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(I thought I set the time yesterday, but who knew it was set today? Sorry, the two chapters were combined and posted together today)
Lin Fan, Eberhard, and Tarpenning walked toward the crowd, and the employees immediately made way for them.
Looking at the employees around him, Lin Fan asked loudly: "How is this car? Does everyone enjoy driving it?"
"Cool!"
“So cool!”
"Wow!"
…
Some employees were answering, and some were shouting and yelling. Everyone was responding to Lin Fan in their own way.
Today, each of them had a great time driving a Tesla for a few minutes, leaving behind a wonderful memory.
Eberhard and Tarpenning usually treasure these cars so much that no one except a few test engineers can drive them casually.
As soon as the big boss came and gave the order, everyone got the chance to drive.
Although this is not very remarkable or rare, every employee looked at the young man standing in the center of the crowd with a little more intimacy and recognition.
After all, everyone likes to work with a boss who is bold and bold, with prospects and hope.
Lin Fan smiled and said: "Since everyone has experienced it, let's experience it too.
Everyone came to be the referee and watch me compete with Eberhard and Tarpenning."
When they heard that the company's executives were about to start a race, the employees immediately cheered and wanted to see the driving skills of the bosses.
After a while, the employees selected three cooled vehicles, drove them to the starting line, and lined them up.
Lin Fan took the helmet handed over by the employee, put it on, glanced at Tarpenning and Eberhard who were putting on their helmets, and chose the outermost track.
After getting into the car, Lin Fan fastened his seat belt, stepped on the brakes, and pressed the button to power on the car and get ready to start.
He glanced at the car on the left. Tarpenning was wearing a closed helmet, with only a pair of eyes exposed. He saw Lin Fan glance over and nodded.
Eberhard chose the track on the far left, close to the inner track. He looked at the road ahead with bright eyes, thinking about how to torture Lin Fan.
If it were before today, he might still be angry, but after today's unpleasant experience, he felt bad in his heart.
Several female employees were wearing sexy vests and shorts bought from the track management, standing in front of the car, holding colorful flags high and waving them left and right.
As soon as the starting gun was fired, the colorful flags were waved down, and the three cars shot out like arrows.
The girls waving colorful flags were of good psychological quality, and the car passed by them very fast, but they were not frightened.
But the strong wind blown by the car frightened them. When the wind blew, their short skirts fluttered and their buttocks became cold.
The girls who were waving flags for the racing car for the first time were so frightened that they screamed and hurriedly covered their skirts.
The male employees on the side all showed tacit smiles.
Straubel gave Gene Bodichevsky a thumbs up. The most naughty one was this one, the chief organizer of the event, who also chose the short skirt.
Not long after driving out, Lin Fan came across a corner. Lin Fan lightly stepped on the brakes and slowed down to pass.
After driving through the curve, it is a straight road.
Lin Fan glanced at the side and realized something was wrong. The two cars next to him had run in front of him, surpassing him by more than half a car.
He didn't really want to compete for a certain ranking, he just wanted to give the two of them a step up, and even let the two of them beat him in a game, so as to relieve the resentment in their hearts.
As a boss, you naturally have to be more generous, slap you in the face, and give you a sweet date.
Lin Fan's original plan was to lose the game by a narrow margin, so that his loss would not be so ugly. At the same time, it would make it more difficult and hard-won to win the game, giving people a sense of accomplishment and pleasure.
If the two of them win too easily, it will simply be a slap in the face to him, and it may even have the opposite effect of looking down on him as a boss.
But looking at it now, he thought too much.
Eberhard is 45 years old and Tarpenning is 41 years old. They both have more than 20 years of driving experience and are commonly known as veteran drivers.
The two veteran drivers are both car lovers, otherwise they would not have founded Tesla together.
With their rich driving experience and their strong desire to win, they didn't even slow down when turning, so they rushed in front of Lin Fan.
Outside the track, all the onlookers craned their necks and stared intently at the three cars in the arena.
