Last year, Lu Feng began to concentrate on communications. At first, other companies thought that Lu Feng could not completely let go. After the New Year, Lu Feng was soaring in the field of pagers, and he was so selfless that everyone saw that he had no time to step away.
Isn't this just an opportunity?
After the New Year, Skyworth, Konka, and TCL sat together and had a meal. The three companies are expected to make a profit of RMB 18 million in overseas markets. If they can survive this year, they may fight to the end for this RMB 18 million.
Eight million.
Changhong is too large, and it is a state-owned enterprise, so it is difficult to target it, so it will catch Wipod. After the year, the three companies will launch a product to compete with Wipod TV. The price is about the same and the size is the same.
When Wipda was running a promotion, a store with a lower price immediately popped up.
In the electronics industry, if you raise your arms and talk about R&D, few people will pay attention to you, but if you shout to deal with Lu Feng, all employees will definitely be dispatched, and they will bring their own food and drink to fight.
Other companies did not pass the talk, but a tacit understanding was reached in less than a month. Throughout March, Wipda was beaten seven times a week. An angry Zhu Lidong even cursed in public, calling the people on the street.
His strength is comparable to Lu Feng.
In the end, I was so angry that I asked the legal department to sue all these companies for vicious competition. The lawsuit is still ongoing, but Zhu Lidong also knows that the final result will definitely be mediation, otherwise it will mean that one company will pay a hundred and eighty thousand yuan.
I think it's done.
In the conference room, Zhu Lidong sat there with some restraint. The others were muttering to each other about what they were going to discuss in today's meeting. After a few minutes, the door of the conference room was pushed open and Lu Feng walked in. Everyone stood up and said politely: "Hello, Mr. Lu."
"Okay, okay, everyone, take a seat!" Lu Feng walked to his seat, pulled out a chair and sat down, and said casually: "Today's meeting will be very simple. Didn't I ask you to open a counter in the store some time ago? How's it going?
"
"Mr. Lu, we have a lot of products now. We really can't open a large counter, but we can still open a small counter. The largest counter in the store now is Jiaxun pagers, which is also our main product." A person in charge said.
People said to Lu Feng: "In towns and counties, including third- and fourth-tier cities, there is no room for counters, and the scale is small."
"Just enough to free up the counter is enough. The key is the warehouse. We need to free up more. Is this okay?" Lu Feng asked a few people.
"This should be no problem. We still have a lot of warehouses."
Lu Feng became happy, with a bit of cunning in his expression. Even his white teeth seemed to be shining. Zhu Lidong instinctively felt that he was digging a hole for someone else, but he didn't have the heart to care about that now, because he might be killed by Lu Feng.
Feng was buried alive.
"Lu...Mr. Lu, let me tell you something." Zhu Lidong said nervously.
"What's wrong? Follow up on this matter and handle it as a matter of course, you know?" Lu Feng ordered Zhu Lidong.
"Yes, yes, I will follow up personally." Zhu Lidong nodded repeatedly.
"What's going on?" Lu Feng seemed to be in a good mood. Zhu Lidong knew that now was the time to say it. If he missed the time when he was happy, he really didn't know when he would have to wait.
"Wepuda's sales volume in March came out, which is surprising compared to expectations, but I think the market outlook is worth looking forward to, but the explosive power is insufficient and the market sentiment is not high." Zhu Lidong tried to be tactful and said: "
People have always said that the market is the best teacher, and we have indeed learned a lot during this period and have grown."
The more Lu Feng listened, the more something was wrong. He frowned and looked at him and said, "What do you mean? Didn't you tell me that sales were not going to be good in March and there was a large-scale marketing campaign? How about it?"
The sales channel managers looked at each other. They knew the sales volume of Wipuda, and they immediately understood that they could not stay any longer. The leader coughed and said, "Mr. Lu, it's okay. I'll go first."
We will sort out the relevant information and notify stores in each region to open up counters.”
"Nothing's wrong."
"Mr. Lu, I'm going to work too."
A few people walked out in a hurry. Zhu Lidong secretly cursed the bastards in charge of the sales channel for not being responsible at all. He wanted to go back and settle the score, but these people were not completely under his control.
"This is the sales data for March, it's already out." Zhu Lidong handed over the report bravely.
Lu Feng's face turned dark after reading this. March is the off-season, and the sales volume of Wipda's entire series of TV sets is 240,000 units, with an average of not even breaking 10,000 units in a single day.
"The expectations are surprising? The market outlook is worth looking forward to? Market sentiment is not high? The market is the teacher? Is the teacher targeting you like this? Ah! Zhu Lidong!" Lu Feng threw the folder on the table and shouted: "You go to class and stand outside.
Do you think this result is appropriate? What? You want to show me a bottoming out, right?"
Zhu Lidong stood up and lowered his head without saying a word, looking like a primary school student.
