"A century-old Shanghai, Century New Avenue, the changes before our eyes are extremely fast..."
In the morning, Suning store manager came to work humming the theme song of "Uncle".
It seems that every place has such a local drama that speaks a dialect, such as "Foreign Wife from Local Land", "Silly Teacher", "Yang Guang's Happy Life", etc., but unfortunately there are fewer of them now.
"Good morning, store manager!"
"Well, morning!"
He entered the store, put on his work clothes, and asked, "What's going on over there in the small square?"
"Same as before, they are still performing the show with gongs and drums. Manager, they have taken away all our customers, what should we do?"
"Hmph! God will take care of the bad guys, let's do our part. By the way, put up the price reduction sign!"
The day's work begins again.
Chongming County has a population of 690,000, but it covers an area of 1,185 square kilometers. The area is sparsely populated, and even less is spread among various villages and towns. There is only one Suning store in the county, and it is quite difficult for ordinary people to buy home appliances.
It seems to be performing well.
"Then, you have to give instructions. I have no choice."
"What?"
The general manager is not as confident as he was a few days ago. He said with a worried tone: "Maiwo is crazy! Crazy! You are lucky if you don't do anything. In other places, they have called the police station, and the manager protects people every day."
Finally, the approximate data will be released.
…………
"Store manager, someone is messing with us!"
Even if you don't know each other, you can still establish a relationship through a few people and in a roundabout way.
"No, no, I just..."
You little red guy!
After a while, the third and fourth waves came.
(No more...)
I managed to stay up until get off work, but I came back the next day, and the third day... This went on for several days, and I didn't even make half a dime.
But this does not mean that this is the case in all places. Suning has 940 stores and Gome has more than 1,000 stores. However, during the period of chaos, Gome is closing stores continuously—more than 300 stores have been closed this year.
Just as he was about to speak, several more people came in from the door. They seemed to be older, had worse hearing, and moved slower.
The salesperson kept smiling and patiently introduced the products. They didn't say whether they wanted to buy or not. Instead, they saw a few chairs and sat down.
The store manager wanted to scold him, but he didn't dare to be tough. The one who really wanted to be tough was Quan Wuxing. He was just a wage earner, so there was no need. Especially when he saw that the other person was tall and ambitious and determined to win, he gave in.
Hey! The store manager is happy. It’s not that I’m a mastermind, it’s that you out-of-towners don’t understand the rules. How can you come to the front of the store to grab customers?
oops!
Home appliances to the countryside started with three provinces and one city, Shandong, Henan, Sichuan, and Qingdao, followed by 14 other places including Northeast China, Inner Mongolia, AH, Hubei, and Hunan. In addition to the newly opened provinces and cities this year, it can be said that it has spread across the country.
The general manager hung up.
This battlefield will be fought with bayonets.
I went back to the hotel and called the general manager again.
The bottom line of 7 billion was immediately secured - in reality, Liu Qiangdong himself started JD.com and achieved sales of 4 billion in 2009.
Total sales are 1.5-2 billion!
"Here, get me a glass of hot water."
The group has made great efforts this time and wants to compete with Maiwo Mall. In addition to uniform price reductions, the stores have a very high degree of freedom and can make their own use of the products.
Maiwo is one against two, no win or loss.
"Vans, all vans!"
Good guy! The old men and women from before slowly took out some fruits, pastries, and water glasses from the bags and ate them.
"I didn't do that, it definitely wasn't me!"
Nie Meiyi selected 15 places as key sales areas.
…………
"Then let me show you around?"
Of course he can't.
"The store manager is bad, our door is blocked! Our warehouse is also blocked!"
"Then what should we do? Drive them away?"
As policies continue to be liberalized, more and more county and township markets have been entered, and sales will increase at least 2-3 times in the second half of the year.
The store manager had lost a lot of hair in the past few days, so he had no choice but to find the person in charge of the mall's activities in Chongming County.
"..."
Yao Yuan and Liu Qiangdong high-fived each other: In the first seven months of this year, mainly in 15 provinces and 5 provinces as supplements, Maiwo Mall made a total of 520 million in orders!
Once you're here, you don't leave, and you don't buy anything. You just hang around. The store wasn't big to begin with, but now it's even more crowded. Occasionally, real customers come in, and they just take a quick glance and leave.
About 9 o'clock.
"Is there any misunderstanding? What were you doing when you punctured our tires?"
What ordinary people are most concerned about is the price. For the same products sent to the countryside, the mall itself pays for them, which is 300-400 cheaper than other merchants. The competitiveness is unrivaled.
The store manager was furious, but there was nothing he could do. He watched helplessly as a group of old men and women were stuck in the store all day.
Not long after the door opened, the first customer came to the door, followed by the second, then the third... While the store manager was making arrangements, he looked outside to see if there was that damn sizzling sound.
The store manager couldn't help but call the general manager of Shanghai District and was scolded.
However, the general trend has been decided, and everyone is working together, tacitly understanding, all for the sake of selling goods.
After taking another look around, I nodded.
"ah!"
He knocked his head, forgot about this incident, and quickly increased the publicity in small squares, and there was a slight improvement.
Snapped!
The store manager was happy to get off work, and came back the next day to open the door to receive customers. It seemed like nothing had happened.
The salesmen then introduced each other to each other. The old man and the old lady had bad ears and poor eyesight. They moved slowly and had difficulty communicating.
Yao Yuan and Nie Filiyi were not too worried. Both sides asked people to go to the United States. Although Nie Mei fought against them, they had to stop as time went by because they could not afford to spend money. They only wanted to make money.
For a time, dealers were fighting fiercely.
"These people are over a thousand years old in total. How dare you chase them away?"
"Nonsense, you still need to talk about this?"
Since the implementation of the New Deal on May 1, home appliances going to the countryside have finally gained some vitality, with sales increasing day by day. At the same time, the media uncovered several small dealers who cheated on subsidies to serve as a warning to others.
This is the basis. If you want to sell goods, you must rely on a large number of sales staff.
"You still want to drive me away?"
Not everyone knows that the two families are at war.
"I brought it myself."
In rural society, no one knows anyone.
Book this!
The other party did not accept this trick and made his words clear, saying: "I don't care if it's you or not, but as long as someone messes with us, we will mess with you!"
"Brother, there may be some misunderstanding between us!"
A few more days.
After waiting all morning, nothing happened.
"You're crazy! You're stuck at home, so you won't go out to sell? Isn't there an open-air exhibition area?"
The Niemei stage in Chongming County was withdrawn and no longer promoted, showing that it was giving up. The shopping mall could not push further, so it stopped.
"Uncle, you can't eat here!"
"I know you brought it yourself, but you can't eat it because it will affect other customers."
"ah!"
When it closed in the afternoon, it didn’t even exist!
But those people are just trying to increase the sales volume for less than 10,000 copies.
Then in the early morning of the next day, I was suddenly woken up by a phone call.
"Are you buying appliances?"
The fights in Chongming County are still civilized. In other places, full-scale martial arts have been going on. There are people who build walls and block doors overnight, people who collect excrement, people who pretend to be customers and go to the other party's store to cause trouble... It's a business war, you think you're treating guests to dinner!
"What's blocking it?"
Several old men and women walked into the store.
"Just wait for the group to notify you."
The salesperson hurriedly greeted them. They were all potential customers, and they were very likely to buy something. He said, "Sir, are you buying appliances?"