Manager Shi also talked about a lot of professional things, from motherboard materials to circuit design. The biggest highlight of this product is its low price.
The ones with the same quality are not as cheap as it, but are better than it and much more expensive!
Radios have also been combined with tape players. Now all companies are engaged in innovation. Under the existing conditions, people are dazzled by all kinds of strange combinations.
Lu Feng put forward some suggestions, including increasing the number of antennas to two, making them longer, and having a rounded and solid shape to give people a solid porcelain feel. Don’t use colors that are too outstanding, and use red appropriately.
The main users of radios are older people. Their requirements for products are practical, cheap, and flashy ones that won’t catch their eyes too much!
Liucheng had already figured out Lu Feng's path, and the changes he made were superfluous to professionals, but they had another meaning at the marketing level.
When he explained it in an internal meeting, he called this design ‘Lu’s design’.
Next came the tape machine. A new manager walked up to it. The person next to him was already changing the drawings according to Lu Feng's requirements.
"The next product is a tape drive. This type of electronic product is very mature. The difference in quality is just the difference in speakers and circuit materials. We analyzed and studied 27 tape drives on the market. After weighing the pros and cons, we decided on
I ordered this one today.”
"Most of the tape drive users are students, so we made a bold design in the appearance, using a lot of bright colors, mainly to highlight youth. The buttons are push-type and the springs are the best. Press them.
It’s very high-quality, and the speaker uses a product from Feiyue Audio.”
"The circuit design has been re-planned to ensure the stability of the current. Four batteries can be used for fifteen hours. Some optimizations have also been made to problems such as tape cassette, rewind, and tape stirring."
"The biggest highlight of this product is the automatic rewinding, which has a driving wheel. I believe everyone has the same trouble. After listening to it, you can rewind with your fingers. Our product solves this pain point."
The people at the scene laughed when they heard this. It was really troublesome to rewind.
Lu Feng picked up the tape drive in front of him and held it heavily in his hand. He pressed the buttons a few times with his hands. It was indeed very textured. There was a disassembled tape drive next to it. It actually contained a layer of iron for counterweighting.
It can be seen that this product manager must have studied Lu Feng!
Lu Feng put a tape inside and pressed the play button. The song "A Fire in Winter" was particularly hot. The sound was not very good. Looking at the price on the purchase list, a pair of speakers only cost six yuan.
It costs money, but it is indeed much better than those tape drives on the market.
"Why not make a repeater? Then the children can still use it." Lu Feng wondered.
"Repeater?"
Liucheng was a little puzzled and asked: "What is the repeater?"
"It means that I can listen to a certain paragraph continuously. For example, I can go back and listen to this sentence again, or it can automatically go back and forth." Lu Feng said.
The engineers present leaned on their chairs and looked at each other and thought that this research and development direction was very novel!
"This technology can be implemented, but the cassette is serious and the machine cannot respond." Liucheng said the technical pain points.
Lu Feng thought about it carefully. The repeater should have been invented in 1999. It is not available now. The technology is very weak for the future. It does not rewind the tape back and forth, but digitizes a certain piece of content that needs to be repeated and stores it in a
Inside the microchip, it plays back and forth.
"You can use digital storage technology to digitize the things in the tape that need to be read back and play them back and forth." Lu Feng looked at the tape player in front of him and asked: "Can this technology be realized now?"
"Digital storage?"
Liucheng pondered, thought for a while and said: "It can be achieved, but the price will be expensive, and we need to obtain the patent rights of companies like Sony and Sharp, or cooperate."
"Are the technical barriers very hard?" Lu Feng knew that the market for repeaters is very large. For students who want to learn English, there are not many repeaters, just like Xinhua Dictionary.
"If the money is available..."
"Okay, okay!" Lu Feng looked at him and said, "Allow some of next year's R&D funds to this project, and make the repeater a key project in the small electronics category next year."
"Okay!" Liucheng agreed.
"This tape drive is well made, how much does it cost?" Lu Feng asked the product manager.
"Our current cost accounting is 24 yuan and 50 cents, which is basically the same as other manufacturers' prices. We had a brief chat with these suppliers and they have purchase quantity requirements. The annual data is no less than three
One hundred thousand, I think the annual sales volume of this product will not be lower than this number."
The annual sales volume of 300,000 is not that much. Tape drives are still a core product for young people. Although there are many manufacturers and product levels are uneven, Lu Feng believes that this product is still very competitive.
Even if it is a loss, it will not be much loss.
"The next product is a home theater." Another person in charge stood up.
