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Chapter 811, Crazy Marketing

 The chief program director of a certain TV station, the variety show channel director of a certain TV station, and even some TV stations tried their best to find Mo Xianyi and asked Mo Xianyi to help contact Fang Xiaoyue to participate in their programs.

Fang Xiaoyue had just returned to school and was busy catching up on missed classes. She had no time to attend these TV programs.

Besides, even if you want to participate in the program, S City TV Station has already said hello, please inform them when Master Fang is free, and they will properly arrange for Master Fang to participate in a suitable program.

Therefore, even if Mo Xieyi came forward to lobby, Fang Xiaoyue declined all the invitations. The reasons were naturally very good. He was busy teaching during this period and couldn't get away for the time being. Sorry.

This is also true. After Fang Xiaoyue returned to school, especially after the reality show was broadcast, Professor Fang's elective courses have almost become a must for students. Even some students from other departments besides the Chinese Painting Department have taken time to attend the lectures.

.

There is a limit to the number of places available for elective courses. This does not matter, as long as you can squeeze in a seat outside the classroom.

Many students came here because of Fang Xiaoyue's versatility, especially the straw knitting skills that Fang Xiaoyue showed in the show, which made many students want to learn.

Of course, under such circumstances, Fang Xiaoyue could only occasionally show the charm of straw knitting art in class.

No way, when all the students in the class expressed their desire to take a look, Fang Xiaoyue, as a teacher, was too embarrassed to refuse.

After making up for all the missed classes, Fang Xiaoyue's name was almost unknown in the school.

According to Mr. Mo, the school is considering whether to increase the burden on Professor Fang and ask him to set up an additional straw knitting class.

Fang Xiaoyue was reluctant to this. After all, he already had three courses. If he added one more course, he would have no time to rest.

Of course, he would still be willing to recruit a few graduate students of straw knitting. After all, he is also willing to pass on the skill of straw knitting in this dimension.

Because he has already searched on the Internet, no one in this plane has studied the art of straw knitting in depth. The highest achievement is straw hats.

But having said that, even if he recruits graduate students in cursive painting, he can only wait until the third semester starts.

Time passed bit by bit, and soon, the second semester ended. After taking the final exam, the students happily started to go home with their luggage.

And Fang Xiaoyue also had free time. Under the kind invitation of S City TV Station, he participated in the talk show "The Number One Scholar" and the talk show variety show "Invite the Big Shot" during the summer vacation, and also served as a youth painter in S City

Special guest judges for the competition.

It has to be said that participating in two programs and serving as a judge for a youth painting competition has greatly increased his popularity.

In a short period of time, even ordinary people who did not know much about the painter circle knew that there was a new master of traditional Chinese painting in the country.

As his fame continues to rise, Fang Xiaoyue's paintings become more and more valuable.

At a recent Bell & Ross international auction, a large-scale landscape painting of flowers and birds by Fang Xiaoyue sold for an astonishing 1.3 million eagle dollars.

The exchange ratio between Eagle Yuan and Hua Yuan is 1:5, which means that Fang Xiaoyue's large-scale landscape flower and bird painting was sold for a high price of 6.5 million Chinese Yuan.

You must know that before, the highest price of the traditional Chinese paintings he sold through Mo Xieyi Company in China was only 2 million yuan.

The price has been increased by 3 times.

Of course, there must be a certain gap in price between auctions and company sales.

But even so, it can be seen that Fang Xiaoyue's current fame is extraordinary.

With such fame, Fang Xiaoyue's wealth quickly accumulated to hundreds of millions of yuan in the next year.

This is not surprising. Fang Xiaoyue can earn 60-80 million yuan from just selling 40 paintings. In addition, the price for his participation in the show is also skyrocketing.

General talk shows need to pay him at least 700,000-900,000 yuan in interview fees, while variety shows need to pay him at least more than 3 million yuan in announcement fees.

However, Fang Xiaoyue did not spend the money randomly. Instead, she invested part of the money in her sister Fang Xueqing's company, and the other part of the money was invested in some rising companies as venture capital.

For example, a short video platform that has become popular recently received an investment of more than 10 million from Fang Xiaoyue.

Of course, he also obtained 18% of the shares of the short video platform.

In addition, he also invested in an e-commerce platform Pinfafa APP.

To be honest, Mo Xianyi was very puzzled by his investment in the e-commerce platform.

After all, there are already two equally matched e-commerce platforms in China at this time, and the two account for almost more than 90% of the domestic market share!

It can be said that many people have no hope for this emerging e-commerce platform and believe that this e-commerce platform will quickly go bankrupt under the crazy siege of the two major e-commerce giants.

But something happened very quickly that made everyone's glasses fall to the ground.

After receiving investment from several venture capital firms, including Fang Xiaoyue, the e-commerce platform immediately launched crazy viral marketing.

Send money directly!

As long as you invite a new user, you will get 10 yuan. After that, every time you invite a new user, you will get 15 yuan. When you invite ten users, and all ten users spend money on this e-commerce platform,

At that time, you will also be rewarded with a one-time reward of 200 yuan!

When the number of new users you invite increases to 30, and all of them have made purchases on the e-commerce platform, you will be rewarded with a one-time reward of 600 yuan!

In short, the more new users you attract, the more rewards you will get.

Once this marketing method was launched, it quickly spread on the Internet.

Even in school, Fang Xiaoyue could see some students or teachers using their mobile phones to invite others to download the e-commerce APP.

Indeed, this marketing method completely breaks through the previous business model.

In the past, e-commerce platforms used product price reductions, festival activities, etc. to attract users, but these methods actually attracted users very slowly.

This new marketing model has enabled the number of downloaded users of the Pinfafa APP to exceed an astonishing 20 million in just half a year, and the number of active users has exceeded 5 million.

This outstanding performance has greatly attracted venture capital tycoons who used to be disdainful of this e-commerce platform.

At the same time, this also made the valuation of Pinfafa APP quickly reach 5 billion.

As venture capitalists invested one after another, Pinfafa APP continued to strengthen its money-burning marketing model.

One year later, the number of download users reached 100 million, and the number of active users exceeded 30 million.


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