Three days later, Huaheng Group, Sap Group and Jianglong County officially held a press conference on hosting the first National Traditional Chinese Medicine Competition.
At this press conference, Liu Haotian elaborated on the competition system and prize money of this National Traditional Chinese Medicine Competition.
At the same time, it was officially announced that the registration period for this traditional Chinese medicine competition is one month.
One month later, the National Traditional Chinese Medicine Competition will kick off grandly.
At the end of the press conference, Liu Haotian said in a very mysterious tone: "Dear journalists and friends who are interested in traditional Chinese medicine, I can tell you clearly that all traditional Chinese medicine practitioners who come to participate in this national traditional Chinese medicine competition,
Especially the top-ranked Chinese medicine doctors, they will definitely receive not only these bonuses, but also a more important bonus behind them.
Of course, as for what these rewards are, I will introduce them to you at the end of this Traditional Chinese Medicine Competition."
With the official holding of this press conference, the National Traditional Chinese Medicine Competition once again entered the hot search rankings, but this time, it was not in the top 10, but directly in the top 3!
Less than half an hour after the press conference ended, Liu Haotian's cell phone started beeping non-stop.
The first person who called Liu Haotian was the video live broadcast platform responsible for live broadcasting the last Jianglong County Internet Political Consultation Conference. Because through the last live video broadcast, these two platforms made a lot of money
It is full of benefits, especially for the growth of their new users. So this time, when they saw that Jianglong County was once again planning to hold a national-level competition, they chose to intervene without hesitation.
One of the video live broadcast platforms directly offered Liu Haotian a price of 50 million for exclusive broadcasting, but Liu Haotian rejected it.
Another live video platform directly offered a price of 60 million, but Liu Haotian still rejected it.
Liu Haotian directly told the two platforms that this time, just like the last time, he would not choose to play exclusive videos, but would select three from across the country. Meijia’s copyright licensing fee is 15 million yuan!
However, if the traffic of any video platform does not reach the level agreed in the contract, it will need to pay 10 million yuan as compensation for low-cost copyright fees.
At the same time, Liu Haotian also clearly pointed out to the three companies that although the live video broadcast of the National Traditional Chinese Medicine League held by Jianglong County was only available on their three platforms, they might have authorized external broadcasting.
In a word, what Liu Haotian needs is to let the influence of this National Traditional Chinese Medicine League penetrate into all aspects.
Liu Haotian had just negotiated with these two live video broadcast platforms. The director of Nanyi Provincial TV Station called Liu Haotian directly and asked to replicate the previous cooperation model of Jianglong County's online political inquiry program.
Because through the last broadcast of Jianglong County's online political inquiry program, Nanyi Province TV Station received the highest ratings in the past seven years, and at the same time, advertising revenue exceeded 80 million, setting a historical record, and all they paid was to broadcast live.
It's just a relatively low-cost labor.
Liu Haotian smiled slightly after hearing this: "Director Du, this time, the purpose of holding this National Traditional Chinese Medicine Competition is to promote Chinese medicine culture and cultural confidence, so we plan to authorize two satellite TV channels to broadcast it together instead of exclusively broadcasting it.
"
Although Director Du was dissatisfied, he still said: "We worked very well together last time. No matter what, you have to leave a place for us, right?"
Liu Haotian nodded: "I know that it is difficult for provincial TV stations to survive, so for provincial TV stations, we can still copy the last cooperation model, but you need to synchronously send the live video signals to the TV stations that we need to have commercial cooperation with.
Because organizing such a large-scale event in Jianglong County requires a lot of resources and manpower, so we also need to make money!"
When Director Du heard what Liu Haotian said, he could only suppress the strong dissatisfaction in his heart. Liu Haotian had already given him a lot of face. If he didn't even meet this request, I'm afraid Liu Haotian would kick them out and immediately said
There is no problem. We will fully cooperate with Jianglong County in the live broadcast of this National Traditional Chinese Medicine Competition.
Director Du was very wise, because just three hours later, he got the news that Sishui Provincial Satellite TV had won the qualification for this live video broadcast at a price of 28 million!
Director Du turned slightly pale when he heard this number. He finally understood how much Liu Haotian took care of them.
The dissatisfaction in my heart completely disappeared with the wind.
With the live TV and online live broadcast platforms finalized, on the morning of the second day, the two major TV stations and the three major video live broadcast platforms began to run crazy advertisements.
Because there are many competitors this time and they are very strong, especially Sishui Province, which is famous for its good operation and drainage, Liu Haotian brought this satellite TV in, which also brought strong pressure to the three major video live broadcast platforms.
Because Sishui Provincial Satellite TV not only has the channel of a TV station, but also has its own live video platform channel, both online and offline.
Suddenly, the news that a small county town in Jianglong County was about to host a national traditional Chinese medicine competition caused a sensation across China.
This time, even many people in the village knew the news.
Because the coverage of this promotional event is so wide, from TV to the Internet, it’s so crazy!
Especially Sishui TV, which directly spent 30 million on advertising!
Of course, Sishui TV’s high investment has also yielded high returns!
