Zhao Mingyang pointed at the square and said: "You remember, all marketing in shopping malls has fixed routines. You'd better not change these routines easily, because decades of verification of these routines tell us that they are very effective.
it works.
For example, setting up a fountain in a square, although this is very old-fashioned, can make many people stop and watch, especially children who like to run in and play. When children come, adults will follow. This is why many shopping malls have fountains in the square.
The reason why the fountain mouth is left is to ensure that the flow of people is concentrated as long as it is opened every now and then in the summer.
Secondly, there are small trains, rocking cars for children to play, etc. These should also be available. In order to attract children, don't prevent people who sell balloons from coming to sell balloons. This group of people can also help your marketing attract children.
The second is the open-air stage performance. We invite some magicians, swimsuit models, hosts, singers and dancers to come and perform. These three are commonly known as the third one. These three are the easiest to attract traffic to the mall. Children can watch the fun.
Adults, these melon-eaters can ensure the crowds of people gather in the mall. When there are more people, more people will be attracted.
At this time, we need to put out big advertising posters and hand out leaflets. Don’t write some introductions and event introductions on the advertising leaflets. Directly write Tianxiu Plaza Anniversary. The original price of 888 gold lucky beads now only costs 88. This way, you will immediately
Someone goes to the mall to take a look. After entering the mall, the words 30% off and 50% off must be everywhere. The original price is 1888 and today’s special price is 233. The words must be written in big letters. The buyer can get a lottery ticket and draw the designated
Purchase products at a 10% discount.
For example, a branded jacket originally priced at 6,000 yuan can be purchased with a lottery ticket for only 600 yuan. What do you think consumers will think? It is also a big brand, so I gritted my teeth and still made a profit of 600 yuan, saving more than 5,000 yuan.
I made a lot of money. When I go back and tell people, I bought it for 6,000 yuan at Tianxiu Shopping Mall. It’s a lot of face.
There is also the issue of vouchers and coupons. Pre-deposit 100 to get 500, and 200 yuan vouchers. It must be marked that specified products are available. For general product coupons, some 50-yuan vouchers and pre-deposit 100 to get 200 will be issued.
The shopping mall will increase the price of goods a little bit."
Xu Qingqing nodded and quickly took out her mobile phone to write down these things. She also needed to save the third thing. Advertisements should not be too complicated, just keep them simple and straightforward, pre-deposit coupons and vouchers.
These are the experiences and methods that Zhao Mingyang gave to Xu Qingqing. Xu Qingqing instantly understood why Zhao Mingyang was talking about leg rings before. Damn it! He was tricked. It felt like what he said before and what he said now seemed very different.
Echoing from beginning to end.
"Let's build a big windmill in this square. A very big rotating windmill. There should be lights on the windmill. It will be very beautiful and cool when it rotates at night. It should also look suitable for taking pictures during the day. Young people nowadays like to take pictures and post.
Moments, allowing young people to stop and take photos.
Create a few highlights of the promotion, such as a rental boyfriend and a rental girlfriend, and when you come to the mall to shop, you only need to pay one yuan to choose a boyfriend or girlfriend to accompany you shopping for half an hour.
Just contact the modeling agency, it must be good-looking."
Xu Qingqing asked a little confused: "Why do you do this? Will anyone really choose this? And it feels a bit~"
"It feels a bit borderline and ruins the three views, right? This is the novelty that current public opinion and young people like, and indeed few people will rent it, but these people can be photographed, and then all the friends will be buzzing
If it is the topic of Tianxiu Shopping Mall, then it will save another amount of advertising fees.
To put it bluntly, the purpose of supermarket activities is to help various merchants clear their inventory. Otherwise, the products of various brands will be released in the second half of the year, and the original inventory will be backlogged. This will easily cause some brands to go bankrupt. Shopping malls do not want to have bankruptcies.
So that's it.
Remember, you only need to be in charge of the overall situation, and you don’t need to do the rest, such as setting up the stage. You tell the mall that they have channels, and you just need to give them your ideas and plans. Leave the coordination work to them.
, and the plan needs to be formulated based on the stores on each floor and the perimeter of the entire shopping mall.
You should do it by yourself first, and don’t know how to contact me at any time. I did it by myself at that time. I am not as lucky as you to have a handsome, intelligent and good-natured master to take care of you. I will give you a suggestion, use your mobile phone to take pictures.
