Regardless of whether they are domestic or foreign, everyone is losing money. LeTV made money through copyright, but later it also started to lose money.
LeTV's current model is actually quite good. Its website has little traffic. The boss is working overseas and will return to China next week. There are also relatively few employees. They rely on copyrights and sales to support everyone. They are free and have already implemented a "four and a half days a week" working system.
Since they are losing money, why do Internet giants still have to make videos?
Because video is a huge traffic portal and is by far the most influential communication product. Moreover, when the website loses money, it also loses money from members and shareholders. If the stock goes up, the shareholders will make money.
Therefore, as long as there is sufficient capital, they will support a streaming media company, such as Disney, Amazon, Apple, Tencent, Alibaba...
Yao Yuan looks at it from the perspective of later generations. Videos are inherently tied to capital, so don’t mix them with messy side dishes. The transitional stage won’t take too long. Once the regulations are perfected, the road will be open to the sky, and whoever has the money will have the final say.
But from what Gu Yongqiang and Wang Wei heard, my dear fellow, the deck is about to be reshuffled and rebuilt. How much appetite do you have? On the one hand, they felt that Yao Yuan was bullying others, but on the other hand, they were envious and jealous.
"..."
Xiong Xiaoge and Xu Xin looked at each other and tasted something, but did not say anything.
There was a bit of silence during the dinner, only Yinyin smiled and helped everyone eat. She and Yao Yuan are now inseparable. Many people know about their relationship. After all, there is nothing to hide when talking about marriage.
After a while, Gu Yongqiang said: "Mr. Yao, why don't you elaborate? Today we come with the greatest sincerity. It doesn't matter if we can't reach an agreement. The important thing is to have this communication and we can take our time."
"That makes sense, I'll just say it briefly."
Yao Yuan paused and said: "First of all, there are 400 video websites, which is too many. Those small and medium-sized websites should be eliminated as soon as possible, and the market should be sorted out as soon as possible. The market is so big that one company cannot take it, and 10 companies are not enough. I think 3-5
Home is a better outcome.
Secondly, Maili Video has purchased some copyrights in recent years. If you two are sincere, you might as well discuss how to cooperate. Our plan here is distribution."
"What kind of distribution method?"
"Two ways, one is 30% of the advertising fee..."
"Too high!"
"Too high!"
As soon as they said these words, Gu Yongqiang and Wang Wei shook their heads together. Video websites rely entirely on advertising to make money. If they give out 30% at once, they will lose money.
Yao Yuan smiled and continued: "The other is copyright packaging. We have various detailed rules. Different combinations of film and television dramas have different prices. The term is one year. The cheapest package should be... oh, 20 million!"
Hiss!
The two of them sucked in a mouthful of large intestine sashimi.
This is even more serious than the advertising fee, and the lion's mouth is wide open.
"Mr. Yao, we came with sincerity, but we didn't see your sincerity."
"Why should I be sincere?"
Yao Yuan said strangely: "The copyright is in my hands, and everyone knows it. A policy will definitely be introduced next year. If I want to be exclusive, I will be exclusive, and if I want to distribute, I will distribute. Why should I lower the price to take care of your website?"
"You are asking for outrageous prices. We can join forces to boycott your distribution! There are so many movies and TV series produced every year, I don't believe you can cover them all!"
"Hey, I'll set the price. If you think it's suitable, you can buy it. If it's not suitable, don't buy it. There's no need to be so angry. I'm not forcing you to buy or sell."
The youngest one looks like an old fritter, while the older one can't hold his breath.
Yao Yuan was not done yet, and added: "By the way, I have at least 3,000 movies and 50,000 episodes of TV series in my hand. You can join hands to boycott, and I can't guarantee it. But whether a drama is a hit or not, the key is to
It depends on vision.
I have always had a good taste, so even if I can’t buy it, I can still take pictures myself, what do you have?”
He stood up and said to Xiong Xiaoge and Xu Xin, "Thank you for the hospitality. I'll take my leave now."
…………
When Yao Yuan and Yinyin came out, they were not full at all, so they went to the barbecue restaurant they frequented in Tuanjie Lake to play beads. The photo of Phoenix Legend was still hanging on the wall.
It’s been a long time since he’s been here, but the boss still remembered him and took a photo to hang on the wall. Yao Yuan didn’t mind using himself to advertise, just don’t make it black and white.
After eating for a long time, I received a call from Xiong Xiaoge.
At about ten o'clock, the two of them arrived at the Kunlun Hotel again. Gu Yongqiang and Wang Wei had already left. Xiong Xiaoge and Xu Xin were present. When Xu Xin saw him, he complained: "You really don't give them a way to live, and you don't give them either."
We survive!"
"Where to start?"
"You are holding on to a huge amount of copyrights just to be the boss, but you also want to let others have some soup! How can the website afford it if you ask such a high price? In the end, it is not our money that is spent!"
"Yes, you also said that this market cannot be dominated by one company, it needs 3-5 companies, and you have to be merciful and lenient." Xiong Xiaoge also said.
IDG and Capital Today are shareholders of Tudou, so naturally they came to intercede.
Yao Yuan said: "It is true that there are 3-5 companies, but I also said that without the support of big capital, it will not work at all. I think I want you to stop your losses in time. If you invest in Tudou, the only way to make money is to go public.
Then raise the stock price.
What does it depend on to raise the stock price? It depends on works and stars! Do you think Wang Wei has the talent in this area?"
"You mean..."
"I mean once the copyright era comes, website costs will skyrocket, and videos will cost billions and billions. You will definitely not spend this money. Now you are all pioneers for the king, making wedding dresses for big capital."
These investors, do you think they really understand?
Not necessarily, most of them follow the trend and invest in whatever track is popular.
Yao Yuan's words made them look at each other in shock, but Xiong Xiaoge and Xu Xin understood what he meant. Videos are too expensive. Whoever has money can play, and whoever can produce works can play.
This is so damn hard to mention yourself by name.
“But you won’t let go of your wheat video!”
"Let go. In the past, I thought it was to save costs. When copyright regulations are regulated, I will have to develop."
Why?
Xiong Xiaoge and Xu Xin's eyes lit up, and they instantly jumped out of the dilemma of Tudou.com and jumped to the Maili video. They felt that the wind was clear, the moon was bright, and the world was wide open.
It's annoying to be an opponent, but to be one of our own is like a rat biting an ox's ass - rat eating is awesome!
Tudou’s three rounds of financing totaled only US$28 million. IDG and Capital Today’s investment was not large, so it was easy to turn around. But everyone present was a shady person who only did things that were cost-effective.
Yao Yuandao: "I will announce that Maili Video will accept financing. I also think it is difficult for Wang Wei to control the direction of Tudou.com and needs a better helmsman.
Of course, they are still being tough now.
There is a saying that if I can’t see the Yellow River, my heart will not die, I can wait.”
"That's the truth..."
Xiong Xiaoge raised his glass with a smile and said, "I didn't expect something bad to turn into something good. Let's have a drink."
"We feel more at ease with brother Yao."
Xu Xin also raised his cup, and Yao Yuan touched it with them with a smile.