In less than three days, the advertising revenue negotiated has reached 120 million yuan. Now there are more than 20 days until the official launch. It is conceivable that their advertising revenue will exceed 200 million yuan!
The reason why it can have such a sensational effect is mainly because the last time the Jianglong County Internet Political Consultation Conference was held so successfully, and this time, the National Traditional Chinese Medicine Competition is a very rare event. It is definitely a crab-eating event. As long as
If it can be successfully held, it will attract countless attention!
At this moment, Kyoto City, Liu Haotian's home.
Liu Haotian's father, Liu Qingyu, had just returned home after a busy day, turned on the TV, and saw the news that Jianglong County was going to hold a national traditional Chinese medicine competition.
Liu Haotian couldn't help but laugh: "This kid Liu Haotian really has the same momentum as I did back then. Now he is just a small county party committee secretary, but he can actually launch such a large-scale activity that stirs the attention of the people across the country. Not bad!"
As soon as she finished speaking, Cao Shuhui walked out of the kitchen and said with some dissatisfaction: "Not bad! Liu Qingyu, you should worry about your son's marriage now. He is 31 years old now, and he is not married yet. He is almost
I’m so worried, I’m still waiting to have my grandson!”
Liu Qingyu smiled and said: "Why are you in a hurry? You are not yet 60 years old. You have to be busy!"
Cao Shuhui was angry: "What, am I very old? Do you dislike me?"
Facing Cao Shuhui's questioning, Liu Qingyu wilts. Apart from this home, Liu Qingyu is extremely strong when facing anyone at any time, anywhere, but only in this home, facing his wife
Cao Shuhui and Liu Haotian are really untouchable.
After all, Cao Shuhui resolutely broke off from the Cao family in order to pursue Liu Qingyu. Liu Haotian will remember that incident for the rest of his life. She was a woman who truly loved him.
Liu Qingyu has discovered that as she gets older, Cao Shuhui becomes more and more sensitive.
Naturally, Liu Haotian didn't know what was happening at home, let alone that his father's strong-willed man had once again succumbed to his mother's sharp gaze.
At this moment, Liu Haotian is sitting in the room, thinking about every detail of this national traditional Chinese medicine competition. For a small county to hold a competition of this scale, the work required is very tedious. As the secretary of the county party committee,
As the organizer and initiator of this event, Liu Haotian must have full control and not make any mistakes.
At this moment, Sima Mou walked in directly and said with excitement: "Boss, you are so awesome, you are really awesome!"
Liu Haotian said calmly: "What kind of cow is a cow?"
Sima Mou said with some excitement: "Boss, don't you know? The National Traditional Chinese Medicine Competition held in Jianglong County was directly broadcast on the Yangma News Broadcast, giving a full 3 minutes and 32 seconds of news coverage. This is absolutely groundbreaking.
It was the first of its kind program for this kind of competition. It lasted 3 minutes and 32 seconds. It was reported by the Central News Network, which directly brought this National Traditional Chinese Medicine Competition into thousands of households!
The impact of this coverage will be epic!"
Liu Haotian remained calm and said calmly: "Isn't this normal? This is a program planned by me!"
Sima Mou curled his lips, walked out, and continued to watch the news broadcast.
After Sima Mou left, Liu Haotian suddenly jumped up, waved his arms excitedly, and hummed a tune: "Happy, happy, I'm so happy tonight!"
Liu Haotian was also a little excited.
Nothing can better express the mainstream media’s affirmation of this National Traditional Chinese Medicine Competition than CCTV’s report.
Following the release of this news report, the three major online video live broadcast platforms all went crazy.
They are very aware of the weight of this report by CCTV. This shows that Jianglong County’s program fully meets the needs of the country’s main theme propaganda and is more in line with cultural confidence. Especially this report by CCTV will attract the attention of people across the country.
Note, at this time, if you don’t advertise, don’t vigorously promote, and don’t introduce traffic to your live video platform as soon as possible, how long will it take to wait!
The three major online video live broadcast platforms are all going crazy!
The highest-ranking company spent a total of 80 million for crazy promotion. The lowest-ranking company also spent 50 million for promotion.
It turned out that they were too wise.
With the crazy spending of advertising fees, the three major video live broadcast platforms have received one wave of advertising contacts after another. In less than a week, the most powerful online video live broadcast platform has already won 230 million
The advertising revenue, the money invested has long been earned back, and it is also very profitable.
And with the investment of these advertising funds, their traffic and new users are constantly growing. This is before the National Traditional Chinese Medicine Competition is officially held. After the Traditional Chinese Medicine Competition is officially held, the growth of their traffic will be explosive.
At the same time, Guo Tianyou also started a large-scale marketing campaign. Advertising advertisements for the Luofeng Lake Villa Area were erected on both sides of the various traffic arteries leading to Jianglong County! The advertisements were very beautifully done.
It’s clear at a glance!
The streets and alleys of Jianglong County are even full of such advertisements!
The sales of the Luofeng Lake villa area have also been growing crazily recently, and both Liang Zirui and Guo Tianyou were laughing from ear to ear.