"Yes. Well, this is the xx newsletter, and Tiantian has been named as the product spokesperson!"
Yuan Mei spoke in a matter-of-fact tone, not at all surprised or flattered.
It seems that this is how things should be——
A little-known newcomer in the entertainment industry, who hasn't even had a serious work yet, has received endorsements that many big names don't dare to reach for.
"xx communication?"
Even Lian Lian, who had also worked for the national team, couldn't help but be surprised when she heard the news.
xx Communications does not seem to be as popular as it was more than ten years ago, but it has long been an operator that Chinese people are accustomed to and has a high national awareness.
Moreover, xx Communication does not have many spokespersons. The few spokespersons are either entertainment kings or celebrities with great national popularity.
In recent years, xx Communications has almost no new spokespersons.
He Tiantian is an 18-year-old transparent person in the entertainment industry. The first endorsement she received was actually of this heavyweight level.
How could Lian Lian not be surprised?!
Moreover, looking at Yuan Mei's attitude and expression, the endorsement of xx Communications was not something He Tiantian actively sought out, but was approached proactively by other brands.
This, this is——
Lian Lian suddenly felt that her knowledge and guesses about He Tiantian were not accurate enough or deep enough.
This person does not have a background, but a big background.
Lian Lian would not naively think that xx Communication hired He Tiantian as its spokesperson just because of who she is.
What’s more, it’s the backers behind who are exerting their strength.
However, Lian Lian was a little curious as to what kind of backer could lead Labor xx Communications?
Yuan Mei & He Tiantian:......
Hehe, I'm sorry, it's so cool to have the country's daddy behind you!
"It's a pity that he is just a product spokesperson, not a brand ambassador!"
Seeing Lian Lian's surprised expression, Yuan Mei couldn't help but stand up.
Lian Lian: ...It’s so dirty! I know you have a background, so there’s no need to be so irritating.
Also a brand ambassador?
xx Communication itself is a brand, so it doesn’t need spokespersons to increase its popularity.
If I am not afraid of offending anyone, in China, or even in surrounding areas, people may not know a certain celebrity, but everyone knows the name of xx Communications!
Such a big brand will even bring a certain degree of national popularity to its spokesperson.
Not to mention He Tiantian is a little transparent, but many first- and second-tier celebrities may not be able to win a product endorsement opportunity.
Yuan Mei actually wants to be a brand ambassador, what are she thinking!
"...With the endorsement, Tiantian has half a foot in the entertainment industry!"
"Assistants, agents, drivers, etc. can all be arranged!"
Lian Lian took a deep breath, ignored Yuan Mei's Versailles, and continued talking about business.
In fact, Lian Lian has already helped He Tiantian go through all the formalities and procedures in the studio.
Well, things are going very smoothly. Letting a professional like Lian Lian do it feels a bit like killing a chicken with a sledgehammer.
Lian Lian no longer thinks about why it happened so smoothly.
Why else?
There is a background!
The studio shelves have been set up, and Lian Lian's help has come to an end.
Originally, Lian Lian thought that He Tiantian was just a newcomer and her assistant was also a layman.
Without the help of a professional and reliable agency, it would be difficult for her to start working in the entertainment industry.
If nothing else, I probably won't even receive ordinary notifications.
For the sake of her aunt, Lian Lian planned to help He Tiantian find some suitable announcements.
In addition, professional help is also needed for staffing, negotiations with partners such as brands and film crews, and contracts, etc.
...Even Lian wants to help with these.
However, at this moment, Lian Lian discovered that He Tiantian could even get endorsements from xx Communications and was not interested in shooting for magazines or small print advertisements.
"Oh, by the way, there are also lawyers! When signing the contract, be sure to bring a professional lawyer with you!"
Lian Lian thought for a while and found that there was really no need for her help.
She could only make some suggestions.
"Yes! I have a buddy named He Zhiqian who has opened a firm and he has agreed to be our studio's legal advisor!"
Yuan Mei said casually.
He Zhiqian?
Professor He and Barrister He from Kanghe Law Firm?!
Lian Lian:……
Sorry to bother you!
grass!
Who is He Tiantian, and how come he can be considered a big shot in the industry?
“Lawyer He is very good!”
