Yang Chen's words made Wang Qianni roll her eyes immediately, but she soon smiled again.
Every time she thought of the scene when she first met Yang Chen that night, she couldn't help but want to laugh.
"I stopped playing that thing a long time ago. Didn't you hear my brother say that I'm a lady now? I've changed my style. I'm now taking the route of a mature lady. Can't you see?" Wang Qianni asked.
Yang Chen shook his head and said: "Except for not having those colorful stickers on your body, I don't think you are any different from before."
Wang Qianni: "Ah? Really? Does this mean my transformation failed?"
"Haha..." Everyone laughed.
Chen Lijun: "Let's go in and talk. It's quite hot outside. Brother Chen, is there something wrong with your car?"
Yang Chen: "There is no problem, it's just that I haven't done maintenance for a long time. I just drove it back this time and came over for maintenance to see if the parts need to be replaced. Tell your brothers that any parts that are obviously worn will be replaced.
I'll replace it. Especially the brake system must be inspected carefully, and there can be no sloppiness."
Chen Lijun: "Okay. Do you hear me? Carefully conduct a comprehensive inspection of Brother Chen's car, focusing on the brake system. If the parts are worn, they must be replaced with new ones. You are absolutely not allowed to make do with it. Do you understand me clearly?"
The employees immediately responded loudly: "Listen clearly!"
Chen Lijun: "Well, you can do it. Aaron, Brother Jun's car will be modified by you. Just follow the original plan."
After assigning tasks, Chen Lijun took Yang Chen and the others to the reception room.
There are all rough guys here, and they don’t usually drink tea.
Chen Lijun brought drinks to entertain Yang Chen and others.
Wang Zijun: "Brother Chen, how long do you plan to stay when you come back this time? Do you have anything to do?"
Yang Chen: "The main purpose of coming back this time is to inspect some newly opened processing plants. The specific length of stay is not certain. It depends on the speed of things. When everything is done, when will we return to the capital."
Wang Qianni: "Are you free tonight? I'll treat you to dinner. You have no conscience and don't care about us, but I have a conscience to treat you."
Wang Zijun: "Sister, what are you talking about?"
Yang Chen: "Haha... Okay, I'll be the host tonight and we'll have a meal together. It's a celebration of our reunion after a long separation and Chen Lijun's upcoming marriage. Are you all free?"
Chen Lijun: "Yes! Brother Chen must be free to treat guests."
Wang Zijun: "Haha...yes, yes, you must be free."
Yang Chen: "What about you, little sister?"
Wang Qianni: "Me? Then I have to look at the situation. After all, I am the boss of the company now, and I am not bound to be able to invite anyone who wants to invite me."
Yang Chen: "Haha... is it true or not? Which company are you the boss of now?"
Wang Qianni: "I registered a cosmetics brand under my own name, Qianni, and now I have opened stores in 16 districts in Haicheng. I plan to open a store in Beijing at the end of the year. I will first establish a foothold in first-tier cities and then spread across the country."
Yang Chen: "Okay. It seems that you have indeed changed, and you are no longer the spirited girl. However, I don't understand your business model. People surround the cities from the countryside, first occupy the small city market, and then
Slowly attack big cities. Because there are too many big brands in big cities, and consumers basically have their own favorite big brands. It is not easy to snatch away consumers in big cities from the embrace of big brands."
Speaking of this, Wang Qianni sighed helplessly.
When she started this cosmetics company, it was just for fun, and she never thought that it would be successful.
Because her father forced her to get married at that time, she said in anger that she wanted to be self-reliant and no longer rely on the family to make a living, so her father had no right to force her to get married.
Everything started in a hurry and in a daze.
Wang Qianni has no specific analysis or status of the strategy of "rural areas surrounding cities", target customer group positioning, etc.
Relying on her high investment, she has opened stores in 16 districts and counties in Haicheng in the past two years.
The business is not doing well, but it can barely keep running.
Gradually, Wang Qianni felt like Yang Chen said, consumers in big cities have their favorite big brands, and they can easily steal them.
The main consumer group of Qianni brand is still ordinary working-class people, and most of them are even migrant workers.
This shows that this brand should start to expand from fourth- and fifth-tier cities, slowly develop towards second- and third-tier cities, and finally compete with big brands in first-tier cities.
