Yao Yuan came here this time, inspected Hollywood, planned to build a San Francisco studio, invested in Riot Games, and reached an overseas agreement with Facebook... The schedule was full and tense.
Nearly a month passed in the blink of an eye, and I was about to leave for home.
Before leaving, he specially called Zhao Xuetao over to give him face-to-face instructions.
"From now on, you will be in charge of the American studio. You have great autonomy. I will not impose any restrictions, but you must complete several tasks assigned to you."
"One is the international improvement of domestic games, such as "Parking Space" and "Friends Trading". The gameplay of the North American version is similar, but the style is easier for foreigners to accept. All future games will have to make this kind of improvement. This is also true.
main work.
On this basis, you can also develop some social games on your own. You don’t have to consider domestic players and are completely oriented overseas. You can start with simple and free games, such as "Texas Hold'em", and build the reputation of the studio first.
Facebook had just opened up its platform, and no one realized the value of social games. We tried our best to seize the market. If a game is launched and there is no improvement in January or February, it is immediately abandoned and replaced with a new one. What matters is efficiency."
"..."
Zhao Xuetao nodded repeatedly after hearing this. He had already decided on a development strategy, conducted more investigations and research, and cut the Americans' leeks from the standpoint of the American people.
Yao Yuan continued: "The growth of Facebook users is slow. The application platform is the first step. I estimate that the next step is to remove the registration restrictions for college students and open it to the entire network.
With the backing of U.S. capital, Facebook will soon be able to conquer cities around the world.
At this time, we should also note that users can be divided into English-speaking and non-English-speaking areas first, and the non-English-speaking areas are further subdivided into East Asia, Southeast Asia, Arabia, Latin America, and even Africa, etc.
Making games is ultimately about making markets, and understanding the needs of different markets is the key to long-term overseas expansion.
Of course, these are not what we are considering now. We can just follow Facebook's footsteps and silently make a fortune... Oh, by the way, pay attention to our American counterparts to see if they copy our games... If they do, be flexible.
Be prepared and tell me in time!"
Yao Yuan gave some pointers in the general direction. Zhao Xuetao felt like he had a brilliant idea and said he would think about it carefully and follow it.
There is a company in the United States called Zynga, which is the most successful social game company. Its annual net profit from Facebook alone is 400 million US dollars, and it makes money by selling these props one by one.
The highest valuation reaches 9 billion US dollars, which is more powerful than EA.
Unfortunately, the good times did not last long. In just a few years, it declined with the decline of social games, and was finally acquired by the parent company of "Grand Theft Auto" for a staggering $12.7 billion.
In fact, in Yao Yuan's view, it is only the web community that is declining, not social games.
Most companies have failed to grasp the wave of the "mobile game era" and missed the opportunity for transformation. As a reborn player, Yao Yuan's biggest advantage is that he will not stick to one product.
Social games can be transplanted to mobile games and still be brilliant.
…………
July is the hottest time in Beijing.
Xiao Mo drove the car, picked up the two bosses from the airport, and drove all the way back to Qingqin Villa Area in Xiangshan.
At the foot of the mountain, you can see the small and exquisite Xiangshan Mountain. Extending further is the Xishan Park, which is quite undulating and continuous. It is densely forested and lush, and is obviously cooler than the city.
Yao Yuan would not do such a bad thing as "the boss is extremely busy, and the nanny is holding the dog, drinking coffee and looking at the sea view". During the month when he was away, the nanny was on vacation and the gardening company was not available.
Two days before returning to China, I tidied up the house and took care of the yard.
When the car parked in the hospital, two aunts in their fifties came out to greet them. They were both from outside the country, they were quick with their hands and feet, and they were not too talkative.
"I won't have lunch, I'll have it in the evening."
"We'll take care of this ourselves... By the way, I bought you some small gifts, don't mind it."
Yinyin opened her luggage, took out two pieces of clothing and a small souvenir, handed them over, and carried the suitcase upstairs.
The two of them took a shower and lay on the bed. The exhaustion from a month away and the long-distance flight came to them. Yao Yuan was exhausted, and he lay lazily in big letters. He said: "It's better to be at home. It's better to live away from home."
The hotel is almost boring!”
"I feel so fast. I came back without playing anything."
"We didn't go to any places to play, we just wandered around the city. Next time we have the chance, we will go there to see Yellowstone, the Grand Canyon, and Alaska."
"When is the next time?"
"Soon, next year..."
"Are you going again next year?"
Yinyin didn't understand, and Yao Yuan didn't explain. He turned over and continued to stretch his waist.
He recognizes beds and pillows extremely well. It takes him a few days to get used to a strange place, otherwise he won't be able to sleep well. But lying on a bed and pillow he is familiar with, he suddenly feels safe - in fact, he has a little bit of it in the United States.
Nothing is lost.
Yao Yuan decided to take a day off and go back to work the day after tomorrow.
As a result, in the evening, after dinner, the calls started coming in one after another, some asking for greetings and some reporting on work.
"The online game "Zhu Xian" is ready for public beta on time! The theme song will be sung by all the talented people."
“The mall is going to launch Double Eleven promotion!”
"The article was selected for "33 Days of Love" and Bai Baihe will star."
“The film and television fund raising went very smoothly!”
"T3 is going to sue us!"
"Wait a minute……"
Yao Yuan suddenly heard Cheng Wei reporting a ridiculous and funny news, and asked: "That T3 company of "Audition"?"
"Yes!"
"Why does Mao want to sue us?"
"Didn't we register the trademark "Audition"? T3 believes that "Audition" is their trademark, and we are violating the law."
Cheng Wei explained.
Um???
Although Yao Yuan knew that Xiao Xiba had always been unreliable, he was still speechless when he met him in person.
The name of "Audition" in Korea is "Audition". The so-called Audition is a translation with Chinese characteristics and has nothing to do with Korea.
Awesome!
Then he thought again and asked, "What do you think the reason is?"
"It's just for money!"
Cheng Wei hit the nail on the head when he said: "We have just released the first half of the year's financial report. The revenue of "Audition" reached 44 million US dollars, ranking first in domestic casual online games, and the number of simultaneous online users exceeded 800,000!
Our contract with T3 expires next year, and the contract we signed at that time only gave them a 15% dividend. They must feel that it is less, and they either want to renew the contract at a high price, or they directly find other buyers and do not cooperate with us."
“Good analysis!”
Yao Yuan nodded with satisfaction and said: "Is there any news about finding a buyer for T3?"
"not yet."
"Keep staring..."
Yao Yuan thought for a while and said: "We advocate safeguarding our legal rights and will file a lawsuit if we want. However, we say we do not want to lose the game "Audition" and are willing to negotiate with T3 about renewing the contract. The price is negotiable."
"..."
After hearing this, Cheng Wei tried to understand the boss's thinking and said carefully: "Then we start to develop our own dance game. Then we can kick off T3 and run it ourselves?"
oops!
Children can be taught! Children can be taught!
"Yes, that's the idea. I'll leave this matter to you. Pay attention to your attitude. We must show our strong desire to renew the contract with "Audition". It's best to lure the snake out of its hole and lure the third party out to trick us."