Chapter 394 Rebus came to ask for advice, the leader showed his gratitude, and Zhang Shuo dominated the world!
Tuesday, May 21st.
Maili Group issued an announcement stating that in order to promote the development of domestic mobile phones, it is willing to license its self-developed fingerprint unlocking technology to four domestic mobile phone manufacturers for a fee.
As soon as the news came out, it quickly detonated the Internet.
"I'm just going to take a look, Mo Ya has made another big move."
"Is Maili Group trying to abolish its martial arts skills? Fingerprint unlocking is one of the biggest selling points of Maili mobile phones. Isn't it afraid of reducing its own competitiveness by licensing it to friends?"
"How can you be sure that Maili Mobile Phone has no new unique secrets?"
"This is true. Judging from the R&D expenditure disclosed by Maili Group, Maili X2 is still worth looking forward to."
"Even so, Mai Li's move is quite unexpected."
"Didn't I say that I want to promote the development of domestic mobile phones? I guess I can't see that Sanxing and others are making bad money in the Chinese market, so I want to support their peers."
“Cute king is awesome!!!”
"What I'm more curious about now is which four manufacturers can obtain the technology authorization from Maili Group."
"I dare not think: Is it possible that I can be a part of it? (Dog Head)"
"Reminiscent of the fact that Sanxing previously licensed technologies that were unimaginable, this is really intriguing."
"I can only imagine how fiercely many domestic mobile phone manufacturers will fight for these four spots in the future. It is estimated that people's heads will be beaten into dog's heads."
"necessary."
"The facts are clear. Whoever can obtain the technical authorization for fingerprint unlocking will be able to secure the second position in domestic mobile phones. One step ahead and one step ahead."
"Then a certain company will probably cry..."
In fact, while netizens are enjoying themselves, various mobile phone manufacturers are already taking action.
If you have a relationship, rely on it; if it doesn't matter, look for it.
The first thing to do is to confirm the truth of the news with Maili Group, and at the same time inquire about the specific technical authorization details. What kind of compensation is the so-called compensation?
Maili Group was also very enthusiastic, received inquiries from all parties, and immediately announced a more detailed plan.
To put it simply -
Fingerprint unlocking technology authorization is based on sales volume. Manufacturers that obtain technology authorization need to pay a patent royalty of one yuan for every smartphone that comes with fingerprint unlocking sold.
Strictly speaking, it's not cheap.
Taking Xiaomi as an example, the original sales volume in 2013 was around 18 million units, which seemed acceptable. It started to soar in the next few years, and in 2018, the annual sales volume officially exceeded 100 million units.
Added up cumulatively, the patent fees are still very considerable.
But is it worth it? Absolutely!
As netizens speculate, when fingerprint unlocking technology is still a "rare commodity", whoever's product can be the first to come with its own fingerprint unlocking will lead a new sales wave.
Compared with the growth in sales revenue, this patent licensing fee is nothing.
Secondly, as mentioned before, fingerprint unlocking technology will not be popular for a few years, and is expected to be replaced by the new "under-screen fingerprint unlocking technology" soon.
Maili Group cannot always collect patent fees.
Still very conscientious.
In Gu Mingzhang's words, "Maili Group has barely recovered its R&D expenditure."
So arrogant!
………
The next day.
Zhang Shuo is processing documents in the office.
In addition to the Maili Group that stole the show yesterday, Xiami Music, a subsidiary of Jade Bird Interactive Entertainment, also made breakthrough progress in copyright negotiations with Jewel, and officially signed a copyright licensing contract.
Xiami Music won the non-exclusive music rights of Jewel for the next five years at a price of 42 million.
It’s true that it’s not cheap either.
You know, around 15 years ago, in order to obtain the copyright authorization of Jielun Music from Tenda Music Group, Wangyi Music only had to pay less than 9 million in licensing fees every year.
And this year is only 13 years.
Xiami Music would like to take advantage of it and obtain a longer license, but five years is already the upper limit that Jewel can allow. If it is longer, they will be unwilling to sign it.
