At the gate of the community, Chu Xuan drove Liu Xiaoli's car and took the mother and daughter towards the company.
With Chu Xuan here, Liu Xiaoli was spared some of the hard work of driving.
Last night, three episodes of "Sword and Fairy" were aired in a row, and it was already 11pm when the airing ended.
In order to appease the army of fans, Chu Xuan and Liu Yifei made another sexy move.
It was almost 12 o'clock, Liu Xiaoli and Liu Yifei kept Chu Xuan, and the sofa became Chu Xuan's sleeping place again.
"Auntie, let's put a bed in the spare room of your house from now on. Sleeping on the sofa will easily lead to spinal problems."
Chu Xuan twisted his head slightly, his neck felt a little sore.
Liu Xiaoli, who was in the back seat, couldn't help but feel happy watching Chu Xuan twist his neck.
Liu Yifei, the co-pilot, pursed her lips and raised the corners of her lips slightly.
"Don't you want to buy a villa?" she smiled.
Chu Xuan slowly stepped on the brakes and stopped the car steadily at the red light.
"The villa area in Bieyuan belongs to the third phase of the project and is still under construction. It will probably be ready after the filming of "The Condor" is completed." He looked at Liu Yifei.
Buying a house is the first priority when you have money. Some time ago, Chu Xuan also asked Sister Hua to inquire about it.
A villa with a good environment and high privacy caught his fancy.
It's just that it's still in the construction stage, so I left a phone call with the real estate agent's account manager and the rest is just waiting for news.
After hearing what Chu Xuan said, Liu Xiaoli and Liu Yifei nodded.
Dalu, where the bright era is, is located in the underground parking lot.
Chu Xuan parked the car into the parking space, and the three of them got out of the car and walked towards the elevator entrance.
"Let's take a look at the final ratings of "Sword and Sword". I wonder if Sister Hua has gotten the data." Liu Yifei was a little curious.
"Tang Ren will send the data to Sister Hua as soon as he gets it. It depends on whether Shenghaitai has sent the data to Tang Ren as soon as possible." Chu Xuan said.
"It's interesting that the person who sent the data to Jinhua was not Huayi but Tang Ren." Liu Xiaoli said with a smile in her eyes.
A group of three people walked into the elevator, pressed the floor button, and the elevator door slowly closed.
"Huayi has taken back Sister Hua's rights. Although Sister Hua's contract has not expired yet and she holds the position of president, she is already considered a non-staff person." Chu Xuan said suddenly.
Liu Xiaoli and Liu Yifei were delighted when they heard this.
The foundation of Bright Times is far inferior to that of Huayi, but the integrated channels are not much weaker than Huayi, and the funds it has are overwhelming Huayi.
There is Liu Yifei, an artist who has already reached the first-tier level, and there are also a group of first-tier and veteran artists including Chu Xuan who are about to sign contracts.
With such a situation, one is ebbing and the other is ebbing, and the splendid era is not afraid of any splendor.
As long as it develops for a few years while stabilizing its fundamentals, it will be just around the corner for Huayi to reach its current peak.
In this regard, Huayi had no choice but to get together and part ways as easily as possible.
"No matter what the final ratings of "Sword" are, with the current popularity, we can also carry out a marketing plan for "The Condor"." Liu Xiaoli said.
As soon as "Sword" ended last night, the comments they saw were only the first comments from fans. At that time, it seemed that the popularity of the ending of "Sword" had not yet risen.
As the sun rose and the moon set, they woke up and took another look at the situation.
The popularity caused by the finale of "Sword and Sword" only fermented in one night, and it can be said that it exploded overnight on "Micro Entertainment".
Among the top ten hot searches, "Sword of Immortality" occupies the third place, and this is the result of just one night.
As it ferments over the next few days, the rise in popularity will surely become even more intense.
As for the finale of "Sword and Fairy", most of the viewers and netizens focused their attention on Li Xiaoyao and Zhao Ling'er.
Li Xiaoyao and Zhao Ling'er are played by Chu Xuan and his daughter Qianxi, so the final direction of public opinion will definitely tilt towards these two people.
"It's indeed okay." Chu Xuan nodded.
The elevator door opened, and a group of three people walked out and walked towards the company door.
…
At the same time, Sheng Haitai.