After one lap, the black car driven by Eberhard took the lead and ranked first;
The black car driven by Tarpenning was two or three car seats behind Eberhard, ranking second;
Lin Fan's red car is the most recognizable because of its crane rear end, which is four or five body positions behind the first place.
This made all the employees a little disappointed. Lin Fan was the first to propose the competition, and they thought he was a secretive Akina Mountain Racing God.
The result, is this?
So disappointing.
The employees have a good impression of Lin Fan and hope he can win the championship.
Our strength is so weak, it puts us in a very difficult position!
Regardless of whether Lin Fan could hear it or not, the employees, led by Straubel and Gene Bodichevski, began to cheer outside the court.
The speed of the car was too fast, the hood was not open, and the windows were closed. Lin Fan couldn't hear the cheers, and he was concentrating on driving.
Now it is no longer a question of whether he should give in, but whether he should fight hard and not lose too badly.
There were five laps to run in total, and he was several car lengths behind on the first lap.
According to this algorithm, at the end of the race, he was estimated to be less than half a lap behind.
It’s such an ugly loss!
Lin Fan didn't have as much driving experience as the two of them, but he wasn't a rookie either.
After eliminating distracting thoughts and concentrating on driving, the distance between him and Tarpenning, who was in second place, gradually narrowed.
Tarpenning glanced through the rearview mirror and looked at the red car that was getting bigger in the mirror. He smiled slightly and stepped back on the accelerator, without pressing it any deeper.
After a few more laps, the red car driven by Lin Fan successfully surpassed Tarpenning and ranked second.
In order to make the trick more realistic, Tarpenning would approach Lin Fan from time to time, then be thrown away, approach again, and then be thrown away again...
Keep repeating this process!
Tarpenning also wanted to save some face for Lin Fan, but Eberhard showed no mercy at all, riding a brilliant horse and almost sealing the victory a few laps in advance.
Seeing this, the employees no longer wanted to cheer up. The first place was no longer in suspense, so what was there to be excited about?
In the end, Eberhard finished five laps first with an advantage of less than half a lap, and Lin Fan ranked second with a few car positions ahead of Tarpenning. Tarpenning arrived last and took the third place he had designed.
.
After parking the car, Lin Fan got out, took off his helmet, turned and took a deep look at Tarpenning, who was nodding and smiling at him.
He looked at Eberhard again, who had won the competition completely. The previous gloom was gone from his face, with a somewhat proud smile on his face.
Lin Fan didn't say much, and waved his hand to the onlookers, "I'll treat you to dinner tonight."
When they heard that there was food available, the employees cheered.
"Let's go and have a drink together tonight."
Lin Fan approached Tarpenning and Eberhard and said with a smile.
"OK!"
Tarpenning smiled brightly and seemed to have completely forgotten his previous unhappiness.
Eberhard vented his emotions and felt much better. He nodded and said, "This is a great idea!"
Lin Fan didn't know what the two of them really thought, but it seemed that Tarpenning should have understood what he meant.
He had just felt Tarpenning's release, which was a sign of goodwill.
Eberhard, on the other hand, was like an idiot, covering his head and driving wildly.
After finding a few employees to drive the eight sports cars back to the company warehouse, Lin Fan took the vast number of employees to find a place nearby for a dinner.
The party officially started in the evening when all employees arrived.
Lin Fan sat next to Eberhard and Tarpenning, chatting and drinking.
After a few glasses of wine, the two of them opened their hearts and began to pour out their sorrows to Lin Fan.
"Lin, it's not that I don't work seriously. If you go to the front line in person, you will find that there are really too many problems that can't be taken into consideration. Everything needs to be innovated. Many areas are blank..."
Eberhard took the initiative to talk to Lin Fan and began to defend himself. Today he was criticized and he felt very aggrieved.
If there hadn't been this game and this dinner, he wouldn't have wanted to talk so much.
