""Hero" was released on a small scale in Shenzhen, and the price of a ticket was as high as 800 yuan, and the demand exceeded supply!"
"You can't steal "Hero", but steal the "Hero" documentary "Origin"!"
"Imitating Gu Long's techniques, the "Hero" version will be unveiled tomorrow!"
"Tan Dun: "Crouching Tiger, Hidden Dragon" is my daughter, and "Hero" is my son."
"The audio and video copyright of "Hero" was auctioned for a sky-high price of 17.8 million!"
Entering November, there are more and more news about "Hero".
The sense of mystery created before has been very effective, whetting the audience's appetite. Moreover, the anti-theft is really good, and no footage has been circulated so far.
But on the other hand, the film crew went crazy to market the cast.
"Six major international superstars will star together! Unprecedented, super luxurious lineup!"
Jet Li, Tony Leung, and Maggie Cheung are indeed international superstars. Zhang Ziyi has the word "international" and is barely a superstar. Chen Daoming and Donnie Yen are neither.
Donnie Yen is not popular yet, he can only be considered a star and is used to make up the numbers. It was through "Slay the Wolf", "The Fuse" and "Ip Man" that he broke through and became a big star.
Chen Daoming is even more amused. Although he is well-known, he is not close to international superstars. It feels like he is forcing old artists to go to work.
Not to talk about the content of "Hero", the team also created a precedent for domestic blockbusters. In the future, they will all follow the lead of "Hero", with big directors, big investment, big scenes, big stars... The film crew is in full swing to build momentum, and 99 Company has not idle.
Yao Yuan got a cooperation project between SMS game and TV interaction from Zhou Yunfan. TV interaction is easy to talk about, just answer questions. SMS game is restricted.
Probably: there are four people to choose from: Wuming, Canjian, Feixue, and Changkong. Each one has a story line, different growth experience, and in the end they all want to assassinate the King of Qin.
You can succeed in the assassination, you can fail, or you can choose to live in seclusion.
The gameplay is not monotonous, it's just a proposition composition, and it can't be frivolous.
Zhou Yunfan was a bit cautious when doing it for the first time. He did not use a single text message method, but chose a monthly subscription, which cost only 6 yuan. There were also MMS messages to download pictures of Broken Sword and Feixue, etc., and a WAP version of the game.
Why do we always talk about the milestone significance of "Hero"?
Because it really created a lot of firsts, including this derivative by-product, it was also the first.
In short, 99 Company does not have much room to play. If it really wants to follow the steps, it will not only be looked down upon by Zhou Yunfan, but it will also have an impact on "building a mobile entertainment media platform."
But it doesn't matter, Commander Yao has other ideas.
…………
In the conference room.
Yao Yuan told Wu Jun's team and Han Tao's team about his ideas. Han Tao was in charge of the website and Zheng Nanling was in charge of the software. There was no conflict.
"Join the movie, TV, book, and music review sections."
"It's very simple. It displays the basic information of the work, a small picture of the cover, and netizens can rate and comment."
"Scoring does not require a complicated algorithm. Currently, it is enough to calculate the average score. In the future, I will create a ranking list, such as the top 200 Maiwo movies, and make recommendations based on netizens' preferences, which will require complex algorithms."
Han Tao understood and said: "The key lies in the content. We must have sufficient content to attract netizens to rate it."
"Yes, this is a human effort. It has to be uploaded one by one. Wu Jun, what are your ideas?" At this time, Zhang Si
"Well……"
Wu Jun thought for a while and said: "Let's send it down. There are a lot of college students in Maiwo. Recruit them part-time."
"Can college students do this?" Some people doubted.
"There are also poor college students, so why not do it if you give them money? And I think it's time to develop a campus audience. These people have time, love to surf the Internet, and like to express their opinions. They can be called the first-class leeks in the wheat nest, no..."
Wu Jun accidentally said Yao Yuan's catchphrase and said: "You can be called a top user. We should vigorously cultivate him."
"Tell me more specifically."
"First, we will use Beijing University as the foundation. Recruit a few representatives from each university to contact us specifically, and then promote the activities. Give some money every month, give some gifts, and organize a trip, and those students will be willing to do it."
"Then do you think college students can be the core audience?"
"Yes, they meet all the conditions!"
"..."
Yao Yuan was noncommittal.
In 2004, Zuckerberg founded Facebook, which only allowed college students to register, and it quickly became popular in the United States.
At that time, there was a second-generation rich man named Wang Xing who graduated from Tsinghua University and whose family owned a cement factory. He copied Facebook and built a website called Xiaonei.com.
It also only allows college students to register, and it also accumulates users quickly.
But he soon couldn't afford the expensive servers and bandwidth, so he sold it to Chen Yizhou for US$2 million. Chen Yizhou changed it to Renren, allowing all netizens to register, and it became famous for a while.
Wang Xing later launched another product called Meituan.
With college students as the core group, the advantage is that it has a closed environment and can quickly accumulate users.
The disadvantage is that it is too closed, isolating the broader market, so opening up is inevitable, and Facebook also opened up later.
The wheat nest that Yao Yuan instigated is a bit like an on-campus one, but he never thought about doing it on campus. This thing has limitations in China, so it was open to all netizens from the beginning.
However, we can try our best to attract college student users.
"Wu Jun, you are responsible for the matter of college student representatives. Recruit them as soon as possible and let them upload content. Before "Hero" is released, I will see at least a thousand works and be rated by 100,000 people."
Wu Jun weighed it, nodded and said: "No problem, the number of users is increasing by thousands every day, I can give you 200,000."
"Ha, you have already issued a military order, waiting to see your results!"
This wheat nest created by Commander Yao will scare people to death if they know the truth. It’s so monopolized!
Blogs, social networking, music websites, games, group buying, ticketing, and now Douban, if separated, any one of them would be Nasdaq material.
But it’s not easy to decentralize it now, we have to concentrate users, and we will definitely have to dismantle it in the future.
………………
cybercafe.
It’s still Jiang Chao who stays up all night.
He was like a poor, innocent cultist who didn't know the truth, being played wantonly by an old god named Yao Yuan.
At this moment, he was wearing headphones and was contentedly listening to the cute little mouse singing. Suddenly, he heard a ding sound, and there was a message prompt on the site. He clicked on it, and it turned out to be from the administrator.
Oops!
Jiang Chao felt like he was being favored. Let’s look at the content:
"Hello, there is a new event in the community. As a loyal resident of the community, we would like to invite you to participate. Can you discuss it in detail?"
"what activity?"
Balabala said it again.
Jiang Chao took a look, and the general idea was that he was invited to become a member representative of Beihang. He would usually have some work and promotion tasks. When he had work, he would receive a fixed subsidy of 60 yuan per day, and promotions would be rewarded based on performance.
There are also holiday gifts, regular group tours, etc.
"2-3 names." Zhi Da Zhi Xiao
"Of course, we will also arrange a meeting and invite some well-known members, such as the cute little mouse..."
"I did it!!"
(Persistence is victory!!!)
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