At noon, Zhao Mingyang made a reservation at a hot pot restaurant on the fifth floor of the building. He didn't know what to eat, but hot pot was a must.
The good thing about the office building where this new company is located is that you don't need to make a special trip out to eat. There are some chain hot pot restaurants, coffee shops, etc. in the building.
The daily passenger flow is no lower than that of shopping malls. Generally, some large companies’ canteens and restaurants have stores such as Starbucks and Haidilao.
The fixed group of people all have spending power. If they gather together, the daily turnover of this hot pot restaurant will be 20,000 to 30,000 yuan.
The per capita consumption is 200. The office building has a total of 49 floors, 42 of which are office floors, with about 180 people on each floor.
These people are high-spending people. The employees in this building basically earn RMB 20,000 to RMB 30,000 per month. The annual salary of one million is not a minority in this office building. Many companies have many employees who can earn one million a year.
Most people earn an annual salary of 30,000 to 400,000 yuan. Of course, the requirements of various companies are indeed very high. When recruiting interns, they basically require 985 to start. At that time, Empty Bottle Media had a minimum requirement of 211, but now they have relaxed it.
, as long as the ability is sufficient, there is no academic qualification requirement.
Of course, it may seem that academic qualifications have been lowered, but in fact the requirements and skill requirements have increased. For example, the interns we recruited before either own a supermarket chain at home, have experience in organizing many marketing activities, or have been engaged in this before.
Those who have worked in the field for more than two or three years and have independently completed million-level projects.
The companies in this building are basically terminals. They are responsible for core projects. They interface with customers from all over the world and issue instructions to their branches and factories. They are very different from ordinary companies. Everyone may
There are tens of millions of projects underway.
Zhao Mingyang and the others came to the hot pot restaurant. The waiter prepared bamboo baskets for them to put their clothes in, so as to avoid the hot pot smell. They also prepared aprons for them. Zhao Mingyang ordered the 888 set meal.
Mandarin duck pot and barbecue plate, the set menu mainly consists of beef, mutton and some barbecued meats, as well as some drinks.
Hot pot at this price is indeed not cheap, but the ingredients will satisfy customers and are not synthetic meat.
There are basically no hot pot balls, the only ones are some handmade freshly made fish balls, shrimp balls and beef balls. You can taste it as soon as you eat it, which is different from the hot pot balls in Malatang that average 20 or 30 per person.
This is the food for customers in this building. The per capita is 200 yuan. After excluding the cost, rent, water and electricity, etc., they can still make at least 100 yuan. However, if a spicy hotpot restaurant with an average per capita of tens of yuan is opened here, it will definitely go bankrupt, because the prices here are
The rent is not cheap. The annual rent for a hot pot restaurant is 260,000 yuan. The most important thing is that the customer flow is limited. Of the office crowd of about 4,000 people, almost half of them will go to the public canteen to eat, and the remaining one-third may go there.
When eating out, two-thirds, or more than a thousand people, will spend money in the restaurants on the fifth floor.
There are many restaurants on the fifth floor, most of which are high-end. The average cup of coffee is about thirty per person. For these shops, it is absolutely profitable here, but for high-quality and low-price shops, they are losing money here and making profits.
The rate is not directly proportional to the customer flow. When opening a store in this type of area, one service is provided and twenty grades are provided. Here we do not pursue high quality and low price, but only pursue quality, so don’t be afraid to set the price high, there will always be people to consume.
Therefore, positioning is very important in marketing. For example, luxury brands would rather open stores in first-tier cities than go to second- and third-tier cities. The main reason is that they are afraid of losing money if they open stores. Although the rent is cheaper than in first-tier cities, millions of dollars will be invested in decoration.
Moreover, Hermès pays store employees a salary of RMB 20,000 to RMB 30,000 per month, and they also have to reimburse daily taxi fares, etc., so the gain outweighs the loss.
The annual turnover of a luxury store exceeds what most people realize, especially for top-tier brands such as Hermès. It is not unusual for the turnover to be over 20 million on the day the store opens.
It's just that ordinary people can't imagine that a store can generate hundreds of billions of revenue a year. The turnover of one store has exceeded the combined turnover of hundreds of stores a year for some low-end and mid-end chain clothing brands.
This is the difference between the concept of consumption and consumption habits. Many people will think that the high-consumption group is stupid and has a lot of money, while the high-consumption group basically cannot hear what others say about them. This is the cruel reality, because there is basically no
Any contact, different living spaces on the same planet.
In his previous life, Zhao Mingyang couldn't understand why so many people bought a C-Class Mercedes-Benz worth more than 300,000 yuan. This price could buy many performance cars worth 300,000 yuan. Until later he bought a car worth more than 200,000 yuan.
What people call a sacred car.
