As soon as Paipai.com’s “Ant Moving” came out, it really attracted a large number of shop owners.
Why not open one more store and one more shipping channel without spending any money? This group of people was so excited that they discussed this matter on the Taobao community, and they were all very happy.
"I just went to Paipai.com. The environment is nice. There is a banner on the homepage to welcome us. Has any of you successfully moved?"
“I just finished registering, and I’m really sending you red envelopes and referral spots!”
"Fuck, is this really true? Then I'll go take a look too!"
"Let's go, let's go together!"
"Hahahaha, it's going to rain. Mom is getting married, so we have to move!"
"Well, I used to be on eBay, then on Taobao, and now I have to move to Paipai. When will there be a reliable e-commerce company in China? I hope Paipai.com can sustain it for a long time. This business is too unstable.
"
It's disgusting for Taobao editors, should I delete it or not? Delete it, but I'm afraid of arousing public anger, so don't delete it. I'm sorry for my position...
I had no choice but to ask my superiors for instructions. Sun Tongyu was also worried. He kept doing nothing but deleting it!
At the same time, I was racking my brains to control the situation. I was afraid that on June 1st, tens of thousands of shopkeepers would really go on strike. What should I do?
The question now is: Faced with such pressure, Taobao will definitely have to withdraw its efforts to attract wealth. The key is how to withdraw in order to make Taobao look decent.
In addition to Paipai.com, Maiwo has also attracted many shop owners.
There are two types of B2C business models:
One is self-operated, where the platform purchases its own products. For example, if a hot water bottle is purchased for 70 yuan and sold on the platform for 100 yuan, the 30 yuan is the price difference.
The other is for enterprises to open stores and pay service fees to the platform.
Take JD.com as an example, self-operated accounts for about 70%!
E-commerce has been developing for several years. At first, no one understood it, not even the e-commerce merchants themselves. But now they understand more and more, at least they know how B2C operates.
Taobao has not only small shopkeepers, but also many big shopkeepers.
These people often open a factory, have a workshop, have a company, and can achieve a certain level of mass production. They don't like to play with small customers who care about everything.
"Wow!"
Liu Qiangdong carried a few bags with a strange expression, walked to Yao Yuan's desk, and then fell down, and the time was colorful.
Yao Yuan was baffled, and when he saw it, oh!
Triangular, square, pure cotton, silk, lace, translucent, leopard print, slit, crotch...the more original designs and imaginations covered the table, fully demonstrating the
The current atmosphere of interest among the people.
"What does this mean?"
"There is a manufacturer in Jiangsu who makes underwear and is a small brand. He came to our door with goods and asked us to cooperate. I think I can't blind myself and show it to you."
"You're a bad person..."
Yao Yuan picked up a pair of red lace underwear with two fingers, looked at it and said, "Then what do you think?"
"I think it's a daily necessity, but I don't know how the quality is?"
"There's no need to look at the quality of this thing..."
Yao Yuan started to stretch out the pair of underwear, and said with experience: "They are basically disposable, and the fabric is strictly necessary. It is not good to make them too strong, and they cannot be torn apart."
"Then stay?"
"Leave!"
"Okay, here's more!"
Liu Qiangdong picked up another bag and it fell over. The table was full of socks.
Alas!
"Can't you give me some decent clothes?"
"I can't trust those small brands for serious clothes. My purchasing department is contacting me. Nike, Adidas, Youngor, Bosideng... we have to operate the big brands ourselves."
Liu Qiangdong said: "This is what I think. [Clothing Channel]'s ready-to-wear and trousers are mainly self-operated large brands. Semi-consumables such as underwear and socks can absorb small brands."
"..."
Yao Yuan thought for a moment and added: "I'll add a few items for you. Socks, underwear, sexy underwear, safety pants, vests, and bottoming shirts can all include small brands."
"No female, uh..."
Liu Qiangdong wanted to talk about bras, but he didn't say it out loud for a moment. Yao Yuan understood instantly and said with a smile: "This requires technical skills and it is not easy to do well. If a customer is not satisfied with the purchase once, he will definitely not buy from this store next time, so take it easy first."
"Well, I will try to launch the [Clothing Channel] within the year!"
………………
Wang Xianbiao from the Shopkeepers Alliance has been feeling very proud recently.
Although his store was closed, he gained great prestige by virtue of his organizational connections in this event. He even felt that his experience could be used to publish a book.
"Didi!"
Wangwang's profile picture flashed again, and when you clicked on it, it was an official Taobao official, still saying the same thing: "As long as the market doesn't go on strike, everything is easy to discuss!"
Wang Xianbiao replied as usual: "You have hurt the shop owner's feelings. It's too late."
"We are willing to make amends!"
"How much compensation?"
"If you cancel the recruitment, all the bidding fees collected before will be refunded."
"That's our money to begin with, you have no sincerity!"
“Don’t push yourself too far!”
snort!
Wang Xianbiao ignored you. In fact, it was all broken. My store has been closed. Am I still afraid of you?
Strike, must strike!
His ID in the community was also blocked, so he went to the forum of the Shopkeepers Alliance. Currently, 50,000 people have responded. There are no organizational terms. It is a mess and it is not easy to get together.
"Brothers, the day is coming soon, don't waver!"
"We do what we agreed to do to show our attitude and we must not be bullied!"
Naturally there are also opponents:
"I am opposed to attracting wealth, but why should we go on strike? A strike may not necessarily solve the problem."
"That's right, I still lost a day's money!"
Wang Xianbiao kept encouraging everyone. This thing can waver at the drop of a thought.
Until the evening, someone suddenly posted: "Go to Taobao and have a look, Taobao is going to have a referendum!"
……………
Night, bright top.
Ma Yun was like a Ming cultist who was being beaten, but unfortunately no Zhang Wuji came to save him. Of course, he didn't need Zhang Wuji. He had already figured out a way and was hesitating whether to use it.
It's late at night and it's drizzling in the south of the Yangtze River.
Lao Ma used the last moment to come up with a new idea. Finally, he sighed and typed an announcement on the keyboard himself, word by word, slowly without asking his employees to post it:
"Taobao will open voting to 20 million users to decide whether to retain the 'recruiting wealth' service.
Voting will begin on June 1st and last for 10 days. Only Taobao members registered before April 30th can vote!"
This is what he came up with, a dignified exit - Taobao respects public opinion and cancels the recruitment of wealth. On the surface, it can still gain a reputation and not be too embarrassed.
But he knew in his heart that he had lost this time.
The so-called referendum seems innovative, fair and just, but in fact, the decision-making of large enterprises is like child's play, almost changing orders overnight, which is embarrassing.
In order to avoid interference from the navy, the registration date was also specifically limited.
"..."
Yao Yuan was also watching, and shrugged, saying that Lao Ma, you underestimate me, the chief coach of the 800,000-strong navy!
(No more...
Wow, white is white now, white is a sensitive word and cannot be used as a title.)