After TCL made up its mind to introduce production lines and withdrew from the alliance, XomoChina Electronics also quickly made the decision not to jointly invest. Other brands such as Haier, Hisense, Konka and other brands are on the sidelines.
It is worth mentioning that, regardless of TCL or XomoChina, the heads of both companies made a special call to Mr. Fang to talk about the reasons for withdrawing this time, the introduction of TCL, and XomoChina's losses.
Impossible to criticize.
The other subject of the joint investment, BOE, has a much calmer attitude.
Fang Zhuo originally thought that Wang Dongsheng would be anxious, but besides regretting the withdrawal of two companies, the other party was actively trying to find ways to communicate with the local government.
pity……
"Wang Dongsheng told me that Tianjin is difficult to handle, and Samsung has great advantages in terms of status and investment."
"As for the city of Tianjin itself, he found connections to finalize it. He may not be so willing in his heart..."
"Xiao Yu, tell me, should I come to Shencheng or Luzhou to see if they can lend a helping hand?"
After two days of frequent domestic communication, Fang Zhuo chatted with Yu Hong about the panel.
"Can Luzhou still have money?" Yu Hong asked a question.
"It's a bit difficult." Fang Zhuo thought about it for a moment, shook his head and said, "Forget it, it's actually a bit premature to talk about this. I still have to talk to Lao Si, but before I talk to Lao Si, I have to let the domestic forces compete with Samsung.
If Samsung has further implementation actions, then we can talk to Lao Si."
"For example, sign a letter of intent that has no legal meaning and can be torn up at any time." Yu Hong gave an example.
Fang Zhuo nodded: "Yes, if Samsung is willing to sign, although there are no legal restrictions, it would be easier for me to go to Sony, which has symbolic significance."
"Therefore, the domestic alliance cannot be broken up, but more pressure must be exerted."
"Lao Ni didn't call me in the past two days. It seems that his determination is really not enough."
Yu Hong frowned and said: "Not only does TCL have other plans, but with the addition of XomoChina, Changhong's internal opposition must be even greater."
"I have to give him a push." Fang Zhuo thought for a short time.
"How to push?" Yu Hong asked.
Fang Zhuo blinked: "Lao Ni is in Tianjin. I think our Yike needs to go to Tianjin for purchasing activities, so I asked Lao Ni's son Xiao Ni to lead the team and have a father-son talk."
Yu Hong: "..."
She had to organize some words before commenting regretfully: "Why on earth did Mr. Ni look at you so much on the plane in the first place? Bad fate, bad fate!"
"We can't talk about it. I will only have a frank chat with Xiao Ni about the causes and consequences of this matter. What should happen to Changhong? It's up to them and their son to weigh the pros and cons." Fang Zhuo didn't need to think too much. He pulled out the address book on his phone and gave it to him.
Little Ni Ni Boren hit him.
Some communication, candor and simplicity.
Ni Boren did not say what he would do, but he accepted the assignment for a business trip.
April 20th.
Ni Boren and his colleagues arrived in Tianjin lightly packed.
That night, he met his father.
As the head of Changhong, Ni Runfeng has been very busy recently, while Ni Boren's career has just started. Because his boss was transferred to Tesco, he was promoted by half a grade, and he is also very busy.
This is the second time that father and son have met since the Spring Festival. The last time they were in Shanghai was in a hurry.
Ni Runfeng was concerned about his son's career development and personal life. When he learned that his son was in an ambiguous period with a girl, he couldn't help but encourage his son to make more progress.
The dinner atmosphere between father and son was very warm.
"Dad, how are you doing here in Tianjin?" Ni Boren finished reporting his affairs, picked up a glass of wine, and clinked the glasses with his father gently, "When can Changhong use its own screen?"
"It's okay, I'm just busy." Ni Runfeng replied with a smile.
"Samsung won't really put its 6th generation line in China, right?" Ni Boren said again.
Ni Runfeng's smile paused and his brows furrowed. He had never told his son about the situation Changhong was facing, and these news would only circulate in a small circle. It was very abrupt and strange to be asked about it out of the blue.
He picked up the glass and took a sip of wine, and after a few seconds he cursed: "The person named Fang is really not a joke!"
"Dad, I think what Mr. Fang said is very reasonable." Ni Boren did not panic at all after being seen through, and said bluntly, "Even if there are labor pains, in the long run, our domestic enterprises must seize the production chain.