He somewhat understood Lin Fan's goodwill and comfort, and decided to communicate with Lin Fan to reduce some misunderstandings between the two parties.
Lin Fan immediately caught this subtle psychological change and began to comfort Eberhard with kind words.
Sure enough, Eberhard felt a lot relieved after hearing Lin Fan say a few nice words, such as recognizing his contribution to Tesla.
They exchanged glasses of wine and exchanged cups, bringing this matter to an end.
Lin Fan didn't know whether it was perfect or not, so he didn't jump to conclusions easily and had to observe further.
The Santa Clara County Auto Show is here as scheduled. Tesla attaches great importance to this auto show because it is the first public appearance of their new car company.
After three years of development, the cart has now been built. It is a mule or a horse, and it is time to pull it out for a ride.
To this end, Tesla took out four of the eight remaining Roadster sports cars, two black and two red, and sent them to the exhibition booth as a display car for visitors to the auto show and reporters to contact and test ride.
,Photograph.
It's not that they don't want to take out more, but that Eberhard and Tarpenning are worried that something will go wrong during transportation and they will be caught in one fell swoop.
Two days ago, Lin Fan drove all eight cars out at once, which was enough to make them feel distressed and frightened.
Fortunately, there was no accident and the car was intact. Otherwise, I might have ended up with Lin Fan.
At the booth, the four Tesla sports cars were covered with black cloth curtains, completely concealed.
At this time, the audience had not entered yet, and the staff passing by were very curious about what the car covered under the cloth looked like.
Judging from the silhouette and height, it should be a sports car.
The logo on the booth is also very eye-catching, like a hammer.
The staff thought about it for a long time, but couldn't remember which car brand it was.
Maybe it's an unknown sports car workshop in Europe! The staff thought so.
Lin Fan, Eberhard, and Tarpenning were talking, while Gene was communicating with several tall blond car models in cool clothes.
"Lin, what do you think users would think of Tesla after seeing it?"
Eberhard seemed to have completely forgotten the unhappiness of the previous days and asked Lin Fan with a smile.
"I don't know how to evaluate it. I guess he must have signed a check for us without hesitation."
Lin Fan shrugged and said in a joking tone.
Tarpenning frowned, "Do you think the price of one hundred thousand dollars is acceptable to users?"
"We have considered this issue before, okay?"
Eberhard answered first, spreading his hands, "The customer group we are targeting is the type that is not price-sensitive.
What does it mean to be insensitive to price? It means buying things without considering the price, like someone like Lin."
Lin Fan chuckled. Indeed, the price of 100,000 US dollars is very high. Buying a brand new Porsche sports car at this time is about the same price.
Compared with a Tesla sports car with many technical problems and a Porsche sports car with mature technology, in the eyes of most people, the latter is obviously better.
Only rich customers who are not short of money can buy a Tesla sports car like a toy and go back to study it, while pretending to be cool in the circle: I have an electric sports car, but you don’t?
As for the actual use, compared with other mature fuel sports cars, it is not inferior at all.
"Not to mention the selling price, our manufacturing cost alone is 70,000 US dollars per unit, and if we sell one for 100,000 US dollars, if we factor in the research and development expenses, we will still lose money."
Tarpenning patted the Tesla sports car that was covered with a cloth curtain, "What I'm really worried about is the full payment reservation. People either buy the car in full or pay a small amount in cash. I haven't heard of our kind of payment." Full deposit required.
I don’t know if anyone is willing to accept such a booking method?”
Eberhard said in an uncertain tone: "There should be, this is the world's first mass-produced electric sports car.
Just to be ranked number one in the world, you should sign a check!"
"That's not necessarily the case. It depends on the auto show in the past two days."
Tarpenning looked serious and very worried.
Infected by the mood of his partners, Eberhard, who was originally extremely optimistic, also stopped smiling and became a little frowning.
In the final analysis, neither of them had much confidence in whether the public would accept this sports car and their full-price booking method.