"This product is designed to be used with Wipda TV. You can directly plug the line into the jack on the back of the TV, and you can watch video tapes at home. In terms of tape data recovery, we have achieved a level similar to that of our peers.
Buyers are basically unanimous, and the current technical level of video tapes has reached a bottleneck period."
"Everyone is at the same level and can't make much change. Our picture quality is clearer, the cassette rate is lower, and the probability of screen blur is lower. Even if it occurs, there will be no freezes.
It’s skipping and then playing.”
"This product has done some processing for tape swallowing, for example." He picked up a video tape and inserted it into it, and then the tape swallowing occurred.
"For some products on the market, there are only two solutions for this situation. One is to use chopsticks to dig it out, and the other is to unscrew the screw and take it out. But we have done the entrainment process. Just press this
When pressing the button, the two iron pieces at the bottom will push up, the two iron pieces at the top will press down, and they will be pushed out after being clamped."
After he finished speaking, he pressed the button and the videotape was spit out.
"Another advantage is the price advantage. The price of home theaters on the market ranges from RMB 3,000 to RMB 8,000. Some foreign brands are very expensive. The domestic ones are basically RMB 3,000 to RMB 5,000. Our model has achieved the same cost price.
Two thousand five hundred and thirty-five dollars."
Lu Feng looked at the home theater in front of him. After today's meeting, he finally understood that the products were very ordinary. If they relied solely on products, Jiafeng Electronics would have been beaten to death.
The faces of these people have one sentence written all over them: Mr. Lu, we can only do this, the rest depends on you.
"I heard that the common advantage of these three products is that they are cheap!"
Lu Feng leaned in his seat and looked unhappy. He wanted to build a company like Huawei. Good guy, if he kept doing it, how could it become Xiaomi?
Liucheng could clearly feel Lu Feng's unhappiness. The atmosphere at the scene suddenly became extremely solemn, and no one present dared to speak!
"Mr. Lu, the company has just started this year. I also know that the technical content of these three products is not high. However, it only took less than three months for these three products from project establishment to design. Everyone worked overtime to get them out."
, not only technology and patents, but also talents.”
"We are accelerating the recruitment of talents, but talents do not come in one day, nor can they be effective immediately after they arrive. This aspect requires time to accumulate."
"I heard what you said. This will be the case for this year. After the funds are in place next year, I hope to find my own path in technology and form product features. Do these products have names?" Lu Feng asked.
"Not yet, it's still the product code name. How about you give it a name? Will it be sold under Wepuda, or will it be established as another brand?"
It’s not good to build a brand again. Once it’s launched, it will have to spend money on publicity. Lu Feng now has a headache when he hears about spending money.
"Put it under the Wipda."
Everyone discussed for a long time, and the radio was called 'Tianji No. 1', the tape player was called 'Martian', and as for the home theater, Lu Feng simply named it 'Golden Leopard'.
Originally thinking of finishing the product meeting and continuing to talk about the reorganization of the R&D company, Lu Feng suddenly felt a little hungry and asked, "What time is it?"
"Four-thirty in the afternoon!"
"Did you forget to eat at noon?" Lu Feng woke up with a start.
Everyone present looked like you are not hungry, and we dare not say you are hungry either.
"Okay, okay, let's hold a reorganization meeting tomorrow!" Lu Feng stood up and said, "Why didn't anyone remind me to eat at noon?"
There is a restaurant in the office building, and the R&D company ordered the food there. The cook looked at the watch and started to curse. When he heard that the food was ready to be served, he cursed and started cooking.
Lu Feng was sitting in the restaurant eating. The people at the table were all senior executives of the R&D company. Liucheng was sitting next to Lu Feng. The others wanted to take the opportunity to have a drink and get closer to each other, but Lu Feng refused.
While eating, we chatted about the direction of the reorganization. The R&D company’s goal for next year will focus on talents, which is just four words: poaching people globally.
.....................
Xiangjiang, Central Financial Building, sitting in the chairman's office is a woman in her forties or fifties. Although the woman is older, she is very well-maintained and looks like she is in her thirties.
"Mr. Chen! Just promise me. Isn't this a simple effort on your part?"
"I told you that you are not allowed to interfere in anything in the company, but you still don't listen." Mr. Chen threw the pen on the table and said coldly: "No!"
"You don't know what that bastard did to me, he...he clearly knew that I..."
A few minutes later, Mr. Chen's face turned pale, he picked up the phone on the table and said: "Tell Tianhong Investment that if they continue to contact the mainland company called Jiafeng Electronics, I will no longer guarantee their funds.