Chapter 347 The design of Maili X2 is finalized, Zhang Shuo has a bold idea!
Friday, October 12th.
At nine o'clock in the morning, Zhang Shuo appeared again at the Lubei Germination Building, preparing to attend the Maili x2 technology seminar.
before the meeting.
Gu Mingzhang reported something to Zhang Shuo, "Mr. Zhang, you proposed to set up a joint maintenance center at the prefectural level with Xiaomi and other friends, but Xiaomi and the others declined."
"Warwick also refused?" Zhang Shuo raised his eyebrows slightly.
"Yes."
"It's really unexpected."
Zhang Shuo was surprised at first, and then relieved. This kind of thing was probably not reported to the level of Renzong within Warwick, and was cut off by the senior executive in charge of the mobile phone business.
This is also a common problem among large companies.
As for Xiaomi, ov, etc. rejecting it, I guess they are a little bit upset after seeing the success of Maili x1.
This is also human nature.
If it were Zhang Shuo a year ago, after being rejected, he would probably have a self-esteem attack, and he would definitely leave Xiaomi and the others aside, determined to be a lone wolf, and fight alone in the mobile phone industry.
But it doesn’t work!
It's not that Zhang Shuo doesn't have the confidence to lead Maili Group to surpass Pingguo and Sanxing's mobile phone business, but time waits for no one, and there is not much time left for Maili Group.
If you really want to be like a lone wolf, you may be brave, but you may screw things up.
This is not what Zhang Shuo wants to see.
A real hero is not about showing off his courage or trying to be quick, but about getting things done.
This requires greater wisdom and structure.
"In this case, you can make an appointment for me with the heads of these friendly businessmen to come to Binhai City to discuss important matters."
Since Gu Mingzhang's intervention could not push this matter forward, Zhang Shuo could only take action himself.
Of course.
He is going to arrange a meeting with several big guys in Binhai City, and the discussion will not just be about trivial matters such as setting up a joint repair center, but will inevitably involve major matters involving the overall situation of the mobile phone industry.
In order for Chinese mobile phone manufacturers to unite and compete healthily, Zhang Shuo is bound to throw out bait.
and.
According to the appetite of Rebus and others, this bait can't be too shabby.
As for what kind of bait it was, Zhang Shuo already had an idea in his mind. He had thought about it while walking on the university campus. He originally wanted to drag it back.
Seeing the situation now, I decided to throw out the bait in advance.
Time waits for no one!
"good!"
Seeing that his boss wanted to gather all the major mobile phone manufacturers together, Gu Mingzhang knew that what the boss wanted to discuss must be something more than just a joint repair center.
But the boss didn't mention it, so Gu Mingzhang couldn't ask more questions.
On the contrary, Zhang Shuo came to the Maili Group headquarters and couldn't help but be concerned about the latest situation of Maili x1. He asked Gu Mingzhang: "Is the production capacity of Maili x1 stable and can it meet the sales demand?"
"To be honest, it's a bit dangerous."
Gu Mingzhang did not dare to hide it and explained: "Maili Electronics' Guancheng factory is already working three shifts around the clock, with people and machines constantly working, but it can only increase the output to the limit - 120,000 units per day.
"
This is equivalent to an average of 1.4 mobile phones being assembled every second.
But even this was not enough. After entering October, as the reputation of Maili x1 continued to ferment, the sales volume also climbed steadily, with the average daily sales approaching 130,000 units.
If we hadn't prepared some stock in advance, we would be out of stock now.
This made Gu Mingzhang very ashamed.
Thinking back to the beginning, it was Zhang Shuo who strongly advocated that when Maili
otherwise.
According to the current sales trend, Maili x1 will be out of stock late, let alone open up overseas markets.
It can be said.
It was Zhang Shuo who single-handedly helped Maili Group avoid a major production capacity crisis.
"Fortunately, the construction speed of the Jiangcheng factory is very fast. Before the holidays, in view of the promising sales of Maili
We are worried about the production capacity of tablet x1." Gu Mingzhang said.
Electronic assembly factories are mostly prefabricated steel structures, and the construction speed of the factory buildings is still very fast.
Relevant assembly line equipment has also been booked long ago.
Including the training of workers, because Zhang Shuo kept a close eye on it, he never failed to ensure that after the installation and debugging of the production line was completed, they could start work as soon as possible.
Finally, the crisis of Mai Li x1 being out of stock was avoided.
Looking at the three stars, HTC has started a price war, and the results are also coming fiercely. China's high-end smartphone market is undergoing a battle between dragons and tigers, but production capacity cannot be lost.
If that were the case, Gu Mingzhang would probably have to take the blame and resign.
