Chapter 268 Splitting the Brokerage Contract, Consolidation of Interests
On the way back to the set after shooting the cover.
"Recently we have been negotiating with the company about the division of your specific brokerage contract." Yan Jun now truly regards himself as Lin Qingyuan's exclusive broker, not an employee of Cehua.
"Why are we still negotiating?" Lin Qingyuan didn't quite understand, "Didn't we already negotiate last time? The record deal is with Universal, and the other management deals are still with Cehua."
"But the problem is that endeavor Wei Mei recently sent us a signal to seek cooperation. They want to win our exclusive endorsement agency or win your modeling contract for their parent company img."
"Weimei? I'm not very familiar with it." Lin Qingyuan said decisively that he did not know this company.
"You always know img!"
"Img, I know it is the largest sports agency in the world. Gisele Bundchen seems to be a contracted model with this company. Wei Mei is still connected with this company..." Lin Qingyuan was vaguely impressed.
"In 2014, WME, one of the world's three largest brokerage companies as famous as CAA, acquired IMG and formed WME&IMG, which was later renamed WeiMei."
"Two years later, WeiMei cooperated with Sequoia Capital, Penguin, Focus Media and FountainVest Capital to establish a branch in China. Then WeiMei's brokerage business began to continue to expand in China."
"There are many famous people abroad such as Federer, James Durant, and the most famous one in China is Li Na. As a retired tennis player, she not only frequently appeared in variety shows after retiring, she even had a plan for a personal movie, which made her
My income afterwards is much higher than before I retired, this is Wei Mei’s energy.”
In fact, later generations of athletes such as Gu Ailing, Su Yiming, and UFC's Zhang Weili also signed with Wei Mei. This is the driving force behind Gu Ailing's ability to earn 250 million in endorsement income a year in China.
As a "top luxury agency", Wei Mei maintains very good cooperative relationships with many top luxury brands. It can even be said that as long as Wei Mei wants to, he can help any of its contracted artists get luxury endorsements.
LV handbag global advertising model (Fan Xiaopang treatment), the world's three major jewelry Tiffany global spokesperson (Yi Yang Millennium treatment), IWC brand ambassador (Zhang Ruoyun treatment), Estée Asia Pacific brand best friend (Song Zuer
Treatment), Gu Ailing’s fashion resources are enough to kill most of the top domestic entertainment...
And the most awesome thing is that IMG is involved in many well-known sports events, even the Chinese Super League and the predecessor league of CBA.
"But isn't this an athlete?"
"Weimei's main business is the combination of sports and entertainment circles. It is precisely because it has developed well in the sports circle that it began to seek development and achievements in the entertainment circle..."
Liu Yifei can obtain high-quality international resources, and Wei Mei's support behind the scenes is actually the most important thing.
Yes, Tianxian is also in this agency, and not only Tianxian, Shu Qi is also signed with this company.
So in other words, if Lin Qingyuan agrees to cooperate, then he and Liu Yifei will become colleagues...
"So they picked me?"
"Yes, but I don't think we need to sign the exclusive endorsement rights to them. Our current business territory is already very large. Their intervention now will not help us much, and they will also take away most of the benefits.
"Yan Jun expressed his opinion.
In fact, Lin Qingyuan does not lack business endorsement resources now. What he lacks now is channels.
A channel that does not rely on film and television works, but relies solely on other aspects to push him out of Asia and enter the European and American markets.
If the previous cooperation with Universal Music was an attempt, then the visit of the Chinese branch of Wei Mei to seek cooperation may be another attempt.
"I don't think it's necessary to sign with them, but I might give it a try with img's modeling appointment, even though I'm not a professional model or a professional singer."
Lin Qingyuan still wants to take the business contract into his own hands, so that he can have more autonomy and a higher share ratio in terms of business cooperation.
And since he decided to put down his face and sign a contract with Universal Music, Lin Qingyuan feels that he has relaxed a lot, at least he is not as pretentious as before.
Just sign a contract that allows you to make profits within a reasonable and legal scope, without any nonsense.
"But I have to make it clear to you first, if we only sign with img models as a model, the subsequent promotion resources we can get will definitely be less than what we can get if we sign an exclusive endorsement deal with Wei Mei. After all, we have not paid any protection fees.
Give it to them." Yan Jun reminded.
"It's okay. I just need to sell some of the profits through model appointments and get them through promotion channels. Now that I have global spokespersons for Louis Vuitton and Bulgari, I really don't need their endorsements and public relations."
Lin Qingyuan knows very well what kind of position he is currently in, which is very high, otherwise Wei Mei would not take the initiative to seek cooperation.
"But will Cehua have any objections? First there is Universal and then there is Weiwei. Their share is constantly falling."
