In this way, Gu Yun spent the first morning of the new semester of his junior year in the lake and half asleep.
At noon, he and Zhong Leyi had a simple meal in the cafeteria. In the afternoon, Gu Yun was invited by the Youth League Committee teacher Deng Jingjing to come to the student union to participate in the third-year transition ceremony.
Gu Yun took the initiative to give up the position of student union president that was destined to be Gu Yun's, and gave it to Gao Zhipeng, who had always wanted to be a student union cadre.
After entering the society, not only did Gu Yun's assistant He Xuan lose interest in the position of student union president, but even Bai Wenshu, who worked very well in the Propaganda Department, was no longer very active in the work of the student union.
The real stage is always outside the school. The one-third-acre land of the student union is no longer interesting to them who have a broader vision and a more grand layout.
Zhong Leyi, who also worked in a law firm for a while, breathed a sigh of relief. After taking a few days off, she was re-adapting to the rhythm of campus. She has a lot to do as a junior in college, and she also has to prepare for the legendary Chinese domestic event that is coming this year.
The first major exam - the Judicial Examination.
Walking on campus, I obviously saw many well-dressed girls holding mobile phone holders, placing the screen far away to shoot videos, and muttering something.
"Minister Gu, I feel that short videos are really popular now. Along the way from the student union office building to the coffee shop, I saw countless people sitting and looking at their phones, either taking pictures or looking at other people's pictures.
"
Coffee Justice at the entrance of Nanhu University, He Xuan and Gu Yun have just completed the resignation procedures. They have become ordinary college students again and are no longer the powerful behind-the-scenes bosses in the school.
Today, He Xuan changed out of her usual workplace beauty attire. The suit and uniform skirt were nowhere to be seen. Instead, she wore a small white suspender belt with denim shorts. The canvas shoes and white socks on her feet perfectly interpreted what
It's called youthfulness.
"What's wrong with this? College students have a stronger ability to accept new things than people of other age groups. In two years you will find that not only college students, but people of all ages, regardless of gender, old or young, as long as they have a mobile phone
With smartphones, everyone is using their phones to watch short videos.”
Gu Yun smiled, took the raw coconut latte from the waiter, and took a deep breath, which was refreshing.
After Coffee Justice's head-on collision with Starbucks, most of its suppliers resumed supply immediately, and branches across the country restarted operations.
In midsummer, raw coconut latte is always the most popular product in Jiangcheng.
"All ages, everyone?"
He Xuan blinked. Although she understood her boss's unique judgment and talent in career, she had never thought of this pattern and tone.
Even WeChat, which currently has the largest number of users in the country, would not dare to boast that it is used by all men, women, old and young, right?
"Just watch and let the scale fly for a while."
Gu Yun stopped explaining too much and looked through the floor-to-ceiling windows at the fading sun.
If the development of DouLe platform is divided into three stages: embryonic stage, development stage and mature stage, then DouLe is still in the development stage.
The reason is very simple. Doule's e-commerce sector has not yet matured, its profit model is still very rough, and everything has just begun.
However, behind this, it is the result of Doule’s long-term efforts in the “content” and “label” algorithms.
The industry clearly sees Doule’s motivation for entering e-commerce.
It is precisely due to the embarrassing situation that it has hundreds of millions of daily active users and its monetization method is too single.
As a "national-level" application, how could it narrow the road?
But in fact, people in the industry are not very optimistic about Dole's entry into e-commerce, because not all platforms can do e-commerce, and if it is not done well, it may hurt user retention.
In particular, it requires a lot of strategic determination to transform a platform that mainly focuses on entertainment and young people's content into having certain e-commerce attributes.
Therefore, every step Doule e-commerce takes is very cautious. After all, users also need time to adapt.
Doule's first step was to have Shen Qingcheng and the cast team of "Operation Mekong" start an online announcement ceremony in the live broadcast room.
While promoting the video, DouLe officially announced the launch of the live streaming function.
At that time, Doule hoped more to do a wave of "event marketing". In addition, it hoped that Shen Qingcheng could use the star effect to create a "live broadcast delivery" model room.
It is worth mentioning that the star team of Operation Mekong, with the full push of DouLe’s traffic, the sales of the first live broadcast exceeded 100 million yuan.
