Chapter 352 Tengdas strategy shrinks, while Germination continues to expand!
"Weixin is bound to Maili's mobile phone. This move is really cruel."
The fish is very envious and a little sour.
Now that the sales of MaiLi x1 have just started, the effect may not be obvious yet. When the sales of MaiLi
first.
Rengyu has a sense of crisis that icq may be surpassed by Weixin.
"Should we also cooperate with manufacturers such as Xiaomi and OV to try to include icq and WeChat as the default installed apps on these mobile phones, so as to offset Weixin's advantages?" Renyu suggested.
As for talking about three stars, flat fruit, etc., it is impossible to think about it.
"It's not that simple."
The second master shook his head, "For icq, if you want to maintain its advantage over Weixin, it does not lie in the installed capacity, but in testing the user stickiness between them."
As long as the user stickiness of icq is high enough, with the billion-level user scale accumulated in the PC era, users will actively download and install it regardless of whether the mobile phone is pre-installed or not.
on the contrary.
If the user's stickiness is not enough, or even has a rebellious mentality, even if it is installed, it will be uninstalled.
However, in terms of user experience, Weixin is gradually surpassing the "old" icq and becoming the first choice for young people to socialize with its "white paper" advantage.
The difference can be clearly seen from the comparison of the number of daily active users and daily usage time of the two softwares.
Take ten thousand steps back.
Even if Tenda has this intention, whether Xiaomi and other mobile phone manufacturers are willing to do so is another matter. Even if they are willing, how much price is Tenda prepared to pay for it?
Mobile phone manufacturers are not bad people.
"User stickiness, there is really no way around it. With the development of icq today, it is no longer possible to subtract. We can only bite the bullet and continue to add, unless we tear it down and redo it." Renyu smiled bitterly.
This is of course impossible.
How could the second master not know that when he decided to let icq imitate Weixin and launch the subscription account function, he was already going further and further down the road of "drinking poison to quench thirst".
There is no turning back.
In the final analysis, Wechat, which Tenda had high hopes for, failed to fulfill its historical mission. In the subsequent competition, not only did it fail to narrow the gap with Weixin, but it was further and further left behind.
This is again related to Tengda’s wrong decision at the time.
At the critical moment when facing competition from Weixin, Tenda failed to choose a last-ditch fight and continue to allocate resources to WeChat. Instead, Tenda tactically chose to abandon WeChat and instead support its own son icq.
Looking back now.
The original decision seemed reasonable, but in fact it was a big mistake.
Together with the loss of a general like Zhao Xiaohu, Zhao Xiaohu didn't feel anything in Tengda, but when it started to sprout, it was like a tiger descending from the mountain, and it immediately bloomed with dazzling light.
To this day.
Tenda is unable to make up for this mistake.
Once you miss the opportunity, you can never get it back.
"Let's not talk about Wei Xin. Let's talk about Jade Bird Interactive Entertainment. Are there any big moves recently?" The second master felt a little irritable and lost his usual calmness.
"There are no big moves. It's just that after Jade Bird Interactive Entertainment got through the trough period at the beginning of the year, it has become full of vitality again. Hot new games are launched every month. It's really..."
Rengyu couldn't complain anymore.
Facing Jade Bird Interactive Entertainment, which seems to always have something new to offer, I feel helpless.
"The marketing department predicts that if the trend of Jade Bird Interactive Entertainment is not interrupted, then it is very likely that in the second half of the year, its profitability will surpass us in one fell swoop and become the most profitable game manufacturer in China."
"Yeah?"
The second master took a deep breath and tried to calm down his turbulent mood. He couldn't help but ask a question that was destined to be recorded in the history of Tenda: "Why was Tenda defeated by Moya, which was only established two or three years ago?"
Lu Jian and Renyu looked at each other, neither of them could answer. They were even more shocked by the second master's words——
defeat!
Does this mean that in the face of the sprout that suddenly emerged, the second master has already surrendered?
It is true that with the huge sales of Mai Li x1, both Ahri and Tengda always feel a little lack of confidence when facing the sprout again.
But to say defeated is a bit too much.
"Do you think I'm being alarmist?"