Note the name of each place so that it will be clear at a glance when you go back. Then you can make a PPT for the mall. I will leave first and you can handle it here."
When Xu Qingqing heard this, she said with a confused look on her face: "Just me?"
"Otherwise? This is for newcomers. If I am here, it will be detrimental to you. I have done it. You can't learn anything. You should learn how to deal with Party A first. Don't worry, I am here.
I'll carry the basket when it's out of the basket, do it boldly, I'll leave first." After Zhao Mingyang finished speaking, he left.
Xu Qingqing took a deep breath. Zhao Mingyang's last words were indeed very useful. Don't worry about it. He took out the basket and carried it. That's enough for a man. Xu Qingqing took out her mobile phone and started taking pictures from the outside, and then entered each floor of the mall.
I looked at all the corners.
······
Zhao Mingyang left the mall, bought another basketball and a basketball backpack, and dribbled the ball while walking. His destination was the Shanghai Theater Academy, half an hour away from here.
Zhao Mingyang decided not to take a taxi or take a taxi recently, but to walk whenever he can. He first found his dribbling skills and skills, and exercised his physical strength. When the time comes to show off, it will definitely come in handy. Showing off is reserved for
For those who are prepared.
Li Bai once said: Every successful pretense is inseparable from secret efforts. The hard work behind every successful pretense is just to have pretense. When there is no pretense, look for opportunities to create opportunities for pretense.
, the ultimate goal of people in our generation is to let others watch you show off, and never let others show off in front of you.
Zhao Mingyang secretly worked hard. He knew that Xu Qingqing would definitely let him play basketball for her. Then Zhao Mingyang must not let his guard down. He should be a key player instead of letting his guard down at the critical moment.
If Wang Fan's information is correct, every afternoon after school, Liu Bingbing would go to the King of Karaoke KTV near the school to sing. Zhao Mingyang was going to check out the spot first. Wang Fan said that Liu Bingbing would go there this afternoon, and she and her classmates would go there.
Said.
Zhao Mingyang looked at the time and saw that it was already 3:40 in the afternoon. He played golf and got there around 4:10. There was plenty of time. Liu Bingbing probably packed up and had something to eat. The fastest he could get there would be around 6:30 in the evening.
.
Now the question comes, how to achieve a chance encounter?
This is different from the encounter with Xu Qingqing. Liu Bingbing is still a student and spends most of her time in school, and her route is relatively simple. School, restaurant, KTV, etc. seem to be nothing.
She is one of those people who works very hard, but only works hard enough to impress herself. She works hard until she achieves nothing and is not recognized by others, which is indeed a huge blow.
While Zhao Mingyang was playing ball, he was thinking about how to plan a perfect encounter. This is more difficult than marketing a multi-million dollar project, because this is a project worth tens of billions, and there can be no mistakes. If the operation is successful, he may get 100%
If the operation fails, then you can only continue to work hard.
Are you a boy? Just be thicker-skinned, and boys must chase beautiful girls. In any case, they will be rejected. So it is better to play with the second best, and it costs nothing. Just confess your feelings directly and don't be a licker.
After the confession is successful, we hold hands and take the next step.
Is it possible for a boy to not find a girlfriend? Mr. Choi, one of the four most talented men in Hong Kong, said that it is impossible for a boy to not find a girlfriend. It’s just about where your boundaries are. Simply put, do you accept tall, short, fat or thin?
?
Fall in love a few more times, and once you have experience, you will be able to chase Bai Fumei easily. This is the experience that Mr. Cai has summarized in his life. His experience is quite professional. After all, he can remember the names of six of his girlfriends.
More than ten, it’s hard to say if I don’t remember.
Zhao Mingyang is more difficult. He directly challenges the ultimate. Bai Fumei generally has a high EQ and IQ, a high vision and a lot of knowledge, but it is not impossible. All the big guys have proved this. As long as the method is right,
It is not difficult to marry Bai Fumei.
Zhao Mingyang was planning at this time, walking and dribbling the ball to his destination, the King of Karaoke. This KTV has three floors, with the words "mass sales" written on it, which means that this place is purely for karaoke, not for commercial purposes.
K, after all, is near the school and near a well-known school, so I don’t dare to do business.
Zhao Mingyang put the basketball into the ball bag, walked into the KTV, and started his plan.