Only the upstream links can truly grasp the market, so that it is not water without a source but a tree without roots!"
Ni Runfeng scolded: "You are here to give me advice just because you heard something superficial? Do you know what Fang wants to do to me?"
"Is personal reputation really that important at this time?" Ni Boren also raised his voice, "That's Changhong!"
Changhong Changhong, he has been influenced by it since childhood.
"It's Changhong, who I have worked hard for for decades! Are you going to be poked in the back in the end?!" Ni Runfeng slapped the wine glass on the table.
"So what if I poked the spine? Which one is heavier? Which one is lighter?" Ni Boren argued with reason.
Ni Runfeng was so angry that he laughed: "Yes, this is to poke your father's spine, not yours!"
Ni Boren was silent for two seconds, squinting his neck and said: "Just pretend that Mr. Fang has never been to Chengdu, and just pretend that Mr. Fang has never wiped Changhong's butt overseas!"
And, without all this, you would have been stabbed in the spine.
Ni Boren didn't say the last sentence, but both father and son knew what it meant.
Ni Runfeng's face looked a little ugly.
Ni Boren said again: "Success does not have to be yours. As long as Changhong can survive it, it will definitely be smooth sailing."
"Success, success, can I still see that day?" Ni Runfeng said with a dark face, "Ten years later, you will give me your success?"
Ni Boren took the wine glass that his father had just slapped on the table, silently filled it for him, and said in a low voice: "Mr. Fang called me. He didn't say much else. He just talked about the domestic industry situation and the current situation.
As for development opportunities, he also said that there are risks, and you don’t have to invest in panels to survive.”
"In fact, you don't have to invest in panels to live a healthy life. You can live well even if you don't invest."
Ni Runfeng calmed down and snorted: "He must have told the truth."
He looked at his son and said: "Is it so easy to open up the industry and shut up the upstream? How many people in the company are opposed to it? Originally, this time it was reluctant, but now I am encountering this situation again. How many calls have I received in the past two days?
"
"Who from the province, city, old subordinates, or new directors would not object?"
The more Ni Runfeng talked, the angrier he became: "'The success does not have to be mine,' you have to say it yourself! How could anyone point at their nose and say, 'The success does not have to be yours'? That's power! What else did Fang say to you?
?”
Ni Boren shook his head: "Mr. Fang just introduced the facts to me, and showed me the email you wrote to him, and he finally asked me a question."
Ni Runfeng said coldly: "What's the problem?"
"He asked, if you were in your father's position, how would you choose?" Ni Boren replied in a low voice, "I didn't answer Mr. Fang on the phone."
How to choose? How to choose?
This question was asked to both the son and the father.
Ni Runfeng was really in this position of choice, and Ni Boren watched his father choose after knowing what happened.
At this moment, Ni Boren was not holding his neck or arguing, he was just looking at his father.
Ni Runfeng looked at his son and remained silent for a long time.
My son has actually already made a choice. He didn't answer the phone, but he actually made a choice with his actions.
But his choice is useless, he will always be in a hypothetical position.
However, he could see how the people closest to him confirmed it by giving consistent or opposite answers.
What does it prove?
Is it confirming the fate of the company, the rise of domestic industries, the choice of business strategy, or maybe it is just the son's respect for his father in some aspect?
Ni Runfeng looked at his son's young face and the hope in his eyes, and his throat slid up and down.
He picked up the wine glass, drank half of it slowly, and sighed: "Fang also advised me, and my son also advised me."
Ni Boren pursed his lips.
Ni Runfeng glanced at his son again: "I only wish that my son..."
He paused and drank the last half glass of wine: "Learn more."
That night, Ni Runfeng stopped drinking. He talked openly and honestly with his son about many things about Changhong.
Before, he hardly talked about this with his son, but today, he suddenly couldn't wait to tell his son many things he had been thinking about all the time. It was difficult to understand the embarrassment of the person involved based on certain things based only on assumptions.
Including his two failed decisions in Changhong's history.
And what internal and external factors Changhong faces this time.
The next day, Ni Runfeng called Mr. Fang abroad and discussed the latest developments in the past two days.
The two of them exchanged opinions as if nothing had happened.
In the end, Ni Runfeng still couldn't hold it back and said: "Mr. Fang, if you have anything to do, just tell me directly. As for using my son as a gunman? I trust him in Yike, shouldn't you give me a
Explain? When I retire, I will retire. Will he have to be told by your CEO that he doesn’t have to be with you?"
