The words of Cao Xinyao, the owner of Xinyao Garment Factory, made Yi Yao feel unsure for a while.
However, Yi Yao didn't take it too seriously. After all, her cooperation with Cao Xinyao was just a small project with a small shipment volume, so it was understandable that the other party didn't pay much attention to it. The time she agreed with the anchor for video editing was three days later.
, it’s still too late to wait until Cao Xinyao comes back to get the goods.
Yi Yao ignored a problem. Cao Xinyao did not need to be present in person to get the goods. She could get the goods at any time after paying a deposit. In other words, Cao Xinyao's excuse was not to shirk the delivery time, but there might be other reasons.
What reason.
Every ruler has its strengths and weaknesses. Yi Yao has always been doing operational work in Yunchuang. There has always been a dedicated person in charge of the supply and supply chain. She has no opportunity to exercise, and Yunchuang itself does not allow contact between departments.
Too close.
In fact, Yi Yao also understands that each process has its own responsible person. If someone controls the entire process, he will inevitably have a lot of selfishness.
The matter of job-hopping has already given Zhang Yunchuang a headache. If another person quits his job and goes it alone, Zhang Yunchuang will be scolded.
Tomorrow is the weekend, and the company has made new progress. Yi Yao feels a lot more relaxed. After working for such a long time, Yi Yao also wants to relax.
Qin Mo left in a hurry and left his bag at the company. Seeing that it was already half past five and Qin Mo had no intention of coming back, Yi Yao called Qin Mo.
Qin Mo hesitated for a moment, then said: "I can't leave here, please help me bring it here."
Yi Yao looked a little surprised and thought to himself: Are we familiar?
But when Qin Mo said, "It's the hospital you went to, outpatient building 516." Yi Yao went anyway.
I don’t know who is sick. Although Yi Yao and Qin Mo are not friends yet, out of politeness, Yi Yao still bought a box of milk and a box of eight-treasure porridge to express their feelings. Beijingers have a good reputation engraved in their bones.
Yes, so is Yi Yao.
After arriving at the hospital, Yi Yao found out that the person who had the accident was Uncle Zhang. Although she had never seen him before, she had heard about this man from Qin Yanshan. The old man was indeed what Qin Yanshan said, with a kind and amiable face.
Because the customer had a batch of bamboo weaving goods that were urgently needed. Although they could not make much money, the craftsmen in the entire Heiquan community relied on this order to make a living. Qin Yanshan had no choice but to go back in advance to make arrangements, leaving Qin Mo in the hospital.
one person.
"Can you be busy?" Yi Yao asked.
Qin Mo still gave Yi Yao a standard roll of his eyes: "There's so much nonsense, go get some hot water." After saying that, he handed the thermos next to Yi Yao.
Yi Yao regretted not asking this question.
The surgery is scheduled for nine o'clock tomorrow morning. Minimally invasive cardiac stent surgery is not a major surgery and has basically no risks. However, during the pre-operative period, it requires infusion and various examinations. Qin Mo is obviously too busy to do it alone.
Yi Yao called Yi Chengwen and told him the situation. Yi Chengwen simply cooked a pot of chicken soup and sent it to the hospital in a thermos bucket.
Qin Mo met Yi Yao's father for the first time. He didn't want to go too far in front of his father, so he tolerated it for a long time.
"Have you ever seen an animal in Beijing called Erpilian?" Seeing that Qin Mo and Yi Chengwen got along quite well, Yi Yao asked Qin Mo deliberately.
Qin Mo's eyes squinted: "How do you know if you don't look in the mirror?"
At around ten o'clock in the evening, after dinner, Yi Chengwen took the thermos bucket and returned home, leaving Yi Yao in the hospital.
After struggling for a long time, Yi Yao couldn't stand it anymore and fell asleep leaning against the wall next to him.
Looking at the sleeping Yi Yao, Qin Mo laughed suddenly. No matter how evil a villain is, she can still show her good side while sleeping. Qin Mo was a little unsure of what kind of person Yi Yao was.
To be honest, Qin Mo doesn't like Yi Yao in his heart, especially after she followed him and learned a lot of things, Yi Yao seems to have become a potential threat to Qin Mo. She asked Yi Yao to stay in the hospital today to help, and more
The reason was simply that he wanted to torture Yi Yao.
Qin Yanshan rushed to the hospital early the next morning. Yi Yao woke up and slept and struggled all day long. He was already exhausted. He called Chen Lu and asked Chen Lu to pick him up and left the hospital.
As soon as he left the hospital, Yi Yao clung to Chen Lu and walked forward with his eyes closed.
"I really don't understand you. After making such a fuss with Qin Mo, you are still keeping watch for others. Is it worth it for you to put yourself through this?" Chen Lu was a little angry, and she felt vaguely jealous. In fact, the possessiveness between best friends was not the same.
There are few couples.
"I'm sleepy, I want to sleep."
Seeing that Yi Yao was about to take off her clothes, Chen Lu was completely speechless. Taking the subway was impossible in this situation, so Chen Lu could only take a taxi back to Jinghuiyuan in Sihui.
Dragging Yi Yao upstairs, Yi Yao lay on the bed and fell asleep like a puddle of soft mud.
Chen Lu took off Yi Yao's clothes before stuffing them into the bed. As soon as she finished cleaning them, she caught a glimpse of Yi Yao's bag on the bedside. The bag was half open and there was a stack of A4 paper inside, which looked like it was made by Yi Yao.
What plan.
