Lin Cheng’s one-year contract is almost approaching this price.
No!
It should be said that Lin Cheng will definitely earn more than this amount next year, after all, his image rights are still in his hands.
Naver hot search has once again started a discussion about Lin Cheng’s income, and some Koreans are complaining, saying that Chinese people should not be allowed to make so much money, and Lin Cheng should be taxed.
In fact, Lin Cheng is satisfied enough with KT's contract renewal conditions that he is willing to renew even if he maintains last year's contract.
Because of the Asian Games, KT made too many concessions for him when drafting the contract last year.
But Zheng Siyan said she could still fight for it.
"The most taboo thing is to talk about emotions when negotiating. You should try your best to fight for reasonable interests. KT is not a small club. Don't think that they will be hurt because of your contract."
"OK! Listen to Sister Shiyan, you won't hurt me anyway."
So, Lin Cheng left all the contract renewal matters to Shiyan's wife, and he was a free rice cook.
Well~~~Big sister’s soft rice is really delicious.
After dinner, Lin Cheng went back to his room to turn on the computer and play for a while.
As a result, Lin Yoona sent a Kakao message.
We added our contact information when we played mobile games together before, but the two of us rarely spoke to each other. This was the first time the other party took the initiative to say hello.
Yoona: Hey! Buddy?
Lin Cheng: What’s wrong?
Yoona: Are you there?
Lin Cheng: I have replied to the message, do you think you are here or not (Dead Fish Eyes)
Yoona: Haha!
While Lin Cheng was waiting for news from the other side, classmate Lin Xiaolu said a haha and then became silent.
Lin Cheng waited for three minutes and couldn't help it anymore.
Lin Cheng:???
Lin Cheng: Are you here to confirm that I am still alive?
Yoona: Do you want to play games? I can’t find anyone to play with me right now.
Lin Cheng: Don’t play! Find someone else.
Yoona: I'll take the number first, hurry up!
Lin Cheng:???
Does this sister not understand the text?
Lin Cheng was too lazy to pay attention to her and turned on the computer to do his own thing.
After a while, Lin Xiaolu sent another message.
Yoona: Why haven’t you arrived yet?
Lin Cheng: No! Sister, I didn’t say I was coming at all.
Yoona: Speed, waiting for you.
Lin Cheng:......
Yoona: Hurry up! I’ll help you get higher scores.
Lin Cheng was completely speechless.
I didn't know before that Lin Yoon-ah is actually shameless.
Lin Cheng: Come on, I will show mercy and play with you for a while.
Yoona: Haha!
Opening the mobile game client, Lin Cheng took a look at his friends list.
Lin Yoona is not online at all.
Lin Cheng: Where are you? Are you not online?
Yoona: I'm still updating, just 200M, please wait.
Then Lin Cheng waited for ten minutes and found that the other party had not come yet.
Lin Cheng: Where are the people? Brother! Can you update 200M in ten minutes?
Yoona: Right now! My takeaway has arrived. Wait for me for ten minutes. The noodles will be finished quickly.
So, Lin Cheng waited for another ten minutes.
The other side still didn’t come.
Lin Cheng: Where are you? (Collapse)
Yoona: I seem to have a bad stomach. Wait for me for another ten minutes.
Lin Cheng: Playing with me? I didn’t offend you? (Smoke coming from nose) (Smoke coming from nose) (Smoke coming from nose)
At this moment, Lin Yoona and Ju Li were drinking coffee leisurely.
Just now she mentioned Lin Cheng in an insinuating way, but the sister seemed a little aggrieved when she said that Lin Cheng had to stay at home with his girlfriend.
She immediately decided to teach the scumbag a lesson.
After seeing the news about Lin Cheng's irritability, classmate Lin Xiaolu felt particularly happy.
She patted Ju Li on the shoulder.
No need to thank me, Ernie!
This is what I should do!
Hidden merit and fame, everything is left unsaid. ()