Because there is a vast market in third-, fourth- and fifth-tier cities as the backing, even if the first-tier cities collapse, it will not affect the company's operations. It is a great idea to abandon the first-tier city market and focus on third-, fourth- and fifth-tier cities.
But now stores in 16 districts of Haicheng have been opened, and almost all of Wang Qianni's funds have been consumed.
The brand promotion also focuses on a local high-end brand in Haicheng. At this time, focusing on third-, fourth- and fifth-tier cities will obviously violate the brand's promotional image. In case the third-, fourth- and fifth-tier cities are not conquered, some consumers have been gained in Haicheng.
You may also feel that the brand is too low-end and stop using it.
Therefore, Wang Qianni is very confused now. She is in a dilemma. She has no initiative and can only passively follow the actual development to decide how to run the company.
After explaining her confusion, Wang Qianni quickly asked: "Brother Chen, you are so good at making money, please give me some advice. What do you think I should do in this situation to make it work?"
Yang Chen: "You took the wrong path from the beginning. It's definitely impossible to become bigger and stronger, but it's still possible to live half-dead."
Wang Qianni: "Brother, since I have done it, I definitely want to become bigger and stronger. If I am destined to die, I might as well not do it."
Wang Zijun: "If Brother Chen doesn't mind, you can cooperate with my little sister. My little sister will give you part of the equity, and you can run it together in the future."
As long as Yang Chen can be bound to it, it is hard to say whether the Qianni brand can be built, but it will definitely be able to obtain better resources and channels, and the success rate will definitely be greatly improved.
100% of 1 is just 1, and 50% of 10 is 5, so if you give out some equity, you will not necessarily lose money.
Wang Qianni is eager to be bound to Yang Chen, so that she can often look for Yang Chen in the future.
"Okay, okay. I will give you 51% of the equity and leave 49% to me. From now on, you will direct and I will operate. What do you think?" Wang Qianni said excitedly.
Yang Chen: "If it were two years ago, I would agree as long as I can make money legally. Now I am not very interested in these fields. What I want to do now is technology."
Wang Qianni: "No, just get acquainted and think of it as helping me. If you have any conditions, I will try my best to satisfy you."
Yang Chen: "I'm really not interested. However, I can give you an idea. Contact LVMH, Estee Lauder and other groups and ask them to set up R&D teams to cooperate with you to jointly develop a series of products. Then you can work with SKP and
If Guomao opens counters, invites celebrity endorsements, and jointly holds a new product launch conference with these big brands and does a good job of publicity, netizens will think that Qianni is a brand on the same level as LV. If you price it a little lower, those who yearn for it will
Consumers who cannot afford LV and other brands will definitely settle for Qianni’s products. After this operation, if Qianni cannot successfully squeeze into the high-end market and gain consumer recognition, then you can
Give up on the high-end market.”
Wang Qianni and others were stunned after hearing this.
Is this the solution?
Forehead……
It seems to be a way.
But this method is not feasible.
I would like to ask why big brands such as LV and Estee Lauder want to cooperate with her, an unknown brand?
Everyone can see that this is taking advantage of the popularity of these big names. Can those big names be willing?
Not only is he being popular, but he also wants to cultivate a competitor in the high-end market for himself. What kind of brain deficiencies do you have to have before you agree?
Wang Qianni: "Brother Chen, your method is not feasible."
Yang Chen: "I think it's feasible. Oh, it might be a little difficult for you. But if you want to steal food from big names, the method must be a little difficult. If you can succeed casually, it won't be your turn to do anything else.
People have already succeeded."
The three of them nodded and agreed with Yang Chen's statement.
If you want to quickly enter the high-end market and gain consumer recognition, the best way is to cooperate with big brands and ride on their popularity. This is a common method used by many domestic companies to become bigger and stronger.
Speaking of which, it is still caused by the mentality of domestic people admiring foreign products. As long as it is a foreign brand, it is good. Secondly, the brand that cooperates with foreign countries is also good. No matter how good a purely domestic brand is, it is rubbish.
It may have gotten a little better in recent years, but the situation is still serious and most people still have this mentality.
The method is a good one, but to Wang Qianni it is just a fantasy.
What qualifications does she have to cooperate with international big names such as LVMH Group and Estee Lauder?
Apart from people like the president, only Yang Chen can do it.
This also strengthened Wang Qianni’s belief in cooperating with Yang Chen.
At this time, Chen Lijun's fiancée Huang Ying arrived with an invitation for Yang Chen.
