On this day, "The Great Doctor Ru Yue" ushered in its first round of finale.
After the 65th episode of the finale was broadcast, Jiang Yan, who was in Yangshi, also immediately received the ratings of the finale.
"36.3%!"
Wow!
When the technicians revealed the final data, all the staff, creators, investors, advertisers and leaders of the friendly channels on site all cheered.
Then there was a period of congratulations to each other.
Several senior leaders of CCTV and Jiang Yan were relatively calm, but as they congratulated each other, everyone could see excitement in each other's eyes.
"Congratulations."
"Everywhere, the audience is applauding..."
36.3% national ratings.
This data does not rank among the top ten ratings of Yangshi historical TV series, because "Water Margin", which is ranked tenth so far, also has 58%.
Not only is it not comparable to the top ten in history, among TV dramas in the past five years, "The Great Doctor Ru Yue" is also far behind "Returning the Pearl".
But you must know that it is 2003!
The national GDP in 2003 was dozens of points higher than that in 1998!
Explained by the authoritative data of Yangshi, from 1998 to 2003, the number of national TV channels increased by more than 300, and the number of national TV household users increased by nearly 100 million!
Not only that, the number of TV dramas reviewed nationwide each year has also surged from less than 200 in 1998 to nearly 600 in 2002!
Jiang Yan knows that this figure will continue to rise and will slowly stabilize until about 2009, generally stabilizing at between 1,000 and 1,200 units per year.
So just looking at the data, it’s understandable that the highest ratings have been declining in recent years.
Under such circumstances, "The Great Doctor Ru Yue" was able to buck the trend and grow, breaking through the ratings ceiling record for the three years from 2000 to 2002. This is enough to show how popular "The Great Doctor Ru Yue" is now.
However, Jiang Yan still has to remain modest about "The Great Doctor Ru Yue" being able to achieve such results.
Although he knows that "The Great Doctor Ru Yue" contains various factors that can make people popular, including short-sighted parents, pretending to be a slap in the face, hard-core professionalism, and romance, the plot alone can beat many ordinary TV series.
, In addition to these, the production, editing, and soundtrack of "The Great Doctor Ru Yue", which is currently highly praised, and the emphasis on traditional culture also add a lot of points to this drama.
But despite this, Jiang Yan still believes that a large part of the reason why "The Great Doctor Ru Yue" can achieve such good results is due to the lack of decent opponents at the same time.
There were many TV dramas in 2003 that were quite popular, but we just didn’t encounter them during this time in February.
For example, "Conquer" aired in November, "Mansion Gate 2" aired in June, "Returning the Pearl 3: Heaven and Earth" aired in July, "Kangxi Private Interview 4" aired in August, and "Kangxi Private Interview 4" aired in May.
"Young King", "Liu Laogen 2" aired in September, etc.
Strictly speaking, 2003 is still the era of TV dramas where gods fight, but one year is a long time, and most of these dramas are not crowded together.
The only drama "The Secret History of Xiaozhuang" that was released close to the release date of "The Great Doctor Ru Yue" was released at the end of 2002. After it was finished, "The Great Doctor Ru Yue" would not be the successor, but "Passing Love" would come out.
, if we really want to say that it has an impact, it will only have a slight impact on the premiere of "Passing Love". As for "The Great Doctor Ruyue", with "Passing Love" this star-studded drama in the sea, "The Secret History of Xiaozhuang" can be regarded as an impact on "The Secret History of Xiaozhuang".
"The Great Doctor Ru Yue" has no influence on Mao.
Of course, Jiang Yan also believes that if any of these dramas were to face "The Great Doctor Ru Yue", although "The Great Doctor Ru Yue" would still win, the ratings would definitely not be what they are now.
So bright.
In addition to not meeting any opponents, according to Jiang Yan's own estimation, the current results of "The Great Doctor Ruwue" are indeed very good, but they are still slightly lower than the original "Dae Jang Geum".
As for the reason, I have mentioned it before, that is, this drama lacks some of the appeal of foreign cultures.
Without the pleasure of South Korea "licking" Greater China, its influence will naturally be much less.
Fortunately, even if this is the case, the current "Great Doctor Ru Yue" can still be called a phenomenon.