But it doesn't matter.
Five years later, the authorities will have already taken action to rectify the problem of copyright monopoly.
The most important thing is that Xiami Music does not have the same ambitions as Tengda. It has never thought of achieving the goal of unifying the world through copyright monopoly. It only serves the games of Jade Bird Interactive Entertainment.
Most, most.
That is to say, we need to take extra care of our emotional fans.
It’s not like I was forced into a corner by Tengda, Wangyi and the like because of copyright issues.
Especially not to be manipulated by Tenda.
Because of Tenda's sudden intervention, Xiami Music must have paid a high premium for this transaction. This is not only reflected in the copyright fee itself, but also in some off-market factors.
For example, Jade Bird Interactive Entertainment hired Jie Lun as the spokesperson for Dota 2.
Another example is that Maili Group invited Jie Lun to be the spokesperson for Maili Mobile Phone in Asia.
It’s all money!
Fortunately, a win-win situation was achieved in the end, and it’s hard to say who really suffered.
After all, from Bud's perspective, even if he doesn't sign Jerome, he still has to sign other celebrities for endorsement.
At least in the original time and space.
In that era when celebrities were often exposed to thunder, Jie Lun was considered one of the more high-quality stars.
The only thing I felt depressed about during this process was probably that I had a lot of cash but still lost to Tenda Music Group of Xiami Music at the last minute.
The first battle after financing ended with regret.
Fortunately, Tenda's business strategy has always been very flexible. After it had no hope of obtaining exclusive copyrights, it quickly signed a five-year non-exclusive licensing contract with Jewel.
It is said that the price is even higher.
After all, Tenda can't offer many endorsement contracts that would make Jaylen's heart flutter.
Currently busy.
Secretary Dai Yutong knocked on the door and came in, "Chairman, Mr. Lei wants to visit you. He is already downstairs."
"Okay, got it."
Zhang Shuo did not expect that Rebus would be so brave and go straight to the Germination Headquarters.
Get up and come to the door to greet you.
"Mr. Zhang, long time no see!"
As soon as Rebus stepped out of the elevator, he saw Zhang Shuo waiting at the door. He felt very happy. It was obvious that Zhang Shuo didn't show off, which made him very happy.
"haven't seen you for a long time!"
Zhang Shuo smiled, shook hands with Rebus, and invited him to sit on the sofa in the office.
It was as if Rebus was not treated as an outsider.
This made Rebus even more happy and said with a smile: "When we last met, Mo Ya was still working in Lubei. Now he has a separate industrial park. I am really envious."
This is the truth.
I walked all the way just now and saw that Nuoda's Germinal Industrial Park is already quite large. Rebus was so envious that he was drooling with envy. Unfortunately, Xiaomi still doesn't have an independent office building.
It's really incomparable.
"It's nothing. I believe that in a few years, Xiaomi will be able to have her own park."
Zhang Shuo's words were a bit of a compliment.
In fact, it will take a long time for Xiaomi to have her own park.
"Then I will accept your good advice."
Rebus felt even happier, and then got to the point: "Mr. Zhang, I'm a straightforward person, so I won't beat around the bush. Needless to say, you already know the purpose of coming here, right? How about I give you an accurate message?"
?"
As he spoke, he stared at Zhang Shuo with his eyes blinking.
Zhang Shuo shuddered, "Don't worry, among the four families, there must be a place for Xiaomi."
"Okay, so refreshing!!!"
Rebus was overjoyed. He really didn't expect that things would go so smoothly.
Although I was already 70-80% sure before coming here, after all, Xiaomi can be considered one of Bu Ya's partners, and he and Zhang Shuo have somewhat of a small friendship.
The only obstacle may be the big brother.
Especially some time ago, Mei Ya had completely broken up with the master. Rebus also hesitated for a long time before gritting his teeth and coming to Binhai City to visit in person to show his sincerity.
I just want to make clear my attitude to Zhang Shuo——
Between Big Brother and Zhang Shuo, he chooses Zhang Shuo!
