So what do you need as a singer-songwriter? Unparalleled creative talent, first-class singing skills, and charming live performances are all crucial.
To this day, when many people criticize Li Hyuk, they rarely talk about his creative talent. They basically focus on Li Hyuk's singing skills.
In fact, this is just a stereotype caused by Lee Hyuk's specific vague singing voice. Lee Hyuk's singing skills are not bad either.
If you don't believe it, you can listen to "Only", "Black Humor", "Quiet" and other songs, or sing it by yourself. It can be said that even professional singers cannot sing some songs.
Today on "China New Rap", Li Hyuk once again showed another side of himself, a live performance full of creativity and charm.
After the recording of the program ended, Yuan Hua specifically approached Deng Ziqi, but he ignored Li He to avoid embarrassment.
"GEM, you've worked hard on the program recording, why don't we have dinner together?" Yuan Hua invited.
Deng Ziqi declined politely: "No, I have already made an appointment with Li He, thank you..."
Yuan Hua looked disappointed: "Okay then, let's make an appointment next time!"
Li He chatted with Zhang Zhenyue and Yao Zhongren for a while, walked to Deng Ziqi, looked at Yuan Hua's leaving figure, and asked, "What? He keeps pestering you?"
Deng Ziqi said helplessly: "Yes, he has been coming to my side for the past two days, like a fly that I can't even drive away."
Li He leaned next to Deng Ziqi and sniffed.
Deng Ziqi was so close to Li He that his heart beat wildly: "What are you doing?"
After Li He smelled the perfume on Deng Ziqi, he touched his chin and said, "It doesn't smell, it smells good. What brand of perfume is it?"
Deng Ziqi glared at Li He and snorted arrogantly: "Humph, I won't tell you."
After that, he walked out of the video studio carrying his small bag.
"Hey, Ziqi, wait for me, I'll treat you to dinner..." Li He quickly followed.
After participating in this episode of the program, Li Hyuk lost all interest, rejected the program team's offer to be a resident mentor, and started busy with his own concert.
After a long period of training, Li Hyuk's dancing skills have improved greatly. Although he is not as good as those stars who are famous for their dancing, he can handle the concerts and move casually with ease.
There are two concerts this year that are crucial. One is the concert in Shanghai. This concert is officially recorded by Fantasy Records.
The other one is the Bird's Nest concert...
Since the opening of the Bird's Nest, holding concerts in the Bird's Nest has become an important symbol of measuring the success of a Chinese singer.
Hua Chenyu started singing at the Bird's Nest last month, and his fans were very proud for a while. They went to Li He's Weibo every day to show off. Fortunately, the fans didn't care. Although Hua Chenyu sang at the Bird's Nest, everyone knew about his
This concert was just the result of hype, and it was very watery.
The reason why Li Hyuk's concert at the Bird's Nest is important is that Fantasy Studio has just reached a cooperation agreement with Penguin Video and Bilibili to broadcast the concert simultaneously.
This is also considered a brand new business model, online concerts.
The new model naturally requires Li Hyuk, who has the strongest appeal, to test the waters, so Penguin Video and Bilibili posted an announcement on the homepage platform early.
At present, the number of reservations on the two platforms has exceeded 10 million, which is a precedent.
The only question is, what kind of model should be adopted to gain profits from such a new model of concert.
Business activities cannot be free. If it is free, the final reward will be greater. So what makes Penguin Video and Bilibili hesitate is whether to adopt a free VIP system or a single-game charging system.
I don’t know whether to cry or laugh. The earliest free attitude in China was cultivated by Internet companies headed by Penguin.
But when it comes to the charging stage, the earliest free Internet companies were immediately scolded by the public who are accustomed to free services. What Penguin Video charges is QQ Music, there is nothing that is not free.
This question is a matter of opinion. From the standpoint of ordinary consumers, they naturally want it to be free, but for a commercial company that hopes to make a profit, the more expensive the membership, the better.
If it weren't for the fear that the membership price would be too high and everyone couldn't afford it, Penguin would have wished for a thousand dollars a month, and Pony would become the world's richest man in minutes.
However, these issues have little to do with Fantasy Records and Fantasy Studio. This live broadcast of the concert was bought out. Penguin Video and Bilibili spent money to buy out the copyright for the live broadcast of this concert, which was a one-time event.
income.
Many singers are also waiting to see what kind of results Li Hyuk's Bird's Nest concert will achieve online.
If successful, it might open up a second avenue for other singers to make money.
After talking about the preparations for the concert, let’s focus on the album sales.
This album release, after thorough publicity preparations and broad distribution channels, has achieved world-renowned results. Within two weeks of the album's release, sales across Asia have surpassed "Fantasy" and reached 9.72 million copies.
Now it seems that sales exceeding 10 million are definitely no problem.
The European and American distribution side is also well prepared, but this time without the escort of English songs, there is no telling what kind of results it can achieve.
In fact, Li Hyuk's albums have always been a major source of profit for Fantasy Records, not only from album sales, but also from copyright income, commercial performance income, etc.
Fan Noxuan has also discussed with Li Hyuk that they can release some limited albums, such as "Lee Hyuk's four-year debut album" and other such selected albums.
This is also a common method used by records in the past. The purpose is to make as much money from the fans' pockets as possible and maximize profits.
There are many kinds of collections. The most common one is to repackage the old songs of previous singers into a collection album. There are also a few old songs and a few new songs mixed into an album that is not old yet. It is currently the highest-selling album in Chinese.
"Kiss Goodbye" is like this.
Also, in view of the serious lack of supply of Li Hyuk's physical albums on the market, Fan Noxuan also decided to release previous albums in small quantities.
However, it won't be released too much. Fan Noxuan believes that the best choice is to always keep the market hungry for Li Hyuk's album.
Facts have proved that Fan Noxuan's strategy is not wrong, because more and more fans are getting involved. In addition to paying VIP fees to listen to music on digital platforms, qualified fans also want to buy and collect Li Hyuk's albums.
A few days ago, an auction house in Shanghai sold a hardcover version of the "JAY" album, which was signed by Lee Hyuk.
As a result, several young ladies from rich families who liked Li Hyuk's songs refused to give in to each other, so the starting price of "Jay", which was only 3,000 yuan, soared to 50,000 yuan, and was finally bought by a rich lady for a sky-high price of 100,000 yuan.
Although one hundred thousand yuan may be just a week's pocket money for this rich lady, it is really unexpected that this "Jay" album can fetch such a high price.
This matter once made the news and became a hot topic of public opinion, and Li Hyuk's commercial value was once again proven.