This is what makes him most dissatisfied. His son came out of Changhong with the intention of being pure, and now he is being used like this again.
"I actually have no other intentions, Lao Ni. No matter how you judge this time, whether you persist or give up, even if Xiao Ni doesn't know it now, he will know it from the news or other people's mouths in a few years." Fang Zhuo was very happy.
Calm and magnanimous, "Instead of thinking about this at other times, it is better to listen to my father's considerations with my own eyes and avoid any misunderstandings."
"Realistic difficulties and long-term considerations are all normal and there is no need to blame."
Ni Runfeng sneered twice. He was angry from the bottom of his heart because the other party always behaved like this.
Fang Zhuo still said calmly: "I really think so. It doesn't matter if you muster up the courage or endure and weigh things. There is no distinction between high and low."
He paused and then said: "Besides, I also feel that a father can never teach his son to be what he expects, he will only teach him to be himself."
Ni Runfeng was speechless, and after a moment he breathed out: "Mr. Fang, you are really Mr. Fang."
Fang Zhuo already knew Lao Ni's answer and said concisely: "Make arrangements early."
Ni Runfeng hung up the phone. Success does not belong to me.
…
Hesitation and determination are two states.
With the persistence of Changhong and others, Ni Runfeng's persuasion to use his initiative, and Fang Zhuo's call from overseas, Konka was the second company to stand firm.
If there are one, there will be two, and if there are three and four, the tendency will change from quitting to continuing to try.
The situation of the television alliance is stable for the time being.
BOE and the TV Alliance have redefined the same goal and strive to conquer the upstream links of the production chain.
However, how long this enthusiasm can last depends on progress in other directions.
This is no longer possible in Tianjin.
Fang Zhuo had several phone calls with BOE's Wang Dongsheng and decided to test the situation first, thereby putting pressure on Samsung.
On the one hand, BOE and Tianjin continued to negotiate and lowered their own financing conditions. On the other hand, Fang Zhuo greeted Zheng Danrui of Shanghai City, this time involving BOE's projects, and offered help.
It may be difficult for Shanghai to decide to invest in a panel production line. First, it requires a lot of funds, and second, it lacks people willing to promote it.
BOE’s production line that is about to be put into mass production in Beijing can easily know that it will lose money when it is put into production. At this time, according to Zheng Danrui on the phone, it is not easy to convince Shanghai to invest in such a project.
Considering the environment that Zheng Danrui was in, as well as some administrative situations that were hard to explain, Fang Zhuo could only ask for help to see what kind of reaction Samsung would give.
Faced with BOE's low profile, Tianjin is still lukewarm. They have sufficient reasons to talk about this investment, not only because of the reason to face BOE, but also to face the rhetoric of certain leaders.
Samsung seems to be making rapid progress, with two consecutive waves of teams from South Korea participating in negotiations with local administrations.
On April 25, the Tianjin local government suddenly received a new report from BOE that Shanghai’s state-owned assets were willing to invest in BOE’s new production line.
As for how to invest...
BOE was very vague. One said that Shanghai's state-owned assets were willing to invest money in Tianjin, and the other was that BOE would land in Shanghai. The investment in the latter would obviously be much greater than that in the former.
"Shencheng is willing to invest money in Tianjin? How did BOE do it?"
"Is Wang Dongsheng so powerful?"
The leaders of Tianjin found it a bit strange. Does Shencheng want to donate generously to become brothers?
Then, this news was easily known to Samsung without BOE revealing it.
In just half a day, a call from Shanghai came to San Francisco, and then from San Francisco to Tianjin.
"Someone from Samsung has contacted Shencheng to inspect the investment production line. This is where your BOE has contacted and where they have attacked." Fang Zhuo sighed, "From this point of view, the authenticity of Samsung's investment intention is worth it.
Suspect."
"I didn't expect that Samsung would pursue and block it like this." Wang Dongsheng of BOE smiled bitterly. The more reason is that in this case, the local government still favors Samsung.
Fang Zhuo said: "Both sides should negotiate according to normal procedures. Let's talk truthfully, don't talk falsely. If you have to argue with reason, argue with reason. Play whatever cards you need. Samsung is well-informed."
He continued: "I will talk to Sony in the next two days to see if there is any possibility of cooperation."