Zhang Shuo naturally understood it, and he readily agreed without any conditions attached.
Two old foxes!
After achieving his wish, Rebus immediately asked another question, "Mr. Zhang, can I know which three other companies were selected?"
In fact, to put it bluntly, I just want to know who Xiaomi’s main competitors are.
That’s so stupid!
"I don't know about this. It needs to be decided by Mr. Gu of my company. I won't get involved directly." Zhang Shuo is naturally a master of Tai Chi, and his answer was flawless.
"..."
Rebus didn't believe a word of it, and just now he decided Xiaomi's qualifications.
But since Zhang Shuo was unwilling to disclose it, Rebus couldn't ask further questions. He then remembered another purpose of the trip and said with a smile: "I heard that Maili Mobile is going to expand its expansion into the Southeast Asian market. Is it true?
?”
"Mr. Lei is very well-informed."
Zhang Shuo was a little surprised. These businessmen had really good noses. The Maili Group had just made some new moves overseas, and they were immediately aware of them.
Wouldn't they be sending someone to keep an eye on Mei Ya's every move?
"I don't mean, I just want to drink some soup with the Maili Group." Rebus was very modest.
"oh?"
Zhang Shuo glanced at Rebus, "So, Xiaomi also wants to enter the Southeast Asian market?"
"That's the idea."
Rebus generously admitted, "However, compared to Southeast Asia, our company is more optimistic about the Tianzhu market. After all, Tianzhu's population is so large that the demand for smartphones will be very strong in the future."
the most important is.
Tianzhu has a huge demand for mid- to low-end mobile phones, which is perfect for Xiaomi.
"Cianzhu?"
Zhang Shuo's expression was a little weird, "Then I wish Xiaomi good luck."
In the original time and space, Xiaomi entered the Tianzhu market in 2014, and Rebus went to Tianzhu to attend the press conference. From this, the famous scene of "" was born, which became a unique memory on the Internet.
"What?"
Rebus was confused, and subconsciously explained: "It doesn't mean that we are entering Tianzhu now. We will conduct market research first, and we will also spend time integrating China's supply chain."
"If it goes quickly, we expect to be able to enter the Tianzhu market in the first half of next year."
"Did I say something wrong?"
Zhang Shuo was also confused and told the truth: "Mr. Lei, actually you don't need to tell me Xiaomi's overseas development plan. Anyway, it will have no impact on Germination."
"..."
Rebus felt even weirder.
When leaving the Germination Building, Rebus was still a little absent-minded, causing the vice president waiting downstairs to misunderstand and asked worriedly: "Boss, didn't Mr. Zhang agree?"
"accepted."
"Then what are you doing?"
The vice president was shocked and thought he had screwed up. Now that it was done, shouldn't he be happy?
"Are Mr. Zhang's conditions very harsh?"
"What are you thinking about? There are no strings attached." Rebus shook his head.
"Ah???"
The vice president was completely confused and didn't know what to ask.
"That's it...when we talked about exploring overseas markets, I said that Xiaomi planned to enter the Tianzhu market, and Mr. Zhang suddenly said, "Good luck to Xiaomi." What do you mean, Mr. Zhang?"
I bet Rebus is still struggling with this.
"Well, is it possible that what Mr. Zhang said was purely literal?"
The vice president said he couldn't understand the boss's brain circuit.
"wrong."
Rebus rested his head on the seat of the business car, and the expression on Zhang Shuo's mind when he said those words flashed through his mind again, "I always feel that Zhang Shuo knows something inside, but he didn't say it clearly."
"You said that Tianzhu Market is not a trap, right?" Rebus suddenly became suspicious.
"Isn't that true?"
The vice president was not at the scene, so he could not resonate with Rebus. He explained: "For the Tianzhu market, the marketing department has gone through more than a month of research, and the research report alone has more than a hundred pages."
"You still have to be cautious. Then, let the marketing department go to Tianzhu to do more detailed research. Anyway, there is still time, so don't rush." Rebus always felt that something was wrong.