Since then, Doule e-commerce has officially entered a period of development, which has greatly increased the industry's confidence in Doule's e-commerce presence.
At the same time, two different voices appeared on the market, some were bullish and some were bearish. At this period, most people were still in the questioning and wait-and-see stage.
Because users have not developed shopping habits in the live broadcast room, and they mostly focus on short videos.
Against this background, Doule continues its strategy of “creating festivals and benchmarking”, inviting celebrities from all walks of life to join in, and at the same time opening up the traffic ecology, starting from the place of origin and local brands, to leverage the supply chain.
All these efforts came to fruition at the DouLe Wonderful Goods Festival in early September. In the end, the "Wonderful Goods Festival" gave all participants a satisfactory answer with a total transaction volume of 2 billion yuan and a total of 500 million views.
.
After the Wonderful Goods Festival, DouLe made an announcement in less than a week.
It was announced that starting from September 2013, live streaming external links will be completely cut off, and only products from Doule stores can be carried live. Since then, Doule live streaming e-commerce has gone through the AB round of testing and has formed a closed loop.
Seeing the dividends released by Doule e-commerce, starting from the third quarter, factory merchants and traditional e-commerce sellers have entered the market one after another.
For them, self-sustaining channels can increase profit margins, reduce costs and increase efficiency, so they are happy to join the game.
This chapter is not over yet, please click on the next page to continue reading! After mastering the live broadcast room operation methods, many merchants took advantage of their own supply chain advantages and supply scenes to quickly reap the traffic dividends released by Doule e-commerce.
During this period, businesses doing DouLe live broadcasts mainly focused on "pure natural streams" and "long-duration and high-frequency" broadcasts.
"By the way, do you know that I have heard many Internet celebrities from Xiaojushu say that there are actually loopholes in the rules of our live broadcast. As long as you know some tricks, you can make a lot of money from our live broadcast room.
money."
It has been a long time since He Xuan and her boss leisurely watched the scenery in a coffee shop.
Most of the time, she sat with Gu Yun, either talking about work or helping him arrange his schedule for the day.
Habits became natural, and while chatting in this environment where cars, horses, and emails were all very slow, she couldn't help but talk about work again.
Because the rules of the platform were not sound, "showy" operations such as ab chains, high counterattacks, decoy flash sales, and collection chains were prevalent at that time, and there were endless ways to play.
As long as the anchor has the ability to execute, he can basically make a fortune.
"It doesn't matter. In order to cultivate user habits, we can make some sacrifices in the early stage. You don't have to think so much. Doule's leadership knows it well."
Gu Yun stretched out a hand and rubbed He Xuan's hair, trying to relax the little assistant who was tense every day.
Even though he was in a crowded leisure place, He Xuan was still thinking about how to make the company better.
The news she got was correct. The current live broadcast room was unfriendly to the platform.
The DouLe platform does this deliberately, just to cultivate user habits, so it allows these merchants to make minor mistakes, but it will never let them go.
When user habits are well developed, DouLe will begin to eliminate a large number of low-quality live broadcast rooms, and introduce various rules to regulate merchants and optimize the content ecology and e-commerce ecology.
This trick is called letting go of water to raise fish, and it is also the password for a company to maintain its vitality and resilience.
"All right......"
He Xuan nodded and sat quietly, like a calm porcelain doll.
"That's right, don't think about work when you're at school, and when you go out to relax, look like you're relaxing."
Gu Yun gently hooked He Xuan's palm, and the assistant's pretty face turned slightly red.
"Know it."
This was the first time Gu Yun had made an intimate move towards her in public. Although it was not a big deal, it was still a good breakthrough.
When the setting sun finally crossed the sky and the same white clouds disappeared, He Xuan became the serious and responsible assistant again.
"Let's go pick up the oranges."
Gu Yun raised his wrist and after spending a few hours with He Xuan, it was just about time that Wen Jue's plane was about to land.
The driver, Xiao He, was already familiar with the location of Tianhe Airport. When he arrived at the airport gate, it was almost 9:40.
Tianhe Airport is a large transportation hub, and it is the school season again, so there is always a constant flow of people at the exit.
A family of three dragging suitcases, carrying packages, and some with confused faces, who at first glance looked like ignorant college freshmen, came to register.