In order to ensure that the Jiangcheng factory was put into operation smoothly while keeping an eye on the progress of the Guancheng factory, Xu Maocai, who had been promoted to vice president of Maili Group, had to start flying back and forth between the two cities.
"What about the supply chain? Is it stable? Has anything happened?" Zhang Shuo continued to ask.
No wonder he is so serious.
In fact, the success of Maili x1 is related to the planning of Germination in the next few years. There is really no room for failure and must be ensured to be foolproof.
"The supply chain is also very stable."
Gu Mingzhang explained with a smile: "Due to the unprecedented success of MaiLi
The price has soared, and it is said that Warwick, Xiaomi and other friends are in contact with BYD."
no doubt.
With the success of Maili x1, its production model will also become a new benchmark in the industry. Not only will copycats have the opportunity to imitate it, but major manufacturers such as Xiaomi and OV will also follow suit.
Especially the metal casing, which is the best to imitate and does not involve intellectual property disputes.
foreseeable.
When new models from various mobile phone manufacturers are released next year, all-metal casings will become mainstream.
The result is.
While BYAT's stock price rose, the stock prices of those plastic casing suppliers plunged.
Generally not favored.
It can be seen that Maili Group has initially gained the ability to control the mobile phone supply chain.
In order to please the Maili Group, the more than two dozen lucky people who have been selected as suppliers by Maili will naturally cherish the current cooperation opportunity and give priority to providing spare parts for Maili x1 with high quality and quantity.
Don't dare to neglect at all.
It’s not for anything else, just because there are a bunch of suppliers nearby who are trying their best to get into the Maili Group’s supplier list for next year, and they can’t wait to replace them with the current ones.
Who dares to slack off anymore?
Although mobile phone integration manufacturers are highly involved, suppliers are even more involved.
There is no ultimate volume, only more volume.
"After this supply peak has passed, Maili Group will conduct a review of its suppliers one by one, and may eliminate some unsatisfactory suppliers and add some new ones."
The dominant Maili Group naturally wants to select the best among the best.
After several rounds like this, you will basically control the lifeblood of upstream and downstream suppliers, telling them to go east and never dare to go west, and you will even have to find ways to meet the various stringent requirements put forward by Maili Group.
This is the reality of the industrial chain.
"You can make your own decisions about suppliers. I just emphasize that if it is not done well, even if there are budding investments involved in the investment, if it is time to replace it, you must replace it resolutely."
Zhang Shuo still gave full trust to Gu Mingzhang.
But again.
Sprout investment is definitely not a talisman for suppliers.
Zhang Shuo would rather fail in his investment, but also ensure that the supply chain of Maili
………
The two talked in the office for more than half an hour before attending the technical seminar together.
Because the discussion was about the design direction of the MaiLi x2, due to the need for high confidentiality, the specifications of this internal seminar were very high.
In addition to Zhang Shuo, only a few big names such as Song Yun, vice president and technical director of Maili Group, Xue Tao, general manager of the software division, and general manager of the hardware division attended.
Song Yun was responsible for coming up with the first draft of the design of Maili x2.
In fact, it cannot be said to be a first draft, but more like a conceptual design draft. It mainly outlines some major technical indicators so that R&D tasks can be distributed to the following R&D centers and laboratories.
The overall exterior design of MaiLi x2 still continues the design of MaiLi x1.
This is nothing to say.
As mentioned before, Maili x1 refers to the appearance design of Pingguo 6, which is already a very mature design and does not need to innovate for the sake of innovation.
If anything has changed, it's just that the screen size has become larger.
Moreover, Mai Li x2 will have a new red color.
To put it bluntly, adding color matching is to enhance consumers' sense of freshness and give them one more choice. Pingguo's approach is to add it bit by bit like squeezing out toothpaste, taking advantage of this gimmick to the extreme.
In contrast, the color design of Maili mobile phones is already very sincere. The first model comes with five colors, and basically the Maili 2 color series is finalized.
There aren't that many gimmicks.
In terms of software and hardware parameters, it is certain that Maili x2 will be equipped with the mili2.0 version of the operating system and use the self-developed Zhulong chip to replace Qualcomm's Snapdragon chip.
The former is a bit imaginary and just evolves based on the evolution of Android.
Self-developed chips are the highlight.
Because it is a self-developed chip, it can be fine-tuned according to the performance of Maili x2 to achieve a perfect combination of software and hardware without being limited by the design level of the Snapdragon chip.
leftover.
Things like longer-lasting batteries and higher-pixel cameras are all part of the question.
