Chapter 891 Even a small test can slay a dragon (3)
Xiao Zhang was extremely shocked.
He has never seen people need to queue up to buy a car.
The past few years have been the most glorious period for Toyota. Even if Toyota's 4S store holds annual activities, the store will be a little crowded at worst, and there will never be anyone queuing up at the door.
The scene at Cangqiong Automobile was really exaggerated.
The Golden Nine and Silver Ten are the peak sales season for cars, and since it is the weekend, there should usually be a lot of people looking at cars in major 4S stores.
But today, a particularly exaggerated scene occurred in Suzhou and Hangzhou.
The 4S stores of Toyota Volkswagen and BBA are crowded. Most citizens, perhaps out of curiosity or because they really want to buy a car, will line up to go to the 4S store of Cangqiong Auto to take a look. On the contrary, the popular brands in the past have actually fallen out of favor today.
This made the sales clerks at these 4S stores a little confused.
And from the perspective of the store clerk, they are just staff, so they are also curious about what Cangqiong Car looks like?
Watching the press conference through a screen and actually going there are two completely different concepts.
Many 4S store clerks simply took advantage of the situation and went to Cangqiong Automobile's 4S store to watch the excitement.
Zhou Lin quickly returned to her job.
Although there are many customers, according to the training requirements during this period, Zhou Lin still has to receive every customer seriously.
Zhang Xiaohui and his wife Li Qian, who are at the front of the queue, are middle-class people in Suhang City.
Zhang Xiaohui works at Alibaba, and Li Qian is a bank employee in Suhang.
After they got married and had a baby, they always felt that shopping for a car would be a little more convenient.
The two of them earn more than one million yuan a year. After deducting some of the mortgage payment, it is more than enough to buy a luxury car.
Therefore, Zhang Xiaohui and Li Qian first considered BBA as their candidate.
When buying BBA, you must buy a Mercedes Benz e BMW 5 or Audi a6.
However, the ban on the purchase of fuel vehicles and the restriction on license plates for fuel vehicles in Suzhou and Hangzhou made the two people feel extremely painful.
Although brands such as BMW have also introduced new energy vehicle types that are adapted to the purchase restrictions on fuel vehicles in big cities.
But in Zhang Xiaohui's opinion, this kind of new energy vehicle is just industrial waste.
Adding a ternary lithium battery to a gasoline vehicle turns it into a plug-in hybrid new energy vehicle?
The most important thing is that the marked cruising mileage of this ternary lithium battery is 60 kilometers, but the actual cruising power may not even be 30 kilometers.
Moreover, customers who buy plug-in hybrid cars like the BMW 5 basically treat the battery as a decoration and never charge the battery, just to get a green card.
What's the point of this?
The above also know that this kind of technology is a way to deceive people, but it is better to turn a blind eye.
Because Zhang Xiaohui works at Alibaba, he is very familiar with the development and products of Xiaguo Technology Company.
Moreover, Alibaba is also a partner of Changtian Technology. Zhang Xiaohui certainly knows how powerful Changtian Technology is.
Changtian Technology is not an ordinary technology company, but the number one technology company in the world.
Therefore, Cangqiong Automobile produced by Changtian Technology is certainly worthy of attention!
After Zhang Xiaohui watched Great Wall Technology's press conference, he became even more convinced of this concept.
The energy block is only added once every 1,000 kilometers, no need to charge or refuel, a very powerful safety mode, the top model also has a super-intelligent assisted driving system, and a very comfortable chassis.
Coupled with the brand benefit bonus of Changtian Technology, such new energy vehicles are certainly very attractive!
Moreover, Zhang Xiaohui has specially studied the specific parameters of Cangqiong Automobile.
The wheelbase of the Cangqiong car can reach 2.91 meters, and the car can also reach more than 4.8 meters. This is already comparable to many B-class cars, and the wheelbase is even longer than many B-class cars.
On balance, it is definitely more affordable to buy the top version of Cangqiong Automobile than to buy BBA's E56.
After Zhou Xiaohui and his wife successfully entered the Cangqiong 4S store, they were stunned when they saw the cars on the booth.
The exterior design of Cangqiong Automobile is completely in line with the Xia people's outlook on life, elegant but not ostentatious, let alone exaggerated.
The exterior design of the Extreme Edition is much better than the Elite Edition and Deluxe Edition.
At first glance, the texture and paint of the entire vehicle are much better than the more than 300,000 Tesla, and much better than the domestically produced BBA.
Not only Zhang Xiaohui, but also his wife Li Qian fell in love with Cangqiong Automobile.
Although the two of them had already watched Cangqiong Auto's press conference, they were also listening attentively to Zhou Lin's introduction of some very detailed functions of Cangqiong Auto.
