Chapter 765: The Golden Age of China Entertainment Comes
Chapter 765 The Golden Age of China Entertainment Arrives
Eveni knows a lot and is very experienced. Zhao Mingyang does not need to say anything, she understands this. Zhao Mingyang recognizes her ability.
No, Zhao Mingyang discussed the history of human evolution, the meaning of life, and the Tao of Yin and Yang with Eveni for three days in a row.
Eveni was reluctant to part with Zhao Mingyang when she said goodbye. She knew that Zhao Mingyang was not a strong man but a man who could give her happiness.
After Eveni left, Zhao Mingyang weighed himself on the scale and found that he had lost two kilograms.
Fat is burning crazily these days, and Zhao Mingyang often thinks that even though the gym has tens of thousands of personal training classes a month, he may not be able to lose weight, and his abdominal muscles may not be visible.
But if you top up tens of thousands in a bathing center and eat, drink, and have sex there, how much weight can you lose in a month?
Go to the bedroom, take off the camera, take off all the cameras in the living room, and then put them in the crusher to crush them. Take away the mobile hard drive for storage. The things here will allow Zhao Mingyang to live a good life in peace and stability for at least a few years. Really
I hope Yvonne will go higher and higher, and I hope her ambition will become bigger and bigger.
It was already the end of June when I bought a plane ticket to return to my country, and it was really only half a year since I left.
When Zhao Mingyang came back this time, his mentality was different from when he was reborn. Because he had confidence, he decided to start the wandering mode of life.
That is to say, he basically doesn’t have to work hard to start a business now, because he doesn’t have the ability anymore. His upper limit has basically been reached, and the later stage will be left to Hua Wei Zhi and the others.
Hua Xizhi can complete 50% of his strategy, and Zhao Mingyang can win the rest of his life.
You must know that the most important thing for a person is to recognize the reality. Don't think that you are invincible after rebirth. You must have a team. No one in this world can do everything by himself.
Whether it is today's big bosses or the past princes and generals, they all have teams. People in the team have different divisions of labor and each person plays a different role, but they are all valuable. It is impossible for one person to succeed, only some people
He may not be known to the outside world until he retires from the team.
For example, how many names of Jack Ma's Eighteen Arhats can you name? How many names of Xiao Ma's Five Tiger Generals can you name?
Regardless of whether it is the Eighteen Arhats or the Five Tiger Generals, each of them still has a group of people under his command, and so on. Just like Qiu Shuhong now, Zhao Mingyang has no involvement at all, because Qiu Shuhong now has dozens of people in the team to help her operate.
Just like Ma Dou Clothing, Ye Chuan and dozens of core staff are running Ma Dou Clothing.
What is Zhao Mingyang doing now? It is overall planning and strategic layout, and it is investing more in new fields to test the waters.
What Zhao Mingyang is much better than Hua Xizhi is his marketing ability. Zhao Mingyang knows what kind of marketing the public wants to see at every point in the future, and Hua Xizhi's weakness is also in the marketing area. This area is mainly comprehensive and requires
It's not just mathematics, it's more about words, which complements each other.
Zhao Mingyang only needs to be responsible for monitoring the brand trend in real time. He is only responsible for marketing.
The moment the plane landed and Zhao Mingyang returned to Shanghai, he felt that this taste was authentic. Zhao Mingyang liked Huaxia because it felt like home and there were people he cared about and missed.
I took a taxi and returned to the place I just bought. I bought the house in the name of my company. Generally, you can avoid purchase restrictions by buying a house or a car with a company name, so you will see many people with many license plates from Shanghai and Imperial Capital.
real estate.
Of course, you can buy these things if you want to, but you can't buy them if you can't. The gap here is not a nine-digit concept, it may be a ten-digit one.
The community that Zhao Mingyang bought is located on the edge of the city's business district. It is not too noisy, has convenient transportation, and is not a suburb.
Zhao Mingyang requested that a large flat floor of 450 square meters, with one household per floor, be arranged into a habitable room, and the rest should be left empty.
All the walls were covered with magnetic panels. After Zhao Mingyang came back, he posted a photo and labeled text. This was an artificial memory space, and he was afraid that he would forget something.
The living room is a huge sandbox model with unassembled components. Zhao Mingyang can assemble it by himself. There is a car on it. Zhao Mingyang wrote the word "Jifeng" on a small flag and placed it on the car.
There is also a clothing store. Zhao Mingyang wrote about Ma Dou clothing, as well as trendy toys, etc.
People's memories cannot be preserved, and they can only be recorded manually, such as writing diaries and recording. Zhao Mingyang is doing this for himself by man-made memories.
The reason why I chose the house here is because Zhao Mingyang inspected the property here and found that the security is very good. Also, the house type here is suitable, with only nine households in one building.
Zhao Mingyang bought the sixth floor in the middle for one month, and Zhao Mingyang will retreat here for a month.
He wanted to completely restore his memory, and then organize the information and give it to Hua Wei Zhi.