Even though the second master was in agitated mood, he did not lose his mind and said calmly: "If nothing else, take the e-commerce business as an example, we and Moya can be regarded as laymen. And compared to Moya, Tenda is already a leader in the e-commerce field.
I have been working hard for several years, but it is not as good as Pinxixi, which was established less than half a year ago."
"Do you think this is normal?"
People who eat melons may not be aware of the turmoil surrounding the relocation of Pinxixi's headquarters, but the second master certainly knows about it.
It would be false to say that it is not designated as sour.
What depresses the second master the most is not the competition between all parties for Pin Xixi, but that Pin Xixi has accurately found a differentiated competitive business model in the gap between Ali and Jingdong.
And this.
This is precisely the answer that Tengda E-commerce has been unable to find in the past few years. As a result, the group has invested a lot of resources and created several e-commerce brands, causing some moderate waves.
But in the end it didn't work out.
Unlike Pin Xixi, although she is a newborn calf, she is full of vigor and her future development is promising.
How can this not make the second master depressed?!
I won’t talk about other things such as Panda Live, Tiantian Toutiao, Feixun, etc. If I talk about it too much, I will shed tears. Tenda prides itself on its internal corporate culture as product manager logic and respects users first.
But in terms of software development, it was completely defeated by Sprout.
"I think we should calm down, reflect on the group's previous strategy, and accept the reality that compared to Germination, we are already lagging behind!"
The second master has always been sober in the world, and he is not willing to deceive himself and others.
"There is nothing to be ashamed of in admitting this. The key is to readjust the strategy after recognizing the gap between each other, so as not to make the same mistakes again."
This chapter is not finished yet, please click on the next page to continue reading the exciting content! "What do you mean?" Lu Jian asked cautiously.
"Contraction strategy!"
Erye made a decisive decision, "Cut down some non-core projects, reduce some non-core investment targets, and focus all the group's limited resources on core businesses such as social networking, games, local life services, e-commerce, pan-entertainment, and Internet finance."
Come on, let’s hold on to the basics.”
In fact.
As the game business and social business market have been partially eroded by the budding market, Tenda's profitability has been challenged in recent months.
Coupled with last year's radical investment and mergers and acquisitions, book funds are already tight.
Tenda's wanton squandering is not tolerated.
"Understood."
Lu Jian was a little disappointed, which meant that the authority in his hands would be weakened.
But we must also learn to face reality.
"Okay, let's stop talking about it today."
The second master waved his hands tiredly. For some reason, the scene of Zhang Shuo attacking Mr. Melon Picker suddenly flashed in his mind, and he was suddenly startled, "Am I really old?"
It’s rare to have the idea of retiring early.
As a native of Lingnan, the relationship between him and Xiangjiang is inextricably linked, and he would never dare to offend Mr. Picking Melon, let alone doing so without giving him face.
There is only Zhang Shuo, because he has nothing to ask for, so it doesn't matter.
………
Friday, October 26th.
Zhang Shuo naturally didn't know that Tengda was so afraid of him behind his back.
But it doesn’t matter even if you know.
After the success of Maili mobile phone, Sprout is no longer on the same track as the three Internet giants. The Internet business is only a component of Sprout.
That's all.
According to the notice issued by the President's Office, the first joint meeting of CEOs will be held today. In order to show attention and facilitate better communication, many heads of overseas subsidiaries have returned to Binhai City.
It also takes the opportunity to maintain appropriate interaction with the headquarters.
It cannot be said that because the subsidiary headquarters has been relocated, one really thinks of oneself as a local emperor.
For example, Cao Yanhua, the president of Jade Bird Interactive Entertainment, arrived in Binhai City last night. Early this morning, he rushed to Zhang Shuo's office to report on his work to show his closeness.
When he arrived at the office, he took away Dai Yutong's job, eagerly made tea for Zhang Shuo, and said with a smile: "Mr. Zhang, my tea skills have improved recently, you have to try it."
"Okay, stop acting."
Faced with Cao Yanhua, who was full of tea, Zhang Shuo was not fooled.
This guy.
The designation requires something again.
"Hey, Mr. Zhang, you still understand me."
