On the seventh day of the Lunar New Year, the Spring Festival holiday ends and most people begin to return to work.
At nine o'clock in the morning, China Mobile's Beijing headquarters held a meeting on the Internet mobile communications business.
Just before the holiday last year, China Mobile passed an unjust decision to independently operate Fetion, a communications software. The reason for this decision came from a market research report by Shenzhou Taiyue.
Shenzhou Taiyue is an outsourcing company of Fetion. It works in the market. In the past year, it has deeply felt the vigorous development of the mobile Internet track.
Therefore, Taiyue submitted a detailed report in December 2010, hoping that China Mobile would pay attention to the competition on the new track and provide Fetion with more resources and support.
China Mobile indeed attaches great importance to and has noticed the sky-high price cooperation between Penguin and the Spring Festival Gala. It believes that such a communications overlord will replicate the growth trend of last year's Yixin, and Fetion must follow suit.
Therefore, after discussion, everyone decided to terminate the outsourcing cooperation with Shenzhou Taiyue, not renew the contract when it expired, and instead divide it into internal companies for operations.
No more outsourcing! Do it yourself!
This directly made Shenzhou Taiyue dumbfounded. He paid attention to it, but he lost himself!
The "Fetion Development, Maintenance, Operation and Support Contract" between China Mobile and China Taiyue will not expire until October 31, 2011. As soon as the news of the decision from China Mobile came out, Taiyue's stock price immediately plummeted.
Yi Xinka suddenly lowered the angle of view and pointed out that Shu Gong had the lowest confidence since the competition during that period. The Zhuowang system was really capable of doing things.
Let’s talk about whether it’s appropriate to discuss that next month. The situation that month is not completely the same!
What Zhang Chaoyang was about to say seemed to be choked back.
In the past 16 months of competition, Yike has never said anything like that even when expressing confidence. That time, along with the data, it was more like the conclusion from the head of Zhuowang for this round of competition.
In comparison, Xiaojia still pays more attention to the user scale data disclosed by Fetion.
"Ahem, I heard that Shu Gong's Fetion has not lost 80 million users." Another leader who was more concerned about the market helped correct the perception.
Sohu called Zhuowang and Penguin, and they all got the opinion of a heavyweight. After thinking about it, they called their boss Shu Gongfang.
At 6 o'clock in the morning on the eighth day of the Lunar New Year, many users saw China Unicom's 3G "Fetion Card" in Fetion Moments, and they shared quite a bit about this kind of advertising.
- "The flying flying letters give Penguin a way to respond" Zhang Chaoyang's mood was even simpler. He didn't know, but he just kept talking about it.
——"Deconstructing the development history of Shu Gong that gave Penguin something to say"
That incident didn't make too many waves. Where should the letter go?
In recent days, various media outlets have been analyzing the development of Fetion and the means and effects of the competition between the two companies.
Everyone suspected that the 80 million figure and the "turning point" I hit at such a juncture were well-aimed, and were generally believed to be the result of the head-on conflict between Fetion and Laixin during the Spring Festival.
Well, Fang Zhuo on Weibo can be regarded as the unofficial official spokesperson of Fetion.
After chatting like this for a while, Zhou Zhanghua looked at Zhang Chaoyang, who had not participated in the discussion, and asked: "Mr. Ye, let's talk about the development of Fetion and Penguin again."
so······
I’m sure Letters has Penguin’s resources to support it, but since it currently doesn’t have many users, it will eventually be coerced by Shu Gong’s small user base and die quickly.
According to Yi Xinka's style of writing, the Penguins did nothing wrong but lost that competition, which makes people sigh with regret.
Penguin faced a new round of interview questions and started a new round of silence in response.
Shu Gongfang subconsciously licked his dry lips and said two seconds ago: "Yesterday, Fetion posted its first advertisement outside Moments. It was the "Fetion Card" jointly launched by China Unicom and Fetion. It focused on traffic business.
.”
Reporters called Zhuowang separately, but Shu Gong did not receive a reply from Shichui. The attitudes of both companies were vague, but there was also an unclear denial.
Reporters enthusiastically squatted in Pengcheng, hoping to get a clear answer.
Of course, that's from a business perspective. Fewer people gave comments before clicking out of Sohu's reports, which showed that Penguin still has a small problem with its reputation.
Shu Gongfang joked: "Penguin should let Mr. Fang return to China. My power is too weak!"
Zhang Chaoyang said softly: "The first is cognitive adjustment."
——"Fetion 80 million, Penguin has something to say"
They even made harsh words, saying that even if they operate it themselves, it will still be according to the contract. At most, they will have until October 31st to file a lawsuit if they break the contract!
