Chapter 158 Tengda: No Weixin is very important to me!
Tenda Building.
That night, Mr. Ma urgently summoned Zhao Xiaohu from Yangcheng to the Binhai headquarters for a meeting.
This time it was no longer a small-scale discussion. In addition to Zhao Xiaohu and Renyu, there were also Tenda Legal Director and Tenda Vice President Lu Jian.
This shows how serious the current situation is for Tengda.
The last time there was such tension within Tenda, it was the competition between Tenda and Qihu Company. The storm was finally calmed down, but unexpectedly, in the blink of an eye, it would have to face the challenge of a rising star.
It gives me a headache!
"Can the lawsuit be won?"
Mr. Ma, who was sitting in the main seat, looked at the legal director.
"It's hard."
The legal director who was “invincible” in the past was now rarely confident and said in embarrassment: “If our previous case with Qinghe Technology regarding Weixin’s plagiarized ICQ mailbox drift bottle had not been settled, then the two cases would have become entangled, and in the end
It's very likely that it's just a fight, and no one can win against the other."
"But not now."
"With the previous precedents, to be honest, the situation is extremely unfavorable to us."
quiet!
Everyone in the conference room looked amused.
Everyone here is smart, and no one is stupid enough to say that Tengda and Moya are not on the same level, and even if there is a precedent, they can make a comeback.
The budding energy was clearly revealed in the "Big Pineapple" plagiarism case.
Its details.
People from Tengda have also been quietly investigated, and the result is...
no result!
"Hiss~~~"
Ma Erye, who was usually gentle and gentle, was rarely scratching his head at this time.
We really have met our match.
"I very much suspect that all of this was carefully planned by Mo Ya. He deliberately let us win once, and then used the trick to fight tooth for tooth and give us a harsh blow." Zhao Xiaohu glanced at Renyu.
He did not agree with the plan proposed by Renyu at the beginning.
"What you said is all hindsight. What we are discussing now is how to solve the problem at hand." Ma Erye stopped Zhao Xiaohu from making things difficult for Rongyu in time.
He didn't want to see Tengda fighting among himself, which would only make Moe Ya laugh out loud.
and.
The suggestions put forward by Renyu were all approved by Mr. Ma.
What's going on with Zhao Xiaohu settling old scores now?
"I can't think of a way to solve it. The only way is to make better products and compete openly and honestly in terms of user experience." Zhao Xiaohu was a little stubborn.
As expected of a product maker.
"But the fact now is that our product experience is far inferior to that of Weixin. How can we say this?" Rengyu finally found an opportunity to fight back.
As chief operating officer, marketing is his responsibility.
Analyzing the whole thing from a marketing perspective, Tenda has not always been at a disadvantage. On the contrary, Tenda has actually done quite well, forcibly bringing a bronze to the enemy's high ground.
What else to do?
"I have said before that the prospects of WeChat are far beyond the current functions. The future is still very imaginative. The temporary backwardness does not mean anything." Zhao Xiaohu is also not convinced.
He originally disagreed with aggressive marketing.
If it weren't for the urgent urging from the headquarters, he could have led the team to polish WeChat to perfection, instead of being forced to launch it in a hurry after just making a prototype like now.
Then take it out to compete with the mature Wei Xin.
This in itself is unfair.
"I can give you time, but the market will not give us time." Renyu is not a good person, and retorted: "With the vigorous momentum shown by Weixin, do you think we can really afford to wait?"
"I......"
When it came to Wei Xin, Zhao Xiaohu immediately lost his temper.
As I said before, Weixin is the perfect form of mobile social networking that he envisioned, otherwise he would not have subconsciously wanted to move closer to Weixin when developing WeChat.
As a result, he was also accused of plagiarism.
It's very depressing.
Deep in my heart, I unconsciously felt a sense of sadness: "If there is beauty, how can there be brightness?"
"Okay, okay, why are we arguing again?"
Mr. Ma quickly stood up to mediate, but suddenly felt very tired.
He realized.
This crisis is so serious that executives like Renyu and Zhao Xiaohu can no longer hold their breath.
Where have we ever choked each other like this before?
"If we also take the initiative to lose the lawsuit and take the initiative to take WeChat off the shelf for rectification, can we minimize the loss?" Ma Erye was inspired by Bu Bu to have this idea.
Learn from others!
"this……"
When Mr. Ma asked this question, Rengyu and Zhao Xiaohu stopped talking.
"Rengyu, you speak first."
Just now, Mr. Ma Erye protected Rengyu. Now let’s name Rengyu first.
The old Master Duanshui.
"From a marketing perspective, I don't think the problem is big. Although public opinion is very unfavorable to us now, public opinion itself is just a gust of wind, and it will pass if you tolerate it."
Based on Tengda's reputation on the Internet, Renyu has long since become an old ninja.
"How do you talk about research and development?" Mr. Ma looked at Zhao Xiaohu again.
The corners of Zhao Xiaohu's eyes twitched.
What Renyu said just now was like quietly throwing away the blame, and the meaning was very straightforward. The current situation WeChat is facing is not because of poor marketing, but because of poor products.
But there is no way.
As the head of research and development of the WeChat project, Zhao Xiaohu has to take the blame.
