As soon as the news from the three parties came out, the business community was shocked. This is life-threatening.
Many of them have been calling around and telling their friends about the fun, and some have begun to make up their minds. With such a low price, as long as the brand can hold on, they will pick up these things in a year's time.
Come out and sell it and make a net profit of three or four levels!
It's just that the start-up capital is relatively large. Some people have already started calling friends to pool money to stock up on a batch of Motorola and Toshiba pagers and mobile phones.
The next day, before it got dark, there were already queues of people in front of both stores. In comparison, Guangming Electronics was not so attractive.
As the rolling shutters opened and business officially started, an unprecedented scene unfolded in front of everyone. Every customer in front of the retail store placed a large order, and the last one ordered 500 pagers at one time. It took less than an hour after the store opened.
Sales have exceeded one billion.
In comparison, Guangming Electronics does not have such a large single customer sales volume, but the price was not high in the first place, and now it is even lower with a 40% discount. There are long queues in all 70 stores, even the three stores that just opened the day before yesterday.
The ten stores were also crowded.
This incident was so big that many bosses came to see the excitement. After all, they could force Motorola and Toshiba to this point, so Guangming Electronics deserved their death.
"They are now seizing potential users, lowering the threshold, and allowing more customers to enter. However, people who buy these things will eventually run out, and then it will be a life and death battle."
"Let me see, if we don't wait until that day, Guangming Electronics will be dead."
"You don't really think that Tongpala is an engineer who has returned to China, do you? He also has capital behind him and can afford it, but he is not as powerful as these two companies."
"I really can't understand the current market, but one thing is certain, that is, if the promotion lasts for more than a week, people will no longer be interested in it, and this kind of rush buying will not happen again."
"Who do you think can afford the compensation? During this period, Toshiba and Motorola's news media are spending a lot of money. Guangming Electronics' street patrol cars and various billboards have also been smashed in. If they don't fight to the death, it won't count.
over."
"I think in a few days, these two companies will be branches, and the thirty million US dollars will probably be burned. Why don't Chatai and Vera get some kickbacks?"
Several people laughed, this was already an open secret.
In the morning, 30 Motorola stores were sold out, and 50 Toshiba stores were sold out. Sales in the morning exceeded 3 billion baht. This number is absolutely appalling. No company can sell out in Thailand.
In this market, such large sales can be achieved in half a day.
It also reflects Motorola’s local brand appeal from the side.
Chatai and Vera were dumbfounded when they saw the sales data. The sales this morning were equivalent to a small 100 million U.S. dollars. They sold at 30% off, and 30 million U.S. dollars were gone.
"Who can bear to pay like this?" Chatai couldn't bear it any longer. He regretted it now. If he had known that he had let him shoot Lu Feng with one shot, nothing would have happened. He was also indecisive, which led to today's situation.
situation.
It's too late to say anything now, I don't even know if there is any scum left!
The first task is how to report this matter to his superiors. If the losses continue like this, Chatai simply cannot bear the losses. Even if he kills Lu Feng, he would probably have been fired by then.
On the phone, Vera and Chatai were a little anxious!
"Why don't we announce that it's sold out in the afternoon? I'm just wondering, where are so many people coming from? They sold out half a year's worth." Chatai was particularly puzzled on the phone.
"The scalpers are hoarding goods. We have now announced that they are sold out. There will be a lot of products on the market immediately. The sales task next year will be difficult." Vera sighed and said: "But don't be afraid, we will reduce the price in a limited amount. This afternoon
Sell 100 million, and one person can only sell the same product once, so we should crack down on scalpers."
"Okay, we've got three billion, and we're not short of this one hundred million."
At noon, the two stores announced new regulations again. Others changed them overnight, but they changed them at noon.
At around two o'clock in the afternoon, Lu Feng sat in the conference room and looked at some summary data from the morning, and said, "It's not bad, there's a little profit!"
"Mr. Lu, our profits here cannot be calculated as domestic, we have to pay taxes, and the freight is also relatively expensive. I asked them to do a rough calculation today, including personnel, venue, transportation fees, costs, and everything in between.
We are currently losing about 20%." Kevin said solemnly.
"Isn't it double the profit? Why did you lose so much?" Lu Feng said in surprise.
"It's true that the profit is doubled, but the recent expenses have been too great. One hundred stores, staff salaries, publicity and marketing, these are all real money taken out of the account. Instead of looking at product profits, we look at the company's financial
The money in the account is the money that belongs to the head office." Kevin said: "Overseas companies all calculate accounts this way, because no one knows what will happen in this country tomorrow, so all investment costs are considered one-time expenditures, even if it is tomorrow.
This country tells us to get out, and we won’t lose money if we leave with our funds.”
"If we calculate this account this way, it would be a huge loss." Lu Feng sat up straight and thought about it: "No wonder the limit is set in the afternoon, and they feel pain too!"
