No matter what the owner of the auto parts store had in mind, he paid for it anyway.
80,000 yuan to shoot a commercial is not high, but you can still give it a try.
Wu Dong directly handed the script he wrote to the other party.
Afraid that the boss of the auto parts store wouldn't understand, he simply drew a simple storyboard at the back, almost like a comic.
At a glance, it looks like a Hong Kong comic.
"Isn't this an advertisement to promote an auto parts city? Why did it become an action video? I'm afraid it won't have the publicity effect, right?"
"A truly brilliant advertisement should integrate advertising elements into the plot, so that when people recall the plot, they will unconsciously think of the advertising elements!"
"For example, when I think about the first short film I made, what is the most impressive thing for Boss Lin now?"
"Of course it's the team's journey from youth to maturity. It's quite exciting!"
"What about the players' sneakers? Do you have any impressions?"
"I have an impression, it seems to be a big international brand, right?"
"How is that possible? Those are the high imitation sneakers I sell in the store in front of the school. Now Boss Lin understands!"
"Ha, if you didn't tell me, I really wouldn't have known that that short film was actually a commercial about sneakers?"
"If Boss Lin is a student of my school and wants to practice football after watching the short film, what will he do when buying equipment?"
"Of course I will go to your store and buy the same sneakers and equipment as in the short video!"
"Isn't this the end?"
"Okay, now that you've convinced me, I'll shoot according to the plot you wrote!"
As for the cost of filming, I didn't mention it at all. It was obviously fixed at 80,000 yuan.
Wu Dong did not feel disappointed. After signing a filming agreement with Boss Lin from the auto parts city, he declined his dinner invitation and turned around and left.
As expected, he is a shrewd businessman who is not willing to suffer any losses.
It seems that this guy is very generous, but in fact, the requirements for shooting commercials have been agreed upon in advance, and the standards will not be lowered.
If Wu Dong had no interest in this area and was very interested in creating this commercial, he would not bother to pay attention to it.
He went directly to the physical education department and found two tall and decent-looking Sanda athletes. He talked with them and happily reached an agreement.
When they heard that they were going to make a short film, the two Sanda athletes were very happy.
Not to mention that Wu Dong is a popular figure in the academy, they will definitely give him face.
Besides, it’s not like they haven’t seen the two short films Wu Dong shot before, and they all thought they were quite good.
Right now, the two pig trotters are naturally very happy to be part of Wu Dong's next short film. They don't even ask for a penny of remuneration. They just want to have a meal after the filming.
In the next week, Wu Dong and the two Sanda athletes were basically in shooting mode whenever they had free time.
In addition, my brother and a Wuling magic car from the store were busy together.
By this time, the two Sanda athletes were no longer as happy as before.
When Wu Dong makes action short films, the requirements are too high.
The car chase scene is easy to say, with the help of experienced craftsmen from the auto parts city, it can be done easily.
The key is that the subsequent fight really cost me my life.
That kind of fighting style that involves both physical combat and performance made the two Sanda athletes suffer a lot.
What made them even more devastated was that because they failed to pass the test several times, they shouted out in a fit of rage that such an action was too difficult for ordinary people to do.
Although he didn't say it clearly, the meaning behind his words was very clear. He thought Wu Dong was messing around and that such an action was too difficult and it was really difficult for them.
Then, without saying a word, Wu Dong performed the movements cleanly and neatly in front of the two Sanda athletes, and completed them perfectly.
Finally he said: "If I didn't want to control the DV camera, I would have done this by myself!"
Then he rolled his eyes and angrily said, "Please finish it seriously!"
At this time, the two Sanda sports students realized that Wu Dong's martial arts skills were not weak, which they never expected.
At this point, the two Sanda athletes were helpless and finally completed the movement despite the risk of injury.
While eating the final meal, the two complained bitterly: If I had known that shooting an action short film was so hard, I wouldn't have agreed to anything.
Fortunately, the task was finally completed, and they really wanted to see what the finished film would look like.
I repeatedly told them at the dinner table that when the finished film is released, we must let them have a preview and we must not make them look ugly.
Wu Dong smiled and sent the two Sanda athletes back to their rented place, and then plunged into the post-editing work.
Fortunately, it is shot on DV and can be edited through professional computer software.
It may not be as convenient as later editing software, but it is enough for Wu Dong.
Having shot two short films before, he has become quite proficient in computer software editing and is able to edit out the images in his mind.
Then it was paired with exciting music downloaded from the Internet. Half a month after signing the contract with Boss Lin, the short film was completed.
Since I had promised to the two Sanda athletes before, I took them with me to watch the movie this time and drove directly to the office of the boss of Auto Parts City Lin.
After saying hello, I put the CD containing the short film into the multimedia player, and soon the screen appeared on the small curtain.
The story of the short film is very simple. One of the two Sanda sports students bought a car in the auto parts store and left happily.
On the way, I encountered another sports student pretending to be a gangster who wanted to rob him. He drove the gangster's motorcycle to a stop.
Then, there was a scene of two sports students fighting.
The man who played the role of a motorcycle gang took out the baseball bat he carried on the motorcycle and swung it at the pig's feet that had just gotten off the car with a ferocious look on his face.
Pig's Feet's expression changed, and he slid his feet sideways to avoid the swing of the baseball bat, and swung his fist with an unusually sharp blow.
The two of them were fighting fiercely with fists and sticks. It was very similar to the fighting style of "Fist of Heroes", but it also had a bit more of a modern fighting flavor.
Fists and kicks are flying, and if you look closely, they are all Sanda movements. However, it lacks the coherence of the performance, and more of the adaptability during the fierce fight, as well as the ruthlessness of the fighting methods.
In the end, justice naturally defeated evil. The speedsters were severely repaired and sent to the police station.
As for the pig's feet, he returned the stolen goods to the owner with a grin, then called the auto parts company to tow the car and repair it with a bruised nose and face.
Soon, people from the auto parts store rushed over, and the service was absolutely attentive. With the exciting music, the short film ended.
"Okay, the photo is really good!"
Boss Lin was the first to applaud, and his expression was not polite. It was obvious that the action scenes in the short film surprised him.
The short film is quite excellent both in terms of pictures and rhythm, especially the battle scenes...