Jade Bird Interactive Entertainment launched "Xiaxiaole" and "Candy Crush Saga" simultaneously on Android and iOS.
Different from the previous launch of "Synthetic Watermelon", Jade Bird Interactive Entertainment not only has more sufficient marketing funds, but more importantly, Jade Bird Interactive Entertainment has already made a name for itself in the industry.
Various distributors, including Apple, are happy to give good recommendations to these two games.
The Fun Forum started to warm up the two games as early as a week ago. On the day they were launched, they directly recommended the cover images.
Coupled with the overwhelming publicity from various self-media, Tiantian Toutiao and other channels, as well as the traffic deliberately attracted from "Big Watermelon", the two games both entered the Android and iOS free game rankings on the day they were launched.
The rising momentum seems to be even more unstoppable.
The most important thing is that the quality of "Crush" and "Candy Crush Saga" is high enough. After players downloaded and tried it, they became addicted and received rave reviews.
""Xiaoxiaole" is so awesome that I can't stop it at all!!"
"I originally thought that Jade Bird Interactive Entertainment would keep holding on to "Big Watermelon" forever, but I didn't expect to be so brave. In just three months, they have launched two new games at the same time, which is awesome!!!"
"In the field of mobile games, Jade Bird Interactive Entertainment is already considered the top player in the country."
"I heard that "Big Watermelon" has also been launched in the beautiful country. It is the light of domestic games!"
"Brothers, is it still too late to submit your resume to Jade Bird?"
As a result of the positive reviews, the downloads of both games exceeded one million on the day they were launched. There is no doubt that under this fierce momentum, there will be two more phenomenal mobile games.
"The blue bird wins the game."
People in the industry are really envious and jealous of Jade Bird Entertainment.
Sour!
…………
Zhang Shuo actually didn't pay much attention to the launch of the two new games.
Now that he has resigned from the position of general manager of Jade Bird Interactive Entertainment, he has tried his best not to interfere in the daily affairs of Jade Bird, including the PK between the two groups of R&D personnel.
The final assessment will give Liu Xiaohui a headache.
However, Liu Xiaohui was an honest man. Although he became the general manager, he still reported to Zhang Shuo every three days to highlight Zhang Shuo's status.
It can even be said that Zhang Shuo's general manager's office in Jade Bird Interactive Entertainment was kept intact by Liu Xiaohui, who only changed the nameplate of his operations manager's office.
The posture is very low.
However, Liu Xiaohui is very smart at what he does. He will never talk to Zhang Shuo about daily trivial matters. He reports on some major company matters and has a very good sense of proportion.
No, as soon as Saturday's data came out, Liu Xiaohui came to report the good news again.
"The number of daily downloads has once again exceeded one million."
"The prospects of "Xiaxiaole" and "Candy Crush Saga" are already very clear?" Zhang Shuo knew that the two games would be successful, but he did not expect it to be so fast.
In the final analysis, I still reaped the dividends of "Synthetic Watermelon" and the dividends of traffic.
Now it seems that we really have to thank Tenda for the perfect assist. If Tenda hadn't plagiarized and lost the lawsuit, how could Jade Bird Interactive Entertainment have such a halo?
He is at his peak when he debuts.
"I predict that the profitability of the two games will greatly exceed that of "Synthetic Watermelon", and they will definitely become two world-class mobile games." Liu Xiaohui looked excited.
This statement obviously meant something else.
"Ahem," Zhang Shuo said expressionlessly, glanced at Liu Xiaohui, and said calmly: "I still want to sell the exclusive overseas agency rights of these two games to Tenda."
"Why?"
Liu Xiaohui really didn't understand this time, "Mr. Zhang, we can definitely use this opportunity to establish agency relationships with major overseas regions. There is no need for Tenda to interfere."
No wonder Liu Xiaohui insisted.
Although "Synthetic Watermelon" is popular, its longevity is a flaw.
Just sell it to Tenda.
"Xiao Xiao Le" is different from "Candy Crush Saga". They don't have the problem of short game life. If they are well run, they can survive for seven or eight years.
To put it bluntly, these are two heavy gold mines, and there is no reason not to develop them ourselves.
"You have the right idea."