This damn intuition.
"All right."
The boss said so, so the vice president naturally followed the instructions, since he didn't have to do it himself anyway.
A matter of words.
………
Next two days.
Due to the heavy bomb dropped by Maili Group, the entire mobile phone industry is still in a state of continuous shock. Especially with the news that "Xiaomi was shortlisted", everyone became even more crazy.
Soon after, both Warwick and OV were successfully shortlisted.
Seeing that there is only the last spot left, manufacturers who have not yet received their tickets are going crazy.
Charming Headquarters.
As early as 2010, Lan Zhang, the founder of Meiyuan, had withdrawn from the daily management of the company and would not make a comeback until 2014, that is, next year.
The current charm is controlled by the Three Musketeers.
"Madman, how did Maili Group respond?" The person asking the question was Lao Bai, the president of Meili.
"Don't ask, just ask because it's still being studied."
Crazy Li, the vice president in charge of the company's marketing, has been very depressed recently. Apparently he has hit a wall at Suiya, "Lao Bai, do you think it's because we accepted Hongyi's investment that we are disliked by Suiya?"
Warwick, Xiaomi, OV, and Meidu were all participants in Zhulong Technology at the beginning.
it's good now.
Except for Mei Da, the other three companies have obtained authorization and said that Mei Ya did not do it intentionally.
Who believes it?
"Let's not discuss this issue any more." The old white-faced man twitched.
Although Lan Zhang has retired, he is still the man behind Mei Da. It was Lan Zhang who personally instructed him to accept investment from Hongyi Capital. Can Lao Bai refuse?
Not to mention talking about it.
Before this incident happened, Lao Bai himself agreed with this investment.
There is nothing to complain about.
"If I were Mo Ya, I wouldn't want to see us again. Isn't this just slandering the enemy?"
After all, the madman still finds it hard to calm down.
Whoever works in the industry doesn’t know the contradiction between sprouts and dare not think, and the Maili Group owned by sprouts is the leader in the domestic smartphone industry.
Offending the sprout because of a small investment is not a wise move in the eyes of a madman.
The most outrageous thing is.
I can’t believe that after the group obtained the technology authorization from Sanxing, it didn’t say that it would share it with Mei Dao.
What is this thing called?
"It's just that I picked up the sesame seeds and lost the watermelon!"
While the two were chatting, Lao Yang, the last of the Three Musketeers, walked in and said solemnly: "I just got the news that the fourth manufacturer authorized by Maili Group's fingerprint unlocking technology has been confirmed."
"who is it?"
Lao Bai and Madman all stood up.
"How cool!"
Lao Yang said a surprising name.
Qiku is a brand jointly founded by Qihu and Kupi not long ago. It is a completely new player in the industry. Unexpectedly, it unexpectedly stood out and got the last ticket.
"How cool???"
Lao Bai's face was full of disappointment.
The lunatic couldn't hold it back, punched the table, and roared: "See? This is the result of fighting against Sprout. People would rather support a newly established brand than talk to us."
There was an awkward silence in the office.
"Lao Bai, can you communicate with Maili Group again to see if we can become the fifth authorized company? After all, we are also shareholders of Zhulong Technology and are in the same camp." Lao Yang was very unwilling.
.
As the technical person in charge, he is very aware of the power of fingerprint unlocking.
Mei Da itself has been on a decline in the past two years, and is gradually being surpassed by new forces such as Xiaomi and OV. If it continues to be beaten like this, it will lose its skin even if it is not dead.
"Forget it."
The one who spoke was a lunatic, who had calmed down his anger at this moment, "The situation couldn't be more clear. Germination is clearly targeting us. Otherwise, there would be no open solicitation."
It is said to be an open call, but in fact it is still a preliminary decision.
"Mr. Ya is deliberately building momentum online. Firstly, it is trying to establish the image of Maili mobile phone in the minds of consumers as the pillar of domestic brands. Secondly, it is deliberately disgusting us."
