"Are you kidding? Brother, didn't you say just now..."
Upon hearing the sudden news, Chi Jingyuan hesitated for a second, seemingly unable to react and asked in disbelief.
He actually knew that Park Jae-hyun never joked about serious matters, but he still felt that it was a bit too sudden...especially since they had just talked about this topic, and it suddenly changed within a few minutes, and he was inexplicably infected with a sense of humor.
.
"Of course it's true. Agent Cui from SM called me and just confirmed that he informed us immediately." Park Jae-hyun's face was rosy and his eyes were shining. It was obvious that he was really excited at this time.
Even though he had already handled so many brand and advertising negotiations and representations for Chi Jingyuan, including many top names, he still couldn't stop the excitement in his heart at this time.
"The company said that they will reject the interview you are waiting for later. After we finish our work here, we will go directly back to the meeting. By the way, the title is for the Asia-Pacific region...
Park Jae-hyun introduced Chi Jingyuan very quickly, but before he finished speaking, the floor manager over there shouted that the break time was up, and the staff all stood up and prepared to start working again.
Although he was interrupted, he didn't give in. He leaned into Chi Jingyuan's ear and whispered in Chi Jingyuan's ear to add what he just didn't finish. Then he winked at Chi Jingyuan, who had a good-looking expression, and signaled that he would talk more in detail later when he was done with his work.
Jing Yuan also nodded, shook his head and walked towards the PD with a smile.
Although I felt a little anxious when I heard the good news, I am still an old idol after all. Especially when it comes to photo shoots such as magazine covers, I am very experienced and familiar with it, so Chi Jingyuan did not affect the efficiency of my work. On the contrary, it may be because
The mood was good, and the progress was even faster than before. The shooting ended after more than two hours. After saying goodbye to the PD and staff, Chi Jingyuan and his team quickly got in the car and returned to the company.
"...Sure enough, it is exactly what I thought before. According to the progress of the negotiations between the two parties, after observing for so long, there will be a result soon. If an official announcement is to be made this year, the fashion week at the end of September is the best time. There is enough time.
Prepare, all activities and promotions can be kept up by then... If it is to be announced during Fashion Week, judging by the time, it will be in the past few days... In fact, it is already a bit late."
As soon as the car door was closed, with the sound of the engine running, Park Jae-hyun couldn't help but turned around and said a lot. His tone was less excited than before, but more relieved: "I just told you, the title is also the same as before.
We thought the same thing before. After such a long period of research, it is definitely not a relatively low-valued title like Friend or Ambassador. The first cooperation is the official brand spokesperson."
After struggling for such a long time, the top endorsement that other fellow idols could not even imagine was secured. This is a great affirmation and recognition both for Chi Jingyuan himself and for those of them who depend on Chi Jingyuan for their survival.
Results.
"The spokesperson of the Asia-Pacific region..."
Chi Jingyuan repeated softly, savoring the agreed-upon title, and couldn't tell what he was thinking.
Hearing his tone, Park Jae-hyun looked back at Chi Jingyuan strangely: "Aren't you a little disappointed?"
"How is it possible? The Asia-Pacific region is already very good... In fact, at first I thought he was the spokesperson of the Peninsula region alone." Chi Jingyuan came to his senses and shook his head, and also laughed: "Brother, you didn't say that just now,
What kind of cooperation, fashion? Or glasses?”
The region is a bit unexpected, and the identity of the spokesperson in the Asia-Pacific region is surprising. Next is the product line. It is also important to cooperate with the spokesperson of which product line. If it is a cooperation with the brand's pillar product line, the degree of importance will naturally be different.
"Haha... It's not just fashion..." Park Jae-hyun laughed twice when he heard the words, and the excitement that had disappeared reappeared on his face. After a moment's pause, he felt Chi Jingyuan's dissatisfied eyes and announced in an excited tone.
: "You are not just a watch product line person like Jun Ji-hyun in the Peninsula region, but a full-line spokesperson covering all product lines including fashion, watches, jewelry, glasses, and handbags. It is an all-round cooperation!"
"Qingjia?" When Chi Jingyuan heard this, he couldn't help but look at him in surprise and surprise.
The Asia-Pacific region has already exceeded expectations, and the full range of spokespersons is even more surprising, and even makes him feel flattered.
Because it has indeed exceeded expectations a lot.