And why do they want to make full reservations?
This is because the two people have negotiated to use this method to make some money and reduce their reliance on equity financing.
The combined equity of both of them is less than one-third, and has been diluted by two rounds of equity financing.
If another large amount of financing is raised, in addition to being reduced to working for capital, the right to speak in the enterprise will be reduced.
In addition, raising some money and generating some revenue for Tesla will also be conducive to subsequent financing, and the valuation quotation will also have the confidence to be higher.
Because this shows that people really buy Tesla cars, and the business story can continue to be told.
Lin Fan knew to some extent what the two were planning, but he didn't try to stop them and allowed the two of them to develop freely.
"Later, if you do this, you can bring out the curves of your body and combine them with the curves of our sports car. The man and the car will become one, and you will be able to keep a stunning piece of it..."
Gene was teaching the girls how to stand, and also gave a demonstration himself, leaning on the car and making an S shape.
Lin Fan took one look and said he couldn't bear it, his eyes were polluted.
"Jean, come here."
When he heard the big boss calling him, Gene stopped hanging around the car model and ran over to Lin Fan and the others.
"Lin, what's going on?"
Lin Fan pointed to the distance, "Nicholas is also here to participate in the exhibition. After the audience enters the venue, you change your clothes and pick up the hanging exhibitors. Go over and spy on the military situation and see what they are doing.
How is the car?"
"Oh, being a commercial espionage? I'm the best at this."
Gene was very confident and took on the task without blinking an eye.
"Nicola is also here to participate in the exhibition?"
Tarpenning was very surprised, and Eberhard was also very interested in the news and came together.
Lin Fan nodded with a calm expression: "Yes, I just walked around and saw a Nikola booth with two cars. Like us, they were covered by a curtain. I don't know what the cars are like.
.”
Eberhard and Tarpenning frowned. They had never taken Nikola as a competitor lightly, and had specially assigned people to keep an eye on the company. Any major progress would be reported to them.
Now Nikola has built two cars quietly, and even they have not received relevant information.
Did Nikolai raise the level of confidentiality? Or was the secret behind the bribe exposed?
In fact, for such technology companies, it is normal for them to send commercial espionage to each other.
Some time ago, they discovered a commercial spy sent by Nicholas.
In addition to firing and prosecuting the employee, they also increased the level of confidentiality and the core technology will not be easily accessible to new employees.
Even old employees have begun to be issued work computers and are not allowed to take the equipment home.
The company's computers are all equipped with software that can monitor what is done on the computer, such as inserting a USB flash drive and copying data.
This was a war without gunpowder, and both sides used all kinds of martial arts.
"That's really something you should pay attention to!"
Eberhard nodded and frowned: "Nikola has built a prototype car in such a short period of time. I doubt..."
Eberhard glanced at Lin Fan and Tarpenning, and lowered his voice: "Our technology was stolen!"
"This possibility cannot be ruled out!"
Tarpenning nodded heavily, his face solemn.
Lin Fan was also a little unsure and would not express his opinion for the time being.
After a while, David Rains, wearing a T-shirt with a Tesla logo printed on it, jogged to the booth and shouted: "They're coming, they're coming."
Lin Fan glanced at several people, and Eberhard, Tarpenning, and Reines each stood next to an exhibition car.
In less than two minutes, visitors to the exhibition with different skin colors poured in like a tide, walking around and looking around.
Some people were attracted by cars, others by car models, and a few people left the group from time to time.
But there were still quite a few visitors coming to Tesla's booth.
Lin Fan and the other three people put their hands on the curtain.
After a group of spectators approached the Tesla booth, they lifted the curtain.
The four shiny new sports cars with unique shapes immediately attracted the attention of passing spectators.
Lains stepped forward to look out at the gate. What he was waiting for was such an opportunity, an opportunity to make a stunning appearance.
In the crowd, a dozen young men pushed aside the spectators blocking the way and rushed to Tesla's booth with unstoppable momentum.
