Jingmu directly announced the three configurations of the Haima Haiyue car at the press conference.
The cruising ranges are 300 kilometers, 350 kilometers and 400 kilometers respectively.
"As we all know, our Haima Haiyue car also uses bioenergy batteries and matching motors."
"Although our motor can only support a maximum speed of 180 kilometers per hour, after the motor and bioenergy battery are combined and optimized, the energy utilization efficiency is better than that of Cangqiong Car."
This is definitely the biggest highlight of Haima Haiyue Automobile. The utilization efficiency of energy blocks is even better than that of Cangqiong Automobile.
Jingmu said: "Although our cruising range is far less than the 1,000 kilometers of the Cangqiong car, we consume fewer energy blocks per 100 kilometers. At the same time, the Haima Haiyue car also uses the same standard energy blocks as the Cangqiong car."
"So the cost of what you buy is very low, and you don't have to worry too much about the cost of using the car."
"Cars need to be maintained every 10,000 kilometers or once a year. Our maintenance is free, and the maintenance cost is far lower than most fuel vehicles and new energy vehicles currently on the market."
"At the same time, Haima Haiyue Automobile provides an 8-year, 150,000-kilometer vehicle warranty. The vehicle warranty includes bio-based batteries and motors. Users can drive with confidence!"
After Jingmu said this, the audience burst into applause!
There are already quite astute self-media figures calculating the cost of using Haima Haiyue cars.
Through simple calculations, you can find that the cost of using the Haima Haiyue is much lower than the cost of commonly used family cars such as the Corolla Sylphy.
Corolla's minor maintenance is free, but because it is a gasoline-powered vehicle, major and minor maintenance must be staggered.
It involves some major maintenance, such as replacing brake fluid, brake pads, transmission oil, etc., which also requires users to pay.
Haima Haiyue is a new energy vehicle, and its core component is the motor. The motor does not require transmission oil, and of course it is free to maintain.
When it comes to energy costs, Haima Haiyue Automobile is unbeatable.
No matter how low the Corolla's fuel consumption is, it always needs to be refueled. You can't run away by spending forty or fifty yuan per 100 kilometers.
However, Haima Haiyue cars only cost a few yuan per 100 kilometers, and the gap between the two sides widened immediately.
In addition, the interiors of Corolla, Sylphy and other cars are extremely ugly. They are just tool cars without any aesthetics.
Haima Haiyue Automotive Interiors carries forward and inherits the unrivaled reputation of Xiaguo brand auto interiors.
So everyone should have a clear choice after comparison.
The cost of using a car is like running a marathon, it is a long-term process.
But when it comes to car purchases, users are most concerned about the price of the car.
At the last moment of the press conference, Jing Mu announced on the big screen the issue that everyone is most concerned about, the price of the car.
Among them, the elite version, that is, the version with a battery life of 300 kilometers, is priced at 139,000 yuan.
The comfort version has a range of 350 kilometers and is priced at 149,000 yuan.
The deluxe version has a range of 400 kilometers and is priced at 169,000 kilometers.
The differences between the three versions include, in addition to cruising range, differences in interior decoration, intelligence, etc.
For example, the comfort version has adaptive cruise, can open the sunroof, etc.
On the basis of the comfort version, the luxury version also has an electric tailgate, automatic parking, large wheels, etc.
As soon as the price was announced, everyone in the audience exclaimed.
The media could no longer sit still and announced the initial prices of the three versions to the corresponding media as quickly as possible.
Everyone is in the automotive industry.
I am also very sensitive to the price of cars.
They know very well that after the release of Haima Haiyue, it will definitely become a price butcher.
The entry-level version costs RMB 139,000, and it will definitely hit the market for best-selling models such as Corolla, Sylphy, Yinlande, Lavida, etc.!
A reporter from Vehicle Home wrote on the front page of his website and APP: “I have a strong feeling that the era of Xia Guo’s own brand cars has arrived!”
Xinlang Automobile also wrote: "Haima Haiyue Automobile, the starting price is 139,000 yuan, but if you are considering buying a car, there is no purchase tax, free maintenance for the first 8 years of using the car, and only a few yuan per 100 kilometers.
Energy costs, you will know how terrible this price is!”
"Haima Haiyue Automobile will definitely cause a bloody storm in the entire domestic A-class car market. Its wheelbase of more than 2.7 meters and a length of 4.8 meters can even have a strong impact on B-class cars."