Although GUCCI took the initiative to contact them and conducted a very enthusiastic and serious inspection for several years, showing a serious intention to cooperate, Chi Jingyuan's team and himself did not actually have high expectations. They thought it was
'Brand spokesperson', but I didn't expect that the region would be directly 'Asia Pacific'.
The Asia-Pacific region can be said to be the most qualified regional spokesperson title besides the ‘global region’.
Chi Jingyuan had previously thought that even if they agreed, it should be in the peninsula area, or slightly expanded, and the product line should be in the fashion category, or add glasses.
After all, the peninsula is still too small. Although Kpop has developed relatively maturely in Asia, its influence has only just begun to emerge around the world.
For a luxury brand like this, which is at the top of the industry, the profession of idol is still very limited.
Judging from the current situation in 2016, it's okay to say 'Friend' or 'Ambassador', but in cooperation with top brands, titles like 'Spokesperson' are only available to the top artists.
Yes, there is only one actor named Jun Ji-hyun in the entire peninsula, and idols are even more unique. I dare not even think about it.
Even in the Mainland, which has a huge market nearby, the only person who holds the title of GUCCI's "Spokesperson" in the Mainland is Li Bingbing, who was extremely active in Hollywood in the past two years. GUCCI still considered it after careful consideration before deciding to cooperate... but it seems to have lasted for two years.
The cooperation between the two will not be renewed in the future. Recently, GUCCI seems to have a new admirer in the mainland, and it has begun to cooperate and communicate closely with Chunchun.
This chapter is not over, please click on the next page to continue reading! These top European luxury brands are still in a very cautious trial stage of cooperation with Asian artists, and there are even fewer collaborators on the peninsula who can directly provide
Chi Jingyuan's identity as a full-line spokesperson in the Asia-Pacific region is based on years of inspection and market analysis, and it is indeed very optimistic about him personally.
"GUCCI was very cautious in this cooperation, but after such a long period of research, they also made a very courageous and bold attempt and decision... In fact, I was quite surprised after hearing it... The peninsula music industry, and even the entertainment industry
In-depth cooperation with these top luxury brands in Europe is actually very rare. Anyway, Jingyuan, you have set a precedent in the idol fashion circle this time..."
"Isn't that a bit exaggerated?"
"Exaggeration? You'll know when the news gets out..."
While Park Jae-hyun was chatting, Chi Jingyuan and the others quickly returned to the company and came to the conference room to hold a meeting with the directors and directors who had already prepared here. The representative responsible for negotiating with GUCCI was excited
It also explained in detail the communication process and the results they achieved, and detailed the responsibilities and obligations of both parties, as well as publicity, endorsement fees and other related matters.
It can be seen that SM Company is also very excited about the breakthrough progress. When this representative spoke, his whole face was red, and his pair of tiny triangular eyes were stretched to one size.
For brokerage companies in the entertainment industry, fashion resources themselves are also an important indicator of their own strength. Originally, the fashion resources of the entire peninsula music industry were very abusive, and some local brands and resources were eager to grab them. Because of this,
Most artists who participate in catwalk shows and evening parties of major events basically wear black and white dresses.
Originally, among the three major companies, only YG was slightly better, but this time with the breakthrough achieved by Ji Jingyuan, SM can be considered to be on the line with the ancient and arrogant luxury goods circle. Maybe by the time Ji Jingyuan
The remaining light of the source can also be used to contact other artists in the company with some good resources.
"This Asia-Pacific spokesperson cooperation will not be directly announced for the time being. Under the strong suggestion of the brand and after our communication, the official announcement time has been determined to be placed at the fashion week at the end of September this year. GUCCI will officially issue an announcement by then.
, at the same time, offline advertising will be laid out across a large area throughout the Asia-Pacific region, and all-round local promotion will be carried out..."
"Before this, we and the artists must cooperate with each other to prepare for various matters..."
The final focus of the meeting was to change Chi Jingyuan's schedule. Because the cooperation was reached suddenly and GUCCI was urging him urgently, he temporarily added a lot of new work, and the company determined that he would no longer participate in "Monster"
All the singing and activities for the next period of time will be left in two days, that is, in early July. I will first go to the GUCCI headquarters in Italy and the Kering headquarters in France to visit the inside of the company.
Feel the heritage of 'Europe's top blue-blood brand', then have a meal and chat with the artistic director and group CEO, and formally sign a contract.