Wang Xing's Taiyue contract was signed with Yixin. It is very unlikely that that part of the business will be taken over by Yixin in the future, and Zhang Chaoyang has always been considered a strong player.
I was silent for ten seconds, and continued to speak under the irritated gaze. That time my voice was so low, but it was still weak: "Taiyue is facing an instant messaging giant.
Zhang Chaoyang listened silently, feeling that there was no very important question in front of him.
Penguin gave in? Really lost?
What is the specific weak method and what is the powerful method? Is there anything more intuitive than numbers?
Perhaps the answer is the most vague one for the competing parties.
Even giants like Penguin, which has no funds and resources, have lost the battle for their core business. No one can stop the expansion and spread of Zhuowang?
Shu Gongfang did not continue to describe such feelings, but started the interview with his reporter with a joke.
Zhang Chaoyang felt very light as he thought about the desperate efforts of the two little giants.
Well, the boss is considered to be the number one Internet figure, but he still has no qualifications.
From January to July, the news about Shenzhou Wangxing was true and false, but the market value had not yet dropped by 50%, which made the investors who did not hold that stock feel sad. The two small giants Zhuowang and Penguin were fighting.
, Wang Xing was rubbed next to him and almost wiped out the company!
However, Zhang Chaoyang, the deputy general manager of Yixin, China Mobile's holding subsidiary, stopped listening after half of the speech. I endured it until the next speaker began to speak, and tapped the table with my fingers to attract Xiaojia's attention.
"I've done everything I can do, but the result is still the same, tsk."
That's really a situation where someone knows.
After all, Penguin’s stock price has ended falling again...
"If you want to say that Penguin's defeat had the slightest cause, and then Zhuowang was besieged by short sellers, Penguin should desperately find people to lobby in the United States. If there was such a conflict, Mr. Fang would just stay in the country. Mr. Fang would
If you stay in China, the result may be the same."
Oh yes, Zhuowang is "the frost blade has never been tried", it tried the sword very happily.
On the fourth day of the Lunar New Year, Yi Ke updated a WeChat Moments update, giving him his own attitude.
When it came to China Unicom, the atmosphere at the meeting immediately became relaxed, and no one criticized China Unicom for supporting Fetion over the past year.
I mentioned Shu Gong's latest trends.
As soon as Deputy General Manager Ye said those words, everyone outside the conference room frowned.
Yi Xinka was very disappointed in his heart. Back then, I watched Mr. Fang become a great leader. Now, in the past ten years, I have been quite disappointed.
The feeling of "normal".
Everyone outside the conference room nodded and discussed their thoughts based on that revelation.
"Yes, having said that, if you thought about it carelessly when you were 80 years old, Penguin has done everything it can at every stage. It is also possible that it can become as successful as QQ right away.
Let’s fully incorporate familiar elements into the software. What if something goes wrong? If you were Ma Huateng, you would have to launch sub-products for benchmarking.”
"That, that, that you have said a long time ago that you were dissatisfied with Zhuowang when he challenged Penguin under the IM software. You were talking about your personal friendship, and when we look back at the competition between our two families, Zhuowang
Always the more proactive one.”
Shu Gongfang, the head of Sohu, gave his views on that competition, and he was very eloquent.
And a year later, Taiyue was regarded as a major player on that track.
"Or, it will be like that in the future."
In the past year, Taiyue has not slowed down the development of its mobile Internet business. It has not yet converted 15 million users, which is three times the distance from Penguin's Letter and five times the distance from Shu Gong's Fetion.
Fetion's growth is very weak, and Zhuowang's growth is very strong. This is Xiaojia's perception.
The reporters who called the Seventh Bureau for interviews, especially the financial reporter from Sohu, were the most coldhearted. In the early morning of the first day of the Lunar New Year, our section just made a timid conclusion, thinking that the competition between the two softwares has not yet happened, so the data on the seventh day of the Lunar New Year did not exceed the expectations.
Exposure really proves my keen observation.
"Xiaojia must take advantage of the transformation from PC to mobile, and while YBAT has nothing to do, quickly study the market and projects, kill Penguin, kill Awai, kill Baidu, and kill Zhuowang.
"
The work that China Mobile will do after the New Year is not to study how to implement the resolution, but to put the specific arrangements for independent operations into consideration after get off work before the end of the year.
Many reporters continued to call. That time they called Penguin and asked the competing parties for their views on the 80 million figure. Naturally, they got some results. It was either "you have something bad to say" or "it was for evaluation" or "yes."
Respond to those kinds of questions."
"Dear leaders, do you think there must be no adjustments at all now?"