As a master of Internet marketing, Crazy Li should not be too clear about the secrets involved.
"..."
Lao Bai and Lao Yang were silent and worried.
………
It's night in Binhai City.
In a private room of a high-end restaurant somewhere, Zhang Shuo was drinking and drinking with the leader, accompanied by Gu Mingzhang and others.
"Mr. Zhang, thank you. This time I owe you a favor, a big favor!" The leader's face was rosy and he had drunk a lot of wine, which showed that he was in a very excited mood.
No wonder.
After learning about Rebus's personal visit, the leader followed suit and originally came to Binhai City with the attitude of giving it a try. Unexpectedly, Zhang Shuo actually agreed to give up the last spot to Qi Ku.
This sentiment has grown immensely.
You know, before this, there was no friendship between the leader and Zhang Shuo.
Strictly speaking.
When Qihu competed with Tengda, the leader also took advantage of the conflict between Moya and Tengda.
"We will be partners from now on. There is no need to thank you."
Zhang Shuo smiled and raised his glass.
At the same time as it decided to license the fingerprint unlocking technology to Qiku, the network security laboratory under the Fertile Land Research Institute of the Sprout Group also reached a strategic cooperation with Qihu on network security.
Although Qihu is a rogue in the industry, we have to admit that Qihu is indeed very good at network security, and it is also a top-notch presence among Chinese Internet companies.
And we have been investing in research and development in this area.
With the expansion of the sprouting scale and business expansion, especially when it involves many Internet businesses, including a large amount of operational data, it is necessary to establish a strong network security operation and maintenance team.
You can obviously learn a lot from working with Qihu.
otherwise.
It is impossible for Zhang Shuo to say that he promised to give the last spot to Qi Ku because the leader came to him personally.
"Yes, partner!!"
The leader was even more excited. He was able to get closer to Mo Ya. This trip was definitely worth it.
"..."
Seeing that the leader was so excited, Zhang Shuo hesitated again and again, but still refrained from reminding the leader, asking him to beware of Kupi's backstabbing, and hooking up with Sadness in the process.
Mainly, this has not happened yet, so it’s not easy to remind me.
There is no way to remind me.
I just don’t know if in this life, after Qiku accidentally obtains the fingerprint unlocking technology, Kupi will concentrate on cooperating with Qihu and no longer pay attention to the olive branch offered by Sadness.
After all, this is what the leader personally fought for, and he has the greatest credit.
………
At the same time, Tenda Building.
Even though it's already dark, and even though tomorrow is Saturday, this landmark building is still brightly lit, including the second master's office on the top floor.
"Why!!"
Standing in front of the floor-to-ceiling window, looking out at the bustling night scene, the second master felt a little lonely.
The first small move of Germination can turn the industry upside down. In contrast, Tenda's influence in the Internet industry is declining at a speed that is visible to the naked eye.
Just like this time.
Obviously Tengda Music Group was determined to spend a lot of money, but it still failed to win over Xiami Music and obtain the exclusive music copyright of Jewel, which cast a music shadow on the subsequent road to listing.
Tenda Music Group, which has just completed financing, wants to tell a good story when it goes public, obtain exclusive copyrights, and dominate the world. This is undoubtedly the most tempting.
But now a hole has been torn open.
This forces Tenda to go all out when negotiating cooperation with other record companies.
Even paying a high premium.
What makes Erye most uncomfortable is that Xiami Music is just an online music platform acquired by Jade Bird Interactive Entertainment, a subsidiary of the Germination Group, and it seems that it has no intention of going public at all.
This is the most frustrating thing.
Thinking of this, the second master turned around and looked anxiously at a briefing paper on the table. It reported that Moya had been accelerating its overseas expansion recently, especially in Southeast Asia.
This reminded Er Ye of Zhang Shuo’s advice to Tengda at the end of last year.
"Expand overseas markets?"
What Tengda didn't do, Moya did seriously.
"Could it be that Tenda's business strategy has really gone awry?"