Taking another deep breath, Lian Lian said dryly.
Then, there is no more.
Because Lian Lian discovered that even without the help of a professional like herself, He Tiantian's studio could be successfully established.
She is not a help in times of need, but the icing on the cake.
However, although she felt a little frustrated, Lian Lian was still willing to maintain a close relationship with He Tiantian.
She runs an entertainment company herself, and her business scope is closely related to He Tiantian's studio.
Therefore, before leaving, Lian Lian said, "I am planning to film a variety show. I have already negotiated cooperation with a star TV station and am selecting guests. Are you interested in participating in it?"
"Variety show? Reality show?"
He Tiantian doesn't really want to take on such a variety show.
She entered the entertainment industry because she liked acting, not because she really wanted to do well in this industry.
Those celebrities may need to participate in reality shows to increase their exposure, popularity, and even become famous.
But He Tiantian doesn’t need it!
Her goal is not to be famous, as long as she can enjoy the fun of acting, it is enough.
Anyway, she has the most powerful backer in the world, so she is not afraid of not having any filming in the future.
No, in order for her to have a "financial source" that could withstand the investigation of her opponents, the state daddy directly gave her the endorsement of a national brand.
The endorsement fee is not important. What is important is that with this endorsement, whether she buys an island or a cruise ship, she will not arouse suspicion.
He Tiantian still underestimated how much the country’s father took care of her——
"xxx yogurt endorsement?"
The day before Lian Lian was about to say goodbye, Yuan Mei told everyone another "good news".
Lian Lian's numb face and xxx yogurt may not be as cool as xx communication, but they are down-to-earth and deeply loved by ordinary people.
The last spokesperson was a top traffic star in the entertainment industry, and now, He Tiantian has been chosen again.
Lian Lian really didn't bother to guess what He Tiantian's background was.
Anyway, they are cheating and they have resources. Even if they don't become famous in the future, they will still have a certain degree of popularity.
Yes, popularity!
Even if your acting is not popular, there are still yogurt advertisements that appear every day in supermarkets and convenience stores to brainwash the general public.
He Tiantian's appearance is very good, the key is that she is young.
He is only eighteen years old, and he appears in the public eye day after day. In life, he always looks familiar.
To be honest, Lian Lian feels that such national brand advertisements can sometimes increase the artist's popularity better than filming a movie or TV series.
It can be said that if there is not enough backing, it is really difficult for a newcomer like He Tiantian to get such endorsement.
"Yes, I heard that the last spokesperson's contract expired and the brand was not prepared to renew it, so I found Tiantian through director Feng Jing!"
Yuan Mei deliberately mentioned Feng Jing, but she just made an excuse.
After dealing with Feng Jing many times, she had gained an understanding of this fat old man.
Yuan Mei believed that with Feng Jing's shrewdness and sobriety, he would definitely help them "complete their lies."
Feng Jing:...Yes, I do! Please feel free to treat me as a tool.
Lian Lian didn't say anything, but she really didn't believe it in her heart.
Feng Jing does have some connections in the circle and has a certain status.
But his fame and connections are not enough to influence the decision of a national brand.
Of course, Feng Jing may have recommended He Tiantian to an acquaintance.
As for He Tiantian, she is really good-looking, and the person in charge of publicity from the brand met...
Ah bah!
Lian Lian can no longer edit it.
Ten or twenty years ago, some people might be selected by manufacturers to shoot advertisements because of their good appearance, and then enter the entertainment industry.
But nowadays, traffic is king. If you want to shoot an advertisement, you must choose idols who can bring attention to the brand.
It is simply too difficult for amateurs to get out of the industry with just one face.
There may be opportunities, but basically they don't require any remuneration, just for the sake of exposure.
The endorsement contract given to He Tiantian by xxx yogurt completely treats He Tiantian as a top celebrity.
The endorsement fee is even 10% higher than the previous endorsement.
If she hadn't known that the boss of xx Dairy was not named He, Lian Lian would have thought that this was a big-money plan to spend money to favor her own daughter.
He Tiantian: ...hehe, although I am not the big boss’s daughter, I am the country’s baby!
"Director Feng Jing is indeed very good!"
After being silent for a long time, Lian Lian finally found a suitable topic.