Including automatic seat comfort adjustment, electric tailgate, rear entertainment mode, automatic door opening and closing, etc., there are some very detailed things that cannot be seen at the press conference.
Zhang Xiaohui felt the humanity and intelligence of Cangqiong Automobile’s design.
Take the automatic opening and closing of car doors as an example.
If the car in front of you is a Mercedes-Benz E, you hold an umbrella to get in on a rainy day.
Then you must reach out to open the car. After entering the car with an umbrella, put the umbrella away and then reach out to close the door.
During this process, you will definitely get wet when opening and closing the door.
But Sky Auto does not use it.
Whether it is the elite version or the high-performance version.
Users can allow the car door to open automatically through voice control or sensor scanning. When passengers get on the car, the door will automatically close.
This small detail is actually just the most basic function for Cangqiong, but it is a very complex technology for car companies including BBA.
Not to mention basic functions like electric automatic tailgate.
All Cangqiong cars are also equipped with electric induction tailgates, and the so-called civilian-level luxury car Mercedes-Benz e only has an electric tailgate in its top-end version. For other configurations, you need to add several thousand to thirty thousand to get it.
Electric tailgate.
With the automatic induction electric tailgate, you don’t even have to think about it.
There are also automatic seat adjustments.
The powerful chip equipped with Cangqiong Auto can measure the weight and height of the user and automatically adjust the seat to a very comfortable position.
Of course, users can also automatically adjust the seat through voice or electric buttons.
and automatic seat belt binding technology.
As soon as the user gets in the car, the seat belt can be bound in the appropriate position. There is no need for you to pick up the seat belt or bend down to find where the seat belt socket is.
At the press conference, Changtian Technology simply did not bother to describe these details.
But when actually used, it is very satisfying.
It indeed reflects the powerful intelligence of Sky Tips.
Even the elite version priced at 259,000 has such rich smart functions, which is really satisfying.
There are really too many customers today, but Cangqiong Auto's 4S store still maintains quality and quantity, and tries its best to meet every customer's test drive requirements.
Zhang Xiaohui and Li Qian also experienced many surprises during the test drive.
For example, as mentioned in the press conference, the chassis is super comfortable.
The two of them have ridden in luxury cars, including a million-dollar Maybach, a million-dollar Porsche, and even a multi-million dollar Bentley Bentayga.
But when it comes to chassis comfort, Cangqiong Automobile definitely ranks first.
Whether passing through shell craters or bumpy roads, the passengers in the car basically don't feel any bumps.
Of course, for safety reasons, when the Cangqiong car passes through a speed bump, the vehicle will automatically retract the anti-vibration function to remind the driver to slow down. Of course, cars in autonomous driving mode can slow down automatically.
Both the elite version and the high-performance version are equipped with the Jinghong 2 chip for safe driving.
Therefore, when the road conditions are very complex or there is an emergency, the car's active safety mode uses the Jinghong chip and the car's sensors to perform a series of safety operations such as automatic avoidance braking in real time.
Even if the car does get into a car accident under very unfavorable circumstances, the thick frame and airbags inside the Cangqiong car can still ensure the safety of the user and ensure that the user will not lose his life and be less likely to be injured.
The moment they got on the Cangqiong car and drove away, Zhang Xiaohui and Li Qian were already very satisfied.
If they want to buy it, they must buy the top version.
What Chen Xiao said at the press conference that a car is a tool is indeed deeply rooted in the hearts of the people.
Both Zhang Xiaohui and Li Qian believe that such a luxurious configuration, such an energy-saving power system, such a handsome appearance and comfortable ride, such high-tech configuration, and such powerful safety performance would not be a big deal if placed on BBA.
One or two million is simply not worth this kind of performance.
If it is placed on a Toyota car, it will definitely be placed on a second-tier luxury car such as Lexus, and the starting price will definitely exceed one million. Of course, the 4S will be sold at an additional price of 300,000 to 400,000 yuan with closed eyes.
But Changtian Technology did not do this.
Chen Xiao is fulfilling his promise, which is to sell the products at a starting price of 259,000, so that the people of Xia can enjoy the highest quality products at a lower price.
Zhang Xiaohui and Li Qian's conditions are relatively good, so they consider buying a top-end model based on their actual situation.
During the test drive, Li Qian asked a little embarrassedly, and salesperson Zhou Lin said: "My skills are not good at parking on the side of the road or in a more complicated underground parking lot. I might not even be able to park the car."
Don’t go in.”
Zhou Lin asked with a smile: "What car model are you two considering?"
Zhang Xiaohui said: "I will definitely consider the super-performance version of the top model."
Zhou Lin said: "That is the one we are testing now. Our model has automatic assisted driving technology and is a fully intelligent car, so you don't have to worry about parking."
"Let me demonstrate it to you."