On Xinlang Weibo, the Haima Haiyue press conference directly hit the hot search headlines.
The number of users who flocked to the Weibo live broadcast room has reached a terrifying 10 million people.
Whether it's on the chat panel and barrage in the live broadcast room, or on the message board on the news of this car launch, netizens are crazy and enthusiastic about leaving messages.
The barrage in the live broadcast room always covered the entire live broadcast screen.
This caused many netizens who wanted to watch the live broadcast of the press conference to turn off the barrage.
Under related news, the number of comments quickly exceeded 1 million.
From this we can see how popular the consumer-friendly bionew energy vehicles launched by Changtian Technology are in the early 100,000s.
This car also accurately positioned the consumption level of most people in Xia Kingdom.
Asking them to buy a Cangqiong car worth more than 250,000 yuan will indeed cause some heartache.
But if they can spend more than 100,000 yuan to buy a family-class car that is extremely worry-free and economical, everyone is very enthusiastic.
"Oh my God, I definitely regret it! I just spent more than 100,000 yuan on a Corolla last month!"
"If I had known I would have waited!"
"I am watching the press conference in the live broadcast room. The price, energy and performance are really great!"
"I think the entry-level model will definitely sell out! It costs 139,000 yuan, and there is no purchase tax. You don't need to add gasoline after you buy it home. The price of the energy block is so cheap. It will definitely become a national-level magic car!"
"I'm very excited! I'm getting married next month. I've been visiting various car 4S stores with my wife for the past two days. I originally wanted to bite the bullet and buy a Cangqiong car, but I have to pay off the mortgage and take care of the baby.
A car worth more than 100,000 yuan is still too expensive. At that time, I was thinking that it would be great if Changtian Technology could launch a new bio-energy car worth more than 100,000 yuan. I didn’t expect that my dream would come true today!”
"I have a strong hunch that many potential customers who bought the Corolla Sylphy Lavida will definitely give up ordering during this period and will instead be willing to buy Haima Haiyue cars."
"I support the person upstairs. My thoughts are the same as the person upstairs, so how can I buy a Haima Haiyue car? I don't know if I need to make an appointment online."
"While watching the press conference, I searched the map online to see if there was a Haima 4S store in our city. I almost cried! There is no Haima 4S store in our city!"
"Hahaha, I'm laughing so hard upstairs. Haima Motors originally suffered huge losses due to poor sales, so it reduced the number of 4S stores across the country, but now Haima Haiyue Automobile's business is booming
With technology behind it, you definitely don’t have to worry about quality.”
Different from the lively discussions among netizens, at the press conference, many representatives from the automotive industry who came to attend the press conference did not say a word.
They were very worried in their hearts.
The previously released Cangqiong Automobile has proven its strength in the B-segment market.
Ranked first in sales for several months in a row.
The Shanyue automobile produced by Lifan has become the standard equipment of operating vehicles and is popular all over the country.
From mountain cities to Northeast China, to Yangcheng and even Nanhai Province, more and more taxis and online ride-hailing companies are buying Lifan Shanyue cars.
In the past few months, whether online or in actual use, users have not seen any actual problems with the poor quality of Shanyue cars.
This proves that the quality of low-priced bionew energy vehicles is still acceptable.
With the reputation of Cangqiong Automobile and Shanyue Automobile, it would be strange if Haima Haiyue Automobile is not easy to sell.
How could these car representatives not be worried?
But everyone can only sit in their seats and there is nothing they can do!
This is the crushing of technology and strength!
Just like decades ago, German and Japanese car brands entered the Xiaguo market and occupied the market crazily, leaving Xiaguo's domestic brands helpless.
This kind of scene happened in the market of Xia Kingdom in the past.
It's happening now too.
However, in the past, European, American and Japanese car companies were the winners.
Now, they may face a disastrous defeat.
The deep sense of powerlessness has left these automobile companies breathless.
Jingmu said: "Like Cangqiong's cars, the sales of our Haima Haiyue cars are also divided into two stages."
"The first stage is offline sales. Three days after the launch, that is, this Saturday, consumers can test drive and order Haima Haiyue cars at Haima 4S stores across the country."
"The second stage is that online sales and offline sales are carried out simultaneously."
"After three months, Haima will decide whether to launch an online sales model based on market conditions."
