The large contract signed by Adidas and Chinese football player Wang Ai was exposed in the presence of dozens of European media. The contract amount was as high as 85 million euros, which shocked the world.
In Europe and the United States, it is somewhat better. After all, a star with a certain level of influence will definitely generate a certain level of endorsement fees. In other words, how famous the star is and how strong its ability to drive consumers directly determines its endorsement fees.
, so it’s not surprising that there are so many big contracts in European and American society. But in China, this number is no less than a nuclear torpedo. Because these days, except for a few people, most Chinese people don’t have much contact with European and American society.
It’s hard to intuitively feel Wang Ai’s influence in Europe and the United States. This endorsement contract has shown that Wang Ai is on the same level as Beckham, Casillas, Agassi, Duncan, and Thorpe, and even Lion Kahn is not on the same level.
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Wang Ai has been carefully maintaining his personal image in the past few years. Through the combined effect of his own hard conditions, such as academic studies and performance on the football field, as well as soft conditions, such as the media environment, such as the reputation of fans of various professional teams, etc.
This is the final result.
It is difficult for people in China to feel this personally. After all, the gap between the rich and the poor in China and Europe and the United States is still very large. Although Liu Xiang has been crazy about advertising in the past few years, the amount of money is still too large after all.
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In addition, in the business circle, the impact of this contract is also huge. After Wang Ai attended the press conference on the first day and returned to London the next day to watch a game, Leonie made an urgent call and reported that the
She was coming the next day, because several important invitations were sent to her, and some things that had never been negotiated were also coming to light. This forced Leonie and the three of them to interrupt their boss-paid spa trip in Aachen.
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Now Wang Ai's agency is CY Sports Agency managed by Leonie, but Wang Ai's assistant is Constance. The work scope of these two people overlaps a bit and needs to be re-divided. They all work with Wang Ai as the center.
No matter what kind of feelings they have for each other and Wang Ai, work still needs to be done. At the same time, although Xu Qinglian is dedicated to school, Leonie knows that she arrived at Wang Ai's house very early, and the weight is quite heavy, and she cannot go past her, even if she doesn't care.
.So the trip to Aachen was actually the coordination of the three girls for their future work.
However, the plan could not keep up with the changes, and there were a lot of corporate invitations, large and small, that Leonie couldn't handle at all. And the old man Schlapner had just signed a big deal and actually went to a small island in the Pacific for vacation.
, and couldn't be contacted for a while. So, she had to go into battle in person.
Of course, Wang Ai also had something to discuss with the three of them.
At the villa in Cobham, Wang Ai trained normally in the afternoon and waited for the three of them at home in the evening.
When they arrived in London, it was Xu Qinglian who naturally made the decision. She rented two cars and drove the two foreign girls to the door of her house. At this time, Wang Ai had already greeted her outside.
It was drizzling again tonight. Wang Ai took the three of them into the house one after another under an umbrella. Leonie, who is 181 centimeters tall, looked elegant even in the rain. Xu Qinglian walked quickly to the corridor without losing her temper.
Grace, only Constance screamed softly through the door.
A group of four people entered the main house, walked through the corridor under the guidance of Wang Ai, and arrived at the side room with a small garden on the west side. A ray of yellow sunset shined through the glass window on the wooden table in the middle of the room, with several tables placed next to it.
A chair. Sometimes Wang Ai will think about problems here. There is no computer in this room. The difficulty of acquiring knowledge in the Internet era has suddenly decreased, but it also causes people to be bombarded with information. From the perspective of absorbing knowledge, it is swallowed up, and the learning time is getting longer and longer.
The longer it goes, the less time there is for thinking. The lack of language and the loss of personality are taboos for scholars. So Wang Ai sometimes stays away from the computer in this room and focuses on thinking.
Yan Zhu, Zhao Dan and Xu Qinglian's two female guards all stayed outside the house, giving the four of them space.
Wang Ai took the coats of the three and hung them up. He turned around and looked at them with a smile. He kept clicking his tongue without saying anything. He kept looking at them and saw that the three of them were a little unnatural. Among them, Leonie was the shameless one.
Thick, Xu Qinglian is also thick-skinned, and can barely hold on, but Constance is thin-skinned, so Wang Ai dare not raise her head, like a quail.
In the past two days, she mustered up her courage and suffered a lot. On one side was Leonie, the German lion, and on the other side was Xu Qinglian, the Northeastern tiger. But she was not even a Spanish bullfight.
, is actually a herbivorous red deer. The natural oppression in the food chain makes it difficult for her to express any opinions. For the past two days, she has basically been following them, taking baths when they are told, shopping when they are told, and shopping when they are told.
Take it, open your mouth when you ask for a meal, and don’t know anything else. Did the lions and tigers fight? How did they discuss it? Was there a secret confrontation? I don’t know anything.
In short, it was extremely pitiful. The next time something like this happened, Constance made up her mind not to get involved again.
"Have you seen enough?" Leonie couldn't help turning her face and raising her eyebrows.
"Alas!" Wang Ai sighed and sat at the table carelessly: "Do you know why I want to go to Aachen with you?"
Xu Qinglian leaned back in the chair and smiled unchanged. Leonie held her chin with one hand and curiously waited for the answer. Even Constance raised her head carefully.
"I'm afraid that if you fight, you are both so beautiful, and it will be bad if you scratch your face, and I will feel bad."
Xu Qinglian pursed her lips, but she didn't say anything. Constance's eyes flashed with confusion, and she suddenly shrank her neck again. Leonie curled her lips: "Boring! That's what you said?"
Leonie's green eyes turned to Xu Qinglian, looked at each other with black eyes, then glanced at Constance with brown eyes, smiled at the two of them, and then looked at Wang Ai with a mischievous face, and suddenly crossed her arms
Holding his chin: "I have a big decision to tell you."
"Oh?" Wang Ai smiled and pushed the drink on the table to her, waiting for the next step.
"I decided..." Leonie said in a long voice: "Be your love rival! Why can't I pursue such a beautiful Qinglian, Kangsi? Why can't I have it? The opposite sex only has reproductive impulse, while the same sex is selfless.
True love. And, let me tell you a little secret, I slept with them all the night before yesterday."
As soon as the words fell, the three of them all looked at Wang Ai together. Seeing Wang Ai's smile freeze on his face, they burst into laughter.