It is extremely rare for two small giants to compete, such as Yixin Card, where the head of a company with no qualifications and no status directly makes a comment. This also led to Sohu Finance's report being widely reprinted again.
There were few leaders outside the conference room whispering to each other, and then no one asked in confusion: "Hasn't the letter received 80 million users?"
"But now, there are two."
"Today he asked you, if you think about it again, and review the competition between the two companies, he will see that everyone is talking about how Shu Gong has been doing in the past 16 months, and every step is correct."
The giant leader of Yike personally served a bowl of chicken soup and revealed another statistic: "Shu Gong has no more than 40 million active users, with the lowest reaching 45 million. The company's plan in the second half of the year is to increase that number to 50 million."
, you think there will be no chance of writing a letter."
No one has found Mr. Fang’s public answer to a similar question back then, which can be regarded as attacking his shield with his spear.
The head of Aspire made my point clear and announced active user numbers and expected growth.
If so, we should try to find connections to transfer positions. That meeting was halfway through, what was being discussed? And where should Penguin go from here?
Fetion of that scale...is going to kill the goose!
Zhang Chaoyang suppressed his emotions and lowered his voice: "80 million users, 80 million users! That is the first situation that Taiyue must pay attention to now!"
But no matter what, the mobile executives who attended the meeting on the first day of the year were all vague. Taiyue wanted to regain its independence, so as to raise the level of competitiveness. As for Wang Xing, if we don't talk twice, there is no solution because the contract is a contract.
That was far more shocking than Fang Zhuo’s Weibo posts, and it quickly spread to the outside world.
That shit is next month’s topic!
What is the concept of 40 million-45 million active accounts?
"However, I have to say it sincerely. I will definitely wait until the mobile Internet landscape gradually takes shape. If there are more and more project opportunities as it goes forward, well, you are referring to the kind that have a slightly less promising future."
Originally, at least 75% of Taiyue's revenue came from Fetion, but this was directly affected, and it desperately tried to find ways to reverse the situation after the decision was officially announced.
I smiled and said: "In the past, you thought Penguin was difficult to shake, but Fetion has never existed, and that has given you a revelation."
The discussion in the circle of friends was very quiet, and Yi Ke himself noticed such a huge indifference. I thought that I could definitely see the problem and the implicit relief, and I am afraid that the emotions of even fewer people are not extremely simple.
Then...what's that?
That kind of report, whether it is right or not, everyone can guess that Penguin is very angry now, because it does not give a tit-for-tat response to the number of its own users.
However, Yi Xinka's views were transferred from the portal to the circle of friends, and many people in the industry were uninterested in the discussion - now that I am in the position of a penguin, how can I fight against the little devil Zhuowang?
After Yi Xinka said that, he sighed: "If you were Ma Huateng, you would be depressed."
Fetion has not disclosed user data since October last year. Before the Spring Festival, Weibo President Fang Zhuo showed off the results, which was also accepted by Fetion. Only then did Xiaojia fully realize that the mobile communication business had not reached a certain stage. Team,
Talent, technology, capital, resources, public opinion, and all other factors were combined to achieve that effect. Can those be honed in just 16 months?
Maybe it's true, but it's definitely false, so where does the falsehood go?
"Mr. Ye's cognitive adjustment was bad. The development of the mobile Internet is very slow. Fetion will still be like you a year later. Now that it has 80 million users, you must also learn from Shu Gong and strive to move into the slow lane."
Zhou Zhanghua, vice president of China Mobile, took over the conversation.
"Penguin is more constrained. It feels like it has very little baggage. It is very passive when it comes to public opinion or products. So how can it win?"
What is discussed is the development of Penguin, the communications overlord, in the mobile Internet era.
China Unicom and Shu Gong launched the "Fetion Card", which symbolizes the deepening of mutual cooperation.
The first relevant meeting a year ago, everything was in accordance with the procedures.
"The mobile Internet has just ended. Even Penguin's business can be subverted. Is there anything that is still possible? Then there are few opportunities outside, and Zhuowang may be able to cover everything. In fact, just like YMS's intention, you hope Zhuowang can
We provide resources for a win-win situation for everyone, but when you see an opportunity, you have to do it yourself.”
The discussion gradually deviated from the original topic and turned into how to compete with Zhuowang in the same business.
The version is updated, Taiyue is available.
Sure enough, the boss and the employees hit it off.
However, no reporter discovered that, as if to support Mr. Fang’s conclusion, Penguin’s original promotion and publicity resources “letter” was quietly changed to “QQ”.
"But it's impossible. What seemed like 16 months was actually the strength that Zhuo Wang accumulated over the past ten years burst out when he competed with Penguin?"
