Chapter 677 The next generation of running shoes is born!
Su Shen Laboratory.
The big boss, Su Shen, finally came over. I spent a lot of time waiting for him to make the final decision.
"Mr. Su, look at the progress of the sports running shoes we are researching?"
"Mr. Su, would you like to see the progress of our sportswear?"
"Mr. Su, please take a look at the progress of our liquid nitrogen freezer first. We have updated a lot of technical details."
"Mr. Su, let's take a look at the latest progress of our wearable devices first. We have made a big breakthrough recently."
"Mr. Su, our theoretical research project team has also discovered new discoveries. Do you want to give us some guidance?"
"Get out of my way, Mr. Su. Let's take a look at ours first. We have completed the prototype of the resistance starting training device you mentioned last time."
"Mr. Su..."
Good guy.
This is treating Xiao Tian as a super boss.
Mr. Su was stunned for several minutes without stopping.
This is the first time for Zhou Bing and others to come here, because Su Shen brought them here, and they wanted to try many things this time.
After all, the design ultimately falls on the athletes themselves, not just empty words and laboratory operations.
Hu Kai also came here for the first time, and was shocked by the generosity and size of Su Shen's laboratory.
Moreover, he is more thoughtful, and his focus is not as simple as Zhou Bing. He found that Su Shen's laboratory is not a "small fight" at all, but a "super sports laboratory" with n projects being implemented simultaneously.
”.
If you want to do this, it's easy to say, but to do it... it's a huge amount of work.
And it’s not just a small amount of money.
It is simply a perverted operation that can only be done by "rich" and "big rich".
"Xiao Tian, I'm afraid this will cost a lot of money." Hu Kai looked at it and asked, suppressing the strong shock in his heart.
"It's okay. The things that can be solved with money are all trivial matters." Su Shen was thinking about which project teams he should go to first and said casually. And this is really not an exaggeration. For scientific research projects,
Things that can be solved with money are simply a great thing, because most of them cannot be solved with money.
But most of what Su Shen is doing now, he knows, has basically seen, and even knows the basic principles. Therefore, if he does it, he can still help "accelerate scientific research", so that most of the money will be spent on rigid blades.
But Su Shen said this casually, but the listener had a heart, and Hu Kai was even more shocked.
He looked at Su Shen's back and instantly felt that he still didn't understand him well enough.
"Has the second batch of funds from above come out?" Su Shen checked and asked.
"It's already in place. According to President Su's instructions, the distribution has been completed." A staff member held the record board and wrote as he spoke.
"Okay, if there is a funding gap, please report to me at any time."
"Understood, Mr. Su."
Except for Zhao Haohuan, who had been here several times and was no longer so shocked, this was the first time for the other people to see Su Shen in his "overlord" state.
The "Mr. Su" we usually call in training is different. It was more of a joke, but now...
This is the real boss status.
He is the ultimate boss who determines the inflow and outflow of large amounts of funds and the continuation of projects at every turn.
After checking the details of the order, Su Shen decided to look at the running shoes first. After all, the finished product had been made.
You can try it on directly on your feet.
When they came to the running shoe group, the researchers immediately took the lead and took out several pairs of running shoes. At first glance, just at first glance, everyone was attracted by its appearance.
Compared with today's running shoes, this is simply handsome beyond its time.
"Holy shit~ These are running shoes? They are so handsome, aren't they? Can running shoes be so handsome?" After Zhou Bing saw the appearance of these running shoes, he instantly thought of his own running shoes. What are they from "Mrs. Niu"?
Feel.
"Xiao Tian, these, are these running shoes?" Hu Kai walked over, his eyes were completely attracted and could not move away.
Only Zhao Haohuan was slightly better, because he had been here before and had seen some semi-finished products.
Therefore, the psychological endurance is better than theirs.
"Yes, these are our future running shoes. They are made of elastic foam material and strong carbon fiber. The insoles have also been redesigned to stabilize feedback. The color is Chinese red, which is absolutely suitable for our performance at the Bird's Nest." Su Shen smiled.
He said that for this super running shoe, he had put in a lot of effort, poached these people in advance, and supplied a large amount of funds, so that he had the first version now.
"I can't do it anymore, I can't do it anymore, Ah Tian, try it on me first, try it on me first." Zhou Bing's eyes watered, so he chose a pair of suitable sizes and immediately changed into them.
But after I put it on, the magic didn't happen.
Even looking at Zhou Bing's face, he looked a little weird.
This is because the foot feel of this super running shoe does not seem to be as good as expected.
Of course Su Shen knew what Zhou Bing was thinking. He laughed and said: "This pair of running shoes of the next era is not the running shoes of the past. You need to adapt and control them."
"To put it simply, you can't adapt to these things just by wearing them. You need to adapt to the feel of your feet."
"No way, Ah Tian, is it so troublesome to wear a pair of shoes?" Zhou Bing asked doubtfully: "The spike shoes I wore before didn't have so many twists and turns."
"You don't understand this." Su Shen smiled, took out a pair of shoes and said, "First of all, look at the spikes on the soles of these shoes. Are they different from what we usually wear?"