Needless to say, what does the phenomenal TV series represent? How to harvest it? In fact, even if Jiang Yan stands still, countless people will try their best to squeeze in and ask the stars and the sea to harvest it. After all, now "
"The Great Doctor Ru Yue" is the largest traffic and the password of wealth.
Of course, besides money, what Jiang Yan values is actually more important is subsequent development.
As I said before, "The Great Doctor Ru Yue" has a certain mission.
So the next step is to expand our influence.
Hong Kong, Macao, Taiwan, East Asia, Southeast Asia and even the United States should export what they need.
The actors should get the awards they deserve.
All kinds of peripheral products that are the same as those in the original time and space should be produced, and the theme park in Hengdian, where the filming was shot, should be developed.
Whether it's interviews, variety shows, fan meetings, etc., we carry them all from the mainland to overseas.
Anyway, these are already in the plan. I believe that soon, this year will really become a "year of the moon" in terms of TV dramas.
In August, if South Korea really releases "Dae Jang Geum", then that's great. No matter how well the drama performs, it will not be able to escape the label of "plagiarism".
"The Great Doctor Ru Yue" became a hit, and Xingchenhai not only reaped huge profits that others would envy, but also allowed Xingchenhai Company to firmly establish its position as the most profitable private film and television company.
Let’s not talk about far-reaching movies, let’s just say that in this year, Stars and Seas has touched the screen with several unparalleled movies such as “Sassy Girlfriend”, “Golden Family”, “Pink Girl”, “Wearing Love” and “The Great Doctor Ru Yue”.
Super quality project.
Some insiders estimate that the average revenue of these projects is around 130 million! Among them, "The Great Doctor Ru Yue" is just the beginning, and no one dares to determine what the final benefits will be in the future.
This chapter is not over, please click on the next page to continue reading! Some data, it will not be noticed unless it is dug out and put on the table.
But once this was shown, well, everyone seemed to have their views refreshed.
At this moment, those companies that followed Jiang Yan and got a piece of the pie are simply envied by their peers!
So for a time, countless investors came to Xingchenhai again to invest.
He said that in the future Stars and Seas, don’t worry about any projects. Anyway, I will give you whatever you want, just to get on the bus.
These include many project parties that rejected Xingchenhai not long ago.
The reason people came for was also very naive, saying that we are still doing the same old thing, exchanging resources for resources.
But I'm sorry. Although Jiang Yan believes in "earning money together", he is not a good person. I can't hold grudge after being slapped by you? What are you thinking!
So for these guys who are both snake and rat, Jiang Yan is not a bird.
If you are unkind, don't blame me.
In this regard, these people really have nothing to say, and people in the industry will not sympathize with them.
And the interesting thing is that these people are companies with little future prospects.
However, those with promising futures, such as Forbidden City and Hairun, have always maintained an open attitude.
You see, this is what doing business is like!
For these companies, Jiang Yan can only say, you will be blessed in the future!
Why?
It's simple, because they gained Jiang Yan's friendship.
With this friendship, Jiang Yan will gradually exclude them from the "wool harvesting" sequence in the future.
Because the strategic direction after Starry Sea has changed.
In the past, in order to gain more progress, and for Xingchenhai to successfully survive the seedling stage, Jiang Yan adopted an attitude of "earning money together". In fact, it was just a ploy. You took my money and
resources, then I will accept your future hit dramas.
But now, the Sea of Stars has grown vigorously, and Jiang Yan no longer attaches great importance to progress. In addition, through "The Great Doctor Ru Yue", Jiang Yan has already tried to make the sea of stars invincible in the future.
The road to earth is an entertainment work that transports parallel time and space.
As a result, the strategy of gathering all kinds of wool using the "make money together" approach is no longer necessary.
The next step is to carve out a path that belongs to the sea of stars.
There is no need to plunder the world's wool to enrich oneself. I believe that by then the mainland's entertainment will be more prosperous than before.
Of course, except for overseas ones, they are not under Jiang Yan's control. They still have to collect them. So in the future, these alone will keep Jiang Yan busy. As for those in the mainland, let's just let Nanshan rest and recuperate...
(I posted it in advance, I have something to do tonight, I will break it tomorrow)