Chen Lijun happily hugged his fiancée and came to Yang Chen and said: "Brother Chen, let me introduce to you, she is my fiancée Huang Ying. Xiaoying, this is the brother Chen I told you."
Huang Ying: "Hello, Brother Chen. I'm glad to meet you. Li Jun often mentioned you to me, saying that you took care of the rich second generation in Haicheng back then."
Yang Chen: "Haha... don't listen to his nonsense, I'm not that powerful."
Huang Ying smiled and handed the invitation to Yang Chen with both hands, and said: "Brother Chen, this is the invitation that Li Jun and I wrote for you. Please make time to attend our wedding. Your arrival will make us happy
The wedding will be even more memorable.”
Yang Chen looked through the invitation and saw that it had the handwriting of Chen Lijun and Huang Ying, and they wrote it very seriously.
Yang Chen: "Haha...I will definitely be there on October 2nd. Congratulations on your wedding first. If you are free, let's have a meal together tonight."
Huang Ying: "Okay. Lijun and I are having a treat, but we can't let Brother Chen treat us."
Yang Chen: "I'd better invite you, otherwise someone will say I'm not interesting enough."
Wang Qianni said with an arrogant look: "Originally, you haven't come back to see us for so long, and you haven't taken the initiative to talk to us. Your status is too noble now, and we don't dare to look for you casually. We just hope that you will think of us sometime.
I got a call or a message every now and then, but I never got it.”
Wang Zijun quickly criticized: "Little sister, you are almost done, why haven't you finished yet? You said yourself that Brother Chen has a distinguished status now and is usually very busy. How can I have time to chat with you? Brother Chen, I'm sorry,
Don't be on the same level as her. She just pursues you but can't catch her, and she always has resentment in her heart."
Holy shit!
This is definitely his brother, otherwise he wouldn't be able to do this.
Wang Qianni: "Prince, did you make a mistake? Can you save some face for your sister?"
Yang Chen: "Haha... Okay, okay, it's all my fault. So, I have to treat you tonight. Wherever you want to eat, the place is up to you."
Huang Ying quickly looked at Chen Lijun, it was up to him to make the decision on this matter.
Chen Lijun felt that Yang Chen had already promised to treat him several times and could not refute his face.
Yang Chen will treat him tonight, and he can be invited back another day.
Chen Lijun: "Then we won't be polite. We will let Brother Chen spend money tonight."
Yang Chen: "It doesn't cost any money. Let's go to Tang Pavilion at seven o'clock in the evening."
Everyone nodded and had no opinions.
Several workers worked together, and it only took one hour to complete the maintenance work on Yang Chen's car.
After paying the money, Yang Chen said goodbye to Chen Lijun and others and left.
At this time, Wang Qianni got into the passenger seat.
Wang Zijun: "Little sister, what are you doing? Don't waste Brother Chen's time."
Wang Qianni: "Oh, don't worry about it. Brother Chen, as usual, I will rent your car today. Okay?"
Yang Chen: "No, I still have things to do. If you have anything to say, just say it now."
Wang Qianni: "Oh... you are just a stone."
After saying that, Wang Qianni got out of the car.
Yang Chen smiled and drove away.
The main thing is to attract customers in a sports car. How can I have time to play with her?
Yang Chen took the order and came to the door of an old community.
At this time, a big brother who looked quite strong ran over.
Big brother: "Brother, I'm not going, I just need you to help me bring a few things over. Is that okay?"
Yang Chen: "What?"
Big brother: "It's just some messy electrical appliances and daily necessities. But I will pack them all so that they won't make your car dirty."
Yang Chen: "Who should I give it to when I get there?"
Big brother: "I'll give you a phone number. Just call someone to pick up the goods when you get there."
Yang Chen saw that the distance was not far away, only less than 4 kilometers, so he nodded in agreement.
The eldest brother ran back to get his things excitedly, and soon moved in some "electrical daily necessities" with his parents.
However, Yang Chen was confused when he saw it. This horse was indeed an electrical appliance, but it was all made of paper.
Yang Chen quickly locked the car door. His elder brother failed to open the car door, so he quickly asked: "Brother, open the door."
Yang Chen: "Brother, I'm sorry, I can't give this thing away."
Big Brother: "Hey? Didn't you just say what you said? How can you keep your word?"