"If the online sales model is launched, users can log in to Haima Auto's official website, customize the car's exterior color, interior color, some additional internal configurations, etc. according to their own preferences, and pay the full price of the car (or complete the loan procedures
)."
"Our production factory will produce cars according to the user's customized requirements, and transport the car to the user's delivery location through the nearest 4S store."
This Haima Haiyue 100 car launch conference was not long, but the content was very substantial.
At the end of the press conference, after returning to reporters' questions, Jingmu bowed deeply and vaguely to the audience.
Jingmu said: "Thank you very much for coming to the launch of Haima Haiyue 100. I really want to say that I hope everyone can give more tolerance and care to domestically produced cars and support our country's national brands."
"The above sentence was added by me to the concluding remarks of this press conference, but it was directly rejected by the senior management of the headquarters."
After Jingmu said this, there were whispers in the audience.
Jingmu said: "I heard that it was personally vetoed by Mr. Chen Xiao and Mr. Chen. Mr. Chen added this sentence as the end of our press conference."
"Domestic and national brands are never excuses for high prices or low quality. Whether they are domestic brands or foreign brands, they must go through the test of the market."
Jingmu said to the audience seriously and solemnly: "So, after three days, Haima Haiyue Automobile will accept the test of the market. I believe the market can give us a definite answer!"
There was thunderous applause at the press conference!
Jingmu looked at the crowded audience and had only one thought in his mind.
If Haima Auto had money back then, it wouldn't have closed so many 4S stores in such a hurry.
So this time Haima Haiyue Automobile is officially sold, it should have quite good results.
Senior executives of Changtian Technology such as Chen Xiao and Gao Miao were also watching the Haima Haiyue Automobile launch conference in the Changzezhou conference room.
Wang Xiang couldn't help but give a thumbs up and said: "Mr. Jing's performance is good!"
Gao Miao said: "Yes, Mr. Jing used to be the head of Haima Automobile. This kind of situation is easy for him."
Chen Xiao could not relax.
Because the big exam will be in three days.
This time when Haima Haiyue Automobile was launched, the brand of the car was not changed. It was still Haima Automobile.
I don’t know if consumers will agree with it.
Chen Xiao's decision not to change her name is actually a sign of confidence and an attempt.
He just wants to prove a result.
The brand of a product is the ultimate expression of product quality.
In the past, Haima Automobile's products destroyed brands like Haima.
So this time the Haiyue series of cars will definitely be able to reshape the Haima brand, just like Changtian Technology reshaped the Shenzhou brand after it acquired Shenzhou.
Haima Headquarters, Nanhai Province.
Zeng Guoxiang has been unable to sleep for 5 consecutive nights.
After learning from the actual situation of Shanyue Auto and Heqiong Auto, the inventory is not enough to sell.
Before the car was released, Zeng Guoxiang ordered all factories to start full operation and vigorously produce.
Although this matter has the tacit approval of Cangqiong Automobile Headquarters, if something really goes wrong, he is still the first person responsible.
Zeng Guoxiang is very worried. Haiyue Automobile will start selling in three days. What will the actual sales be?
Zeng Guoxiang repeatedly checked the relevant information in his hand.
Currently, Haima does not have many 4S stores in provinces, municipalities and autonomous regions across the country.
If these 4S stores can achieve good sales, the mission will be completed.
What is good sales?
Zeng Guoxiang weakly set a small goal. On the first day, each 4S store sold an average of 50 vehicles.
Three days later.
Haima Haiyue Automobile officially starts sales.
Zhang Ping, a reporter from Nanhai Daily in Nanhai Province, received the task this time to interview and report on the situation of Haima 4S store.
After arriving at Haima’s largest 4S store in Yangkou City.
Zhang Ping was completely shocked.
She even had some doubts that the scene in front of her was not a car 4S shop, but more like a market or a famous tourist attraction.
The entire 4S hall was already packed with people, and the queue even stretched a kilometer or two away.
And those who came to the scene were not only ordinary users who were willing to buy cars, but also car dealers and car dealers from all over the country.
Under Zhang Ping's witness, these people did not seem to be buying cars at all, but robbing things.
Don’t bargain, don’t look at the car, don’t ask about configurations, don’t look at colors, just swipe your card to pay. If you have the configuration, just mention that configuration.
Zhang Ping was nailed to the spot, her head immediately shutting down.