The corner of Lin Fan's mouth twitched and he glanced at Straubel, who was among a dozen young men. Is this the "Sun Kie" you invited?
He was also convinced by this uniform posture.
Looking at Lin Fan's eyes, Straubel shrank his neck, knowing that he had not grasped the opportunity well, so he became a little anxious.
But it's okay, there is still hope.
Straubel glanced at several Japanese guys around him.
These people understood, and followed the routine they had rehearsed in advance, and began to ask the staff wearing Tesla work clothes, trying to look like they were interested in the car.
Please tell me that it is Eberhard and Tarpenning who are worried about the cold start and have made complete preparations.
They both also had headaches, and the traces of the performance were too obvious, which was a bit of a headache.
Lin Fan, Eberhard, Tarpenning, and Reins all wore Tesla work clothes, turned into salesmen, and started talking to the guy from Japan.
"Hey man, this car is so beautiful. How much does it cost? I want to order one."
Lin Fan looked at the freckle-faced white boy in front of him who was asking questions. The edges of his T-shirt were all threadless.
I came here to make some quick money today, and I didn’t even mention changing into new clothes.
Lin Fan tried his best to smile professionally: "This is the world's first electric supercar Roadsters launched by our Tesla company...
It only takes four seconds to accelerate from 0 to 100 mph, beating Porsche and Maserati sports cars in the same price range...
It can last 250 miles on a single charge, enough to take you around San Francisco..."
After hearing Lin Fan's loud introduction, the hesitant audience who had been wandering under the booth also became interested, and some people began to come up to the stage to look at the car.
Lin Fan deliberately spoke louder so that the audience watching in the audience could hear.
His purpose was achieved!
Emotions are contagious, and people tend to follow the herd. More and more audiences are crowding onto the stage.
The small booth could hardly hold so many people. Looking from a distance, it was densely packed with heads.
Several car model girls were squeezed here and there, and a few sluts were squeezing their hands.
The scene was extremely chaotic, and Lin Fan was pushed off the stage.
Someone started to pull open the car door, trying to look inside the car, but the door didn't move at all and couldn't be opened at all.
At this time, someone finally remembered the staff member they had pushed aside and called out to the staff member to open the door.
Lin Fan borrowed a speaker from Ford in the booth next to him, joined Eberhard, Tarpenning and others who were also pushed out of the booth, and began to fight back to the stage.
"Don't crowd, please line up one by one..."
The trumpet roared, and with Eberhard, Tarpenning and others on the sidelines maintaining order, the situation gradually came under control.
Straubel was a clever man, so he gathered a dozen of his younger brothers, lined up in a line, and began to demonstrate to the others.
Do you still have to queue to see the car?
Some people left cursing, but more people still wanted to see what the electric sports car looked like up close.
As a result, a spectacle appeared in front of the Tesla booth.
A long winding dragon went around the booth in several directions, wrapping around and around...
After the scene became orderly, Tesla began to receive customers to view cars.
We can only accommodate sixteen people at a time because there are only four cars.
A salesperson faces four customers, starting from Tesla's appearance and introduction of various parameters, to the car's price and how to reserve the car.
Someone in the audience heard one hundred thousand dollars, cursed and walked away with another batch.
But there are also many people who stayed and didn’t necessarily want to buy it. I just took a look and didn’t buy it.
The lively scene at the Tesla booth not only attracted the attention of ordinary visitors, but also attracted the attention of other exhibitors and automotive journalists, who also gathered around to watch.
Because the exhibitor staff were wearing work clothes and they were all in the same industry, they were too embarrassed to come to the booth. They just stood on the outside of the crowd, watching from a distance, discussing with each other, and making comments about Tesla cars.
The automotive journalists didn't have so many worries and showed their press cards and cameras one after another.
Then the light turned green all the way, and Tesla staff let me go directly.
