Chapter 441 You need to be strong to strike iron 【Ask monthly ticket】
Chapter 441 To make iron, you still need to be tough [asking for monthly votes]
"Hold the grass! I'm going to vomit! I love this one the most. I also like to add ham and an egg. I watched this video and I'm going to vomit. Does the aunt have athlete's foot? What about the uncle's?
Did the cigarette ashes fall in? And did the auntie’s snot fall in?
Is this special grade noodles really delicious? No wonder I sometimes eat grains of sand. I wronged my bowls, chopsticks and pot. Every time I thought it was because the bowls and chopsticks were not washed. Now I know what it is.
, that’s the smell of earth, I still have three big bags of Lao Tan spicy vegetables at home, what should I do?” Hao Ren said.
"The best you can do is just eat instant noodles without the seasoning packets, but this company is so damn shady. They actually lowered the price and saved costs by hiring such a shady workshop to make it. It's a giant company. Are these people really not afraid of God's punishment?
This time we must let them show their faces properly." Brother Xiaosha said angrily.
"What does the customer want to do?" Zhao Mingyang asked. He didn't criticize anything more. Because criticism is useful, why do we need a review agency?
"The news of this matter will break out first. We will attract traffic to increase the popularity, and then launch our client's brand. You can write the copy. It is best to increase the client's market share by 100%." Gu Man said.
"Understood, let's do it now." Zhao Mingyang and Hao Ren sat at the same workstation and called the coffee shop downstairs to deliver several times the amount of coffee.
How much is the annual public relations and marketing fee for a company? For example, a large company may start with over 100 million yuan. Just like Coke, each of the two domestic advertising spends 200-300 million yuan each year, not counting operations. It is so realistic. This
Money has to be invested, otherwise the market will be lost. Unless it is a product in an ultra-high-tech industry, then there is no need to invest in large amounts, but it will be invested regularly.
Zhao Mingyang and Hao Ren quickly sorted out the information. First, they understood the customer's information and what could be written about. The customer sent all the information. Zhao Mingyang and the others took a look at it and quickly looked for material that could be written about.
To put it bluntly, it means writing about things other than products. If the customer's product is excellent, then the product will be overrated. If the product cannot be produced, the only way to do marketing is to use other methods. This is also a common method used by many companies.
If it were like fruit mobile phones, there would be basically no need to market other bells and whistles and just sell the product itself. However, not all companies have core technologies and core product competitiveness.
At this time, marketing needs to intervene. Marketing can exploit strengths and avoid weaknesses. For example, in this marketing, Zhao Mingyang and others chose to exploit strengths and avoid weaknesses. If instant noodles really compete with instant noodles, the overall quality of instant noodles that occupy a large market share must be higher than that of other products.
Excellent.
Don't talk about qualifications, entry time, most companies in the instant noodles industry are synchronized, but do instant noodles require a lot of investment in research and development?
That's for sure, it's R&D cost, R&D cycle, R&D team, all of which are indispensable. For example, a turkey noodle can occupy the market when it comes out. Laotan spicy food also quickly occupied the market when it came out because it is absolutely competitive.
, and these are all inseparable from one thing, research and development.
At this time, Zhao Mingyang and the others would not be stupid enough to compete with each other for instant noodles, because the customer who purchased the product had already verified that the customer's instant noodles did taste average.
Just like a product, it seizes the limelight in a certain period and its sales increase significantly. However, if the later design and R&D cannot keep up, and it is marketed with a certain slogan, the people who first supported it will start to resent it.
It's because customers are not fools.
That's all money in the pockets of customers. The market is cruel and people's memories are short. What can ultimately stabilize the market is excellent quality.
Zhao Mingyang only hopes that this customer who placed the order must seize this opportunity, do not rush to sell goods and increase inventory, but use the money realized from sales to invest in research and development, otherwise the next trend may be another ten or twenty years.
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At about 6:50 in the evening, the news was reported in the news. Zhao Mingyang and the others began to push the news through various channels. They pushed it through every platform. They had to ferment the matter first to attract attention and topic. This kind of thing is actually the best
Promotion, because this topic will allow many self-media to join in and promote it without paying, because this type of topic has traffic and exposure.
The difficult thing is to promote the orders placed by customers. If you don’t pay some marketing accounts, the other parties will not want to promote it unless the traffic increases.
Zhao Mingyang and others quickly promoted the customer's products. The four-character title "Light of Domestic Products" was prominent. They were also domestic products. Some people make money without conscience, while others have strong backbone and good intentions. Unfortunately, the market is small. Please give me your support and wait for the copywriting to be released.
In fact, Zhao Mingyang thinks this is very good. It can indeed make some black-hearted companies fall down directly. He hopes that the companies that stand up will not make the same mistakes again, so that the boy who slays the dragon will not become a dragon in the end.
At 7:25 p.m., Zhao Mingyang and the others left the company one after another. This order was made by a group, so there is no need to do the rest. It needs a period of fermentation. Everyone can observe it at home with their computers. That black-hearted company
Companies will probably also seek public relations.
But the effect of seeking public relations to deal with this matter is not good, because it was not the self-media that broke this matter. Everyone who works in marketing media knows that most of the things that are exposed by the self-media can be turned over, but not the things that are exposed by the self-media.
For example, the official media are basically indifferent. They are trying to counterattack with marketing in vain, which is a waste of money.
Zhao Mingyang and Xu Qingqing passed by a battery car store. It was not so strict at this time and could carry more than 12 hours.
Zhao Mingyang and Xu Qingqing were choosing electric cars. The store recommended several models. Xu Qingqing finally chose a Beetle electric car, which was white. The store gave them a poncho, car lock, and helmet. Zhao Mingyang paid 2,400.