This is a process that every spokesperson must go through.
Then we started shooting hard ads and promotional pictorials for the full range of products endorsed by GUCCI in preparation for the official release in September.
Chi Jingyuan nodded and had no objection to his arrangement.
Just saying that, his return trip for the third album is over...
"Why do you feel so anxious? It's almost July. I have to shoot an advertisement right after I go to Italy. Advertising for a full line of products must be a lot of work. I haven't even finished the advertising plan yet? Do you have time to prepare?"
After the meeting, I chatted with the operating director for a few words and then walked out. Chi Kyung-won was communicating with Park Jae-hyun in the corridor.
"I heard that GUCCI has actually decided to cooperate before. Many things have been prepared in advance. The proactive style and planning of the advertisement have been carefully considered..." Park Jae-hyun learned some secrets: "Even I heard
Representative Li said that they have even chosen the photographer.”
"...Although it is said to be a cooperation, the brand side definitely occupies a completely dominant position. SM has no say in this kind of thing, after all..." As he said this, he shrugged helplessly: "It's even possible
SM's voice is not as high as your own, so you can put forward some opinions on advertising, because GUCCI is just optimistic about you."
"As long as it's not a nude blockbuster, I probably won't have any suggestions." Chi Jingyuan squinted his eyes and made a joke.
He actually agreed with Park Jae-hyun's statement.
When he walked into the elevator, just as he was talking, he suddenly remembered something:
"By the way, weren't we originally scheduled to shoot the music videos for two songs from the reissued album in early July? What should I do if I go to Italy for work?"
During the busy overtime and practice in the past few days, they have become proficient in the dance of the two title songs of the re-released album "LOTTO" and "Blood, Sweat and Tears". The recording work has also been completed. The specific return is confirmed in early August, and the filming of the MV
The time has also been set for July 2nd, and judging by the time, the set should have been set up.
Park Jae-hyun seemed to be prepared, and he easily pressed the elevator door button twice:
"I just discussed this with the head of the record department. Everyone else will shoot their individual shots first, extend the rental period of the venue and reserve the scenery. After you come back, we will shoot the group and your personal shots together."
"That's fine."
…………
There is a lot of work related to spokesperson matters, including a series of preparations for publicity in the future, which requires a lot of exchanges and communication between the two companies. However, these things are done by specialized personnel of the company, and there is no such thing as shooting the advertisement and officially making it public.
At that time, Chi Jingyuan actually didn't have much to do personally now.
This chapter is not over yet, please click on the next page to continue reading the exciting content! However, once your identity is disclosed, you will go out for some activities in the future, or even go to places where you are at risk of being photographed by fans, you must pay attention to your dress and appearance.
Now, at least in public, his accessories and even clothing must be of the GUCCI brand.
This is also one of the responsibilities of being a brand spokesperson. GUCCI has paid so much endorsement fees and is preparing to fully promote it in the Asia-Pacific region just to let him bring the goods.
It's just that his favorite Doraemon and Pokémon clothes are not very easy to wear. After all, in many people's subconscious minds, this kind of anime costumes don't go well with fashion.
But this thought actually made him a little uncomfortable... It would be great if GUCCI and these well-known anime could produce joint fashion and accessories in his name.
I feel like a lot of people will like it...
The conclusion of the cooperation with GUCCI made Chi Jingyuan feel very good. After the company confirmed the specific contents of the contract, at around 7 o'clock in the evening, he received a call from Park Jinying, put on his bag and went to the appointed place to eat.
.
We had made an appointment to have a meal together before.
Because it was a private dinner, he didn't ask Park Jae-hyun to follow him and drove here by himself. After parking the car in the underground parking lot, he disguised himself and went upstairs to the agreed upon location.
This place was found by Park Jin Young. It is a relatively high-end Italian restaurant. I heard that the taste, service, and even the decoration here are very good and very stylish. From time to time, he invites some of his artists to have dinner here.
, Twice seems to have had dinner together here before their debut.
I don’t feel anything else, but the decoration is really good. Bright lights, clear lines and simple shapes make the whole space look more tidy and orderly. The abstract paintings full of artistic style hanging on the wall make people feel inexplicably.
A sense of beauty and luxury.
In the past, Chi Jingyuan could not appreciate paintings of this style, but now, perhaps because he was in a good mood, he thought the lines and colors of these paintings were quite beautiful.
