A press conference lasted for two and a half hours, interspersed with five songs.
At about nine o'clock, the show ended.
Yao Yuan shook hands with the guests one by one and said goodbye. Except for the big and small kings of Huayi who came just to cheer, the others were very touched by today's Meizu Night.
Brand + product + leader, the trinity of marketing packaging.
The press conference is your own territory. You can use various means to show what you want to show and what you want to show. It is free, popular and topical.
It turns out you can still play like this!
The hundreds of media invited were also very excited. There had never been any articles written from this angle before. It was the first of its kind.
Newman, the competing players from the Patriots who had sneaked in, were worried. The functions of miniplayer are not unusual at all, everyone basically has them, but the key point is: it looks good!
Exactly what Bai Yongxiang said, after so many years of development, MP3 still looks like shit aesthetically!
Only iPod is different, and now there is Meizu.
“What an eye-opener!”
The last person to leave was Lei Jun, who shook hands with Yao Yuan and spoke in unique Mandarin with a smile on his face: "Today's press conference has benefited me a lot, thank you!"
"Actually, it's nothing. I just use the foreign methods."
"You have time to drink tea. Let's go first."
Yao Yuan put Lei Jun, who was smiling and full of mischievousness, into the car and curled his lips. He knew at a glance that Lei Jun's talent had awakened.
Holding a press conference is addictive, because most people have the desire to perform, and it is very refreshing to perform in a place that is completely their own.
After seeing off Lei Jun, Bai Yongxiang also came out, changed his clothes, and said fearfully: "When I got off the stage, I found that I was covered in sweat and my legs were shaking violently. As a technician, it will kill me to stand in front of the stage."
"My performance is pretty good. I might not be as good as you if I go up there."
"Yeah, it was perfect just now!"
Liu Qiangdong and Sun Juan answered the call, with a bit of admiration, and they seemed to want to find a chance to show off.
Yu Jiajia is different. She cuddles in the entertainment industry all day long. She doesn't despise this opportunity to show her face and shouts: "I'm hungry, let's go eat! Eat hot pot and boil mutton!"
The only woman spoke, and everyone responded, so they found a hotpot restaurant.
Old-fashioned copper hot pot, hand-cut mutton, two pounds of meat per person is effortless.
Yao Yuan is very interested. Yu Jiajia, Liu Qiangdong, Sun Jun, and Bai Yongxiang are the strongest senior talents at this stage... Oh, there is also Cheng Wei over in Jiangxi, and there are five of the Four Heavenly Kings!
Liu Qiangdong and Sun Jun are both in the e-commerce field, Bai Yongxiang is in hardware, and Yu Jiajia is in entertainment. When Cheng Wei gets this experience, he plans to transfer Cheng Wei to his side to help him manage the big community.
This is called the 99 series!
…………
After Meizu Night, miniplayer was officially launched.
First, the premiere road show was held simultaneously in more than 20 cities across the country, and then there was a series of "university campus concerts" starting from late November until the Spring Festival.
There will also be a New Year's Eve concert at the end of the year, with superstars gathered.
This year is a good time for the performance market. It is easy to make money, which happens to be the business scope of 99 Entertainment.
At the same time, the commercials shot by Hu Ge and Liu Yifei were also broadcast on TV. The people are good-looking, the player is also good-looking, and the commercials are better-looking. In short, it is pleasing to the eye.
In the stupid and thick MP3 market, Meizu is like the white lotus emerging from the water. It is unique and forgets the conventional ones.
There are four versions in total: 512M, 699 yuan; 1GB, 850 yuan; 2GB, 1099 yuan; 4GB, 1599 yuan.
"Can't you see that everyone is bragging without conscience and blatantly plagiarizing Apple? Domestic brands are so dishonest. I feel sad for you!"
"If you're mentally ill, go see a doctor as soon as possible. I've made it clear that I registered a design patent at the end of last year. Apple's Nano was only released in September this year. I'm copying your sister's!"
“It’s no wonder that domestic products are so good, they’re rubbish!”
"I found that after the evil forces led by Professor Xiao were exposed, there are more and more people like this in the community. They look down on their own good and are sarcastic about everything."
"Lu Yan has withdrawn from the Internet, do you want to try?"
This is about attacking each other's butts.
Since the great aesthetic debate, a seed has been planted in the minds of the majority of netizens: This thing is really not a conspiracy theory or persecution paranoia, there are really bad people among the masses!
Although it has not yet reached the level of the messy scene of Erjiizi, Wumao and Little Pink that will be known to future generations, the seeds are already growing.
There are also some people who are not interested in this and only focus on the product price.
"Watching another unboxing video, I felt like I couldn't hold it anymore, but I told myself that I must endure it until Meizu lowers its price!"
"Brothers, come together, I'm also waiting for the price to drop!"
"Equal, equal!"
"When will the price drop? Now MP3s cost 100 yuan. Meizu still sells them so expensive. Let me see how many people buy the 4G version."
"Don't tell me, my roommate just bought one. It just arrived today. He is the most handsome boy in the whole building!"
"I bought a 1G one!"
"It doesn't matter if you are a rich person. If you want to buy the poor man's version, you should buy it early. I think the store is almost out of stock."
The 2G and 4G versions are indeed a bit expensive in the current market.
But there is no way, the cost is there.
In addition to selling miniplayers in shopping malls, offline dealers and agents also distribute the goods. In order to sell more, these people often lower the price privately.
But this time Yao Yuan was very cruel. Anyone who raised the price without permission would immediately stop supplying and would not cooperate with him in the future. He also issued a reward order, and anyone who reported the unauthorized price adjustment would be awarded 2,000 yuan!
This greatly shocked agents and dealers.
Yao Yuan knows that electronic products are updated very quickly and the price cannot always be strong. But he tries to keep it as long as possible, at least in the first few months without any fluctuations.
Meizu will soon transform into mobile phones. During this period, it will release at most one new product and will not make MP3 players in the future.
Based on this, he also wants to extend the life of the miniplayer, selling it for one more year.
…………
Bai Yongxiang did not go back for the time being, and stayed in the capital to cooperate with publicity and accept interviews from various media.
Almost overnight, he went from a little-known owner of a small factory in Zhuhai to a pioneer of the times on the cusp of the storm. This feeling of success is something Huang Zhang cannot give him.
Just because Yao Yuan gave up his place at the press conference and pushed himself up to speak, he was already dead set.
Three days after the press conference.
Bai Yongxiang had just attended an event and returned to the newspaper building. He found that the corridor was quiet and there was no one. Feeling strange, he opened the door of Yao Yuan's office.
As soon as I pushed it away, I heard bang bang bang!
Several ribbons were immediately hung on his body, and the core members of the company were all there, clapping and cheering.
"what happens?"
Bai Yongxiang was confused.
"Let's celebrate a little. Come and cut the cake, I'm waiting for you!"
Yao Yuan pulled him over. There was a big cake on the table with a red number written on it: 200,000!
"this……"
Bai Yongxiang's heart skipped a beat and he looked at Yao Yuan. He lived up to his expectations and said with a smile: "512M and 1G are sold out, 200,000 units in three days!"
Hiss!
Bai Yongxiang took a sip of shrimp cake, what does 200,000 units in 3 days mean?
Push the domestic MP3 market flatly!
"Come on, come on, the military medal is half mine and half yours. It's all thanks to everyone!"
Yao Yuan held the knife, like a butcher in ancient times, dividing cakes piece by piece among his men.
This time, it was rare that he didn't use any extra moves and just pushed past him in a dignified manner.
Historically, how many miniplayers have been sold? 1 billion sales, more than one million units! Now with its own bonus, it can even break records.