After buying it, I found that the speed limit on highways is 120 and the speed limit in urban areas is 60. It cannot run at all. This is not the most annoying thing. The most annoying thing is that Zhao Mingyang always has to explain to people why he bought this car, because people always ask what kind of car it is.
, a car worth 200,000 yuan is considered to be worth more than 100,000 yuan or even less than 100,000 yuan.
Later, Zhao Mingyang changed cars and bought a Mercedes-Benz C-Class, which he thought was stupid and expensive. In fact, few people really paid attention to the car and did not want to understand it. They only paid attention to the car logo. With this car logo, you
There is no need to explain more things.
The price of a product must be linked to its value. Of course, this product requires periodic certification. Not all cars are valuable if they are sold for 3 to 50 million. They must abide by the three-year value guideline, that is, they will still be at the same price after three years.
, then the value of this thing has been recognized by the market.
Hao Ren and Brother Xiaosha took out their mobile phones and took pictures frantically. It was not about how good the food was, but the fact that it was popular to post on WeChat Moments during this period. Singles mostly posted about their food. These two were posting on WeChat Moments.
"Here are the ice powder, herbal tea, and fruit juice prepared for you. If you, distinguished guests, need it, just press the button on the table, and we will come over to serve you as soon as possible." The salesperson took the food from the dining car.
After placing it on the storage shelf, push the dining cart away.
"Mingyang, congratulations. You have been reused. You have a bright future. I guess it will be difficult for us to ask you to have dinner in the future." Brother Xiaosha said.
Hao Ren was eating with his head down. Xu Qingqing glanced at Zhao Mingyang. Zhao Mingyang picked up the drink and poured a cup for Brother Xiaosha and said: "No matter how busy I am in the future, just give me a call and I will definitely be there at the appointed time. I'll just
No matter where you are, I am only responsible for the preliminary work of new projects, and I am not responsible for the later stages.
I came to you today just to say this. Do you want to work on this project with me? We need to recruit people again. This time the head office sent us a technical team, but we need to recruit other personnel ourselves, probably
At least fifty people need to be recruited, and the head office sends almost twenty people, all of whom are responsible for platform maintenance and development.
We also need to recruit film and television post-production, editing, review, graphic design, copywriting planning, etc. I also have to deal with other things and am a bit overwhelmed. If the three of you are willing, can you help me?"
Xu Qingqing glanced at Zhao Mingyang and said, 'Then when will I go there?'
When Xu Qingqing opened her mouth, the other two people immediately agreed. Zhao Mingyang gave Xu Qingqing a "you are awesome" look and said: "It will be fine in the afternoon. You will be the leader of the first, second and third groups. Each of you can recruit
Five to ten people.”
As soon as Zhao Mingyang said this, Hao Ren understood that Zhao Mingyang was supporting them. Even if the project is over, they will still be team leaders. If they are transferred to other companies, they will also be team leaders, and their salaries will be generous.
"Can I?" Xu Qingqing said a little guilty.
"Even if you can't, Hao Ren and I will help you, and you can." Brother Xiaosha said.
Brother Xiaosha picked up the cup and toasted Zhao Mingyang. Zhao Mingyang was really nostalgic. He got up and took everyone up with him.
But I have to say that their team still lacks one person, a real manager with experience in leading a team.
Zhao Mingyang is considering Bu Fenjin, because he has led a team anyway, but he doesn't need it for the time being.
"You recruit people. The purpose of the head office this time is that the age group should be under 25 and all should be young. The team should preferably be born in the 85s and 90s. Of course, if the ability is outstanding, the age can be relaxed. The main thing is to
To understand literature and animation, you also need to understand entertainment.”
When Hao Ren heard this, he seemed to understand something. He looked at Zhao Mingyang and said, "Is there any gender restriction?"
"No, why do you still want to find yourself a wife in the name of an interview? That's it. I may not be in the company recently. Let's talk about it after the holidays.
We have a holiday in two days. You go and send out recruitment information first. Xu Qingqing, your task is very heavy. The section you need to be responsible for is the field of beauty. None of us understand it, so you will be fully responsible for this area."
Xu Qingqing was stunned when she heard this. She was asked to directly lead the team to take charge of a project?
In fact, this is what Zhao Mingyang did deliberately, to trap Xu Qingqing and give her greater responsibility. This responsibility is that when she leads a dozen people and a department, she will have a sense of responsibility and accomplishment. Likewise, she
She will also be held back by this group of people, and she cannot leave. If she leaves, she is afraid of being criticized.
When I return for the Mid-Autumn Festival this time, Zhao Mingyang estimates that Xu Qingqing's family will want to talk to her, and there is a question mark as to whether she can come back and continue working.
After dinner, Zhao Mingyang drove out.
Xu Qingqing and Hao Ren went to tell Gu Man about Zhao Mingyang asking them to help, and Gu Man readily agreed.