"Although Cehua is not good enough in front of Universal and Wei Mei, they will definitely still take the lion's share, because after the split with Universal, your film and television contracts and endorsement contracts are still with Cehua, so even if Wei Mei enters the market
If they want to share part of your endorsement income, that’s for them to negotiate among themselves and it’s none of our business.”
"That's fine. Brother Jun, please keep an eye on it and don't make the relationship between us and the company too rigid. If it doesn't work, we can let some profits go out." Lin Qingyuan didn't want to burn bridges and kick out the company that cultivated him.
He is not so mercenary...
"Okay, then I will continue to follow up on matters related to the separation of the details of your management contract between the three companies of Cehua, Global and Weimei. If nothing goes wrong, your future film and television appointments will be with Cehua, and your record contract will be with Universal
, model or fashion date in Weimei.”
"Then in terms of sharing, because three companies have jointly split your brokerage contract, our proportion may be relatively reduced, but the overall revenue base will increase, so it will not have a big impact on us."
"Unknowingly, it has become a collective of interests spanning all over the world..." Lin Qingyuan couldn't help but sigh.
"Joined investment by multiple capitals is the most stable and safest development model for artists."
"Meaning that they will protect me?"
"The popular artists who still have potential and commercial value to tap will always be protected by capital."
Lin Qingyuan thought about it, and it was the same.
Those who get into trouble are those who have passed their time. As for those who are really valuable and have trouble with the general trend, they are treated coldly for a while and then come back...
"So the subsequent itinerary in the United States has been decided?" Lin Qingyuan said with a smile: "I feel that signing with Universal and IMG one after another is a rare opportunity. It seems a pity not to make a fuss in the United States."
"Well, it just happens to be connected with the vogue and Zhizu shoots that we have discussed before, but we can only take the promotion route of fashion and marketing."
"This is enough, of course, the premise is that the marketing efforts are in place." Lin Qingyuan also developed in this way in the early days, so he knows the key to the model.
"I think too much. If we can do marketing in the United States like we do in China, it will be a fantasy."
"Hahaha, take your time..."
"Then there's another thing. The company has sent over this year's new contract. From now on, you and the company will split the contract 60-40, and the contract period will remain unchanged."
When Lin Qingyuan first debuted in 2015, he signed a six-year rookie contract with Cehua with a 40-60 split.
This means that Lin Qingyuan's contract will take effect from the end of 2015 and will not end until the end of 21.
Contracts for newcomers in the entertainment industry are almost at this average level, with a duration of five to eight years and a share ratio of 30 to 50%. Therefore, those who do not meet these two conditions are most likely to be part of a shady company.
But fortunately, because Lin Qingyuan became popular last year, many companies in the industry had the idea of poaching. Therefore, in order to retain this rising star with a bright future, Cehua decided to divide the share ratio without changing the length of the contract.
Upgraded to 55.
And this year, as he improved in various aspects, he was upgraded to June 4th, so it is still acceptable.
After all, the top players in the industry who have just become popular within a few years have almost the same level of management contracts.
Wang Yibo became popular in 2019, but it was not until 21 that he received a 50-50 contract. However, in just one year, he contributed a net profit of 300 million yuan to Yuehua, which shows that his total income that year exceeded 600 million yuan.
.
Another top player, Xiao Fang, was even worse. He managed to get 50% of the share, but he still had to be taken advantage of by three companies, including Xinli and Penguin. Of course, his resources were very good.
Therefore, it is difficult to judge whether the income from expanding the base and reducing the ratio or the original income will be higher.
But in fact, what Lin Qingyuan values more is actually the future development plan, so he is willing to take the initiative to give part of the profits to img, so as to obtain img's strong promotion channels in the United States and even around the world.
Lay a solid foundation in the early stage, and as long as there are no unexpected events in the later stage, you can harvest a lot of rice no matter what.
This is another characteristic that distinguishes Lin Qingyuan from other top players: he does not object to the behavior of making quick money while the trend is hot, it is just a normal realization, but he also has detailed long-term plans, so he is willing to sacrifice some short-term interests.
To exchange for more possibilities in the future.
Of course, while his development ceiling will be higher in this way, the risks he faces will also be greater.
Therefore, most of the top celebrities will choose to cash in and make money while taking advantage of the popularity. After all, the entertainment industry is changing so fast. Maybe they will have a thunderstorm in two years, or the traffic cannot keep up...
But overall, Lin Qingyuan was very satisfied with today's discussions on these matters.
On the one hand, he received a higher proportion of the share contract. It is no exaggeration to say that one achievement means 100 million.
On the other hand, if nothing else happens, he should be able to establish a trinity community of interests relationship with Cehua Film, Universal Music and IMG, and he is the bridge for the exchange of interests between the three companies.
Although it will reduce some of his income, Lin Qingyuan also took this opportunity to obtain promotion channels in Europe and the United States that he had never had access to before.