At about ten o'clock, the plane from Hangzhou showed that it had landed. He Xuan, who had always been very focused, tugged on the corner of Gu Yun's clothes: "Look, the oranges are out."
Gu Yun took a look and found that it was indeed Wen Jue whom he hadn't seen for a long time.
Wen Jue wore a floral dress, with her waistline split along her golden proportions. Even if her tall and slender legs were wrapped in the skirt, she could still taste the masterpiece of the Creator's grace.
The girl had nothing in her hand, only a small and exquisite satchel, which stood out in the crowd.
Wen Jue, who always travels in first class and takes the VIP aisle, is always the fastest passenger to leave the cabin on a plane.
After seeing Gu Yun and He Xuan, Wen Jue's pace was obviously a little faster, and deep joy bloomed in his bright eyes.
"Do you miss me~~~"
Wen Jue jogged two steps and threw the small bag in his hand into the air, and was caught by his understanding good sister He Xuan.
Then, the most eye-catching girl in the entire airport threw herself into the arms of a tall and big man.
"Think about it, I miss you every day, why can't I bear to come back so late?"
Gu Yun buried himself in Wen Jue's brown hair and took a deep breath, his nose filled with his strange yet familiar smell.
The strange thing is that Wen Jue didn't know when she changed to a new perfume, and she is familiar with the feel on her waist, which is a perfect balance between plumpness and thinness.
"I'm giving you a chance, otherwise you wouldn't have time to play games with us elementary school girls and watch the competition?"
Wen Jue raised his neck, stretched out a finger and tapped his lips, and chuckled.
What is the status of Jianghu?
She is not in the world, but when she is mentioned in the world, no one fails to respect her.
When Wen Jue was not at home, Gu Yun did not hide anything about watching the game with Kong Yixuan, and told his girlfriend thousands of miles away.
Compared to the other two girlfriends, Wen Jue was actually the most tolerant of Gu Yun's occasional hunting for wild food.
To put it bluntly, men are just looking for novelty when hunting wild food. As long as the true care and love cannot be taken away, it doesn't matter.
What's more, since he was not at home anyway, Gu Yun had to go out to eat. Instead of taking advantage of the other two women, he might as well leave his energy to the elementary school girl.
After all, school girl Kong Yixuan can be considered half one of us.
"Okay, okay, can you guys go home and start flirting again? That's about it, right?"
He Xuan looked at Wen Julai refusing to move in Gu Yun's arms, and couldn't help but interrupt.
The two people's emotions after meeting were so sweet that they seemed to melt away. Is this a separation that is better than a wedding?
"Okay, okay, look, my sisters can't stand you anymore, let's go, let's get in the car."
Wen Jue took the bag from He Xuan's hand, broke away from Gu Yun's arm, and walked to the car laughing.
It was almost eleven o'clock in the evening when we arrived in the city, but Jiangcheng was still brightly lit, and the neon lights on the rows of high-rise buildings were shining brightly. Looking from the car, it looked like a long dragon winding around the city.
Jianghan District, where Century Jiangshang Community is located, is the core area of Jiangcheng's economic development and a traditional commercial center with a strong commercial atmosphere.
In the most prosperous place in Jiangcheng, you can still see many people at 11 o'clock, including white-collar workers who have just gotten off work, college students coming out of the cinema, foreign tourists with cameras in their hands...
When passing by Jiangtan Park, there was also a bright fountain rising into the sky, scattering flowers and rain all over the sky, and the sound of laughter and photos echoed in the back seat of the car.
"Have you eaten? Do you want to find a place to eat?"
"Not yet, but I just ate something on the plane, so I'm not too hungry."
Wen Jue just took a photo that she liked very much and replied happily.
"Why don't you buy some late-night snacks? There aren't any good restaurants open at this time."
The girl locked the screen and looked out the window.
"Okay, Xuanxuan pulls over and Juzi and I will get off here. You can drive the car back."
Gu Yun directed He Xuan, and the night market near the community was also very lively.
There were many customers standing in front of the stalls selling grain pancakes, octopus dumplings, and fried chicken tenders. It was obvious that the bustling nightlife had just begun.
Wen Jue stood under the light, holding Gu Yun's arm and standing side by side with him, watching He Xuan drive away in the Tesla.