After going out, Cao Yanhua became very tough. Dian Dian made tea, brought it to Zhang Shuo, and said shamelessly: "The game plan from the last game has been distributed, and most of it has been produced and launched, including the one that will be released today.
"Boom Island", and I don’t have much stock left.”
Come on!
Sure enough, I took the opportunity to come to Zhang Shuo to purchase goods again.
Fortunately, Zhang Shuo had expected it and didn't waste any time. He proudly handed Cao Yanhua a stack of documents, "No, this is the game plan for next year. It's all here."
Considering the game production cycle, it is not too early to throw out the game plan for next year.
"Thank you Mr. Zhang!!"
Cao Yanhua was so excited that he immediately counted the copies.
A full ten servings!
Love, love, Cao Yanhua can't wait to hug the big boss and give him a kiss.
It’s really awesome!
Since its establishment, Jade Bird Interactive Entertainment has been the number one mobile game manufacturer in the world, attracting many outstanding talents in the industry and accumulating some experience.
In addition to the planning provided by Zhang Shuo, major game studios also have self-developed mobile games, and they are not doing it for free.
The mobile games produced cannot be said to be very popular, at least they are all qualified. Zhang Shuo has also paid attention to some of them, and some of them have not even appeared in the original time and space.
It can be seen that human creativity is unlimited.
"I've given you the secret weapon. It's up to you whether Jade Bird Interactive Entertainment can double its profits next year." Zhang Shuo also took advantage of the situation and set the KPI for next year.
In the game plan presented this time, there are many killer-level ones.
For example, "King of Pesticide", which has attracted huge amounts of money in the original time and space.
Others include "Thunderbolt", "Monster Strike", "Fate/Grand Order", "Honkai Impact 3", "Clash Royale", "The Shore", "A Chinese Ghost Story", "Homeland" and
In "Dream Aquarium", all of them are high-quality products, and there are also many phenomenon-level ones.
For example, "Clash Royale".
Once this batch of mobile games is produced, it will basically establish Bluebird Interactive Entertainment’s unshakable dominance in the field of mobile games and ensure profit expectations for the next three to five years.
Absolutely full of useful information.
"Don't worry, it can definitely be achieved."
Cao Yanhua is also very confident and obviously has confidence in the production level of major game studios.
………
After sending Cao Yanhua away, Zhang Shuo met with Du Ruiwen, Tang Xiang, Du Qingqing, Luo Jie and other "big officials in the border area" in the office, and they all just had a brief chat.
Basically it will not involve specific work.
Before the meeting, Lu Qi, the rotating president who was in charge of presiding over the meeting, also took the time to come over and said, "Mr. Zhang, I have some different ideas about the establishment of Qingfeng Logistics, a first-tier subsidiary."
"Oh, tell me?"
Zhang Shuo only mentioned the establishment of Qingfeng Logistics to Du Qingqing before, and then asked the president's office to make a memorandum and copy it to the group executives for discussion and decision-making.
It's not officially finalized.
But generally speaking, the people below will basically not object to the decisions made by Zhang Shuo, especially such major matters involving the addition of a first-level subsidiary.
did not expect.
Although Lu Qi is a "newcomer", he dares to speak out for justice.
"My opinion is that instead of letting the two first-level subsidiaries of Pinxixi and Qingfeng Logistics operate side by side, it is better to integrate these two subsidiaries together and establish a group subsidiary to reduce management costs."
"Are the two combined into one? What about Qingfeng Baishi?"
It is not that Zhang Shuo has not considered before that the reason why Qingfeng Logistics was singled out was to ensure that Qingfeng Baishi would not be demoted to a third-level subsidiary, which was too ridiculous.
This chapter is not finished yet, please click on the next page to continue reading the exciting content! Employees of Green Bee Baishi are designated not to work.
"My opinion is, since Qingfeng Logistics is currently dominated by Qingfeng Baishi, can Qingfeng Baishi also operate under the Qingfeng Logistics brand? This can also reduce management costs."
Lu Qi dared to come and give his opinion, so he had already thought about it.
"Two brands for one institution? That's a good idea." Zhang Shuo's eyes lit up, and he agreed to Lu Qi's suggestion and said with a smile: "Okay, I'll do as you say."
"good."