Yang Chen: "But I asked you repeatedly what it was, and you concealed it on purpose. What did you say to me about electrical appliances and daily necessities? Is this it?"
Big brother: "Why isn't this? Electrical appliances for dead people are daily appliances, so there's nothing wrong with them."
Damn!
He really knows how to quibble.
Yang Chen waved his hand and said: "I'm sorry, I really can't deliver this. Can you cancel the order yourself, or should I cancel the order?"
Big brother: "What order are you cancelling? You already agreed, how can you change your mind?"
Yang Chen: "Why don't you deliver the goods yourself?"
Big brother: "If I deliver the goods, they will let me deliver the goods to your door. Isn't that why I feel bad?"
Yang Chen: "I've had a very detailed conversation with you today. Even if you are in this business, you feel uncomfortable. I'm just an online ride-hailing driver, so I won't feel uncomfortable with you anymore? Sorry, I canceled the order. You can call another car."
"
After saying that, Yang Chen canceled the order directly.
Unexpectedly, this big brother was so arrogant and unreasonable that he directly blocked the car and shouted: "You must send me your things today, otherwise you will never leave."
The parents were also scoundrels. One blocked the left side of the car and the other blocked the back, blocking all the ways to leave.
Yang Chen: "If you do this, I won't be polite."
Big brother: "What? Do you still want to hit us? How can you be so rude?"
Seeing someone looking for trouble, the bodyguard quickly got out of the car and came over and pushed the three of them away.
Some people just bully the weak and fear the strong. When they saw that the bodyguard was not only tall and strong, but also had a fierce expression, the family of three immediately became intimidated and quickly stood on the right side of the car.
Yang Chen drove away calmly.
The bodyguards glared at the family of three fiercely, and quickly got into the car and chased Yang Chen.
Father: "Hey, dear, does this online ride-hailing driver have a bodyguard with him?"
Mother: "Is he an online ride-hailing driver? Why is there a bodyguard?"
Big Brother: "Fortunately we didn't do anything extreme just now, otherwise we would definitely have been beaten up by them. I said this method will definitely not work, so we should pay someone to send it over. In order to save the transportation fee, we will be beaten up.
Do you think it’s worth a meal?”
Father: "It only costs a few yuan to take a taxi online, but it costs at least fifty yuan to find someone to deliver it. Which one do you think is more cost-effective? If that doesn't work, just take a taxi and I'll deliver it myself."
Big brother: "Just do it, you have to be beaten to be happy."
Father: "A good beating will be fine. I read on Douyin that if you don't fight back after being beaten, you can watch the car."
This uncle knows the law...
Yang Chen adjusted his mood and continued to take orders.
This time I received a young girl who was very fashionable and beautiful. The pair of headlights were surprisingly big and not normal. She looked a little physically uncomfortable and felt a little sick.
After checking the last number on the phone and the destination with the passenger, Yang Chen reminded her to fasten her seat belt and then drove off.
Female passenger: "I never wear a seat belt when riding in a car."
Yang Chen: "The platform stipulates that passengers in the rear seats should be reminded to fasten their seat belts. This is also for the safety of the passengers. As for whether the passengers fasten them or not, that is the passenger's own business. However, I suggest that you should fasten them. In case something happens
"Wearing a seat belt is definitely safer than not wearing a seat belt."
Female passenger: "Can you speak? Why are you cursing yourself? What are you thinking of? I haven't thought about it yet."
Madhu, a person with cerebral palsy.
He could figure out who this person was in just a few words, so Yang Chen didn't bother to pay attention to her.
Less than a minute later, the female passenger's cell phone rang.
At first her tone of voice was normal, but after three sentences she suddenly became irritable.
"I'm telling you Chen Bin, if you don't give me what I want, I will expose everything you do. You think about it yourself."
The female passenger then hung up the phone and threw the phone on the seat angrily.
Her nostrils were breathing heavily, and you could tell that she was very angry now.
In line with the principle that doing more is worse than doing less, Yang Chen said nothing.
Soon, the destination arrived.
The female passenger got out of the car angrily. Yang Chen was particularly disgusted with her, so he stepped on the accelerator and drove away.
Seeing that it was almost twelve o'clock, Yang Chen found a food stall and prepared to eat.
At this time, a cell phone ringtone suddenly rang in the back row.
Yang Chen looked back and saw that the female passenger's mobile phone was "lying" on the back seat.