Hua Xizhi can clearly understand what Zhao Mingyang wants to do, and Hua Xizhi actually has a rough understanding of Zhao Mingyang's approach. Online sales means transferring the previous offline sales to the Internet. The sales model and some health product sales models
There is no difference, it’s just that the offline and online stores are integrated, with the focus on online, but the sales customers are still people around you.
In fact, this can only be achieved by a country with a large population, and it must be equipped with top-notch logistics services, which China fully meets.
European and American countries will never be able to do this, because the vast territory, sparse population, and poor logistics directly prevent this. Ah San can also do it, but what exists is Ah San’s logistics and manufacturing.
Can't get up.
Why don’t all parts of the world copy the domestic micro-business model? It’s impossible to copy it at all, but you can copy local models. This innate advantage is basically not available anywhere else.
However, this kind of gameplay is actually too easy to copy. Both Zhao Mingyang and Hua Xizhi know that they can make a year to a year and a half at most, because of the early layout and project products, but as long as they can be copied, this thing will not be profitable for a long time.
.
Their goal is to make profits in the worst half of the year and one and a half years at the longest. At this point in time, it is the point of huge profits.
This point made Hua Xizhi feel that Zhao Mingyang was not as good-for-nothing as he said. The reason why the Xu family gave Zhao Mingyang a chance was because Zhao Mingyang was indeed very strong. He had a strong strategic vision and knew how to cash in.
What Huapizhi wants to do is to integrate and help several companies realize cash after going public. Cash cannot be used here because many of the products made by Zhao Mingyang can continue to make profits.
However, only the high-end can make money, and it is difficult to keep the low-end streamlined and replicable money.
Zhao Mingyang is now considering how to transform to high-end, and how to make profits in the next few years. Going low-end does not mean that he cannot make profits, but how to ensure continued traffic support.
In the anchor industry, Zhao Mingyang has set the core. This industry will be the main force in the next ten years, dominating the market just like the Internet e-commerce industry in the previous ten years.
To lay out the live broadcast industry, Zhao Mingyang decided to create a plan.
Live streaming actually existed in China as early as 2005 in the PC era. At that time, it was mainly voice live broadcasting. Later, around 2007, there was a video live streaming reward function. There are many reasons why it did not become big in the PC era. The biggest reason is that the industry does not
There is no standard, and there is no one direction. Most of them are just peripheral things. As long as this thing involves this, it is over. Later, it was game live streaming that brought this industry back.
Beauty filters are not something that existed in the era of smartphones. This is the misconception of many people. They have been around for a long time. Previous cameras had these functions, but many people don’t need this kind of distortion effect.
Naturally, I didn’t expect that the P-picture beauty filter would become popular again later.
This is also the effect brought by the smart port of the mobile port. How can I put it this way? Now that you turn on the camera, turn on the beauty, adjust the filters, smooth the skin, whiten, enlarge the eyes, and slim down the face, you may no longer believe the appearance in the anchor.
Well, let’s put it this way, a sixty-year-old aunt can transform into a twenty-year-old girl in an instant.
This is actually a kind of online fraud, but why are this group of people so popular? Because this group of people are not afraid of being on camera, not afraid of showing their faces, and not afraid of being noticed in their private lives. They have a strong desire to express themselves, so the people who entered the live broadcast industry in the early stage are basically the same group.
Someone who has no real talent but is good at performing.
It is precisely because of this group of people that many subsequent rectifications were caused, because they are basically uneducated, which is terrible. They dare to perform and say whatever they want, without a standard to control, and there is no professional management of the company.
Most of the guilds at that time belonged to small private workshops.
To establish an Internet celebrity MC company, Zhao Mingyang must establish a formal company in advance, not a guild or something like this in this period. He must treat this as a business, and Zhao Mingyang is ready to build this aspect himself.
Both micro-business and MC live broadcast companies are supply channels, but the two are very different. Because it is difficult to copy a big anchor in live broadcast, Zhao Mingyang wants to enter the market in advance and prepare to build an industry chain.
This Zhao Mingyang needs time to think about the plan, so he wants to retreat and sort out all the memories of his previous life in this regard.
The anchors of this period made more money than the later anchors, because under the premise of high income, prices were low, and tax inspections were not strict. This group of people basically used the money they earned to buy houses, stocks, and invest in some shares.
company.
The most important thing is that the income of the anchors during this period was all their own, and there were very few regular companies and contracts. Most of the big anchors in the later period were created by MC Internet celebrity companies. The anchors actually did not earn much, but the company made a lot of money.
Zhao Mingyang wants to play the future gameplay in advance. His goal is to study the current live broadcast market first.
In 2014, the major live streaming platforms are divided into several camps, such as Douyu, Huya, YY, etc. However, these platforms are not new companies, but have existed on PC before, but they have been transferred to mobile terminals.
The reason why these platforms can defeat so many others and still survive is mainly because they have mature management experience. In the end, they still have mature management experience. I say important things three times.