"By the way, I heard that his new movie is scheduled to be released?"
"Tiantian also starred. This is your screen debut. You should attend the premiere."
He Tiantian smiled and nodded, "Well, Director Feng called me a few days ago. It was him who reminded me to have a professional team!"
After hearing this, Lian Lian looked at the straight-backed "assistant" Yuan Mei, who looked like a female soldier, and then at the serious-faced "professional manager" Duan Yong, who looked like a killer, as well as the two newly recruited people.
College students.
Well, she really couldn't see that such a team that was even more grassroots than a grassroots team had anything to do with the word "professional".
However, consider that less than a week after its establishment, Renren Studio has signed two king-level endorsements for its only artist.
This record is already much better than most professional teams.
Even Lian Lian's own entertainment company can't say that it can get such good endorsements for artists all at once.
So, in this circle, are professionals or not just useless?!
Having a backer and resources is the way to go!
Lian Lian could imagine waiting for He Tiantian's two commercials to be filmed.
It won't be long before businesses, supermarkets, and small shops across the country will have He Tiantian's posters on display.
No matter how well-timed He Tiantian's studio cooperates in publicity and hype, He Tiantian can become a small hit without waiting for the movie to be released.
Not to mention others, Lian Lian couldn't help but plan several publicity plans in his mind.
Alas, it’s a pity that He Tiantian is not an artist under his own banner, otherwise——
Sighing secretly, Lian Lian suppressed those random thoughts and continued chatting with He Tiantian, "Director Feng also sent me an invitation letter. When the time comes, I will also participate!"
"That's great. Sister Lian, after watching the movie, you must give me some suggestions!"
He Tiantian said humbly.
"Okay! I will also help you promote it on v-blog. By the way, your v-blog and other social platform accounts also need to be managed by dedicated personnel!"
Mentioning this, Lian Lian couldn't help but sigh - He Tiantian and her team are really unprofessional.
Social platforms such as Vblog and Yinwang are definitely important places for artists to promote themselves and attract fans.
He Tiantian also had a great start. When the movie was finished, she attracted a small amount of attention on the Internet because of her relationship with Cheng Yiming, Wu Kai and other big stars.
If it is a professional team, they will strike while the iron is hot and market like crazy.
Let He Tiantian get some traffic, and tie up Cheng Yiming and others to hype it up.
As a result, there was no follow-up at all.
As the situation turned from a small fire to a cold one, He Tiantian did not continue to operate in v-Bo.
As for other social platforms, she doesn’t even open an account!
This rare opportunity was wasted.
And these two endorsements, if it were another artist, they would have been widely publicized with gongs and drums.
Because this is not only a huge income, but also an "honor".
The more endorsements an artist gets, the more popular she is.
Brand endorsement, in today's entertainment industry, is no longer simply about advertising the brand, but about mutual success between the brand and the artist.
"Yeah, Sister Lian is right, these tasks do need to be handled by dedicated personnel!"
He Tiantian knew that Lian Lian meant well, so she didn't say that she didn't care about it. Instead, she followed the other person's words and thanked her: "Thank you, Sister Lian. I have really worked hard for you during this time!"
Lian Lian: ...I know you want to thank me, but I just feel an inexplicable guilty conscience.
Ahem, she said she was helping, but she didn't actually help much.
The banquet ended. He Tiantian sent Lian Lian away, told Duan Yong some things, and then returned to the courtyard in the capital with Yuan Mei.
"Tiantian, the retired soldiers you want have been found. There are six of them. However, their families also need to work-"
In the car going home, Yuan Mei reported to He Tiantian while driving.
He Tiantian was very happy when she heard this, "That's great, I'm still thinking about working on the island to separate couples and families!"
"If they are willing, they can bring their families. We have a lot of work on the island, and a few people can completely arrange it!"
"Salaries, benefits, etc. are based on those of Duan Yong in the past!"
They are all her helpers, and the person Yuan Mei has found is definitely more reliable than Duan Yong.
He Tiantian will naturally not treat her badly.
"Okay! Then when we go back this time, let's take these people with us."
"Yeah, no problem!"
The two were discussing in a very harmonious atmosphere.
In the provincial capital of Province S, the atmosphere of He Shengli's family is not so harmonious...