Lu Qi was also slightly surprised. He didn't expect the big boss to be so obedient to his advice.
I thought it would take a while.
"Pinxixi E-commerce has been upgraded to Pinxixi Group, which has two major businesses: Pinxixi E-commerce and Qingfeng Logistics. Internal management must also keep up with it in a timely manner. My suggestion is that it is best to start from the group headquarters and Qingfeng Logistics."
From other subsidiaries, some middle-level key personnel will be transferred to Pinxixi Group," Zhang Shuo said.
As for the candidate for the president of Pinxixi Group, it is naturally Du Qingqing.
By some mistake, Du Qingqing was promoted to another level, from level M10 to level M11, on an equal footing with Pei Weiping, Cao Yanhua, and Zhao Xiaohu.
"Understood, I will arrange it."
As the rotating president and also in charge of the group's Internet business, Lu Qi is bound to do so.
"Okay, you go to the meeting."
Although it was the first joint CEO meeting, Zhang Shuo was not prepared to attend.
So tired lately!
………
After spending the weekend happily at Chen Luna, Zhang Shuo only went to the company to check in on Monday.
A simple meeting was held.
Then he dived into the Binhai University library and never paid attention to the company's trivial matters.
Tuesday, Wednesday, Thursday.
They all skipped work too!
Basically, we spent time in the library with Gu Xiaoxi, then ate together in the cafeteria, walked in the woods to eat, and talked about family issues.
Very comfortable.
It wasn't until Friday, November 2, that Zhang Shuo returned to the company. He had no choice but to do so. As October ended and November arrived, as usual, he had to sign the grant application again.
Not signed for approval.
Next week, one of the subsidiaries may be out of money.
include--
Allocate 600 million R&D funding to the Fertile Soil Research Institute;
Allocate 400 million R&D funding to Mango Automobile;
Allocate 100 million working capital to Daosui Group;
Allocate 100 million working capital to Pinxixi Group;
Allocate 500 million to Germinal Real Estate for project funds.
After the independent financing of Zhulong Technology, Germination Group no longer needs to allocate R&D funds to Daosui Group, at least until the new acquisition is implemented.
As a result, the allocation in November was only 1.7 billion, which was a record.
Of course.
There is another big expense for Germination this month, which is that the 500 million corporate bonds issued last year have officially matured and need to be repaid with interest, but it is no longer a big deal.
In terms of profit.
Last month, Jade Bird Interactive Entertainment turned over a profit of 3.05 billion, Maili Group turned over a profit of 4.8 billion, Qinghe Technology turned over a profit of 80 million, and Germinal Financial Holdings turned over a profit of 100 million.
The total profit turned in was 8.03 billion.
Among the profits that Jade Bird Interactive Entertainment turned in that month, it included 850 million in overseas agency fees from two popular mobile games, "Fantasy Garden" and "Miracle for All."
Maili Group, which had been losing money before, turned over a record profit of 4.8 billion for the first time, surpassing Jade Bird Interactive Entertainment and becoming the group's most profitable company.
none of them.
This is because Maili Group has deducted its own R&D expenditures, operating expenses and subsequent spare parts procurement, otherwise the profits it would turn over would be even more.
There is no way, the sales volume of Maili x1 is too amazing.
It was precisely because of Maili Group's very impressive expected profits that Zhang Shuo had the confidence to say so and at the same time start the expansion path of his subsidiary Daosui Group and Pinxixi Group.
The former acquires and the latter invests in modern logistics parks.
[Funds]: Chunmiao Fund, Particle Fund, Guochao Brand Support Plan Fund
[Company under the name]: Germination Group (Zhang Shuo 47%, Dream Fund 33%, Chunmiao Fund 20%)
[Affiliates]: Qade Bird Interactive Entertainment, Qinghe Technology, Qingyun Data (90%), Qingcheng Group (64.05%), Maili Group, Daosui Group, Mango Auto, Pinxixi Group, etc.
--slightly--
After allocating funds, Sprout still has 7.2 billion in cash on its books.
As Daosui Group enters a period of profitability, in the foreseeable future, if it is not for any huge expenditures, profits will basically exceed expenditures in the future.
The problem of tight capital chain has been completely solved.