Later, why did dozens or hundreds of live broadcast platforms fail? No experience, just no live broadcast experience. The experience required for live broadcast cannot be copied casually. Content drainage, anchor incubation, live content review, etc., these are the lifeblood.
, it’s not just about throwing money at it.
And the industries of these companies are not unshakable, but the later platforms have no money to support them. If they want to steal food from these companies, the Internet celebrity king has spent hundreds of millions, but it has been in vain.
Wang spent a total of more than 2 billion on entertainment, such as Internet celebrity development, live broadcast platforms, and entertainment companies. It can be said that if it were not for the popularity of Internet celebrity Xiao Wang, these would have collapsed faster than expected.
Not to mention the live streaming platform, for a novel website, if you want to do it on a small scale, it will cost you hundreds of millions. If you want to compete with Dian Niang, you will need several billions to have the capital to scream a few times, and even if you invest
Even if you invest tens of billions of dollars, you may not be able to succeed. Who dares to play like this?
You know, who are behind these live streaming platforms? It’s a goose factory. You don’t have to end up with tens of billions to have a place? The final investment of each company is just to protect the capital or even stop playing at a loss. It really doesn’t matter.
Dare to engage in price war, that is, the two horses dare to challenge each other during this period, and seize the market for tens of billions, while other companies simply do not have so much capital.
When Internet cars first became popular, the two companies were fighting, not just these two, but all the companies and related cooperative companies under these two systems. They fought a subsidy war, spending tens of billions and not stopping. In the end, they were
After the interview, the two companies cooperated. Because of their price war and competition for market share, the taxi business was directly out of business. Taxis in each place pay taxes to the local finance, while online taxi drivers and passengers
Consumption payment is attributed to the finance of the location where the online ride-hailing company is located. This cannot continue, which is why many places do not allow private cars to operate online ride-hailing companies.
Under this summary situation, Zhao Mingyang will not join the game. Zhao Mingyang's little possessions will not see any effect at all.
Moreover, Zhao Mingyang is not sure that he can make it 100%. The industries that Zhao Mingyang can do now are all industries that do not compete with unicorns for the market. Including the points car is now a concept car, and there is no unicorn in the domestic car sector.
Yes, there are too many car companies, and this one is no different.
But the live broadcast industry is too deep. Several live broadcast platforms are owned by the same company. Therefore, Internet celebrity Xiao Wang cannot pry it, and Zhao Mingyang cannot pry it at all.
The little money Xiao Wang invested can be seen, but what cannot be seen is the blessing brought by his traffic and the blessing of his family connections. It still has no effect. Zhao Mingyang is seeking death by doing it.
He can only focus on this industry and make arrangements in advance.
One month later.
For a whole month, Zhao Mingyang's hair and beard have grown longer, like a savage.
He looked at the contents in the room and basically restored everything he could think of: the future industrial chain, removing heavy assets, switching to light assets, and reserving a large sum of money for bargain hunting.
In the next few years, the core industry will be entertainment, and other products will be bundled with entertainment. To be precise, it will be the entertainment industry, entertainment industry, and rice circle industry.
But in the end, it must be the technology industry that makes a profit, so Zhao Mingyang decided to keep the money he earned and invest it in Li Yanqing.
After getting up to shave, Zhao Mingyang figured out a lot of things in a month. Now that he has money, it's time to enjoy it. He must learn to be a prodigal man.
Because only those who know how to spend money can understand market demand. Zhao Mingyang really doesn't know how to spend money. He has been consuming rationally so far, and everything has returned to rationality. He wants to get rid of this layer and really start spending money.
It's time to spend it. I can't save money at this time, mainly because of the upcoming micro-business income. Zhao Mingyang knows that this money must not be kept for too long. To put it bluntly, I don't feel at ease with this money.
There are certain risks, but just ignoring it for the time being does not mean that if you ignore it in the future, you are afraid of settling the score later.
Then spend the money quickly and spend it on projects that can be useful in the future.
I went out to find a barber shop and got a haircut.
The barber promoted card application to Zhao Mingyang. What did Zhao Mingyang find? The barber’s counter had a QR code for payment. The micro-business era has arrived.
Get up and scan the QR code to pay. The era of cash is slowly coming to an end.
Zhao Mingyang went to Daotian Entertainment to film a TV series. Zhao Mingyang would be the producer himself, and he also wanted to film a variety show.
Ning Dongsheng was a little confused. Why did Zhao Mingyang suddenly appear and invest a billion in entertainment projects?
How come there was no news at all before, and he had to do it himself.
"Mr. Zhao, are you going to spend your own money to build our company's artists?" Ning Dongsheng asked curiously.
"That's right, I want to build it myself, Dongsheng. The golden age of China Entertainment is coming. Have you seen the shining gold?"
Ning Dongsheng_｀
It turns out that the golden age you mentioned is really golden...
"Give me the company's artist list and schedule." Zhao Mingyang said. He wanted to be responsible for the entertainment aspect himself, so he could spend his own money to learn from experience.
