This matter started at the end of last year, when a brand approached Empty Bottle Media to promote the brand.
This promotion is launched on multiple platforms. To put it simply, the brand pays Kongping Media, and Kongping Media has many channels and can embed this brand’s advertisements in many variety shows, film and television dramas, and music festivals. This brand is called
Jiyou Financial is a company that mainly deals with deposits and loans.
It can be considered a big brand, and its market value is tens of billions. It was originally launched smoothly, but an accident occurred when it was launched on a platform. A host mispronounced the name of the brand at the New Year’s Eve party and pronounced it as Jiyou.
The name of the financial competitor has been revealed, and now the problem has arisen. Jiyou Company wants to hold Empty Bottle Media accountable.
I gave you the money. The program arrangement and promotion were all planned by the people you found and planned by Empty Bottle Media. You have to pay compensation, at least 10 million. As for the host and the TV station on the other side, that is definitely impossible.
The one who wants to pay you money, and the other party has a strong background, will at most compensate you. If that doesn’t work, I’ll just read you the name of your product a few more times. If you want to lose money, there’s no way.
Now the problem lies here. Jiyou Company demands compensation of at least five million, and also wants the host to apologize. The TV station actually knows that the host must have taken a private job, that is, he has secretly taken a job from another brand.
A benefit fee, such as giving the host five hundred thousand or one million, and the host says the name of the brand by slip of the tongue, is equivalent to saving taxes and the high advertising fees of the TV station. It is a win-win situation for the host and the brand.
But Kongping Media lost money and gave the money to the TV station. As a result, Party A was unhappy. This has a huge impact on Kongping Media. This matter must be handled to the satisfaction of Party A. Everyone in the industry is
Keep an eye on this.
This problem has been dragging on for half a year. It was caused by the accident at the New Year's Eve party in December last year. It is still dragging on. The final result is actually that it is just a little less money from the brand. But Empty Bottle Media is also stubborn.
, the TV station must be allowed to compensate the money to the brand, and the rules must not be broken. This matter indeed has nothing to do with Empty Bottle Media, and is entirely the responsibility of the TV host.
This project has been being followed up, but there has been no progress. Normally, Gu Man would not give it to Zhao Mingyang for this kind of project. This was obviously bullying Zhao Mingyang, but Gu Man saw that Zhao Mingyang's method of dealing with Ku Yiyou was a bit eccentric.
I just want Zhao Mingyang to give it a try. What if a miracle happens with his strength?
In fact, Zhao Mingyang could choose other low-difficulty ones, but Zhao Mingyang chose this high-difficulty one. Gu Man thought that he could give it a try. If he succeeded, there would be no loss if he didn't succeed. It could suppress Zhao Mingyang's inflated feeling of just getting a project.
, after all, young people need to practice more, otherwise they will drift away.
There is another point that Gu Man did not mention, that is, the moment she saw Zhao Mingyang and Sun Chengwei facing each other today, she suddenly had an idea.
What is the most motivating thing in the workplace? Promotion and salary increase? None. It is when someone around you suddenly cheats and keeps getting promoted, which can drive everyone's motivation. If it is always stable, it is very good for employees.
Yes, it is devastating to the company, because no company can be at ease for ten years. If it is at ease for ten years, it will be replaced by others.
Empty Bottle Media is now too stable and a benchmark in the industry. This has caused many employees to look down on small orders and small companies, and these small companies have been snatched away by other companies.
The head office has always wanted to reform. In the past ten years, Empty Bottle Media has been a bit too stable. On the contrary, it is what the head office is most afraid of. Employees all think they are awesome, but they don’t know that it is the power of the platform that makes them look awesome. No more
Involved companies can easily be taken over by others because they do not have sufficient ability to deal with risks.
Gu Man wants to take this opportunity to let the two young people lead the old man to get involved, give the young people a chance to be promoted, replace the old man as the old man's boss, and increase the sense of crisis for the old employees. If necessary, let the news out, prepare for layoffs, and increase assessments.
Otherwise, I would just spend the whole day sitting in the office soaking wolfberry in a thermos cup.
The main problem of Kongping Media is that it has no rivals in the past ten years. However, in the past two years, with the rise of smartphones, many marketing companies have become bigger and bigger. What Gu Man needs now is not just orders. Whether she can be promoted will depend on
Let’s see if we can bring about some changes in Empty Bottle Media here in Shanghai.
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When Zhao Mingyang came to Jiyou Company, the reason why he was so confident in completing this order was mainly because he knew the final result of this matter in his previous life. This was also the first time that Zhao Mingyang knew the person behind the Lingshi Palace Group.
Boss.
The big boss was fast, accurate and ruthless in doing things, and he was not afraid of the other TV station. This was Zhao Mingyang's bottom line. In the end, Empty Bottle Media was able to compete head-on with the TV station and still be safe without any problems.
Zhao Mingyang came to the other party's company and went to the front desk to make an appointment. The front desk checked the time and told Zhao Mingyang that the chairman was not available recently.
The biggest pitfall in this matter is that the boss of Jiyou Company insists on an explanation. If you have anything to do, you must talk to him. He has no time to call him, and you must have an accurate plan before we can talk. Gu Man was criticized by the other party before.
Zhao Mingyang picked up the phone and called Jiyou's boss according to the phone number left in the project book. He first made an appointment, but then he couldn't make an appointment. He called the other person to tell him that he was in their company.
The phone was connected. It was the boss's secretary, telling Zhao Mingyang that he had no time recently and would wait for notification.
Zhao Mingyang's goal was achieved. The company's front desk and secretary knew about his visit, which would reduce their anger when they met Zhao Mingyang.
"Mrs. Landlady, do you have time? I want to see the house." Zhao Mingyang called the landlord and said.
"I'll be there in an hour."
"Okay, you are busy first." Zhao Mingyang hung up the phone and went to a small commodity wholesale market. He walked around and bought a few silk scarves. Then he went to a gift shop and spent fifty yuan to ask the boss to find one.
Packed and wrapped in exquisite boxes.
The silk scarves cost more than 40 yuan, and they all looked good to the touch. The packaging box cost 50 yuan, so the total cost was more than 90 yuan.
Taking the packing box, Zhao Mingyang went to the location mentioned by the landlord. He went to the supermarket near the community and bought a bottle of soda and a bottle of purified water. Zhao Mingyang opened the purified water, drank it and threw it into the trash can.
I took a look at the community, Shencheng No. 1. The name of this community is quite domineering. The perimeter of this community is surrounded by shopping malls and storefronts. There are four areas ABCD inside. Area A is a high-rise building, area B is a small high-rise building, and area C is a sunshine building.
, there are only six households in one building, and there is an elevator for each household. Area D is a row house, with a single family. Area A is close to the roadside and is on the outside. The further in, the quieter it becomes and the more expensive it becomes.
"Sister, you are tired. Please drink some water first." Zhao Mingyang saw the landlady's figure and quickly handed the soda water to the landlady.
The landlady glanced at Zhao Mingyang and said with a smile: 'Xiao Zhao, why do you want to move here?'
"It's necessary for work, sister. This is a small gift I asked my colleague who came back from abroad to bring you back. Don't dislike it." Zhao Mingyang gave the gift box to the landlady and said.