Ever since Director Li received the first-day ratings of "Sword and Sword", he has paid special attention to the data of this drama.
The average closing price was 3.1% on the first day, 3.5% on the second day, and 3.9% on the third day.
These are the results from the first week.
"It's stable." He breathed a sigh of relief.
Nine episodes were aired in three days, and the ratings are steadily rising, which shows that "Sword and Fairy" is of good quality and can be played.
Director Li also knew that the ratings in the first week were brought about by the popularity of Chu Xuan and Liu Yifei and Wang Jinhua’s Internet cafe marketing strategy.
However, the Internet cafe has only been marketing for a few days, and the popularity it has generated cannot be compared to the long-term publicity of Chu Xuan and Liu Yifei's makeup photos.
"These two people are really popular." In this regard, he expressed his approval of Chu Xuan and Liu Yifei.
As one of the leaders in the television industry, their favorite TV stations are artists who can attract ratings.
Whoever stars in a certain drama, if that person is not popular, then the expectations and the price of the TV drama rights will drop a lot.
This is the case in the television industry. Artists want to be famous, management wants to make money, and TV stations want ratings. There is a cycle of interests among the three.
Director Li is paying close attention to the subsequent ratings data of "Sword and Sword". Every weekend, he works overtime to keep an eye on it.
"Fairy Sword" has achieved such results from the beginning, which is worthy of him.
"Legend of Sword" finished playing in its second week, "Li Taiwan, both received 4.8, with the highest being 6.9."
"Very good." Director Li smiled broadly.
Both closed at 4.8, which means "Sword of Immortality" has become popular.
At the same time, this result ranked first in this station during the same time period.
This is the result of the second week, and the future of this drama is promising.
"What's the national ranking at the same time?" he asked at the time.
"Second." the deputy replied.
"Do you think you can take first place after the broadcast?" He was slightly excited.
The deputy station thought for a while, then nodded firmly: "With our extensive publicity, I think it can be done!"
In the third week, "Sword and Sword" finished airing, "Li Tai, both received 5.5, with the highest being 8.4."
Upon hearing this data, Director Li smiled happily.
The average revenue is 5.5. There are not many dramas in the country this year that can reach this figure, right?
The most important thing is that "Sword and Fairy" has not yet concluded.
The publicity is still there and it can still increase!
"Tai Li, ranked first in the country at the same time." the deputy station said excitedly.
Director Li patted the table and said: "Very good!"
--today.
Director Li sat firmly on the sofa with his legs crossed and a piece of data in his hands.
The finale of "Sword and Fairy" last night, its final results are already in his hands.
Under the eyes of the deputy director, Director Li looked at the data several times, and the smile on his face never stopped.
The deputy station himself is also smiling, and the results of "Sword of Immortality" have broken the station's previous ranking record.
"We have done Jiangzhe Taiwan, Shancheng Taiwan, and even Mango Taiwan." Director Li said with a proud face.
The deputy station reminded in a low voice: "I also worked for CCTV."
Director Li was stunned for a moment, then smiled loudly and nodded.
He raised a smile and said, "The average rating is 6.3, and the highest rating is 9.3. This result is already very good, and I am very satisfied. Give the people below bonuses to those who deserve them, holidays to those who deserve it, and time off to those who deserve it.
stop."
The deputy director smiled and nodded, "I'll do it right away."
…
At the same time, Mango Terrace.
Director Ouyang Yang held a copy of the data and frowned slightly.
The ratings results of "Sword and Fairy" were completely beyond his expectations.
When will Sheng Haitai be able to produce a drama that breaks 6.0?
How many people in the country know about that broken channel that you can’t find even after turning on the TV for a long time?
"Fairy Sword" can actually break 6? The top ten of the year is already a certainty.
"Why is Sword and Fairy so popular?" asked Director Ouyang Yang.
"Don't tell me that Chu Xuan and Liu Yifei are very popular. No matter how popular they are, they are only limited to fans. They cannot support tens of millions of viewers to take the initiative to watch their dramas." He added.
The deputy director had already made preparations before he arrived and laid out the promotional plan for "Sword of Immortality" in detail.
Mr. Ouyang Yang raised his eyebrows, "Internet cafe marketing?"