Yang Chen quickly picked up his cell phone, and the caller ID showed "Free Duck".
I'm sorry, this comment is really shocking.
Yang Chen answered the phone and said: "Hello."
The other party: "Huh? Who are you? Why is Wang Qing's mobile phone in your hand?"
Yang Chen: "I am an online ride-hailing driver. Her mobile phone was left in my car. You should contact her through other means. I will send the mobile phone to the police station later and let her pick it up at the police station."
The other party: "Oh, that's it. I'm her boyfriend, please give me your phone."
Yang Chen: "Is it true or false?"
The other party: "Don't you know how to read notes? How can this be false?"
Yang Chen: "But the remark is a free duck. Brother, it's not shameful to be a duck, but it's shameful if you want to deceive people's mobile phones."
The other party: "What? What did you say? What was the note she gave me?"
The man's voice was broken by shouting, and he must be a little emotionally broken now.
Yang Chen: "The mobile phone shows that it is a free duck. Your name is Chen Bin, right? I'm sorry, I don't know you, I can only tell you based on the remarks."
The other party: "Chen Bin? How do you know Chen Bin?"
Yang Chen: "Ah? You're not Chen Bin? Then I may have said the wrong thing, sorry. I'd better not say it. You can ask her to go to the police station to get it."
The other party: "Wait a minute! Wait a minute! Brother, brother, don't hang up, don't hang up."
Yang Chen: "I'd better hang up. If you talk too much and make mistakes, it will affect the relationship between you."
The other party: "Dad, you are my biological father when you step on the horse. Give me your phone or I can pick it up. Where are you now?"
You can tell from the other party's voice that he is very angry now. It would be bad if someone died.
It's better to have one less problem than one more problem, and sending it to the police station is the safest way to deal with it.
Let alone your boyfriend, even if you are your husband, you cannot give your phone to him.
Yang Chen: "It's useless if you call me daddy. I definitely can't give you my phone. It's against the law. I checked the navigation and there was a police station called Caohejing nearby. I sent my phone here. You
Ask her to come to this police station to get it. If you want a mobile phone, come to this police station and get it yourself."
After saying that, Yang Chen hung up the phone.
In order to avoid unnecessary trouble, Yang Chen quickly drove to Caohejing Police Station.
But at this time, Chen Bin called.
Yang Chen simply didn't answer the call. Who knows how complicated that woman's social relationship is, so he tried not to get involved in this kind of thing.
Soon, Yang Chen came to the police station, handed his cell phone to the police comrades, and explained the situation.
Then he left the police station and looked for a place to eat.
…
At seven o'clock in the evening, Yang Chen, Chen Lijun and others met at Tang Pavilion.
Wang Qianni spent the whole afternoon dressing up for tonight's meal.
Not only did I have my hair done and my nails done, but I also bought a new evening dress to wear.
However, the nature of her spirited little sister cannot be changed.
"Brother Chen, do you think I value you? I spent an entire afternoon getting dressed up before coming to the appointment." Wang Qianni said with a smile.
In fact, she only needs to keep quiet in her outfit to attract men.
The more he talks, the more he lowers the score of his outfit.
Yang Chen: "Then I thank you for your attention to me. I must eat and drink well tonight. Come on, let's go in."
Yang Chen hadn’t come to Haicheng Tangge for dinner in a long time, and manager Tan Hongkai ran over to greet him excitedly.
"Hello, Mr. Yang, everyone. The box and food are ready. Please come with me."
Just as they were about to walk in, a voice stopped Huang Ying.
"Huang Ying, what a coincidence!"
Everyone stopped and looked over, and a man wearing glasses was walking over with a smile.
No one else recognized him, but Huang Ying's expression changed obviously.
It can be seen from the change in Huang Ying's expression that the two of them probably have some history.
Chen Lijun is also a second-generation rich man. He has met countless people in the past. Naturally, he can tell at a glance that his fiancée has a serious relationship with this four-eyed boy. He is probably her ex-boyfriend.
However, Chen Lijun didn't mind this either. After all, he himself had a lot of fun in the past. He had more than a dozen ex-girlfriends and at least fifty women without status. He had no right to find fault with his fiancée who had an ex-boyfriend.
Chen Lijun immediately hugged Huang Ying and had to declare his sovereignty.
Huang Ying quickly said to Chen Lijun: "He is Wang Qiang, the son of the chairman of Baoli Technology Group."