"This, it seems, really, it's not spiked shoes? Then what is this?" Hu Kai also became interested, touched it, and asked.
"Metal nails are destined to be replaced. These are new technologies. They are made of elastic foam material and strong carbon fiber." After saying that, he walked up to a light board, pushed it, and the light board turned over and said:
"In the future, our special spikes will be more troublesome. For example, your weight, your strength, your foot shape and arch curvature, running posture, etc. must all be taken into consideration."
This chapter is not over, please click on the next page to continue reading! "For example, if you look at the weight of these shoes, it does not mean that lighter is better. It can be roughly divided into three levels, each with its own advantages and disadvantages."
"Super light, super soft, super protective."
"If it is ultra-light, it will be closer to the feeling of bare feet, and the soles of the feet will be more responsive, but will relatively lose a certain degree of cushioning and protection. Even further reduction will require your own ankle and lower body muscles to maintain the stability of the landing.
.”
"If it is super soft, the density of the midsole material is relatively high, but with today's high-tech materials, more feedback and elasticity can be added. The disadvantage is that the protective performance may be greatly reduced, injuries may occur easily, and it is not easy to control.
.”
"If it is super protective, the weight of the shoe will be relatively heavy, which will increase the burden on the foot. If you are small in weight, don't choose it. It will be easy to wear and it will make you unstable when running and your steps will be wobbly. But if you weigh enough, the shoe can be stuffed in
It relies more on technology, but it may be more difficult to control.”
"Each has its own advantages and disadvantages." After Su Shen finished speaking, he pointed to the other side of the light board and said: "This is the level of cushioning. Everyone has different levels of control and adaptability. It does not mean that bigger is better, and it can be adjusted easily.
As your strength improves, there will be different changes. You need to test it according to your strength and get the data again before making replacements."
"The choice here is based on your arch and support level."
"This way is..."
After talking about this, Zhou Bing felt that... now it's better, and he won't have to worry about buying shoes in the future.
Fortunately, Sushen immediately and thoughtfully solved this problem. From now on, everyone’s running shoes will be covered by Sushen Labs.
I came here today to test my body data and foot data so that researchers can obtain more detailed data for high-precision customization.
"One running shoe can have so many things..." Hu Kai really felt that his knowledge structure was almost "completely useless" in front of Su Shen. Apart from anything else, it seems that academic qualifications are still very important, otherwise it will become more and more difficult.
It sounds more strenuous.
Hu Kai made up his mind to get a master's degree.
Of course, he didn't know that in the future he would study for a Ph.D.
The real Dr. Hu Kai, like Su Shen, is a sports industry giant with great brains.
"Of course there is something." Su Shen asked the project team to make arrangements and prepare to give everyone the test data: "We are sprinters, and running shoes are our weapons. The better you run in, the more stable and better you will be.
It’s easy to achieve your ultimate results.”
Yes, Su Shen specifically emphasized here that the main function of this kind of shoes is to improve your horizontal stability.
It's not the 4~7% that a certain hook blew out.
Is it really 7%? Have you ever calculated the concept of 7% for a 10-second athlete?
That's a full 0.7 seconds, even 4% is an incredible number.
This is the same as a super track. As long as you are not a fool and have a little knowledge of track and field, you will know the percentage improvement. This is a typical example of gimmicks outweighing benefits.
In fact, after super running shoes came out, many athletes have been using traditional running shoes because they are not used to them and cannot adapt to them.
This shows that this performance is not the key to improvement. Otherwise, in order to achieve so much improvement, you have to wear it even if your feet are worn out.
As one of the originators of false advertising of sports shoes, Gouzi's marketing has always been top-notch in business capabilities.
So Su Shen had to tell them in advance and not let them rely on this shoe.
The most important improvement must be the breakthrough in training technology and training concepts.
It's not enough to increase the stability of competitive performance, but it's also attractive enough, not to mention...this pair of shoes compares to current running shoes.
And such an outstanding appearance.
Everyone has now begun to imagine the cool scene after wearing it and going out to compete.
"By the way, Xiaotian, what are you going to call these shoes?" Hu Kai asked by the way after finishing the measurement and was putting on pants and shoes.
"Uh." Su Shen was stunned for a moment.
After all, he really hadn't thought much about this.
When asked suddenly, he couldn't answer.
"If you haven't figured it out yet, I'll help you think of one. How about it's called - su?" Hu Kai said: "It's both your name and the pinyin of our flower grower's speed 'su'. When the time comes, the English logo will be
It is also easy to accept when going overseas, which makes it convenient to expand overseas markets.”
Su Shen thought for a while, well, it doesn't seem impossible.
Anyway, he doesn't have a strong obsession with this aspect. Although he will also buy shoes in the future, it is never his first priority.
"Then just listen to Brother Kai and just sue."
In this way, it only took less than three seconds to finalize the SU running shoes, which were extremely popular in the running shoe market, in this laboratory room.
everything.
It's that simple.
There is no story.
Only simplicity.
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