Taiji is the strongest manufacturer in the global wafer foundry field.
This was the perception of almost everyone before 7:40 pm on November 15th.
Of course, this includes Zhang Zhongyi and all the senior executives in the conference room.
Although Taiji has now entered the field of packaging, the company's development has relied on its unrivaled dominance in the foundry link.
Taiwanese journalists have long been accustomed to the challenge of staying ahead of the curve and scrutinizing competitors.
Whether it is UMC, Samsung, or the merged GlobalFoundries, or SMIC, which has tried to rise in the mainland, or Bingxin, which has been catching up very hard in the past two years...
Since the beginning of the 21st century, no opponent has been able to stand head-on in front of the reporter. Everyone is just chasing the second place.
This ice core, this ice core...
How can it surpass Taiwan Records?
Zhang Zhongtong was in a daze. He looked at Vice President Zheng Jingjie who kept swiping his fingers on the screen and asked, "What did he say?"
How did Fang Zhuo introduce the 16nm of ice core?
What is the performance of Yike's Zhurong chip?
Such a question also lingered in the minds of other people in the conference room. Before the leader spoke, everyone took out their mobile phones and re-opened the live broadcast of the press conference, trying to find the answer.
Some people are fast, some are slow. By the time they clicked into the press conference, the introduction of the chip was basically over. Everyone turned to the real-time live broadcast comments to search, but except for the praises and exclamations that filled the screen and the willingness to "buy, buy, buy", there was no
See any valid information.
After searching through the live broadcast to no avail, everyone in the conference room turned to Twitter again, and this time they found the description of the reporter at the press conference.
——OMG! OMG! Yike has achieved transcendence in hardware this time! It has come up with the next generation of 16nm!
——Yike design, ice core manufacturing, the world's most powerful 16nm chip using FinFET technology!
——Mr. Fang said that the performance of this chip has surpassed 80% of notebook CPUs on the market!
——Mr. Fang said that this is the most powerful mobile processor in the world!
——Mr. Fang said that compared with competing products on the market, this time Zhurong can improve performance by 20%, reduce power consumption by 35%, and reduce the area by 15%!
——Mr. Fang said that compared with last year’s Mars 7, this year’s Mars 8.8 has twice the chip gate density of the new technology, the speed is increased by more than 40% at the same power consumption, and the power consumption is reduced by more than 60% at the same speed!
——Mr. Fang said that today marks the day when semiconductor transistors officially enter the 3D era!
——Because, Mars 8.8 is coming!
Yike announced that the world's first 16nm FinFET transistor has entered mass production, marking the completion of Ice Core's revolutionary change from traditional planar semiconductor components to three-dimensional gate components, and also marking the entry of global transistors into the 3D era.
Taiji is a leader in the field of wafer foundry and has confirmed that it will mass-produce 16nm in the first half of next year. In addition to foundry, Intel announced in June that its 14nm Core processor will be launched early next year.
But now, both Taiwanese and Intel have lost the opportunity. Yike took the lead in launching Mars 8.8 based on the 16nm process.
Zhang Zhongtong looked at the reprinted news, thinking about the figure in the front row who had flashed in the camera before, and thinking about the "FinFET" that Fang Zhuo had announced, and he squeezed out a helpless praise from his teeth: "Okay, okay
A pair of master and disciple!"
Hu Zhengming + Liang Mengsong, a pioneer of FinFET theory, extending the life of Moore's Law, a practitioner of advanced manufacturing processes, and the world's top experts.
The two of them, working together to lead the team, are undoubtedly the "masterminds" behind Bingxin's transcendent breakthrough this time.
Unfortunately, both of them came from Taiwan Journalists, and both had made great contributions in Taiwan Journalists. However, Hu Zhengming returned to California on academic grounds, and Liang Mengsong had a rift due to his promotion. In the end, they were both captured by Fang Zhuo.
Ice core.
Because of the progress of ice core in advanced manufacturing processes, the value of these two people leaving Taiji and switching to ice core has always been high.
Now it seems that the gold content is still rising!
Zhang Zhongtong looked at the people who were still searching for more information and asked: "Has Hu Zhengming come to power? Has Liang Mengsong come to power?"
After a while, someone shook his head: "It seems not. Fang Zhuo didn't seem to mention the specific person in the ice core, nor did he spend a particularly long time explaining this huge advantage."
Zhang Zhongqi said "Hey" from his throat, and the shock of being suddenly surpassed in his leading position was relieved, and the extremely complicated emotions in his heart became clearer.
Semiconductors are an industry rooted in the global supply chain. Bingxin has benefited from it in the past few years, and even achieved its current results, but it suddenly became the number one. This is not just a shock to Taiwan journalists!
He took a long breath.
But no matter what, Taiji has fallen behind. According to the current plan, it can be estimated that it will fall behind by 5-7 months, so we must make every effort to catch up.
There was still a commotion in the conference room.
Zhang Zhongtong stood up unconsciously at some point. He sat down again, wiped the sweat from his forehead, looked around at the shocked, suspicious, angry and panic expressions of the senior officials present, and punched the table with his fist.
