Chapter 213 Drawing a big pie (SBZ additional updates)
Those grandsons finally couldn’t bear it anymore!
After Yao Yuan received Xiong Xiaoge's private invitation, he frankly expressed his thoughts.
The only person present was Yu Jiajia, who was short of manpower and had no one to complain to except her. Yu Jiajia knew nothing about financing and asked: "What is the process of this venture capital investment?"
"Don't worry about the process."
"ha?"
"Let me tell you, venture capital is all about people, that is, entrepreneurs. Do you think they understand just by investing? You don't understand. The core is communication between people."
Imaginary venture capital: international high-end evaluation team, professional market analysis, strict agreements, and industry predictions.
VCs in reality: tell stories and draw the pie. VCs think you are a reliable person and as long as the product is good, they will stick with you.
Accountant Jia is the best among them!
With his ability to tell stories and paint a big pie, he deceived a lot of big shots and celebrities.
"Do you need me to accompany you?"
"If you don't do business next to me, I can do it myself."
Yao Yuan wore a suit with a coat outside, put on his magic glasses, and went downstairs alone.
Yu Jiajia looked at his back and felt lonely for some reason. She was laughing and joking with her friends. She felt like she had no one to accompany her mentally. Zhang Yin was her emotional companion.
Yao Yuan got into the car, put on Yin Yin's gloves, and drove all the way to the China World Hotel.
On Jianwai Street, next to the China World Trade Center, I have heard a lot about five-star hotels. This one is even more impressive, called Platinum Five-Star, and has hosted dozens of heads of state.
Went in, went to a small private room, and met Xiong Xiaoge.
He was quite old and wore glasses and had an elegant temperament. He stood up first and stretched out his hand, speaking Mandarin with a hint of Xiangtan flavor: "Mr. Yao!"
"Mr. Xiong, our first meeting!"
"Although this is my first time, I have heard of this name for a long time!"
"My words got you ahead of me, I'm ashamed of myself."
Xiong Xiaoge has met countless entrepreneurs, some are talkative and some are introverted and not good at talking. When they first met, they made a good impression, they were decent and well-spoken.
Sit down and look again, you are really young. It is said that he is only 24 years old. He has a sense of fashion and looks like an elite.
This is very different, because most entrepreneurs are very naive.
IDG, the full name is American International Data Group.
It is engaged in print media and online media, and is also an investment institution.
Xiong Xiaoge is a native of Hunan. He returned from studying in the United States. In the 1990s, he served as the president of IDG Asia Pacific and was the first to enter the Chinese market. He has a good reputation in the country and has many cooperations with the government.
For example, it cooperated with the Shanghai Science and Technology Commission to establish the first joint venture technology venture company in China.
He also cooperated with the Ministry of Science and Technology of China to establish a science and technology venture capital fund, investing US$1 billion in Chinese high-tech enterprises within 7 years, etc. I also met Mr. Zhu.
By the way, Xiong Xiaoge is also one of the sponsors of the famous Harper’s Bazaar Celebrity Charity Night.
As for the Internet, IDG has invested in Sohu, Baidu, Penguin, eBay, Ctrip, Dangdang, etc. Generally, it will enter during the first round of financing, and it is not likely to choose the middle and later stages, and it does not pay too much attention to the company's operation and management.
Xiong Xiaoge was paying attention to the fight between Maiwo and Zhuo Zhuo last year, and only now came to contact him.
After chatting for a while, Commander Yao's ability to talk to people and tell ghosts once again showed. After a while, Xiong Xiaoge finally asked:
“Maiwo Mall’s current model is B2C?”
"Yes, B2C."
"Then your B2C is different from others. To be honest, I ordered a New Year's gift package. This is the first time I've seen snacks, USB flash drives, and all-purpose products sold together."
"B2C usually accumulates enough supply before opening a new product channel, but I don't think so. If a black cat or a white cat can sell goods, it is a good cat.
At this stage, with all the heroes working together, no one is qualified to make rules. There is no need to copy the theories we copied from foreigners. The key is to be in line with national conditions."