He smiled again, "Our old friend is still very powerful. Not only can he make "Supergirl" more popular, but he can also do some unique marketing to promote a show."
The assistant onstage smiled.
Director Ouyang Yang lowered his head slightly and looked at the data of "Sword of Immortality", but it seemed that his mind was not on the data.
"The starting point of a TV series is high, and the upper limit is high. The publicity resources in each link are complementary to each other. The quality of "Sword" is good, and with the popularity of Chu Xuan and Liu Yifei, it is understandable that "Sword" achieves this result." He pondered.
road.
"But why does Wang Jinhua market "Sword of Immortality" instead of marketing Chu Xuan alone?" He frowned in confusion.
"Director, Liu Yifei has terminated her contract with Red Star House. I heard that she was signed by Wang Jinhua." the deputy station explained.
Director Ouyang Yang was stunned for a moment, and then suddenly said: "In the past, whether it was "Dragon" or "Sword and Beauty", Wang Jinhua only marketed the role played by Chu Xuan. Now she has signed Liu Yifei to help market the entire drama "Sword of Immortality".
Then her behavior is reasonable."
The deputy director nodded and said nothing.
Director Ou Balcony seemed to suddenly remember something and frowned.
""Fairy Sword", Chu Xuan, Liu Yifei..."
Even though "Sword and Fairy" has finished airing, the momentum is still there.
He had just read the discussion in "Micro Entertainment", and the popularity could be said to be unprecedented.
Whether it is the news pushed on the home page, the news sliding in the fixed small section, or the news on the hot search list, they all have the word "fairy sword".
Director Ouyang Yang suddenly thought of something, "Is Zhang Jizhong's "The Legend of the Condor Heroes" about to start filming?"
The deputy director frowned, "It should be soon. After all, we have been preparing for it for a year. Zhang Jizhong has also secured the investment of the first shareholder of Brilliant Era, but I don't know what Zhang Jizhong and Wang Jinhua are waiting for. There has been no news about "The Condor".
"
Director Ou Yang crossed his arms and said thoughtfully: "The popularity of "Sword of Immortal" is now booming. Chu Xuan and Liu Yifei are Wang Jinhua's artists, and "The Legend of the Condor Heroes" is invested by Brilliant Era. Wang Jinhua is best at taking advantage of the situation and doing it at the minimum cost.
If the popularity of "Sword of Immortal" is transferred to "The Condor", then Yang Guo and Xiao Longnu will undoubtedly be played by Chu Xuan and Liu Yifei."
He mused again, ""The Condor" has a national popularity bonus, so it would have become popular before it was broadcast. If there is another popularity bonus for "The Sword", then "The Condor" will most likely be more popular than "The Sword".
"
"That's not necessarily true." The deputy director was confused.
Director Ou Yangyang shook his head, "Go and read the discussion about "Sword of Immortality" on "Micro Entertainment". There is a piece of news that is highly discussed. It probably means that in the future, Chu Xuan will play the male lead and Liu Yifei will not watch this if she is not the female lead.
A drama, and vice versa. News like this can generate heated discussions, do you know what this means?"
The deputy director was startled, then took a breath, "This means that any drama as long as Chu Xuan and Liu Yifei are in it, can become popular before it is aired. In other words, the audience just goes to watch the drama for these two people."
Director Ouyang Yang nodded, "I believe in my judgment. If Chu Xuan and Liu Yifei play "The Condor", it will be a big hit, even more popular than "Sword of Immortality". Send someone on behalf of Mango TV to contact Bright Times to see if you can get along with them."
"The Condor" has reached a cooperation intention for the premiere rights."
He added, "Zhang Jizhong and Wang Jinhua are probably waiting for the popularity of "Sword of Immortal" to increase a little more before they start marketing "The Condor". By then..."
The deputy director was stunned because the director of the European balcony suddenly stopped talking.
Mr. Ouyang Yang looked at the computer screen and suddenly said "tsk tsk" twice, "The marketing for "The Condor" is coming. Our old friend still knows how to play. Want to start a nationwide craze? Also imitate "Super Girl" and send text messages to support celebrities?"
He looked at the deputy director and said with a smile: "Hurry up and do it. With this marketing method, Wang Jinhua will control the situation. If "The Condor" is not popular, I will eat my computer."
