Chapter 396 The Divine Ship must be killed (3 more please order)
Gates gave a way that he has been thinking about for a long time and can break the situation.
Gates said to Michael: "The only way to break the situation is to strangle Changtian Technology in the cradle."
"Currently Microsoft has prepared three measures."
"The first measure is to strangle the divine ship from the system."
"From now until next year, Microsoft is preparing to authorize certain PC manufacturers to allow them to use Windows XP systems for free."
"These manufacturers include Lianxiang from Xia Guo and brands such as Dell and HP from the United States."
Gates smiled and said: "We will authorize Lianxiang and American computer companies to use the Windows XP system for free, and authorize Xia Guo's Tsinghua Tongfang and Founder computer companies to use the XP system for a fee, but we will not authorize Shenchuan
Use Windows XP system."
"If Shenchuan wants to use Windows XP system, then it can only use pirated versions forever."
"A computer company that can only use pirated systems is destined to not last long."
It is conceivable that if Shenchuan is forever labeled as a copycat and a pirated system user, not to mention it will be difficult for it to go out of Xia Kingdom and enter the international market. Even in Xia Kingdom's domestic market, it will be difficult to gain recognition from mid-to-high-end consumers.
Michael immediately realized that Microsoft's approach was to hope that Lianxiang and other PCs could take advantage of the system in Xia Kingdom and thus strangle Shenchuan in Xia Kingdom.
It is indeed a good way to let the two Xia Guo companies compete and become involved in each other.
By allowing Dell to use the XP system for free, we also hope to re-establish a good alliance with Dell and support Dell's development in the global market.
After the cost of using the system is reduced, it will also help Dell reduce costs in the European market and increase its competitiveness.
"The second measure is to kill the divine ship from the application software."
"We are preparing to upgrade the windows office software and are cooperating with many software companies such as CAD, 3DMAX and MATLAB to upgrade these software to the latest versions as soon as possible, and only support Windows XP systems."
Shenzhou can indeed use pirated Windows XP systems and related pirated software."
"But in the international academic and commercial fields, whether you are drawing, writing papers or performing mathematical calculations, the use of pirated software is absolutely not recognized. As a result, we will use Changtian Technology in the academic and commercial fields.
The hardware is blocked."
Gates is indeed a veteran who has been in the PC and software industries for decades.
The applications Gates just listed are among the most widely used software currently on the market.
Needless to say, Windows Office, more than 90% of people around the world who use computers for office work use Windows Office.
CAD, 3D marks and Matlab are the king application software in engineering and academia. As long as there is international business cooperation or academic exchange, pirated software must not be used.
These software companies have already negotiated with Microsoft. It is absolutely impossible for their software to support Changtian Technology's hardware equipment.
If a user wants to use Changtian Technology's hardware equipment as well as these software, they can only use pirated software.
Blocking Changtian Technology's hardware equipment in the commercial and academic fields is to separate elite users from Changtian Technology.
Global consumption habits are developed from top to bottom, from the elite to the common class.
Although the number of elites is relatively small, their influence is very widespread and will subtly affect the consumption habits of the entire Chinese people.
Twenty years later, whether it is luxury bags and clothes in the fashion industry, Apple mobile phones in the electronics industry, or luxury car brands in the automobile industry.
This consumption habit is, without exception, passed down from the elite.
If the entire Xia Kingdom's elite begins to deny and hate Changtian Technology's hardware products, classifying such hardware products as copycat, pirated, and inferior, then the middle- and lower-class consumers will definitely be affected.
Gates revealed Microsoft's third strategy: "Strangle the divine ship from public opinion."
"There is no need for Microsoft to do this. Many technology companies have long hated and disliked Changtian Technology."
"This time we are not going to attack Changtian Technology, but the export end of Changtian Technology products - Shenchuan."
"We have learned in detail about the history of Shenchuan. This is a company that started as a hardware agent and sales agent."
"The products they sell now are all famous for their high cost performance."
"Since it is cost-effective, we must reduce the cost of production and design."
"Especially the design cost, Shenchuan barely spent a penny on the design."
"We have learned about Shenship's PC products in detail, not to mention the core components. Most of them are purchased from outside. However, including Shenship's chassis, monitors and even power supplies, many components are directly copied from the designs of other products.
and production processes.”
"Xia has now joined the WTO and must abide by global intellectual property rights."
"Many technology companies, including Sony in Japan, Asus in Wanwan and Samsung in South Korea, are preparing to file lawsuits with the WTO regarding the appearance of their products and the design of power supplies, and Shenzhou has made huge compensation."
"When these lawsuits and related public opinions are launched at the same time, it will be enough for Shenchuan to drink."
Michael's breathing became rapid. From Gates's statement, he could see that the strength of American technology companies and the resources they used were very powerful.
The Shenship is so small, even with Changtian Technology behind it, it will be difficult for it to survive this round of attacks.
Blocking Shenchuan on the system and software is equivalent to nailing the signs of piracy and copycats to the body of Shenchuan.
Then attack Shenchuan on the basis of intellectual property rights, patents and public opinion.
Since then, consumers around the world, including most consumers in Xia Kingdom, will have an inherent negative impression of Shenzhou - plagiarism, inferiority, piracy, etc.
This method seems to be dealing with the Shenship, but it is actually attacking the Changtian Technology behind the Shenship.
If the divine ship can still survive in this way, then it is really unreasonable.
Of course, there is one way Shenchuan can survive, which is to resolutely refuse to cooperate with Changtian Technology.
Without the help of Changtian Technology, the Shenship is not worth mentioning in terms of combat effectiveness.
No matter how much he develops, he will only be the second Tsinghua Tongfang or the second Founder. He will not pose any threat to Dell or other PC companies.
Michael is most concerned about one question: "So where are Dell's interests? If we refuse to cooperate with Changtian Technology and gain support from Microsoft, we will just be on the same starting line as other brands."
Gates smiled and said: "Mr. Michael, Dell has no choice but to adapt to the development of the market. If you continue to cooperate with Changtian Technology, the future will be even darker. Not only will you lose the European market, but you will also lose Xia Guo
market."
"Of course, as part of our cooperation agreement, Microsoft will support Dell's development and has decided to authorize Dell to use the WINXP system free of charge in the next three years."
Michael nodded helplessly, he had no choice.
The only current consensus among the American technology community is to develop Death Ship and Changtian Technology.