Wang Ai, his family, and team are preparing for this major breakthrough. Wang Ai's sponsors and friends are also taking action, including CCTV Sports Channel.
Just as the Football Association held a meeting specifically for him to decide whether to award him the honorary title of "Ball King", the sports channel was also holding a small meeting, including major broadcasters such as Zhang Bin, Liu Jianhong, Duan Xuan, He Wei, and Lin Long, as well as special broadcasters from
The main station invited the deputy director to attend.
The core of the research was of course how to arrange the program around this major breakthrough. It was only He Wei's temporary proposal to produce a special documentary that attracted the deputy director's attendance.
Many times, CCTV's statements are regarded as statements from high-level officials. Although sometimes they are a reflection of CCTV's own will, most of the time they do come from higher-ups, especially when there are some major statements and major actions.
Among them, documentaries are the most formal, equivalent to some kind of seal, something that is stamped and authenticated. Once broadcast, it will not only affect the public's perception, but also the opinions of all aspects of the person being recorded.
practice.
For example, we can no longer release some scandalous material, and we can no longer express some criticisms that cannot be justified, at least to the formal media.
Because the will of the country often changes, a person may have been favored in the past, but suddenly became an outcast for unknown reasons. Outsiders can't tell what happened. They only know that the person is finished, or they can guess what big deal they have offended.
But sometimes this kind of thing may not have the will of the country at all, but be carefully set up by a small group of people. Therefore, regular "certification" is necessary for some important figures, especially those with large private influence.
character.
For example, there are countless people like Wang Ai who have tried to bring him down over the years. It is enough to get rid of those who hate the Kuomintang and have red eyes, and just represent the opponents in the endorsement market. Obviously, Wang Ai has succeeded.
Since he has been number one in the celebrity income list for many years, and often far exceeds the sum of the other top ten people, he is a giant whale in the endorsement market.
The giant whale dies and the fish share the fat!
In the media, especially the core media such as sports channels, Wang Ai's friends are more sensitive than Wang Ai in Europe, and can better detect the various undercurrents surrounding Wang Ai. Therefore, in this working meeting, both the Golden Globe and
The award went from 3 to 4. Wang Ai's comeback after two years was clearly necessary, but Wang Ai's friends were also worried about him.
The deputy director on the rostrum was well aware of all this. He made his attitude clear at the beginning and expressed his support. He shortened the process of the meeting and entered the formal content discussion stage. Over the past 10 years since 2001, Wang Ai’s CCTV
I have countless friends. At the peak of sports channels, 80% of the year's advertising expenses were directed at Wang Ai. Whenever Wang Ai's game is broadcast live, it must be the time with the highest ratings, and even put pressure on other channels. Wang Ai's schedule is not only
It is a sports channel, but also other channels. It is to avoid the viewing pressure of the majority of fans to change channels, and they have to adjust the programs. Because Wang Ai is always in Europe, and the games are often in the middle of the night, the contradiction is not so deep. Sports Channel
As a result, it has become popular in terms of both ratings and advertising revenue, and its status within CCTV has been continuously improved, and it is even often at odds with the economic channel.
Before the clear opinion of superiors, no force can stop the sports channel's enthusiasm for Wang Ai.
Therefore, while the Football Association meeting temporarily shelved Bai Guanghai's suggestion and retained a wait-and-see attitude, the working meeting of the sports channel successfully passed the proposal to produce a special documentary for Wang Ai's fourth Golden Globe Award. Zhang Bin personally took the initiative, and various parties
Director Lu acted urgently. It was less than a week before the award ceremony. Although CCTV had accumulated a lot of material, they still had to write the script, set the caliber, select materials, cut, splice, do voice-overs and even interviews, etc.
Regarding this breakthrough, although Wang Ai is reclusive in Manchester, his supporters have already come out in droves. Needless to say, the local media in Manchester, the German media also clearly sided with Wang Ai because of Adidas, the Italian media and the French media
There are also many people who support Wang Ai, but the resistance from the local media in Madrid and Barcelona is also quite fierce, and they demonstrate the legitimacy of their leading stars from winning the award from various angles.
If a passer-by who doesn't follow football matches reads these various media statements, he would be confused.
But all this is still a stage play for ordinary people besides fans. The annual battle to expand the number of fans will not affect the judgment of the majority of professional football practitioners. On the afternoon of the 9th at Shenyang Taoxian Airport, a
The group of young people aged around 12 years old were going through the security check one by one, while the staff was taking photos with the adults leading the group.
After a while, the two leaders led the children towards the boarding gate and only then spoke privately.
"Dad, what did Xiao Wanger say on the phone just now?"
"He didn't say anything. He just said that he knew and would send someone to pick him up when the time came. He also said that the local temperature was warmer than ours, so there was no need to worry too much."
"Oh, have you told him about your retirement?"
Before the old man could speak, a girl who was following quietly beside him suddenly shouted to the young man: "Zhao Junzhe, Zhao Junzhe!"
Zhao Junzhe, who was pressing the brim of his hat, raised his head helplessly and smiled at the girl: "Hello..."
After making a fuss for a while, Zhao Junzhe came back, counted the children, and led them onto the plane one by one. When he was seated, the white-haired old man next to him said, "You haven't had much contact with him these years, have you?
"
"Isn't this thinking that he is too busy? You said that I, the captain of a mid-to-lower team in the Chinese Super League, are too busy to touch the ground. How busy is he? He still has to go to school, so I think there is nothing wrong with him.
I stopped contacting him." Zhao Junzhe took off his hat and put it in his hand: "Besides, in terms of work relationship, he is my boss's boss's boss. I have contacted him too much, so I'm afraid that others will think otherwise."
The white-haired old man hummed: "You must hurry up and take the exam for your coaching certificate. I can push you up, but your incomplete procedures are still a problem. You know how much the group attaches great importance to us, Young Master Liao. We have allocated funds year after year and built a luxurious training ground.
The level is no less than that of the southern teams. It’s interesting enough. There are many people eyeing this position.”
"Dad, don't worry, I have signed up for the Football Association training class, and Chen Yang also said hello to me."
"Yes." The old man responded and was silent for a while. He turned to look at his young disciple with relief: "Xiao Zhao'er, others directly join the first team and become an assistant coach. After a few years of training, you can get started. In the end,
At least you can choose between A and B based on your qualifications. But I asked you to come to the junior team to take over my squad, don’t you feel aggrieved? Tell the truth!”
"Hehe." Zhao Junzhe looked at Zhang Yin's serious face: "It's a little bit, but I've figured it out a long time ago."