"It can't be justified in the off-season, right? Last month I spent six million on marketing, and I can use six million for free?" Lu Feng pointed at Zhu Lidong and cursed: "You spendthrift!!"
Du Guoying looked around for Lu Feng with a folder in his hand. Several new business-type pagers needed Lu Feng's signature. Liucheng was anxious for approval. Du Guoying heard that the meeting was over, knocked on the conference room door and walked in.
, happened to see Zhu Lidong standing there being scolded like a primary school student, he was so frightened that he didn't dare to move.
You know, Zhu Lidong is definitely a majestic presence within the group on weekdays. Du Guoying's biggest dream is to one day make Jiaxun Technology's marketing department on an equal footing with Zhu Lidong. However, at this moment, there were only two people in the huge conference room, and the atmosphere was extremely depressing.
.
"What's the matter with you?" Lu Feng turned around and said with a dark face.
"Um...sign...sign." Du Guoying hurriedly handed over the folder and said.
Lu Feng glanced at the application for new pager product production and testing, flipped through it, signed his name and said: "Let them produce the business model as soon as possible to benchmark it with other companies' products on the market."
"Okay!" Du Guoying took the folder, turned around and trotted out.
"What's the matter with you? Sit down!" Lu Feng was also shocked by the sales volume. After thinking for a moment, Zhu Lidong shouldn't be able to reach this point with his ability, and asked: "What's the situation in the market? It's only been less than half a year.
, just to ruin my family business like this?"
Zhu Lidong sat down and felt aggrieved, and said: "At the end of last year, during the peak season and with the profit-sharing activities, our monthly sales exceeded one million units in the last month of last year, so this year we directly set a price of 12.25 million units.
Target, I didn’t expect that the market would change after the New Year.”
"What's wrong? Tell me!"
"They are targeting us. All companies are targeting us. As soon as we held an event, a TV set of the same size jumped out of the market and was dozens of yuan cheaper than ours. This year's price war was too fierce. The overall price was reduced by 300 yuan.
High-end large color TVs have even dropped by 800 yuan, a huge plunge." Zhu Lidong said aggrievedly: "The result of this is that at the beginning of this year, foreign brand TV sets will be wiped out."
There used to be 7,000 or 8,000 smuggled TV sets of foreign brands, but this year they are completely gone. Even the normal imported products have no sales at all. The quality of domestic TV sets has improved. Coupled with the price war, the beginning of this year will be dead.
Dry!
Last year, Lu Feng said that this year's televisions would be a sea of red. Now, March has just ended and it has already become a river of blood. Foreign brand TVs are lying all over the floor. Everyone is focusing on Wepuda TV. How can we have what we have now?
Zhu Lidong’s results are really amazing.
Other friends originally expected that Wipda would be defeated.
After hearing these things, Lu Feng lit up a cigarette and cursed: "Male Gobi, this is too bullying. I don't bully people like this. We have agreed to organize activities and target me!"
"I also said it in public, what do you mean by messing with me, Zhu Lidong? I am nothing. When Mr. Lu was here, he didn't dare to say a word. Now he is coming to me and bullying me!" Zhu Lidong added with jealousy: "At that time, there were
The heads of several manufacturers spoke very arrogantly, saying that even if Lu Feng comes, they are not afraid, they will still beat you all over the place, and they also said that you are in trouble, you only have three axes, and you don't dare to come out now."
Lu Feng looked at him and raised his eyebrows and asked, "Who said that?"
"I...I can't remember that one clearly. Anyway, it's either from Skyworth or Konka, or TCL. These three companies will definitely not be able to escape. I was angry at that time. This is not bullying me, this is a slap in your face.
!”
Zhu Lidong knew very well that if he was targeted in this way, he would definitely not be able to achieve the goals he set this year. By the end of the year, his bonus would definitely be gone, and maybe his equity dividends would also be gone.
If Lu Feng could free up his hands to help and open up the situation, it would be easy for him later.
"You are really bullying me to the limit of my talents!" Lu Feng snorted coldly, looked at Zhu Lidong and said, "I have to show you my hand."
"It's just for them to see, it's too bullying." Zhu Lidong corrected.
Lu Feng thought about it for a while. It would take some time for Nokia to officially enter the market. Kevin had nothing to do to reorganize the overseas market for the time being. He happened to have some free time. Originally, during this period, he started to build a talent reserve center. Now it seems that he needs to
Time to squeeze in some time.
"You guys, you won't leave me any free time for a while." Lu Feng sighed and stood up and said, "Prepare specific information. There will be a meeting tomorrow afternoon. I will go and spend time with the children today."
Zhu Lidong was ecstatic in his heart and flattered him: "Mr. Lu took action and swept the whole place. They will be so scared that they can't sleep when they know that you are back to take care of things."
"Stop flattering and get to work." Lu Feng stood up and walked outside.
He took the car keys and drove straight to Duoduo School. He took her out to eat and drink after school. The little one was particularly happy that Lu Feng came to visit every now and then.