"What did you do? Three to five hundred people queued up, but less than a hundred copies were sold!"
"You still vowed to prepare 999 movies. I think you are overthinking. How can I tell that foreigner with this kind of data?"
In China Unicom's office, the vice president was silent and the chairman was furious. Thinking of the lively scene he saw last night, he became even more angry. He slapped the table and said, "I think it was all prepared by you!"
"..."
The vice president didn't dare to say anything, and murmured in his mind: Don't you need to prepare for such an event? The person selling the house still has a trustee. Without the support, where would the atmosphere be? You're just a facade, how can you know the difficulty of doing specific work?
He grinned, showing a sad face: "I was wrong, I admit my mistake, and I accept criticism!"
In a large group like China Unicom, the energy of the vice president is no small matter. The chairman stepped down and said, "Well, it's not entirely your fault. We overestimated the market enthusiasm."
"Apple still lacks influence in China, and I think the price is too high. Do you want to make appropriate adjustments?"
"You can't lower the price right after it goes on the market. Let's observe for a while. How is the promotion work going?"
"We have successively held local first sales ceremonies in 30 provincial capital cities, and are selling iPhones in 700 self-owned business halls in 285 cities across the country."
"It's not bad, there are hundreds of thousands of units sold online and offline every month."
"Oh, this is a great experience, on-site observation."
He stayed here for a long time, mainly observing and editing. There was no need to fix anything after 2 months of release. Most of them were dropped and bumped. Of course, there were also a few black screens, crashes and other problems.
One is a contract machine, ne3GS32G 7999 yuan.
The foundry found Inventec, which will assemble PHS products in the future. Currently, it has two lines open, and a third line is also being prepared. The production capacity of each line is 2,000-4,000 units per day.
What a luxury!
Yao Yuan felt envious and said: "The channels are enough, but they are too scattered. Sales volume cannot be accumulated in a short period of time, and it may not be a good start."
Currently, there are 5 flagship stores in Beijing, Shanghai, Guangzhou, Shenzhen and the base of Zhuhai. Stores in various provincial capital cities are also under construction. Here, you can sell, pick up, repair, provide technical services, etc...
After chatting for a while, the vice president resigned.
Because this is the "Home of Meizu"!
The vice president thought for a while and called Yao Yuan: "Mr. Yao, let's have dinner tonight!"
"Brother, if you have any ideas, just tell me. You and I are grasshoppers on the same rope. It's good for you and I'm good too!"
The vice president was so anxious that he even called out his brother.
Qu Ping understood that this was to increase sales, and asked with a smile: "How are you going to promote it?"
Yao Yuan plans to build part of it himself and license part to facilitate rapid expansion.
Yao Yuan turned sideways and poked the card at the back, which read: The employees are too handsome, so no group photos are allowed!
"Thank you for your patronage!"
"Understood, I will try my best!"
"Thank you, Commander Yao!"
The person in charge of China Unicom that he and Bai Yongxiang met last time was the vice president.
"The high-end market is difficult to cultivate. If you want to promote 3G, you have to look at the mid-to-low-end market..."
But the cost is stated. For example, if you want to buy an iphone 3GS 16GB.
Meizu had online channels when it was making MP3 players. At that time, most of them were agents and dealers. After making mobile phones, it started to develop its own channels.
China Unicom’s contract phones will go on sale in November.
As soon as he stepped out of the office, his expression changed and he became worried. In fact, he was not optimistic about Apple's sales, but the group's strategy was such that he had no choice but to follow it.
"You know, the group wants to make a big splash in the 3G era. The original bet on Apple seems to be very uncertain now. The group urgently needs a good start to build momentum."
…………
The girl laughed again, stopped pestering her, and left the store with her friend.
Need to support
Pay 3,999 yuan for the mobile phone and 3,000 yuan for the phone bill, choose the monthly package fee of 126 yuan, and then get 125 yuan back every month within 24 months.
It was still at the high-end and low-key hotel restaurant last time. The other party was a little more enthusiastic and greeted: "Sit down, I seemed to be selling something when I called you. Didn't I disturb you?"
The only way he could think of was to use China Unicom's powerful channels to promote sales and hold activities, but unfortunately the effect was not good. Yesterday, the chairman, general manager and himself all came together, there were celebrities, and there were singing and dancing, but they didn't sell anything.
Get out.
"Well, Apple is the group's strategic investment in the 3G era. If you want to use it to cultivate high-end users and the market, you must be careful."
The vice president began to suffer miserably, saying that because Apple's first sales yesterday were not as good as expected, he was scolded by the chairman and had a folder thrown in his face.
…………
Between the West Third Ring Road and the West Fourth Ring Road, there is a place called Century Jinyuan Shopping Center. It is large in scale, covering more than 30 surrounding communities with hundreds of thousands of people. It is not far from various universities in Haidian.
"Meizu contract phones will be launched next month. Of course I believe in the popularity of your products, but I don't want to... uh, can it be more beautiful? Can it be more exciting?"
"No, I went to Meizu Home to work as a clerk for half a day to see the actual situation."
It was almost time to get off work, so he took a step first and then went to the appointment.
The vice president sighed. There must be people who can spend 7,000 to 8,000 yuan at a time to buy mobile phones, but they will not spend it on iPhone 3GS. They buy Samsung, Nokia, and Motorola.
"Difficult!"
"285 cities, 700 business halls fully rolled out!"
"Okay, Qu Ping!"
"Please call me clerk!"
The vice president took advantage of the situation and asked: "How is the current sales of Meizu mobile phones?"
The channels they cooperate with, as well as Apple’s own channels, will be activated in more than 1,000 sales points. I believe there will be a wave of enthusiasm.
In fact, it’s not bad. I didn’t make a wrong bet. It’s just that it’s a little early. When Apple 4 comes out, that’s when it will be brilliant.
"You're welcome, Qu Ping!"
Yao Yuan thought for a while and said with a smile: "Actually, it's just cheating. I'm familiar with this!"
China Unicom has two plans this time, one is bare metal, priced at RMB 6,999, iphne3GS1e3GS32GB is priced at RMB 6,999.
Meizu went on online pre-sale in July, with a first batch of 500,000 units in stock and 300,000 units ordered. It was officially launched in late August. It has been two months now and more than 300,000 units have been sold.
There is a store on the fourth floor. There is not much customer traffic, but every time you enter, you have to wait for a long time. The current customers like to communicate with each other and even hold mobile phones in their hands to make gestures.
"What do you mean?" Yao Yuan asked.
Qu Ping was a clerk today. She stood in front of the counter and quickly packed up a gift bag and handed it to the girl in front of her. She said: "This is your mobile phone. During the event, a commemorative T-shirt will be given as a gift. Please
Keep it!"
"Oh, to be honest, I have no one to complain about today, so I can only talk to you..."
The girl laughed and said, "Can I take a photo with you?"
That’s right, it’s copying Xiaomi’s path again!
"Is it okay to call hundreds of thousands a month? That's pretty good!"
"Don't worry, don't worry..."
The vice president is unbalanced, especially when he thinks of the miserable Apple, he becomes even more depressed.
Anyway, he thought it was not too expensive.
2009 is considered the first year of the all-contract machine in China, and everyone is still trying to figure it out, and it doesn’t have the bells and whistles of the previous life.
oh!
(besides……)
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