Boom, boom, boom!
"It seems that Yike's Mars 8.8 this time relies on the 16nm of Zhurong chips. This core component exceeds the performance of all competitors..." Zhang Zhongtou revised his previous evaluation, "It can indeed be called 8.8!"
When he said this, he suddenly had a new understanding of this naming. Previously, everyone said that this was 8.8 that surpassed 8. Now it seems that the reason why it is not named 9 directly is that the hardware is unique this time. If the product
If there is any major innovation in design, it can directly cross generations.
But a "global first" performance, a performance that can suppress Intel and Taiwanese, and a performance that surpasses all competing products is enough to form a huge comparative advantage in the market.
"The breakthrough of ice core shocked me. We were too conservative in the development of advanced processes." Zhang Zhongyan's voice suppressed the uneasy atmosphere in the conference room. He continued to speak slowly, "We are neither as advanced as Intel at the previous node."
For 3D, there is not enough speed to launch 16nm. This is a mistake caused by conservatism."
"Although Bingxin is an opponent, the R&D investment, speed and determination it has shown this time, and even its gambling spirit, are all worthy of respect."
"The ice core bypassed 20nm, which contained huge risks, but they still did it unswervingly."
"This is not only the ice core, but also Yike has invested a huge amount of chips, which is worthy of respect!"
Zhang Zhongtong continued to give the same evaluation.
Ice core can definitely choose to conduct 20nm research and development, which is a smoother path, and Yike is highly influenced by the process technology because of its high degree of systemization with ice core.
However, Yi Ke's gamble succeeded.
As a colleague, Zhang Zhongtong can almost directly imagine how much effort and determination went into this. Although it would not work without the roles of Hu Zhengming and Liang Mengsong, it would not work without the concerted efforts of the team.
And, as the founder of Yike and Bingxin, Fang Zhuo’s decision-making on taking risks is also an indispensable part.
In the end, I had to give respect despite being shocked.
"Our Taiwan reporters' respect for their opponents cannot be verbal or superficial. Bingxin's breakthrough this time will definitely attract widespread attention and bring changes to itself. But in addition, Taiwan reporters can
Take out 16nm in one day and never delay it for a second!”
"Don't worry about others, don't worry about other fields, we just focus on the performance of our own process!"
"The Taiwanese reporter is lagging behind!"
“Go hard and catch up!”
Zhang Zhongtou said words that were unfamiliar to him, and the respect that burned in his heart became even stronger.
That night, the reporter's meeting with the theme of Qualcomm chips was directly changed to an arrangement for catching up with advanced manufacturing processes.
However, this meeting will obviously be held again tomorrow, because everyone in the meeting room is shaken and still needs time to digest the shock wave from the ice core.
…
Regarding the introduction of the most important breakthrough of Yike Mars 8.8, Fang Zhuo thought of many ways.
Are you going to let Professor Hu and Dr. Liang take the stage like you did when you invited Sharp's president to describe the full screen, or are you just going to take the lead?
However, after much thought, the ice core was different after all, so these two were not allowed to take the stage to receive the credit. However, Fang Zhuo was very sure of what he would encounter next, and it would be difficult to end it in one sentence.
So, he talked about it in a compromise way.
Talking about being number one in the world, talking about invincible opponents, talking about iconic significance...
Just these things caused a sensation at the press conference, with voices rising and falling from the audience even regardless of the introduction on stage.
How difficult it is to be No. 1 in the world. We don’t even need to talk about the difficulties in the research and development process and the risks involved. Just these four words are enough to explain everything.
There is no need for any other logo, the "world's first" Mars is the most irrefutable label left to consumers by this generation of products.
Samsung will cry after watching it, Apple will be silent after watching it, Nokia will feel nostalgic after watching it, and Sony Ericsson will want to strangle the person who provided cooperation in the past...
On the stage, Fang Zhuo listened to the unbearable hustle and bustle of the scene and accepted the test of frequent flashes. His mind was unconsciously a little erratic, and he subconsciously introduced Mars 8.8 without knowing what he was talking about.
Soon, he came back to his senses, saw no unnecessary reactions from everyone, and knew that he had done nothing wrong.
Fang Zhuo raised his hand slightly and said in a light tone: "Mars 8.8 is the world's number one product."
After saying this, he couldn't help but turn up the corners of his mouth, and laughed out loud a few seconds later.
There was a factual interruption in the on-site press conference, and the previous noise and discussion turned into warm applause and cheers.
Fang Zhuo waited for a long time until the voice subsided, and then smiled: "Yike has been making mobile phones for so long. It is indeed rare to encounter such a situation. It is rare and rare. I have to thank all my colleagues again for their efforts.
"
The audience burst into spontaneous applause again.
"I'm very excited. I really want to end the introduction to Mars 8.8 at this time, but there is still one important point that I haven't talked about yet, and we must talk about it." Fang Zhuo had to raise the hand he had just lowered again.
Get up and let everyone's attention return to the introduction of product features.
If the previous function introduction has made Mars 8.8 have a sufficient flagship level, then the 16nm Zhurong chip has enhanced it to a level beyond the flagship level.