Under the guidance of JYP's assistant, he walked into the box humming a song.
The private room is very large, and three ceiling chandeliers, one large, two small, illuminate the whole room brightly and brightly. It adheres to the consistent decoration style outside. It is more like a business conference room in a luxury hotel than a dining room.
Before he could say anything, the two people who were sitting on the sofa suddenly stood up and looked at him with different expressions, but did not speak. Instead, they all looked at Park Zhenying next to them.
"Jingyuan, here we come." Park Zhenying, who seemed to be talking to Twice, also started to say hello with a smile on his face, and at the same time took the initiative to greet him.
"Brother." Chi Jingyuan also waved and exchanged greetings. While taking off his mask, he glanced at the people in the room and complained politely with a smile: "Why are you so solemn?"
Secondly, the place they chose to eat was luxurious. Twice and the others were originally sitting on the sofa. As soon as they saw him, they all stood up and stood upright, just like recruits when they saw the instructor. Chi Jingyuan felt that they
It's better to salute and shout loyalty.
"Haha..." Park Zhenying laughed and said haha. At the same time, the eight girls from Twice immediately bowed softly.
"Senior Aniha Saiyo..."
The few people who were accustomed to calling him Oppa stopped calling him, and returned to the title of senior... Although several people were smiling, when Chi Jingyuan looked over, Mingjing Nan exchanged it with him without leaving any trace.
With one look, Zhou Ziyu had big eyes, Minazaki Sasha and Kim Dahyun both grinned and smiled a little silly with their front teeth exposed, while Lin Nayeon actually also had a little smile and looked at Chi Jingyuan with very smart eyes.
s face.
It was obvious that we were having a meal together in private, but Chi Jingyuan came over wearing a hat and no makeup, and the private server was still very ordinary short-sleeved jeans, but JYP did it a little too formal... Needless to say, it must be because
Park Jin Young’s reasons.
But fortunately, everyone is still wearing private clothes, and they look pretty good...
A long strip table was solemnly placed in the private room, with a dark blue tablecloth spread on it. At this time, tableware was already placed in front of each stool. Park Zhenying gestured to the assistant next to him to serve the food, and at the same time stretched out his hand to gesture to the pool view.
The source sat down directly.
“What do you think of this restaurant?”
"Hmm... It's still too solemn. It feels like a business party. When I came in just now, you stood up to say hello. Did you just rehearse it?" Chi Jingyuan hung his bag on the back of the chair and sat down at the long table.
He was in the middle of the room, facing Park Jin Young, and at the same time he looked at the girls beside him who were also pulling out their stools to sit in.
Minatozaki Saka and the others who were caught by his gaze covered their mouths and laughed sheepishly, pulled out stools and sat in.
There was a square table with Ji Kyung Won and Park Jin Young sitting in the middle, while the other eight Twice members sat on their left and right.
"Haha, it's a good habit for newcomers to be polite... But as for the restaurant, I think based on your living habits, you might prefer this style." Park Zhenying laughed twice, and then looked around at the decoration of the box.
He felt that given Chi Jingyuan's family conditions, he would prefer a higher-end place like this.
"Most of these occasions and styles are more about etiquette than food... And brother, how did you know my living habits?" Chi Jingyuan chuckled noncommittally and asked rhetorically when he was about to criticize Park Zhenying's assumptions a little,
The stool on his left was pulled open, and as a faint fragrance came, Mingjing Nan gently sat down next to him and reached out to stroke the loose ends of his short hair beside his ears.
A tranquil scent like cherry blossoms enters the sense of smell, and the small section of shoulder exposed on the right side of the large-size loose short-sleeved sloping shoulder style is a bit dazzling.
This deskmate is satisfying...
Before Chi Jingyuan could look over and make some eye contact with Ming Jingnan, the stool on his right was also pulled away, and Lin Nalian, who had long black hair draped over her shoulders, walked over at some point.
Here, she moved the stool back and sat down with her long legs under her shorts.
It seemed that she had just moved it too hard and the distance was a little far. She moved the seat of the chair forward, making a muffled sound. Then she shook her air bangs in front of her forehead with some embarrassment and also lifted them.
The hair next to her ears was just straightening her chest and raising her head. While she was sitting upright, she had no intention of looking over at all, as if there was no one around her.