“It’s no problem to take it off the shelves and rectify it.”
Zhao Xiaohu did not shirk responsibility, "But what I am worried about is that even if we make rectifications as required this time, will Suya just give up? Will they start with functions such as 'Shake' and 'People Around'?"
, continue to sue us for infringement of Weixin’s intellectual property rights.”
"How should we deal with it then? We can't say that if we sue once, we will take it off the shelves and rectify it; if we sue once, we will rectify it. Even if WeChat is finished, no one can save it."
quiet!!!
Everyone froze again.
"So, is this the whole plan of the sprout?" Lu Jian interjected quietly.
That's really the end of it.
Even with Tengda's body, he can't withstand such torture.
Mr. Ma scratched his head and looked up at Lu Jian, "Mr. Lu, what do you think?"
"I still stick to my previous point of view. We already have a flagship product called ICQ for mobile phones. There is no need to develop and develop WeChat. It is simply unnecessary!"
As the vice president in charge of ICQ business, Lu Jian is of course firmly on the side of ICQ.
This is why.
The reason why Mr. Ma didn't call him during the previous meetings.
To avoid internal disputes.
In fact, there are quite a few people within Tenda who hold the same views as Lu Jian, and many of them are senior managers, and they are obviously superstitious about the power of ICQ.
after all.
The current Tengda empire is built on the foundation of ICQ.
It is normal to have path dependencies.
"With ICQ's user base of 1 billion, as long as we complete ICQ for mobile phones and transform to mobile Internet, we are not afraid of competition from Weixin at all. Using WeChat to compete with Weixin is simply using our shortcomings to compete with our opponents.
"Compared with our own strengths, it would be strange if we don't lose." Lu Jian was obviously upset.
No one can truly predict the future.
Ma Erye can't do it either, but he thinks about the problem from a different angle. He said in a deep voice: "The group's development of Wechat is not only to test the waters of mobile social networking, but the more important task is to snipe Weixin. But whether Wechat can be done, it is important for us.
It’s not that important to us. But it’s very important to us to prevent Wei Xin’s rise.”
simply say.
It doesn’t matter if there is WeChat or not, but it is important to Tenda if there is no Weixin.
"Then why not use mobile ICQ to attack Weixin? With ICQ's user base and user stickiness, as long as we optimize mobile ICQ well, it will be a dimensionality reduction attack on Weixin."
Lu Jian was obviously not so easily convinced.
"There is no conflict between these two things. They were originally carried out simultaneously."
How could Mr. Ma not understand? It’s just that he advocates the internal cultivation model. His original intention was to let Wechat and ICQ compete within the group.
at the same time.
He took WeChat out again and wanted to challenge Wei Xin in the ring.
"Furthermore, as far as I know, Qinghe Technology has successfully applied for a third-party payment license. It is already clear that Qinghe Technology has the ambition to enter the mobile payment field through Weixin."
This is also a point that Mr. Ma is very wary of.
In the eyes of Mr. Ma, the current sprout is too aggressive and makes no secret of its expansion ambitions. It is simply an enhanced version of Tengda from back then.
Just jump over the pitfalls that Tenda stepped on back then, and sprint forward along the correct track.
It's really terrible.
"When we start mobile payment, let's make it ready. Didn't we also apply for a third-party payment license?" Lu Jian still disagreed. He felt that Mr. Ma was too cautious.
"With the technical strength we have accumulated, we will soon be able to integrate Caifutong into mobile ICQ and launch ICQ wallet to compete with Ali's wealth treasure."
"Does Mei Ya have this kind of strength? Even if Mei Ya gets a payment license, it will take at least a year to really start doing it, otherwise we will have to wait to be attacked and lose money."
After all, Lu Jian is still superstitious about ICQ, the magic weapon to win.
"this……"
When Lu Jian said this, Mr. Ma was unable to refute.
He froze again.
After a long time, Mr. Ma made up his mind and said to Zhao Xiaohu: "It needs to be changed. If your team is short of people, you can transfer them from other projects. Try to complete the internal rectification within a week. After that, we will lose the case and update a new version.
, to minimize losses.”
have to.
It is another perfect reproduction of the operation before the wave sprouted.
"good!"
Zhao Xiaohu calmed down, at least his boss still supported him.
Mr. Ma Erye looked at Lu Jian again and said gently: "The mobile phone ICQ is still progressing simultaneously. WeChat is just a new attempt. The mobile ICQ is our stronghold and cannot be stolen."
obviously.
Mr. Ma Erye also has absolute confidence in mobile ICQ. He can always remain calm because Tenda still has mobile ICQ, which means Poseidon is there.
For Tengda, the worst outcome of this battle with Weixin is that Weixin will lose a scrap of mobile social networking.
At least the bulk is still in Tengda's bowl.
Although the current sprout is quite noisy, it is actually far from challenging Tengda's position in the social field. It is more like a monkey jumping in the palm of Tathagata Buddha.
No matter how loud the noise is, it can't escape the palm of Tathagata Buddha's hand.
This is where the super giant’s confidence lies.
"Do not worry!"
Lu Jianpin obviously understood what Ma Erye meant and was very excited.