Zhang Shuo did not deny Liu Xiaohui, explaining: "It's just that Jade Bird Interactive Entertainment started slowly after all, and its development time is too short. Domestic channels have not yet been truly established. It's more than you can chew."
The 71 Assistant project is still in the development stage.
"But at least we can take the opportunity to take the first step, right?" Liu Xiaohui was rarely so insistent.
It’s really because both games are so good.
Liu Xiaohui didn't know that Zhang Shuo still had a lot of inventory in his stomach, so he was naturally worried that he had missed these two games. Who knows if Jade Bird Interactive Entertainment can produce another hit?
It all depends on fate.
"I understand your worries."
Zhang Shuo also appears to be very patient. As a business manager, he has the responsibility to let his subordinates truly understand his strategic intentions instead of relying on rigid orders.
"But you have to believe, I still have a lot of inventory here!"
Zhang Shuo pointed to his head.
"Well……"
At this time, Liu Xiaohui really couldn't say anything.
Besides, that is to question the boss's ability. The unprecedented success of three consecutive games has indeed put a sacred halo on Zhang Shuo, making it impossible to question him easily.
"If you still don't believe it, take some time to check with Zhou Pengfei and see what the quality of the two games being developed by Jingwei Studio is like." Zhang Shuo added.
"good."
Seeing that his boss was so confident, Liu Xiaohui also gained confidence. He knew that his boss was by no means an innocent person.
"Understood, let's talk to Tenda. My bottom line is that the overseas exclusive agency rights of the two games will be sold in a package for no less than 1.5 billion." Zhang Shuo revealed the real purpose.
He does not deny that "Xiao Xiao Le" and "Candy Crush Saga" will have great market overseas. He also does not deny that both games have the terrifying potential of operating for seven to eight years, or even more than ten years.
There is no denying that both games have strong profitability.
In the previous life, "Xiaoxiaole" had a monthly revenue of up to 190 million in the domestic market alone.
It is a veritable gold-eating beast.
From the perspective of overall benefits, Jade Bird Interactive Entertainment will definitely suffer some losses if the overseas exclusive agency rights of two games are packaged for 1.5 billion. If Tenda operates well, it can make at least 2 to 3 billion.
But this is the expected future income after all.
Even if "Xiaxiaole" and "Candy Crush Saga" have already shown the status of phenomenal mobile games, Zhang Shuo can't just describe such a terrifying future to Tenda with empty words.
1.5 billion,
This is already the highest price Zhang Shuo can quote.
But if you think about it from another angle, in this transaction, Jade Bird Interactive Entertainment, to be precise, should be the parent company of Sprout Holdings, and it actually does not make a loss.
At best, it's a win-win situation.
What one sold was only the exclusive overseas agency rights, and the domestic market was still in hand.
At present, the number of smartphones held in China is far from being comparable to that of foreign markets. It seems that the international market is the biggest piece of fat.
actually not.
Starting next year, domestic smartphone sales will usher in a terrifying explosive growth, creating a ten-year mobile Internet blue ocean.
In 2011, domestic smartphone sales were 96 million units.
In 2014, domestic smartphone sales will soar to 387 million units.
How terrifying is this?
Therefore, it seems that Jade Bird Interactive Entertainment has cut off a large piece of flesh, but in fact it is not as much as imagined.
The big head is still in the pocket.
Secondly, selling the overseas agency rights to Tenda will eliminate the possibility of plagiarism by Tenda.
In the previous life, Tengda plagiarized "Xiao Xiao Le".
Third, Sprout Holdings has received the 1.5 billion in advance. In the next three to five years, Zhang Shuo will be confident that the value of this capital will increase tenfold or even dozens of times.
Overall, there will definitely be no loss, or even huge profits, just like the 200 million obtained from selling the overseas agency rights of "Synthetic Watermelon".
How much help did it help?
Without these 200 million funds, Zhang Shuo did not even have confidence that Weixin could succeed.
How should we measure the value of Weixin? It is at least in the hundreds of billions, right?
"I will contact Tengda on Monday." Liu Xiaohui was finally convinced.
"be quick!"
Zhang Shuo reminded, "Be sure to sign the formal contract before November 1."
On November 1st, Weixin was about to launch a big marketing campaign, and he was worried about unintended consequences.
"clear!"
Liu Xiaohui's expression was serious, which was a test of his ability.