Now, is there any point?
The audience at the scene and around the world were guessing in their hearts, and some keen people had already vaguely guessed what Mr. Fang was going to say.
"This year's Zhurong still integrates a baseband chip, bringing an LTE Cat.9 baseband with a maximum download rate of 450Mbps. We have previously cooperated with EE and Huawei and have successfully carried out three-carrier downlink aggregation LTE Cat.9 transmission
In the test, the speed reached 51.25MB/s."
"That is to say, the performance of Zhurong chips is still among the best in the world. I really hope that everyone can test our performance with Qualcomm after getting the mobile phone."
Fang Zhuo's meaning is obvious. Zhurong's integrated baseband this year is almost no worse than Qualcomm's, while last year, this difference in usage was not obvious at about 10%.
Not only the manufacturing process level, Zhurong is also making progress in the field of communication!
However, compared to the extremely obvious 16nm, although there was applause at the scene, it was obviously not as enthusiastic as before, and the same was true for the audience who watched the live broadcast of the conference.
However, in San Diego, California, which is very far away from Shanghai's "Yike Center", Jacob, the head of Qualcomm, who arrived early today to attend the extraordinary shareholders' meeting, has already clutched the cup tightly with his hand.
It's broken, it's broken, it's broken. As soon as Zhu Rong makes progress, Qualcomm will suffer!
Today is another special day. Yike chose the same time to hold a press conference. It was indeed premeditated!
The mutual criticism between Jacob and Chen Fuyang these days has revealed that there are many shareholders who support each other internally, and now there is news that the core business has been affected...
It’s really adding insult to injury!
Jacob's face was as pale as frost, and he felt even more chilled when he thought of Anwar's deliberate Trojan implantation. The danger of the extraordinary shareholders' meeting might be greater than imagined!
He looked at the close-up shot on the laptop screen and saw Fang's bright smile. He pressed the screen and ended his viewing of the Oriental press conference with a bang.
Fang Zhuo, who is at the "Yike Center", doesn't know if his old friends are watching this year's Mars 8.8, but he feels that this unusual countdown should attract everyone's special attention.
He ended his introduction to the baseband performance with a smile.
"By the way, Mars 8.8 supports 4k video shooting, with eight million pixels per frame. This is currently the highest resolution digital video." Fang Zhuo thought of a feature that had been missed before, and paused after finishing this sentence.
, said meaningfully, "I hope Mars 8.8 can bring more video happiness to everyone."
"So, what is the price of such a full-screen mobile phone that has facial recognition, wireless charging, fingerprint upgrade, 4K shooting and other functions and is equipped with a 16nm Zhurong chip?"
"We actually made a lot of upgrades this year, and chip costs have also increased."
"I know people can understand this."
Fang Zhuo said slowly under the spotlight: "So, the price of Mars 8.8 this year is..."
He turned sideways and stretched out his hand. The starting price of the mobile phone was displayed on the screen.
International version $650.
Bank of China 4,500 Chinese coins.
As the price was announced, there was buzzing discussion again.
Last year, the prices last year were the international version of 649 US dollars and the national version of 4,488 Huaxia coins.
Now, one has an increase of 1 US dollar, and the other has an increase of 12 Chinese coins...
What's the difference between this and giving it away for free!
Fang Zhuo listened carefully and said with a smile: "This year we have shown great sincerity, almost increasing the quantity without increasing the price, so if you buy it, buy it!"
——Increase the quantity without increasing the price. If you buy it, you will buy it.
Many media outlets at the scene have already extracted the titles or subtitles of the press conference reports.
Fang Zhuo also calmed down before taking out this year's Mars 8.8 Pro from another pocket. Similar to last year, it has a larger screen, better imaging capabilities, and more sufficient battery power...
However, compared to Mars 8.8, which has no price increase for increasing the volume, the Pro version has a significant increase. Last year, the international version was US$749, but this year it starts from US$799.
Since the standard version has already been introduced, Fang Zhuo explained the Pro version relatively quickly, and taking advantage of the relaxed atmosphere of the press conference, more on-site information and text messages were delivered first.
Sina, Twitter, Zhihu, Facebook, YouTube...
As Fang Zhuo said, Mars 8.8 is the world’s number one smartphone product with irrefutable comprehensive product strength. Coupled with the previous countdown and traditional promotion, the launch of the last flagship of Yusanjia satisfied the media and consumers.
expectations.
——The Android King!
——Not the king of Android phones, but the king of Android phones!
——For only $649, you can buy the world’s No. 1 product!
——Yike has given users the greatest honor!
——As the name suggests, Mars 8.8 recreates the collision of Mars with the Earth in the first generation!
——Noko!
——Yikiya!
--The world's first!
The New York Times picked up comments from media platforms online and quickly reported the emergence of Mars 8.8 and the breakthrough in the ice core manufacturing process with the title "Machine King".
As a member of the Yike Department, Sina also quickly picked up a brief answer from a popular question on Zhihu as the headline title - Now that I have seen Mars, why not pay homage?