Gu Man knew that these three people had kept their jobs, and Zhang Qingdong's layoffs would not be able to lay off them.
Zhao Mingyang sent a message to Gu Man, asking her to hint that Bu Fenjin and Zhao Mingyang have a very good relationship during the next meeting.
Gu Man understood as soon as he heard this. Zhang Qingdong now had a big opinion against Zhao Mingyang. If Zhang Qingdong knew that Bu Fenjin and Zhao Mingyang had a good relationship, and Zhao Mingyang was no longer at Empty Bottle Media and was in charge of other projects, to be precise, he was in another newly established branch.
If he gets a job, then the remaining Bu Fenjin will have no good fruits to eat, and he will probably be directly on the layoff list.
Only when Bu Fenjin was laid off and Zhao Mingyang extended an olive branch could he control Bu Fenjin. When Bu Fenjin's survival rights were controlled by Zhao Mingyang, he would basically have to obey out of habit.
Zhao Mingyang left in a hurry because someone wanted to give him a gift, so he returned to Liu Bingbing's house.
At this time, there were twenty or thirty handsome men and beautiful women standing outside the community gate. Zhao Mingyang drove past them and entered the garage underneath the community. He returned home. He rarely comes here, but this house is really valuable. It’s so valuable.
It’s a small price of 20 million, and the decoration is very good.
The people living in this community are basically rich people, and there are few indigenous people, because this community is not a resettlement housing.
It is a ten-story small high-rise with one apartment per staircase, and it is on the riverside. Just outside the community is the core circle of Shanghai City.
This apartment is mainly in a good school district and has a good location. Some high-rise buildings not far from here will cost 170,000 square meters, but the listing price here is 260,000 square meters. This shows how high the price of this house is.
This house is no longer cheap at this time, it's close to 20 million. In the next few years, it will basically be priceless, with few people selling it. Most of the people who live here are owners who are not short of money.
When Zhao Mingyang returned home, he notified the doorman to let the group of people outside the community in.
Zhao Mingyang gave these people a unified time. These people were from major luxury brand stores. Liu Bingbing added the customer information to Zhao Mingyang, and contacted Zhao Mingyang for anything in the future. For example, it was the Mid-Autumn Festival soon, and each store prepared for customers.
Mid-Autumn Festival gifts.
A brand sent two or three people to deliver the goods, each carrying two or three gift boxes.
Zhao Mingyang asked them to line up downstairs and wait to go upstairs. Many people here were not surprised.
Liu Bingbing’s apartment is a small one. Opposite is an apartment of 180 square meters. There are also 260 square meters in the community. Many of them are customers of these brands.
"Hello Mr. Zhao, these are some Mid-Autumn Festival gifts we specially customized for you." The first person to enter Zhao Mingyang's home was a staff member of a luxury brand starting with L.
Zhao Mingyang took a look at the moon cakes and various peripherals, such as water cups, plates, card holders, etc.
After Zhao Mingyang said his thanks, the next family came.
After a while, Zhao Mingyang found that the living room was full of things.
Zhao Mingyang felt that he could never use up these things, so there was no need to sell them.
As for giving gifts, none of these things are suitable for giving away. They are not suitable for giving to rich people. They don’t need them and they have them. The hard currency used during domestic festivals, especially for gifts, has to be represented by Moutai.
value.
Because if you resell it, someone will recycle it at a high price, and it will appreciate in value over time.
And these luxury goods will depreciate when sold. Not to mention mooncakes, no one will necessarily recycle them after they are sold. As for gifts, they are all small parts, and no one will recycle water cups.
There are still people who want belts and wallets.
The things these brands give away are not as valuable as the other things they give away, which is the Mid-Autumn Festival banquet. Each of them has booked private rooms for customers in advance with its cooperative hotels. They are basically private rooms with tables for twenty people. Zhao Mingyang now has ten Mid-Autumn Festival tables.
Vouchers for the banquet.
You can arrange for a family to dine in a hotel on Mid-Autumn Festival night. This voucher is worth starting from four to five thousand, depending on the quality of the restaurant.
There is also a Mid-Autumn Festival banquet coupon worth 16,000 yuan. This is a private room in a super five-star hotel.
Zhao Mingyang thought for a while, this Mid-Autumn Festival banquet is still useful, what about the rest?
Ask Liu Bingbing who he wants to give it to. If there is no one to give it to, he will take some back to his hometown, give some to the landlady, and then stop by to see his little cousin whom he has become familiar with.
The phone rang suddenly. Zhao Mingyang saw that it was Wang Bing's phone and understood why he was calling at this time. He was giving a gift, giving a gift to Zhao Mingyang.
Zhao Mingyang answered the phone and took two boxes of mooncakes and went downstairs.
First update today. I got home too late from work and my head still hurts. Sorry, there is only one update.