After the automotive journalists went to the booth, unlike in the past, this time they rarely focused their cameras on various car models with rough clothes and cool clothes.
Instead, he did some human work and pointed the camera at the Tesla Roadster. He squatted or stood and photographed the car from various angles.
Tesla needs brand exposure and needs to increase its reputation, so it is so courteous to reporters and does not let them line up to see the car.
Lin Fan felt that both himself, Eberhard, and Tarpenning had all underestimated the magic power of Tesla.
The visitors who came to the auto show were so enthusiastic, and they successfully attracted the attention of so many automotive journalists. There was no need to hire a part-time employee to serve as the atmosphere team.
In addition, because he did not accurately predict how popular Tesla would be at the show, the manpower sent to attend the show today was somewhat insufficient. As the major shareholder and chairman, he still had to go to the sales pitch in person to explain the car to customers.
Lin Fan, Eberhard, Tarpenning, and Reins stood on the stage for forty minutes and gave four rounds of introductions, each of which only lasted ten minutes.
Once the time is up, if you are interested in placing an order, please come aside to discuss it in detail.
No intention, sorry, please step down and let the next group of people look at the car.
They received four batches of customers one after another, one batch of sixteen people, a total of sixty-four people.
They were all prostitutes for nothing, no one took a test drive, and no one placed an order.
It’s not like no one asked for a test drive.
On the contrary, there are many people who have proposed test driving.
But considering that there are too many people who are prostitutes for free, and there are too few manpower, it is impossible to take care of them.
Therefore, Tesla added a test drive condition and paid a $10,000 deposit.
This one directly repels most people.
Although Tesla promised that after the test drive, the $10,000 deposit will be refunded intact provided that there is no damage to the car.
But no one is willing to test drive it, because many people really can't afford such a large sum of money right now, and they don't support credit cards.
No one was willing to take a test drive, which gave Lin Fan and the other three people a bit of a bad feeling. Don't tell me that it's not a hit, right?
Lin Fan sent away the fourth batch of customers who came to see the cars for free, and welcomed the fifth batch of customers who came to the stage to look at the cars.
When he was about to introduce the car, a white man in his thirties with slightly bald hair waved his hand, "No need to introduce, I just heard it in the audience.
If you pay 10,000 US dollars for this car, you can test drive it, right? Let me experience it, and if it suits me, I will place an order."
Lin Fan looked at this bald man wearing a plaid shirt and carrying a backpack. Unexpectedly, he was the best among them, so he took the initiative to ask for a test drive.
This kind of customer is obviously not short of money, so how can he let him go?
Lin Fan immediately called to the girls in the venue, "Take this gentleman to the rest area for a cup of coffee!"
After finishing speaking, Lin Fan said to the bald man: "The test drive is already on the road. Please wait a moment."
The man nodded. He was really interested in this car, otherwise he wouldn't have the patience to wait in line for more than half an hour.
A Tesla female employee with a good face and a good figure walked over quickly, made a "please" gesture, and led the bald man to the rest area.
Lin Fan looked at the remaining three customers, somewhat expecting another high-roller to appear.
He asked the three customers to wait a moment, ran to find Eberhard, and told the latter to quickly deliver all the remaining four cars in the warehouse and put them on the road outside the exhibition area for test drives.
When Eberhard heard that he finally had a test drive customer and that he was interested in making a deal, he no longer cherished the four treasures. He called back to the company and asked his employees to deliver all the cars quickly.
Lin Fan returned to where he was standing before and continued to explain the car to three customers.
When he finished explaining patiently and asked the three of them if they had any intention of test driving, all three of them said they would think about it, then quickly rushed into the crowd and disappeared.
Lin Fan has never worked in sales, but he also knows that everything requires patience, and he continues to receive batch after batch of customers attentively.
Soon, the time came to noon.
When it was time to eat, the number of visitors in the exhibition area suddenly decreased a lot, and they all went out to eat.
The long queue under the Tesla booth has also shrunk a lot.
