In the conference room, Ele.me founder Zhang Xuhao temporarily summoned all senior executives from the Shanghai headquarters to listen to everyone's opinions.
All the executives sound like a large number of people, but in fact there are only four founders who can speak, namely Wang Yuan, Deng Ye, Zhang Xuhao and Kang Jia.
They are also called Ele.me’s F4, employees No. 001-004 respectively.
In the first year, the four of them invested their own money and made Ele.me. It was not until the second year that they began to generate income. From the third year on, they got out of control and finally made a name for themselves across the country.
"Wholly-owned acquisition? What is their big dream? When we came out of Jiaotong University, we never said that we would give up our hard work to others?"
Employee No. 003, Wang Yuan, is a programmer. As the technical director of Ele.me and leading the technical team, he was the first to disagree. He glared at the employee on the spot and slammed the table.
"It is impossible to sell. Now that Ele.me has such a high market share, we are selling the company just because of the illusory possibility?"
Kang Jia is responsible for the middle-end operation and Hummingbird distribution of Ele.me. He is Ele.me’s employee No. 004, and he is not very in favor of selling the entire company.
Regardless of the other party's intimidation or negotiation skills, if the company is handed over so easily, what's the point of struggling for so long?
Only Deng Ye, one of the "Four Hungry Men", had not yet spoken, and the atmosphere in the air was a bit solemn. Zhang Xuhao pursed his lips at Deng Ye, gesturing for him to share his opinion.
"I think it's not impossible if a wholly-owned acquisition can make the company better."
As soon as he finished speaking, Deng Ye's next sentence was interrupted by Kang Jia beside him.
"Lao Deng, what did you say?"
"When someone pretends to fight you, you are so scared that you sell the entire company?"
Wang Yuan also didn't understand very much. He was obviously a loser from school. He finally achieved today's achievements and income, so he didn't want to continue to struggle?
"Don't be impatient, just listen to what I have to say."
Deng Ye slowly stated a few reasons, and the conference room fell into silence. Everyone, including Zhang Xuhao, was thinking.
"I don't know if you have studied several products of the Paradise Group. In the next three to five years, I believe that e-commerce in the traditional sense will gradually decline and be replaced by a new retail method, which is based on our
It is a kind of distributed e-commerce represented by "
Deng Ye is the head of the product department and has a unique sense of smell for various products on the market.
In the context of the in-depth development of O2O home services, instant delivery, which is the basis of its logistics, has also become a hot emerging industry.
"The Paradise Group's involvement in the takeout industry is not just a whim. If we compete with each other, there is really no guarantee who will survive to the end."
"For example, their Feige Logistics has always been engaged in the industry of instant delivery. Feige has the largest logistics team with the most personnel. In addition to undertaking the coffee justice platform waybill, you know that they usually also do
What?"
Deng Ye has obviously done his homework, and he talked about the ambitions of Feige Logistics.
Before the brothers in the conference room could answer, Deng Ye continued talking on his own.
"Since last year, Feige Logistics has provided instant delivery services for its own e-commerce platform Pingyuan in addition to the waybills for Coffee Justice. There are also many logistics guys working part-time as our delivery boys, delivering express delivery and takeaways.
The free transport capacity of the pigeons is fully mobilized.”
"Ah? You mean, the Paradise Group used the human resources of a young man to make three profits?"
Kang Jia suddenly asked in surprise. He was totally convinced about cost control.
"Although this simple logic cannot be used, Paradise Group is indeed an expert in this field. If they really enter the food delivery industry, have you ever thought about whether the integration capabilities of large manufacturers can be compared to our small company?
?”
Deng Ye raised his neck, took a big sip of coffee, and spoke in a low tone.
In fact, as early as when Ele.me changed the traditional model of merchant distribution and started self-operated takeout delivery, Feige Logistics had already launched a universal errand business, including purchasing agency, intra-city delivery, and pickup services.
Those present here are all professionals in the industry, and they know that as consumer demand increases, instant delivery will definitely become a future development trend.
The fundamental trend of socialization means that the future core competitiveness of instant delivery platforms will depend on their ability to use standardization and high technology to integrate scattered resources at both ends of supply and demand.
This competition in integration capabilities will become the theme of the next stage of industry competition.
"So the other party is so awesome, Lao Deng, what do you think? Should we sell the company now and go back to our own homes?"
The outspoken Wang Yuan understood the implication of Deng Ye's words and couldn't help but feel strange.
"That's not what I meant. I just gave you another angle to think about the problem. If everyone agrees and doesn't sell, then what's the point of holding this meeting today? Just get started and be done with it?"
After talking for a long time, the good brother could not calm down. Deng Ye couldn't lose face and retorted.
"Stop arguing. It's useless to argue. Otherwise, let's listen to the boss's opinion."
After listening to Deng Ye's explanation, Kang Jia felt that it made sense, and turned to look at Zhang Xuhao, who had been silent and listening.
"My opinion is that we will not consider a wholly-owned acquisition, but we can allow the other party to take a stake."
Zhang Xuhao turned the pen in his hand and expressed his thoughts.
"Ele.me actually had many options. In addition to the acquisition invitation from the Paradise Group, there were also many financial investors who were interested in acquisitions before. Why did we not reject it decisively this time?"
"I think the reason is simple. Ele.me values future strategic resources more than obtaining short-term financial support."
Zhang Xuhao leaned back, and in front of his brothers, he returned to being the entrepreneurial tycoon he always said he was.
"What Lao Deng just said is quite right. Because the local life service market has developed to the current stage, capital alone is far from enough. The future trend will be the coordinated operation of new retail and catering takeout, and Paradise Group is in the new retail field.
It has the strongest and most complete ecology.”
"By letting the other party take a stake, we have the possibility to cooperate with the Paradise Group. We can gain traffic, gain new users, and obtain more sufficient financial guarantee."
"As long as we don't confront big manufacturers with huge resources, I think if we can reach cooperation at this stage, it will be a win-win situation for us."
Zhang Xuhao did not continue, but the meaning was already obvious.
"Then just do it, I have no objection."
"No comment."
"Can."
In the end, Ele.me quickly reached a consensus internally, launched the C round of financing, accepted investment from the Paradise Department, and the two parties formally reached a cooperation.