Chen Lu closed the door and came to the living room, holding Yi Yao's bag in her hand.
On the paper is a project plan written by Yi Yao with the item number for the clothing.
Yi Yao and Chen Lu both worked in reading and viewing operations, but in fact the gap between their abilities was not small. Yi Yao joined the company as an operations apprentice as soon as he graduated, while Chen Lu had to choose a job with a relatively higher income due to the pressure of making a living.
Industry. Yi Yao came out as an apprentice and took Chen Lu with him to Yunchuang for an interview, which can be regarded as bringing Chen Lu into Yunchuang.
Although Yi Yaozhi later explained the entire process and key points of the reading operation to Chen Lu clearly, after all, the time was there. Although Chen Lu worked hard, she only learned a superficial knowledge. If she hadn't taken over,
Mr. Wang of the shoe factory operates the account, and Chen Lu doesn’t know how long she can last in Yunchuang.
After Chen Lu read Yi Yao's project planning document, she felt hairy all over her body.
At that time, the Internet celebrity resources of the organization were distributed throughout the entire network. To put it simply, Yunchuang had a large group of contracted Internet celebrities. These networks were distributed on different platforms, and although their own fan base and ability to carry goods were different,
However, Party A’s customers can, through cooperation with Yunchuang, have their products sold on various platforms and Internet celebrity live broadcast rooms across the entire network.
Although the daily sales volume of an ordinary live broadcast room may only be a few dozen pieces, if hundreds or thousands of Internet celebrity live broadcast rooms are sold at the same time, the sales volume will be very considerable. This set of operating methods was very mature at the time, and companies would also
Cooperate with each other on agency sales to further expand the base of Internet celebrities and achieve breakthroughs in sales.
Obviously, this approach can best meet Party A’s needs.
Although most of Yi Yao's project planning still follows the traditional operating model, Yi Yao mentioned the "little yellow car" and his ideas were very clear.
The little yellow car function is a way to bring goods developed by Yushi. The difference from the live broadcast is that users do not need to enter the live broadcast room, but can directly go to the product link to purchase through the short video link.
At that time, the function of the Little Yellow Cart of Yueshi had just been developed, and the use of Little Yellow Cart by the entire Yishi operation circle was still in the initial stage of exploration. Organizations still regard the Little Yellow Cart as one of the distribution channels, and the account number
Add the corresponding link to Party A's product in the video, so that in addition to the live broadcast, there is another way to bring goods through video.
You can buy products while watching short videos. The function of the little yellow car is indeed more intuitive and convenient than the live broadcast room to bring goods. Compared with the complicated process of the live broadcast room to bring goods, it also saves a lot of cost and manpower.
But in fact, this mode of operation does not deviate from the category of "our own people sell their own goods", but is simply an additional way to bring goods.
In other words, the organization's understanding of Xiaohui is still at the level of "how to sell its goods to more consumers". The account is still the original account, the anchor is still the original anchor, it is just a short message under the account
A link to the little yellow car has been added to the video content.
Although monetization capabilities have been given to short videos that were originally only responsible for driving traffic, this monetization ability is obviously limited and is only used as a supplement to live broadcasts to bring goods.
In this regard, Yi Yao obviously has a deeper understanding of the yellow car.
In the project book, Yi Yao placed the resource docking of Xiaohuangshu on the c-side for the first time, that is, users and consumers.
Yi Yao did not plan to cooperate with Internet celebrities to develop operational ideas, but thought of turning tens of millions of viewing users into "distributors" of the project.
The understanding of the organization is completely different. What Yi Yao wants to solve is the problem of "how to get more people to sell goods to more consumers."
Although "how to sell your goods to more consumers" and "how to get more people to sell goods to more consumers" are just a few words apart, they are actually not on the same level at all.
The concept of self-media is no longer a new concept, but on the Viewing platform, most users are still at the entertainment level. Yi Yao’s idea is to transfer the rights of the little yellow car corresponding to the product link to the Viewing users across the entire network.
Users have become accustomed to using Yushi to record their lives. As long as they publish videos, as long as the video content is related to the product, they can link to Yiyao's little yellow car to achieve C-end distribution.
A user or even a viewer has turned into a "dealer". He can not only get entertainment and relaxation through viewing, but also make money by publishing videos, which will obviously promote the activity of viewing users.
For users who originally only had c-side attributes, we added b-side, that is, merchant attributes. Not only can Yishi users earn commissions through links to the little yellow carts, but the most important thing is that users do not need to prepare their own goods.
Yi Yao unknowingly created a new marketing model: bringing goods without supply sources.
Although it seems that the B-side distribution is only moved to the C-side, and the operation methods are similar, even junior operators like Chen Lu have realized the horror of this change.
The biggest difference between B-end merchant distribution and C-end user distribution is: volume.
Institutions collaborate with each other to sign distribution agreements, and there are only hundreds or thousands of Internet celebrities, and thousands or hundreds of live broadcast rooms. But C-end users are completely different. The daily active users of Reading and Viewing are 400 to 500 million, and the user scale is even more astonishing.
Tens of millions. Just imagine, if tens of millions of users add the link to the video at the same time, even if the sales conversion rate is only 1%, that is millions of sales!
If it can drive tens of millions of users and realize the in-depth development of the functions of the yellow car, Yi Yao will be the first to eat the cake.
Seeing this, Chen Lu couldn't help but tremble.
This is obviously an opportunity, an opportunity for Yi Yao, and it may also become an opportunity for Chen Lu.