Overall, according to the design plan proposed by Song Yun, Maili x2 does not have any substantial improvement compared to Maili x1. It can only be said that a series of optimizations have been made on the basis of x1.
For example, on the Maili x2, we must focus on solving problems such as short battery life, easy heat generation, and jamming after being used for a long time. Not to mention completely eradicating them, at least make substantial breakthroughs.
otherwise.
Why will consumers buy it?
"About the design concept of the Maili
"Do you think such a Maili x2 can win the favor of consumers?" Zhang Shuo asked instead without answering.
"cannot."
Song Yun's face turned slightly pale, and he was obviously very self-aware.
To be honest, although the design of Maili x2 is not amazing, it is definitely an excellent design. If it is handed over to Pingguo, it will definitely be another phenomenal hit.
But wheat grains are not flat fruits.
Before the release of Pingguo 6s, Pingguo had released a total of ten Pingguo mobile phones, accumulating a huge number of loyal consumers and brand value.
Even if Pingguo 6s is a bit mediocre compared to Pingguo 6, consumers can still accept it.
after all.
It cannot be said that every product of Pingguo is amazing.
But Maili mobile phone is different.
Before the release of MaiLi x2, there was and was only one MaiLi x1 circulating in the market, and because of its extremely stunning design and technological innovation, it had just established a high-end, high-tech concept in the minds of consumers.
As a result, the second mobile phone began to "break" and became featureless and unremarkable.
What will consumers think?
You may think that the success of Maili
Then it's over.
"So, in addition to the indicators you mentioned, the design of Maili x2 also needs to add some new and stunning selling points to truly establish the brand value of Maili mobile phones in the minds of consumers."
This is also the reason why Zhang Shuo insisted on attending the Maili x2 technical seminar.
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The design concept of Maili x2 submitted by Song Yun cannot be said to be very good, but it is at least a passing answer. In particular, the design of Maili x1 was actually led by Zhang Shuo behind the scenes, and Song Yun was just the executor.
This leads to saying.
The design of MaiLi
How can we expect that he can have any amazing answers in the design of Maili x2?
It’s not realistic!
After all, Zhang Shuo is the soul designer of the Maili mobile phone. Even if there is any new and stunning design, it will basically come from his hand.
Song Yun's mission is to implement Zhang Shuo's amazing idea and turn it into reality.
"Please tell me!"
Now it was not just Song Yun, but everyone else present also took out their notebooks.
"First, you just mentioned that the screen of Maili x2 is larger than that of x1, from the existing 4.7 inches to 5.5 inches. I have to say that this is a very bold design."
To know.
The original 4.7-inch screen of Pingguo 6 will not be launched until 2014, that is, the year after tomorrow.
Although there is a factor in this that Pingguo was relatively conservative in terms of screen size in the early stage, the 4.7-inch screen is definitely the best in the industry in 2012 and 2013.
Now Maili mobile phone is going to test the 5.5-inch ultra-large screen for the first time on Maili x2.
It can be said to be very bold.
The original Spacetime Pingguo did not change the screen size from 5.5 inches to 5.8 inches until the Pingguo x was launched in 2017.
“My suggestion is to add a 5.5-inch large screen model, but name it Maili x2
Max, Maili x2 still maintains the 4.7-inch screen design." Zhang Shuo said.
"You mean, two new mobile phones will be launched next year?" Song Yun's eyes also lit up.
"That's right."
"Does max mean the screen is bigger, or does it need to be enhanced in other aspects?" Song Yun asked.
"Max, as the name suggests, means 'maximum value'. It means that the screen specifications are improved on the basis of the standard version. Other aspects, including hardware configuration and camera specifications, are exactly the same."
On this point, Zhang Shuo was very rigorous and did not draw lessons from the original time and space Pingguo 6
plus settings.
The reason is also very simple.
In the positioning of Pingguo series products, plus stands for " ", which means higher specifications, including larger screens, higher resolutions, stronger battery life, etc., which is equivalent to the evolved version of the standard version.
And max is limited to larger screens.
This is the main difference between the two.
The reason why Zhang Shuo chose the name max instead of plus is not because he didn't want to, but because of the current technical reserves of Maili Group, it may not be able to achieve higher resolution and stronger battery life.
It would be good to pass.
In this case, the only choice is to make a choice.
But anyway, 5.5 inches of wheat x2
The launch of Max caters to some consumers' demand for a larger screen, and it can barely be regarded as an "innovation".
At least that's the case in terms of product design.
Moreover, wheat grains x2 wheat grains x2
The combination of max is equivalent to using the simplest method to enrich the product line of Maili mobile phones at the fastest speed, leaving consumers with more choices.
Although there are some tricks, there is no other way.