The test car happened to be driving on a roadside where parking was possible.
When parking on the side of the roadside, the empty space is just one parking space, with cars in front and behind, and the car body is relatively long.
Only experienced drivers with many years of experience can park in this kind of parking space.
As for the automatic parking technology of Tesla or other brands, I will definitely not listen to it.
Zhou Lin said: "Now I turn on the automatic driving mode and let the vehicle drive into this parking space automatically."
Seeing such a narrow parking space, Li Qian couldn't help but said: "Oh my god, I definitely can't fit in this parking space!"
Li Qian rubbed Zhang Xiaohui's hand and asked: "Old Zhang, Old Zhang, can you, an experienced driver, park in this parking space?"
Zhang Xiaohui has been driving for more than 20 years. Although he did not buy a car in Suhang City, he parked a car in his hometown.
But with such a parking space, Zhang Xiaohui quickly waved his hand and said, "I think it's quite difficult for me."
Turning on the autonomous driving mode, Zhou Lin directly let go of her hands.
The Kitty Eagle voice assistant in the car also asked Zhou Lin to confirm whether to turn on fully autonomous driving mode?
Fully autonomous driving mode requires the entire dashboard and steering wheel to be put away.
Zhou Linze told Xiaoying no need.
Xiaoying quickly took over the car and parked it firmly in the side parking space in less than a minute.
Seeing this scene, Li Qian was very excited: "Now I don't have to worry about parking when I go to work."
Zhou Lin is very familiar with the traffic situation in Suzhou and Hangzhou. She said: "If it is some large office buildings, you may not have a parking space if you arrive late. Anyway, the energy of our Cangqiong car is basically free, and you can completely turn on autonomous driving."
mode, let the car take you to work, then drive back automatically, park in your fixed parking space, or a cheap parking space near your home, and then come to pick you up when you are about to get off work."
After hearing this, Li Qian exclaimed: "Yes! This is so easy to operate!"
After a detailed understanding of the car and a test drive, Zhang Xiaohui and Li Qian had decided to pick up the car immediately.
In terms of brand reputation, Cangqiong Automobile, which just came out, is definitely not as good as BBA.
But Zhang Xiaohui feels that according to the current strategic layout of Cangqiong Automobile, as long as the market of 200,000 to 300,000 yuan is captured, the reputation will rise immediately, and the high-end version of 500,000 yuan will be a high-end car.
Two people swiped their cards to pick up the car on the spot.
After Zhou Lin received two customers, she didn't have time to receive the next group of customers immediately.
What the Cangqiong 4S store in Suhang City didn't expect was that not many customers came to test the car at all. Instead, they took a quick look and picked up the car immediately.
Among them, the top-end version is actually the best-selling one.
By around 2 p.m., all the cars in the 4S store's inventory were sold out.
At 5 p.m., all vehicles in stock (20,000 vehicles) in the Ningshi warehouse were sold out.
When all users came to inquire about the car situation, the sales staff at the 4S store still told them very seriously that there are no vehicles in stock now. If they reserve a car now, they may have to wait 2 to 3 months or even longer.
But many consumers don’t care at all and pay the deposit immediately and wait!
The Xinlang car reporter who was at the scene was very excited when he saw this scene!
This is the first time in the history of Xiaguo’s domestic car brand!
Some users who paid a deposit or were a little disappointed because they didn't buy a car wandered to the Toyota 4S store next door.
The 4S sales staff also came up to greet me very enthusiastically.
As a result, they have not yet carefully explained the performance of Toyota cars to consumers. These consumers have just watched Cangqiong Automobile and compared it with Toyota cars.
I am more determined to buy Cangqiong Car.
Toyota shopping guide Xiao Zhang: "Brother, please take a look at our 2018 Camry, which has just been launched this month! The vehicle has added a sports package, which is more in line with the personality of young people. You can buy a gasoline-electric hybrid board, which is very fuel-efficient.
"
After reading this, consumers kept shaking their heads and said: "The safety is far worse than the Cangqiong car, the intelligence is even worse, let alone fuel economy, the Cangqiong car only costs 30 yuan for 1,000 kilometers, forget it.
I’d better go to Cangqiong Automobile to pay the deposit and wait for a while!”
These words made Toyota's salespeople furious.
However, today is indeed a very sad day for Toyota. This 4S store in Suzhou and Hangzhou did not sell a single car worth more than 150,000 yuan from morning to night.
This is the first time in the several years since the 4S store was established.
At this moment, both Ma Guodao and Gao Miao's phone calls were buzzing.
The caller was either the person in charge of the factory, the general sales manager of Cangqiong Automobile, or the manager of the 4S store.
Everyone was anxious to call, so they asked Gao Miao for a word: "Currently, the order quantity has exceeded 50,000 vehicles. Will we still accept the order?"