The first group of spectators who lined up had basically seen the train, and those who lined up now were basically latecomers.
Regardless of their hunger, these people still insisted on queuing, and they felt like they would not stop until they saw the bus.
Among the dozen or twenty batches of customers received in the morning, except for Lin Fan, who had accumulated several potential customers, the other three people also met a few who wanted to test drive.
Replacement employees sent from Tesla's Silicon Valley office had also arrived early. A group of people took customers on test drives on the road outside the exhibition area. A group of people took over for Lin Fan and the other four people and continued to introduce the car to customers waiting in line.
Lin Fan was also replaced.
The person who succeeded him was Straubel, who paid the part-time workers, changed his vest, put on work clothes, and started working as a salesperson again.
Lin Fan was sitting in the rest area, eating burgers, drinking Coke, and looking at the booth, which was still very busy.
Tarpenning, who was sitting next to him, took a bite of his burger and muttered: "Lin, I took a total of twenty-five customers to test drive the car this morning, and ten of them signed the check.
In other words, in one morning, we sold ten cars and added $1 million to our account."
Lin Fan didn't think this number was that big. Many of the dealers present today sold more than that.
They are one of hundreds or thousands of dealers of a car company, but they are an entire car company.
In comparison, Tesla's sales results are simply unattainable.
But a journey of a thousand miles begins with a single step, and you have to eat it one bite at a time.
He smiled and encouraged: "Not bad results. This exhibition will last for two days. At this pace, we should be able to sell forty cars."
It's okay if I don't speak, but my throat hurts when I speak.
Lin Fan talked for three hours this morning without stopping, and his throat was filled with smoke.
Although he has only sold a few cars here, he still has a lot of information through talking to customers, including customers' various concerns and doubts about electric vehicles, as well as their reasons for not buying Tesla.
Among them, the most important one that appears most often is that the price is too expensive and the price-performance ratio is not high.
In fact, he calculated based on his conversation with customers in the morning that if the price was reduced to $50,000, the sales volume might be several times higher.
But right now, the cost of building a car is too high. In the short term, there is no way to bring the price down. We have to increase sales volume and reduce marginal costs. In terms of technology, more breakthroughs are also needed.
Precisely because he gained a lot of insights after contacting customers, he just told his employees that after the exhibition, everyone must submit a report summarizing some customers' opinions, doubts, etc. about Tesla.
Collecting these things will be of certain benefit to them in improving their products and research and development strategies.
"I suggest that you can participate in more exhibitions like this in the future and sell dozens of cars a day, hundreds a month, thousands a year...
By accumulating little, Tesla will eventually become a mature car company, selling millions of vehicles annually."
Ten cars were sold this morning, and Eberhard was quite optimistic. He was thinking about selling millions of cars a year.
"Auto shows alone are not enough as a sales channel. We do not engage in the dealer model, all is direct sales, and we must also start to build online sales channels.
"The Beauty of the Sun and the Moon"
For example, Tesla's official website, in addition to displaying various pictures, videos, and performance parameters of the car, also adds an online consultation and ordering function;
Another example is Amazon. We can try to enter it, open an online store on it, and sell cars through e-commerce;
There are also official Facebook and YouTube accounts that need to be opened as soon as possible, so I can do brand promotion if I have nothing to do..."
Eberhard Tarpenning listened carefully and nodded in agreement from time to time.
After finishing the burgers, the three of them started to work again.
Lin Fan noticed a familiar figure wandering under the booth.
Musk looked up and met Lin Fan's gaze.
He looked at Lin Fan with a somewhat complicated look. He had heard from employees about Tesla's hot sales scene today.
Nikola's booth was originally surrounded by a large group of spectators in the morning.
But then Tesla shipped a test car, which suddenly overshadowed Nikola.
It's not that he didn't think about regaining the venue and retaining the audience, but there was no way. They didn't have any test cars, only a few cars on the stand. 鵵婲小徾网