"Second, wheat grains x2 and wheat grains x2
Max wants to cancel the headphone jack and combine the headphone jack and the power jack into one." Zhang Shuo continued his suggestion.
Even if it is micro-innovation, it is still a kind of innovation.
The design of canceling the headphone jack, even in the Pingguo series of products, was a subtraction that proved to be very successful, and was soon followed by mobile phone manufacturers in the Android camp.
In this case, Zhang Shuo would naturally use it.
Even if it is said that Pingguo only started to cancel the headphone jack after Pingguo 7, and the main purpose is not to facilitate consumers, but to promote wireless headphones.
But to be honest, there are still many benefits to eliminating the headphone jack.
For example, it can save the internal space of the mobile phone, optimize the structural layout of the mobile phone where every inch of land is precious, and appropriately increase the battery capacity or accessories.
In addition, it can enhance the integrity of the mobile phone, improve its dustproof and waterproof capabilities, and reduce accidental damage to the mobile phone.
"It is not difficult to cancel the headphone jack, but if the design is changed, the headphone connector will also need to be changed, which will lead to the fact that the old headphones cannot be inserted into the Mai Li x2." Song Yun reminded.
"This is simple, just send an adapter connector randomly."
"also."
Song Yun no longer had any objections.
"The last point is to comprehensively improve the performance of the camera. To be precise, it is to improve the camera performance of Maili x2. This does not mean simply improving the pixels of the camera, but to take pictures at night, dynamic capture, video shooting and other imaging technologies
Go up and achieve a qualitative improvement and leap."
At the end of the competition among smartphones, a big part of it is the competition for taking pictures.
And take pictures.
It is not only the main selling point of subsequent OV, but also a battleground for various mobile phone manufacturers.
The reason is also very simple. After more than ten years of development and evolution of smartphones, it has become increasingly difficult to make major technological breakthroughs, and they can only make crazy inroads in taking pictures.
As I said before, taking photos can derive many selling points.
"Want to take photos? It's a very good starting point."
Song Yun is not stupid. He knows that in order for Maili x2 to be more stunning, it does not necessarily have to have many high-tech things, but to come up with different unique secrets in the competition with friends.
Just like the metal shell design of Maili x1.
"It's just that the research and development of photography is a very professional matter..."
Song Yun is not confident that with the technical reserves of Maili Group, it can make breakthrough progress in this area in just one year and become a global leader.
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"If self-research is not possible, then find a professional camera manufacturer, such as Leica, to cooperate and set up a joint laboratory to strengthen the upgrading of lens design, optical calibration and software algorithm tuning in the Maili mobile phone imaging system.
, and then stand out from our friends.”
This is also the common practice of many domestic mobile phone manufacturers.
Pingguo and Sanxing have not engaged in such frivolous things. That is because the technical reserves of the two companies are strong enough, and Pingguo's camera capabilities have never been very top-notch.
At this stage, Maili mobile phones undoubtedly need this kind of cooperation.
"Understood."
Song Yun was also refreshed, as if he was seeing mist through clouds.
If these three suggestions from the big boss can be implemented in place, and the basic conditions of Mai Li x2 are put in place, the finished product in one year will definitely be amazing.
Even if it is not as dazzling as Maili x1, it is still enough to "deliver" to consumers.
As for the follow-up, the list of cutting-edge technologies Zhang Shuo previously listed, such as facial recognition technology, wireless charging technology, wireless headphones, etc., are actually all under development.
It’s just that there is no way to achieve a commercial breakthrough next year.
"so be it."
Zhang Shuo didn't say much, "Finally, I just want to add that in the next year, Maili Group's investment in research and development must at least double, without any discount."
"Maili x1 uses second-rate technology and first-rate design to create first-rate products."
"I hope to say that MaiLi x2 uses first-class technology and first-class design to create a super-first-class product and completely establish the positioning of MaiLi mobile phones in the global high-end market."
"good!!!"
In the conference room, Gu Mingzhang took the lead in applauding, and his words were very encouraging.
"In addition, the mili operating system needs to attract greater attention, invest more resources, and strive to completely get rid of dependence on the Android system and form its own system within two years."
This is also a step that Maili Mobile Phone must take.
"clear!"
The person answering this time was Xue Tao, general manager of the software division, who is also the technical director of mili system.
There is no doubt that this key seminar at a critical moment has pointed out the path for Maili Group's technology research and development work in the next year. What needs to be done next is division of labor and cooperation to make dreams come true.
Awesome!
………
afternoon.
Zhang Shuo returned to Germinal Industrial Park. As soon as he sat down in the office, the rotating president Lu Qi knocked on the door and came in.