Xu Qingqing wanted to give Zhao Mingyang money. Zhao Mingyang asked her to give her one yuan a day. Xu Qingqing thought it was too troublesome, but Zhao Mingyang insisted on doing it because it was a debt. Zhao Mingyang was fat and Xu Qingqing remembered to give Zhao Mingyang one yuan every day.
Xu Qingqing didn't know how to ride this, so Zhao Mingyang took her back to the community, where Zhao Mingyang taught Xu Qingqing how to ride.
Soon Xu Qingqing got started, fell in love with it, and actually rode away.
"I'll go for a ride. You can go home by yourself. I'll buy you something to eat," Xu Qingqing said.
Zhao Mingyang could tell that Xu Qingqing was really happy. She really liked this toy. Not to mention her, Internet celebrity Xiao Wang and NBA Dengzi both liked to ride this toy.
It seems that the richer people are, the more they like this. Is this reverse preference?
Is it just like a rich person fantasizing about a poor life? Is the most real thing about being mediocre?
"Young man, have you joined the community group?" an aunt looked at Zhao Mingyang and said.
"What group?" Zhao Mingyang asked.
"Owner group, are you an owner?" the aunt asked.
"Yes." Zhao Mingyang replied. He was indeed going to become the owner soon. Zhao Mingyang decided to buy this house and was negotiating with the landlord. The landlord was ready to sell and Zhao Mingyang was also interested in buying it. The price was still being negotiated. Sixty was a bit too expensive.
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Zhao Mingyang first gave the other party a deposit of 100,000 yuan, giving priority to Zhao Mingyang's purchase of the house. Once the price was negotiated and the contract signed, the owner only had time to come back and sign.
I bought this house so that I could sell it to Xu Qingqing at a high price later.
There are memories of Xu Qingqing here. Xu Qingqing will definitely buy it. If Xu Qingqing doesn't buy it, the Xu family will buy it to prevent this house from being lived in by Xu Qingqing before it was exposed in the future.
So now Zhao Mingyang buys it in the name of the company, and can resell it at a high price in the future. He has no intention of doing anything, just to prevent Xu Qingqing from being pocketed by the middleman.
This house is actually easier to sell as a single unit. It is a small unit, the total price is not high, and the loan pressure is also small. If the two floors are sold together, the selling price will not be high, because the decoration must be dismantled and reinstalled, so the price will be
If the renovation costs are greatly discounted, there is no hope of earning back the renovation costs. If they are packaged and sold, no one will buy them, because it is still a matter of renovation. If you buy these two houses at once, you will have to renovate them.
Therefore, the landlord put the house up for rent for more than half a year without anyone buying it, which is rare in Shanghai. In the end, he could only put it up for rent, but no one rented it. When he met Zhao Mingyang, he rented a house and wanted to buy it, but Zhao Mingyang was not in a hurry and could even buy it at a low price.
This house.
It only depends on whether the other party's price is reasonable. How can I buy it at a low price? As long as the house is turned into a haunted house, it will be fine. After it is turned into a haunted house and fabricated various supernatural events, the house will depreciate and the landlord will probably want to curse.
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For example, Zhao Mingyang posted a post saying that after moving in here, various strange phenomena occurred. Anyway, Zhao Mingyang saw and heard it himself. At most, Zhao Mingyang may have mental problems, but if rumors spread, the house would be ruined.
The current price offered by the landlord is not low, 100,000 per square meter, 14 million, with the benefit of two parking spaces, but this is all added to the house price, and the house price is based on the price of a single floor after renovation
, including renovation costs is the big cost. If someone else buys this house, it will basically be smashed and renovated, so it is not cost-effective to buy such a small apartment and spend another renovation cost.
The price that Zhao Mingyang negotiated with the other party did not require the other party to reduce the price much, but Zhao Mingyang wanted the landlord to have a storage room in this community. The landlord wanted to sell it separately. Zhao Mingyang looked at it and found that the price was 350,000, and it was on the second floor.
It's ten square meters. Many people didn't buy it when they first bought it because they thought it wouldn't be used. The main reason was that it wasn't cheap to keep, but this landlord bought it.
Now many people want to buy this storage room, because it is very practical to have this in high-rise buildings, and it is really cost-effective. It costs 350,000 yuan for ten square meters, which is actually ten square meters. The most important thing is that this storage room is actually a small garage.
, with a property rights certificate, this is what Zhao Mingyang likes.
The other party is now struggling with this, whether to give a storage room or not. Zhao Mingyang will not buy a house if he does not give it. He will consider buying it after giving it away. This is the reason why Zhao Mingyang has a good relationship with the intermediary and the security guard. The intermediary secretly told Zhao Mingyang that Zhao Mingyang also
Go to the security guard to confirm that the owner of the household does have a storage room.
Zhao Mingyang asked the intermediary to tell the owner that Zhao Mingyang had heard from the neighbors in the community that if the house was not sold, Zhao Mingyang would just buy another house instead of this house.
The homeowner is expected to come to Zhao Mingyang soon, because Zhao Mingyang knows that the intermediary will do everything possible to facilitate the transaction. Knowing that he will exaggerate and tell the homeowner that he will miss this village and not have this store, the intermediary revealed a key piece of information to Zhao Mingyang.
, this homeowner sold the house to cash out and buy a house abroad, so the other party was more anxious than Zhao Mingyang.
The aunt pulled Zhao Mingyang into the group. Zhao Mingyang had no hesitation. After all, he would stay in this community for a long time. The community group must be added. It doesn't need to bubble up, but sometimes it is really useful.