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Chapter 321 Rich people pursue differences

 Although Manager Qin asked Yao Yuanda for health care when he came up, he also showed some ability. At least he made very thoughtful arrangements for food, clothing, housing and transportation.

For example, because he was worried about the climate difference between the north and the south, he thoughtfully prepared two sets of new clothes for Mr. Yao. Knowing that he didn't like crowds of people, he even arranged a car to allow him to move around on his own.

So the next day, Sun Juan took people to investigate, and Xiao Mo drove to Zhuhai first.

The two places are more than 100 kilometers apart and can be reached in the blink of an eye. There are also many foundries of various types in Zhuhai, or in other words, the entire Guangdong Province is densely covered with foundries.

Meizu is located in an industrial park in Gongbei, just across the river from Macau.

The company is a two-story duplex building. Bai Yongxiang led a few people to wait downstairs early. When he saw the car coming, he quickly stepped forward. Wow, that is a very, very handsome boy!

"Mr. Yao!"

"I'm sorry, we're a little late, it's our first meeting, but I'm a familiar person, so you don't mind if I call you Lao Bai, right?"

"I don't mind. I often hear that you are young and promising, but when I see it with my own eyes, I still feel ashamed."

Bai Yongxiang told the truth, this special girl is too young, I heard she is only 24 years old?

Hang up!

Several people entered the building and walked around for a while. There were 60 Meizu people. Oh no, Huang Zhang left and there were 59 left. Nearly half of them were technicians, and they were all piled up in the small building.

There is a small R&D workshop, which is quite shabby.

Meizu is known as the Three Musketeers, Bai Yongxiang, Li Nan, and Yang Yan. The other two will not appear until a few years later. In the early days, they relied on Huang Zhang and Bai Yongxiang, one for design and the other for development.

In addition to technical skills, Bai Yongxiang also has good administrative skills, and he has recruited many talents for Meizu.

"E2 has been removed from the store. We are improving some functions and preparing to launch an enhanced version of E2 at the end of the year. After all, the sales of this product are very good. If sold normally, it can be sold until next year."

"Well, this is the right idea. Eat more from one fish and harvest more from one leek. This is the core philosophy of our group."

Yao Yuan was quite satisfied and asked: "What about next year's new products?"

"Well……"

Bai Yongxiang was a little embarrassed and said: "When Mr. Liu left, he said that the headquarters would guide the development of new products. We have been waiting for news."

ah!

I blame this on me, I was so busy that I forgot to give instructions.

Several people came to the office, and as soon as the door was closed, Yao Yuan did not sit carelessly on the boss's chair, but sat on the sofa, chatted about business secrets, and asked: "What chip is used now?"

"Sigmatel in the United States has sold 300,000 E2 units, all of which are sold by Sigmatel. We are now the world's largest customer, and they even gave us a commemorative medal."

300,000 is the world’s largest customer?

Oh, that's right, the Chinese market is so big that even a foreigner can make a fool of himself by swallowing just a little bit.

"SIGMATEL is low-priced and has fairly complete performance. It is a commonly used chip for mid- to low-end MP3 players. South Korea's TELECHIP is a bit better in price and performance and belongs to the mid-range level.

Philips' SAA775X has the highest price, and of course the best performance, and can only be found in high-end products."

Bai Yongxiang gave a brief introduction, and then listened to Mr. Yao: "Then use Philips for new products. If they are more expensive, don't use inferior ones if you have good ones.

You can design next year’s new products yourself, just show them to me.”

"..."

Bai Yongxiang looked sad. What kind of thing is this? He doesn't know how to do it. It's too casual. As a result, he said: "Next year is just a transitional product. What you really want to do is this..."

Yao Yuan pulled out a piece of paper and drew an MP3 with his drawing skills which were not much better than those of a stick figure. Bai Yongxiang took a look and saw that it was a rectangular product with a screen on the left and buttons on the right.

"This is how to hold this thing..."

Yao Yuan took out his mobile phone to demonstrate and said: "Hold it sideways and operate it with your right hand. The screen should be maximized and the functions should be as complete as possible, including pictures, songs, radio, videos, e-books, etc.

Then there are the buttons, which need to slide up and down... Hey, I don't understand technology, I'm making demands on you."

All right!

Bai Yongxiang smiled bitterly and said: "In this case, the cost will be too high."

"If the cost is high, raise the price."

"But the current trend is to lower prices. It's too expensive and no one will buy it."

"No, no, you are wrong. Rich people always like differences. Have you ever bought a car?"

"Bought it."

"When buying a car, do you have to choose between low-end, mid-end, and top-end? Then why can't MP3 have a different configuration level? For example, the lowest one is 512M, Philips chip, Samsung screen and memory chips, and comes with ordinary headphones.

It is equipped with 1G, Philips chip, Samsung screen and storage, and comes with high-quality headphones + built-in film.

Top-of-the-line 4G, Philips chip, Toshiba screen and storage, exclusive body color, comes with high-quality headphones + built-in film + up to 18-frame avi video playback and more!

Do you think anyone will buy it?"

Hiss!

Bai Yongxiang took a sip of water from the Pearl River. He had long heard that Mr. Yao was a little marketing genius. It was better to meet him than to be famous!

"If you don't have enough skills, just hire people. If you have any difficulties, report them directly to me. I just ask you, can you do it?"

"It can be done! As long as you support me, I will definitely make this product!"

"That's good……"

Yao Yuan paused and then asked: "What do you think of the MP3 market now?"

"Fire is cooking oil, there are more and more manufacturers, and profits are getting smaller and smaller."

"I think so, too. So MP3 players won't be around for a few more years. We don't want to win by quantity. We need to produce a product that can be sold as a classic for two years. This way we can move forward and retreat freely. I have the idea of ​​​​turning to a mobile phone in the future. You

Be mentally prepared.

In short, at this stage, I have only one request for you.

In the MP3 market, only three products are allowed: foreign products, domestic products, and Meizu!"

…………

Yao Yuan came early in the morning, had a meal at noon, and went back in the evening.

The big boss showed up once at the subsidiary company, and when he left, Bai Yongxiang saw him off downstairs as usual. He watched the car slowly leave with complicated thoughts.

Huang Zhang is a very strong guy, but it turns out that Mr. Yao is even more so, and he has an unfounded but extremely powerful self-confidence.

Of course, the design idea he mentioned was very good. Bai Yongxiang believed it would definitely become popular, and then he thought of other things, such as making a mobile phone in the future...

A company that sells MP3 players switches to mobile phones?

I don’t dare to think about it.

Yao Yuan completed a brief inspection of Meizu and felt that Bai Yongxiang was at least very stable and capable of doing the job for the time being.

The product he is talking about is actually the miniplayer launched by Meizu in 2006, known as M6, which is one of the most successful products.

With the M6, Meizu achieved sales of 1 billion that year! The cost is high and the estimated profit is not large, but the key is to establish the brand and lay the foundation for subsequent mobile phone production.

Now that Yao Yuan has taken over M6, if sales don’t double, he will be considered a grandson.

As for mobile phones...

He thought about it, it was too difficult to do anything else, so he should grab the appearance patent first to avoid being sued by Apple. At that time, Meizu launched the M8 mobile phone and was sued by Apple for plagiarism.

But a few years later, Apple filed a lawsuit with Samsung and cited M8 as an independently innovative product.

This is what Commander Yao said: The beauty of copyright is that when I don’t need to defend my rights, you can just plagiarize; when I need to defend my rights, you just pirate.

(Fifth update today...)


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