Xiong Xiaoge was surprised. These days, those working on the Internet in China all regard the United States as their model. After all, they have the most precious stones and their products are successful.
Yao Yuan's style is really wild.
You can tell me that he understands it, but it is different from the internationally accepted B2C theory. You can tell me that you don’t understand, because the data keeps rising.
"I invite you here today, and I think the meaning is very clear. If we invest in you, what will be your next plan?"
"Then it depends on how much you vote!"
Commander Yao was happy and said: "One hundred million has a plan for one hundred million, and one billion has a plan for one billion. Of course, in general, there are three goals for the future: rapidly expanding product categories, building a logistics system, and building a direct selling brand."
Xiong Xiaoge understood the first two points and asked: "How do you describe a direct selling brand?"
“This year I plan to launch the Mike Plan in the community, calling on tens of millions of members to use their own lives as the blueprint, their own hobbies as the pen and ink, and share more diaries and photo albums.
It can be trivial matters in daily life, selfie photos, travel photography, food exploration, makeup tutorials, etc.
I want young people to be free in Maiwo and look for similar people.
I want young people to express their talents and personality in Maiwo.
I want young people to share everything in Maiwo and create grassroots stars one after another. There will not be just one Jinsha, there will be more and more people emerging in the future. They will not only have popularity, but also actual income. Those who have a meager income will become Internet celebrities, and those who are rich will become celebrities.
These people who share are called Mike!
When Maike is integrated with young, grassroots, free and colorful, do you think it will be our biggest brand? Relying on this brand, we can develop unlimited products.
Clothes, shoes, sunglasses, skateboards, outdoor equipment, even mobile phones, computers, etc... Because it represents youth, if young people like it, we can make it!"
Hiss!
Xiong Xiaoge took a sip of cold noodles and contributed to global warming.
The Secret Technique of Financing: Painting a Pie!
Commander Yao's pie is different. It is closely integrated with the online community. He starts to play with concepts and creates an activity specifically for a concept.
Actually, it’s nothing, it’s just an idea from Fanke + Jingzao.
And Xiong Xiaoge finally realized why he always felt that the other party was wild.
Other B2Cs all build their own e-commerce websites. Maiwo Mall is embedded in Maiwo. It is a B2C hatched from a community of tens of millions of members!
"..."
Xiong Xiaoge, who has been in the industry for a long time, is excited. If we can increase the conversion rate, tens of millions of e-commerce members would not dare to think about it.
"Tea please!"
"please!"
The two of them ordered some dishes, but they stopped chatting and were not hungry. They raised their cups to signal each other and took a sip of tea.
We had a great time chatting when we first met. Yao Yuan had a good impression of Xiong Xiaoge, unlike other investment tycoons.
In later generations, capital and the entertainment industry are in collusion, and these big guys have worked hard. For example, Mr. Shen of Sequoia Capital has been deeply involved. Leader Huang and Dabao helped him launder money.
The two came out after dinner and were getting into their cars when Yao Yuan suddenly stopped and said hello: "By the way, Mr. Xiong, I forgot to tell you that Maiwo Mall accepts financing, but Maiwo does not accept it!"
"..."
Xiong Xiaoge paused, smiled, and got in the car.
From the time Yao Yuan entered the team until now, he has been rating the opponent.
There is nothing wrong with young people being a little frivolous, but it is not good if they are frivolous in business. IDG is a venture capital, not a charity, and it needs to receive returns.
When I first met him, I was quite pleasantly surprised. Yao Yuan is very upright in his business goals, such as expanding product categories and building logistics. These are all very mature words.
And the Mike plan is unexpected and whimsical.
When a good investor meets a good entrepreneur, the fire becomes more intense than firewood...
the other side.
Yao Yuan also got in the car and called Yu Jiajia first.
"After dinner, how was it?"
"It's okay. They will do a valuation next, and they will also go to the company to investigate. It's all a process. The key is the final negotiation and how to proportion the equity."
"How much do you think they will invest?"
"How do I know? But IDG probably won't invest by itself. It will definitely find several companies to lead the investment. Our value cannot be afforded by one company."