"Of course they feel hurt. We are our own company, and they are part-time workers. They have sales tasks every year, and the net profit assessment is reported to the head office. If you do well, you will naturally get a lot of bonuses. If you don't do well, you will have to leave. It's so big
These two people can't handle a loss." Kevin knew the behavior of the heads of these overseas branches very well.
"We've already won before the fight started?" Lu Feng lit a cigarette, laughed and said, "You're so weak!"
Kevin saw that Lu Feng was a little distracted, and secretly thought to himself, you are in financial trouble now. It is easy here in Thailand, but the finance at the group headquarters has gone crazy. The US$3.5 billion has not been received, but has been transferred away.
thirty million.
In the afternoon, people clearly felt that Motorola and Toshiba were getting less and less confident. Some scalpers who had not stocked up enough goods were standing at the door and cursing. Whether it was today's upgrade or the temperature drop at noon, it came too suddenly.
It was like watching two peerless masters begin to use their inner strength to prepare for a devastating blow. As a result, the front was huge and the back directly stretched their hips.
In the evening, Lu Feng felt that the two of them really had no tricks left, so he simply accepted a TV interview through a radio station.
"I would like to know what you think of the reaction of Guangming Electronics, Motorola and Toshiba today?" the host asked.
"I actually said during the live TV broadcast that day that my company has been dissolved and I am just staying here to relax. These companies are just trying to scare people and use some international names to blackmail small businesses. They are actually paper tigers." Lu
Feng commented.
"Do you think the two sides have decided the winner now? Or the market has already made its choice."
"The market is like a big girl who can be dressed up by anyone. Whoever is more powerful will be married off. As for winning or losing, when they say there is a price war, they have already lost. Don't look at the heads of the two branches.
What a rotten fish, Chatai, Vera, to put it bluntly, the level of these two people may not be enough to be a small supervisor." Lu Feng said to the female translator beside him: "No matter how big the capital of the company is,
You must have a conscience, even if you attack us, you will not spare even patriots like Mr. Parra. It is simply crazy. Let me tell you, no matter how much money they invest, they will definitely lose."
Lu Feng talked non-stop during the phone interview, scolding Chatai and Vera for being a loser. As the publicity funds of the two companies began to decrease, he began to maintain his face in the media.
Some of it can't be sustained.
In the evening, some news stations began to broadcast this radio interview and began to truly evaluate the corporate battles in the past few days.
In the office, Chatai was smoking a cigarette. Hearing Lu Feng's words, he gritted his teeth with hatred. It didn't take long, why was it his turn as a foreigner to be so arrogant?
Even with ten thousand hatred in his heart, Chatai can't do anything now. He was like an octopus before, every tentacle had a way to kill Lu Feng, but now he is almost like a boiled fish.
If the compensation continues like this, the vice president of the company may quit. They will never be able to bear such a huge responsibility. If the branch company is allowed to incur hundreds of millions of dollars in debt, Chatai may really live to the end.
The night outside was very exciting, but it was a pity that Chatai couldn't care about that. After much thought, he still called Vera.
"What will we do tomorrow? If we continue like this, we really can't afford it!" Chatai said a little decadently.
"Spend some money and find someone to kill him!"
"Kill him? It was possible more than a month ago, but now? I'm afraid we will be killed first." Zha Tai was secretly thinking in his heart that Lu Feng still had a certain bottom line, at least he didn't find anyone to threaten him.
"How could this happen? How could he, a foreigner, get to this point in a short period of time?!" Vera shouted hysterically.
"It's better to report it!" Chatai sighed, already accepting his fate.
After hanging up the phone, he called Shi Watanabe directly. He was already prepared to be scolded. After the call was connected, he briefly explained the matter. It was just how cunning Lu Feng was and he had been fooled.
trap.
“Bagaya Road!!!”
"Waste! Complete waste!!" Shi Watanabe was already lying down. When he heard the news, he immediately began to curse. He felt that there had been no movement in the past two days. It turned out that he was doing things behind his back.
"Are you a pig-brained person? You are a big international brand, and if you go to lower prices with it and start a price war, the pig will feel like I'm humiliating it when I call you a pig-brained person. As long as you know what a brand is, you can't do it.
If something like this happened, 30 million US dollars would be lost like this? Stop fucking doing it and resign immediately!"
Watanabe's head was buzzing. How could he have such a stupid person under his command? He was given 30 million US dollars to buy media, lower the price appropriately to squeeze the market, and crush the opponent in public opinion.
As a result, a major international manufacturer started a price war with a newly established company!
Watanabe rubbed his face with his hands. He felt like he was about to cry because of this thing. He took a deep breath and refused to sleep. Now, Guangming Electronics' breakthrough is probably unstoppable. He must make this clear to Wall Street.